SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.163 75.883	59.199 58.419	15.314 15.646	1.650 1.818

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.73 % 76.99 %	20.11 % 20.62 %	2.17 % 2.40 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5710 5963	4458 4546	1122 1277	130 140	78.07 % 76.24 %	19.65 % 21.42 %	2.28 % 2.35 %
Elektronics	5611 6002	4377 4662	1117 1193	117 147	78.01 % 77.67 %	19.91 % 19.88 %	2.09 % 2.45 %
Entertainment	5959 5767	4632 4427	1195 1196	132 144	77.73 % 76.76 %	20.05 % 20.74 %	2.22 % 2.50 %
Cosmetics & Beauty	5900 5849	4625 4533	1150 1172	125 144	78.39 % 77.50 %	19.49 % 20.04 %	2.12 % 2.46 %
Food & Drink	5778 5864	4442 4503	1211 1220	125 141	76.88 % 76.79 %	20.96 % 20.80 %	2.16 % 2.40 %
Home & Garden	6048 5642	4659 4306	1254 1204	135 132	77.03 % 76.32 %	20.73 % 21.34 %	2.23 % 2.34 %
Finance	5882 5836	4780 4668	980 1022	122 146	81.26 % 79.99 %	16.66 % 17.51 %	2.07 % 2.50 %
Health	5858 5787	4721 4662	1002 989	135 136	80.59 % 80.56 %	17.10 % 17.09 %	2.30 % 2.35 %
Pets	5837 5847	4497 4494	1218 1217	122 136	77.04 % 76.86 %	20.87 % 20.81 %	2.09 % 2.33 %
Sport & Fitness	5742 5781	4438 4456	1176 1182	128 143	77.29 % 77.08 %	20.48 % 20.45 %	2.23 % 2.47 %
Job & Career	5909 5626	4421 4169	1365 1327	123 130	74.82 % 74.10 %	23.10 % 23.59 %	2.08 % 2.31 %
Dating	5895 5974	4349 4319	1429 1523	117 132	73.77 % 72.30 %	24.24 % 25.49 %	1.98 % 2.21 %
Other	6034 5945	4800 4674	1095 1124	139 147	79.55 % 78.62 %	18.15 % 18.91 %	2.30 % 2.47 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5443 5221	4037 3834	1298 1276	108 111	74.17 % 73.43 %	23.85 % 24.44 %	1.98 % 2.13 %
Outlook Mail	5379 5479	4066 4125	1200 1225	113 129	75.59 % 75.29 %	22.31 % 22.36 %	2.10 % 2.35 %
Yahoo Mail	5400 5230	4136 3999	1135 1107	129 124	76.59 % 76.46 %	21.02 % 21.17 %	2.39 % 2.37 %
AOL Mail	5473 5433	4227 4108	1130 1189	116 136	77.23 % 75.61 %	20.65 % 21.88 %	2.12 % 2.50 %
Mail.com	5462 5580	4310 4346	1033 1107	119 127	78.91 % 77.89 %	18.91 % 19.84 %	2.18 % 2.28 %
Yandex Mail	5257 5471	4024 4172	1120 1176	113 123	76.55 % 76.26 %	21.30 % 21.50 %	2.15 % 2.25 %
GMX Mail	5518 5383	4189 4056	1211 1196	118 131	75.92 % 75.35 %	21.95 % 22.22 %	2.14 % 2.43 %
Zoho Mail	5370 5433	4240 4211	1024 1092	106 130	78.96 % 77.51 %	19.07 % 20.10 %	1.97 % 2.39 %
ProtonMail	5554 5334	4459 4222	963 984	132 128	80.28 % 79.15 %	17.34 % 18.45 %	2.38 % 2.40 %
Custom Mail	5347 5464	4305 4394	934 933	108 137	80.51 % 80.42 %	17.47 % 17.08 %	2.02 % 2.51 %
iCloud Mail	5477 5390	4062 3977	1299 1283	116 130	74.16 % 73.78 %	23.72 % 23.80 %	2.12 % 2.41 %
Tuta	5462 5469	4341 4328	994 1006	127 135	79.48 % 79.14 %	18.20 % 18.39 %	2.33 % 2.47 %
Juno.com	5448 5495	4362 4329	964 1025	122 141	80.07 % 78.78 %	17.69 % 18.65 %	2.24 % 2.57 %
Mailfence	5573 5501	4441 4318	1009 1047	123 136	79.69 % 78.49 %	18.11 % 19.03 %	2.21 % 2.47 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.