SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.273 76.051	59.207 58.807	15.426 15.592	1.640 1.652

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.63 % 77.33 %	20.22 % 20.50 %	2.15 % 2.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5924 5908	4600 4575	1187 1206	137 127	77.65 % 77.44 %	20.04 % 20.41 %	2.31 % 2.15 %
Elektronics	5801 5852	4541 4562	1147 1159	113 131	78.28 % 77.96 %	19.77 % 19.81 %	1.95 % 2.24 %
Entertainment	5934 5884	4598 4505	1207 1245	129 134	77.49 % 76.56 %	20.34 % 21.16 %	2.17 % 2.28 %
Cosmetics & Beauty	5763 5980	4551 4632	1095 1218	117 130	78.97 % 77.46 %	19.00 % 20.37 %	2.03 % 2.17 %
Food & Drink	6030 5983	4644 4587	1257 1266	129 130	77.01 % 76.67 %	20.85 % 21.16 %	2.14 % 2.17 %
Home & Garden	5976 5717	4583 4387	1267 1210	126 120	76.69 % 76.74 %	21.20 % 21.16 %	2.11 % 2.10 %
Finance	5962 5848	4834 4715	999 995	129 138	81.08 % 80.63 %	16.76 % 17.01 %	2.16 % 2.36 %
Health	5811 5918	4672 4809	1006 987	133 122	80.40 % 81.26 %	17.31 % 16.68 %	2.29 % 2.06 %
Pets	5787 5978	4430 4601	1228 1244	129 133	76.55 % 76.97 %	21.22 % 20.81 %	2.23 % 2.22 %
Sport & Fitness	5687 5778	4377 4458	1186 1187	124 133	76.97 % 77.15 %	20.85 % 20.54 %	2.18 % 2.30 %
Job & Career	5855 5426	4375 4039	1350 1273	130 114	74.72 % 74.44 %	23.06 % 23.46 %	2.22 % 2.10 %
Dating	5871 5864	4321 4273	1427 1470	123 121	73.60 % 72.87 %	24.31 % 25.07 %	2.10 % 2.06 %
Other	5872 5915	4681 4664	1070 1132	121 119	79.72 % 78.85 %	18.22 % 19.14 %	2.06 % 2.01 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5543 5349	4090 3945	1341 1286	112 118	73.79 % 73.75 %	24.19 % 24.04 %	2.02 % 2.21 %
Outlook Mail	5400 5562	4109 4236	1180 1216	111 110	76.09 % 76.16 %	21.85 % 21.86 %	2.06 % 1.98 %
Yahoo Mail	5359 5277	4086 4057	1154 1106	119 114	76.25 % 76.88 %	21.53 % 20.96 %	2.22 % 2.16 %
AOL Mail	5427 5277	4196 4007	1118 1152	113 118	77.32 % 75.93 %	20.60 % 21.83 %	2.08 % 2.24 %
Mail.com	5495 5477	4334 4299	1042 1061	119 117	78.87 % 78.49 %	18.96 % 19.37 %	2.17 % 2.14 %
Yandex Mail	5384 5437	4135 4160	1136 1162	113 115	76.80 % 76.51 %	21.10 % 21.37 %	2.10 % 2.12 %
GMX Mail	5515 5335	4172 4026	1217 1203	126 106	75.65 % 75.46 %	22.07 % 22.55 %	2.28 % 1.99 %
Zoho Mail	5434 5509	4271 4280	1050 1110	113 119	78.60 % 77.69 %	19.32 % 20.15 %	2.08 % 2.16 %
ProtonMail	5599 5370	4497 4266	973 983	129 121	80.32 % 79.44 %	17.38 % 18.31 %	2.30 % 2.25 %
Custom Mail	5283 5449	4241 4377	932 953	110 119	80.28 % 80.33 %	17.64 % 17.49 %	2.08 % 2.18 %
iCloud Mail	5479 5402	4035 4003	1331 1276	113 123	73.64 % 74.10 %	24.29 % 23.62 %	2.06 % 2.28 %
Tuta	5349 5540	4282 4393	948 1023	119 124	80.05 % 79.30 %	17.72 % 18.47 %	2.22 % 2.24 %
Juno.com	5523 5489	4389 4354	1012 1012	122 123	79.47 % 79.32 %	18.32 % 18.44 %	2.21 % 2.24 %
Mailfence	5483 5578	4370 4404	992 1049	121 125	79.70 % 78.95 %	18.09 % 18.81 %	2.21 % 2.24 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.