SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.866 63.763	49.863 48.627	13.095 14.148	1.481 1.517

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.07 % 76.26 %	20.50 % 22.19 %	2.32 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4826 5052	3760 3843	994 1128	119 123	77.91 % 76.07 %	20.60 % 22.33 %	2.47 % 2.43 %
Elektronics	4895 4831	3863 3712	961 1058	113 118	78.92 % 76.84 %	19.63 % 21.90 %	2.31 % 2.44 %
Entertainment	4989 4928	3896 3748	1021 1120	120 118	78.09 % 76.06 %	20.47 % 22.73 %	2.41 % 2.39 %
Cosmetics & Beauty	4767 5169	3767 3952	935 1129	105 122	79.02 % 76.46 %	19.61 % 21.84 %	2.20 % 2.36 %
Food & Drink	5000 4895	3851 3714	1051 1094	113 120	77.02 % 75.87 %	21.02 % 22.35 %	2.26 % 2.45 %
Home & Garden	4925 4846	3804 3669	1073 1102	107 114	77.24 % 75.71 %	21.79 % 22.74 %	2.17 % 2.35 %
Finance	4953 5029	3990 3930	876 1020	112 124	80.56 % 78.15 %	17.69 % 20.28 %	2.26 % 2.47 %
Health	4858 4894	3896 3867	902 954	112 102	80.20 % 79.02 %	18.57 % 19.49 %	2.31 % 2.08 %
Pets	5100 5017	3973 3813	1080 1116	128 124	77.90 % 76.00 %	21.18 % 22.24 %	2.51 % 2.47 %
Sport & Fitness	4929 4830	3834 3686	1045 1089	114 122	77.78 % 76.31 %	21.20 % 22.55 %	2.31 % 2.53 %
Job & Career	4885 4652	3714 3450	1093 1120	119 111	76.03 % 74.16 %	22.37 % 24.08 %	2.44 % 2.39 %
Dating	4988 4736	3750 3479	1152 1175	116 111	75.18 % 73.46 %	23.10 % 24.81 %	2.33 % 2.34 %
Other	4751 4884	3765 3764	912 1043	103 108	79.25 % 77.07 %	19.20 % 21.36 %	2.17 % 2.21 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4690 4707	3519 3472	1089 1154	111 120	75.03 % 73.76 %	23.22 % 24.52 %	2.37 % 2.55 %
Outlook Mail	4558 4784	3517 3620	989 1099	100 109	77.16 % 75.67 %	21.70 % 22.97 %	2.19 % 2.28 %
Yahoo Mail	4672 4589	3605 3508	1002 1011	107 113	77.16 % 76.44 %	21.45 % 22.03 %	2.29 % 2.46 %
AOL Mail	4705 4500	3676 3398	980 1033	99 108	78.13 % 75.51 %	20.83 % 22.96 %	2.10 % 2.40 %
Mail.com	4698 4714	3720 3636	906 1004	113 109	79.18 % 77.13 %	19.28 % 21.30 %	2.41 % 2.31 %
Yandex Mail	4668 4643	3634 3521	967 1066	106 107	77.85 % 75.83 %	20.72 % 22.96 %	2.27 % 2.30 %
GMX Mail	4553 4574	3512 3450	983 1073	111 101	77.14 % 75.43 %	21.59 % 23.46 %	2.44 % 2.21 %
Zoho Mail	4794 4886	3754 3725	982 1097	113 110	78.31 % 76.24 %	20.48 % 22.45 %	2.36 % 2.25 %
ProtonMail	4826 4464	3869 3454	876 938	121 109	80.17 % 77.37 %	18.15 % 21.01 %	2.51 % 2.44 %
Custom Mail	4377 4727	3502 3657	802 984	100 116	80.01 % 77.36 %	18.32 % 20.82 %	2.28 % 2.45 %
iCloud Mail	4607 4605	3439 3400	1090 1120	103 114	74.65 % 73.83 %	23.66 % 24.32 %	2.24 % 2.48 %
Tuta	4770 4628	3822 3589	898 983	108 114	80.13 % 77.55 %	18.83 % 21.24 %	2.26 % 2.46 %
Juno.com	4781 4703	3765 3654	966 967	116 110	78.75 % 77.70 %	20.20 % 20.56 %	2.43 % 2.34 %
Mailfence	3167 3239	2529 2543	565 619	73 77	79.85 % 78.51 %	17.84 % 19.11 %	2.31 % 2.38 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.