SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.413 65.240	50.605 50.398	13.318 13.343	1.490 1.499

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.36 % 77.25 %	20.36 % 20.45 %	2.28 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4925 5144	3834 3942	975 1089	116 113	77.85 % 76.63 %	19.80 % 21.17 %	2.36 % 2.20 %
Elektronics	4837 5097	3760 3976	974 1002	103 119	77.73 % 78.01 %	20.14 % 19.66 %	2.13 % 2.33 %
Entertainment	5133 4972	3972 3825	1042 1026	119 121	77.38 % 76.93 %	20.30 % 20.64 %	2.32 % 2.43 %
Cosmetics & Beauty	5104 5020	3989 3906	999 996	116 118	78.15 % 77.81 %	19.57 % 19.84 %	2.27 % 2.35 %
Food & Drink	5030 5074	3848 3899	1068 1053	114 122	76.50 % 76.84 %	21.23 % 20.75 %	2.27 % 2.40 %
Home & Garden	5197 4840	3976 3707	1098 1032	123 101	76.51 % 76.59 %	21.13 % 21.32 %	2.37 % 2.09 %
Finance	5065 5019	4088 4029	867 866	110 124	80.71 % 80.27 %	17.12 % 17.25 %	2.17 % 2.47 %
Health	5045 4997	4047 4040	877 845	121 112	80.22 % 80.85 %	17.38 % 16.91 %	2.40 % 2.24 %
Pets	5013 5068	3830 3904	1070 1049	113 115	76.40 % 77.03 %	21.34 % 20.70 %	2.25 % 2.27 %
Sport & Fitness	4848 5024	3735 3885	1001 1018	112 121	77.04 % 77.33 %	20.65 % 20.26 %	2.31 % 2.41 %
Job & Career	4998 4771	3716 3565	1172 1105	110 101	74.35 % 74.72 %	23.45 % 23.16 %	2.20 % 2.12 %
Dating	5042 5104	3707 3694	1227 1299	108 111	73.52 % 72.37 %	24.34 % 25.45 %	2.14 % 2.17 %
Other	5176 5110	4103 4026	948 963	125 121	79.27 % 78.79 %	18.32 % 18.85 %	2.41 % 2.37 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4631 4516	3415 3314	1122 1112	94 90	73.74 % 73.38 %	24.23 % 24.62 %	2.03 % 1.99 %
Outlook Mail	4582 4739	3457 3592	1025 1043	100 104	75.45 % 75.80 %	22.37 % 22.01 %	2.18 % 2.19 %
Yahoo Mail	4662 4427	3556 3389	988 940	118 98	76.28 % 76.55 %	21.19 % 21.23 %	2.53 % 2.21 %
AOL Mail	4734 4710	3649 3568	978 1026	107 116	77.08 % 75.75 %	20.66 % 21.78 %	2.26 % 2.46 %
Mail.com	4723 4794	3708 3752	907 936	108 106	78.51 % 78.26 %	19.20 % 19.52 %	2.29 % 2.21 %
Yandex Mail	4519 4688	3449 3594	968 992	102 102	76.32 % 76.66 %	21.42 % 21.16 %	2.26 % 2.18 %
GMX Mail	4756 4597	3584 3470	1063 1022	109 105	75.36 % 75.48 %	22.35 % 22.23 %	2.29 % 2.28 %
Zoho Mail	4605 4658	3620 3631	889 921	96 106	78.61 % 77.95 %	19.31 % 19.77 %	2.08 % 2.28 %
ProtonMail	4799 4591	3836 3647	841 838	122 106	79.93 % 79.44 %	17.52 % 18.25 %	2.54 % 2.31 %
Custom Mail	4531 4670	3631 3774	806 786	94 110	80.14 % 80.81 %	17.79 % 16.83 %	2.07 % 2.36 %
iCloud Mail	4763 4601	3516 3413	1142 1077	105 111	73.82 % 74.18 %	23.98 % 23.41 %	2.20 % 2.41 %
Tuta	4651 4704	3663 3733	876 858	112 113	78.76 % 79.36 %	18.83 % 18.24 %	2.41 % 2.40 %
Juno.com	4730 4751	3771 3746	847 888	112 117	79.73 % 78.85 %	17.91 % 18.69 %	2.37 % 2.46 %
Mailfence	4727 4794	3750 3775	866 904	111 115	79.33 % 78.74 %	18.32 % 18.86 %	2.35 % 2.40 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.