SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.719 64.547	50.459 49.094	13.109 14.120	1.463 1.594

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.97 % 76.06 %	20.26 % 21.88 %	2.26 % 2.47 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4975 5059	3878 3839	1008 1121	122 126	77.95 % 75.88 %	20.26 % 22.16 %	2.45 % 2.49 %
Elektronics	4947 4978	3896 3821	961 1057	107 126	78.75 % 76.76 %	19.43 % 21.23 %	2.16 % 2.53 %
Entertainment	5003 5004	3894 3771	1014 1134	118 128	77.83 % 75.36 %	20.27 % 22.66 %	2.36 % 2.56 %
Cosmetics & Beauty	4875 5094	3863 3896	916 1080	100 124	79.24 % 76.48 %	18.79 % 21.20 %	2.05 % 2.43 %
Food & Drink	5122 5062	3957 3823	1082 1128	112 125	77.25 % 75.52 %	21.12 % 22.28 %	2.19 % 2.47 %
Home & Garden	5079 4911	3910 3715	1095 1105	109 116	76.98 % 75.65 %	21.56 % 22.50 %	2.15 % 2.36 %
Finance	5067 5039	4097 3961	874 972	113 129	80.86 % 78.61 %	17.25 % 19.29 %	2.23 % 2.56 %
Health	4902 4971	3931 3953	881 914	110 113	80.19 % 79.52 %	17.97 % 18.39 %	2.24 % 2.27 %
Pets	5090 5036	3941 3814	1066 1105	118 132	77.43 % 75.73 %	20.94 % 21.94 %	2.32 % 2.62 %
Sport & Fitness	4914 4891	3811 3712	1035 1088	113 129	77.55 % 75.89 %	21.06 % 22.24 %	2.30 % 2.64 %
Job & Career	4895 4630	3699 3393	1106 1133	116 114	75.57 % 73.28 %	22.59 % 24.47 %	2.37 % 2.46 %
Dating	5053 4935	3765 3577	1180 1252	118 120	74.51 % 72.48 %	23.35 % 25.37 %	2.34 % 2.43 %
Other	4797 4937	3817 3819	891 1031	107 112	79.57 % 77.35 %	18.57 % 20.88 %	2.23 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4730 4616	3520 3369	1124 1142	104 122	74.42 % 72.99 %	23.76 % 24.74 %	2.20 % 2.64 %
Outlook Mail	4557 4779	3490 3606	998 1083	98 112	76.59 % 75.46 %	21.90 % 22.66 %	2.15 % 2.34 %
Yahoo Mail	4628 4541	3555 3450	989 1002	109 113	76.82 % 75.97 %	21.37 % 22.07 %	2.36 % 2.49 %
AOL Mail	4716 4511	3682 3386	975 1041	98 115	78.07 % 75.06 %	20.67 % 23.08 %	2.08 % 2.55 %
Mail.com	4720 4781	3740 3683	892 998	107 115	79.24 % 77.03 %	18.90 % 20.87 %	2.27 % 2.41 %
Yandex Mail	4658 4658	3608 3494	960 1075	102 112	77.46 % 75.01 %	20.61 % 23.08 %	2.19 % 2.40 %
GMX Mail	4638 4600	3542 3450	1003 1073	111 104	76.37 % 75.00 %	21.63 % 23.33 %	2.39 % 2.26 %
Zoho Mail	4746 4791	3731 3649	950 1055	102 112	78.61 % 76.16 %	20.02 % 22.02 %	2.15 % 2.34 %
ProtonMail	4892 4516	3929 3490	867 923	117 116	80.31 % 77.28 %	17.72 % 20.44 %	2.39 % 2.57 %
Custom Mail	4415 4727	3548 3689	784 926	99 117	80.36 % 78.04 %	17.76 % 19.59 %	2.24 % 2.48 %
iCloud Mail	4685 4569	3481 3361	1122 1114	104 118	74.30 % 73.56 %	23.95 % 24.38 %	2.22 % 2.58 %
Tuta	4685 4715	3760 3647	848 969	108 120	80.26 % 77.35 %	18.10 % 20.55 %	2.31 % 2.55 %
Juno.com	4714 4710	3738 3667	887 940	114 117	79.30 % 77.86 %	18.82 % 19.96 %	2.42 % 2.48 %
Mailfence	3935 4033	3135 3153	710 779	90 101	79.67 % 78.18 %	18.04 % 19.32 %	2.29 % 2.50 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.