SendPulse and SendGrid Email Deliverability Comparison

SendPulse

SendGrid

In this comparison, the deliverability of SendPulse and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.266 76.060	59.089 58.104	15.514 16.008	1.663 1.948

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.48 % 76.39 %	20.34 % 21.05 %	2.18 % 2.56 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5690 5920	4429 4466	1131 1304	130 150	77.84 % 75.44 %	19.88 % 22.03 %	2.28 % 2.53 %
Elektronics	5638 6080	4361 4671	1156 1248	121 161	77.35 % 76.83 %	20.50 % 20.53 %	2.15 % 2.65 %
Entertainment	5928 5696	4585 4328	1216 1220	127 148	77.34 % 75.98 %	20.51 % 21.42 %	2.14 % 2.60 %
Cosmetics & Beauty	5965 5831	4648 4492	1186 1183	131 156	77.92 % 77.04 %	19.88 % 20.29 %	2.20 % 2.68 %
Food & Drink	5717 5938	4403 4519	1193 1272	121 147	77.02 % 76.10 %	20.87 % 21.42 %	2.12 % 2.48 %
Home & Garden	6123 5605	4724 4257	1256 1206	143 142	77.15 % 75.95 %	20.51 % 21.52 %	2.34 % 2.53 %
Finance	5877 5835	4747 4637	1004 1042	126 156	80.77 % 79.47 %	17.08 % 17.86 %	2.14 % 2.67 %
Health	5887 5816	4709 4649	1039 1018	139 149	79.99 % 79.93 %	17.65 % 17.50 %	2.36 % 2.56 %
Pets	5851 5821	4514 4443	1216 1241	121 137	77.15 % 76.33 %	20.78 % 21.32 %	2.07 % 2.35 %
Sport & Fitness	5673 5852	4392 4474	1159 1225	122 153	77.42 % 76.45 %	20.43 % 20.93 %	2.15 % 2.61 %
Job & Career	6013 5698	4496 4193	1391 1364	126 141	74.77 % 73.59 %	23.13 % 23.94 %	2.10 % 2.47 %
Dating	5915 5975	4331 4290	1465 1541	119 144	73.22 % 71.80 %	24.77 % 25.79 %	2.01 % 2.41 %
Other	5989 5993	4750 4685	1102 1144	137 164	79.31 % 78.17 %	18.40 % 19.09 %	2.29 % 2.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5410 5250	3993 3818	1310 1308	107 124	73.81 % 72.72 %	24.21 % 24.91 %	1.98 % 2.36 %
Outlook Mail	5464 5514	4106 4135	1238 1237	120 142	75.15 % 74.99 %	22.66 % 22.43 %	2.20 % 2.58 %
Yahoo Mail	5363 5260	4088 3954	1147 1172	128 134	76.23 % 75.17 %	21.39 % 22.28 %	2.39 % 2.55 %
AOL Mail	5454 5457	4191 4105	1146 1210	117 142	76.84 % 75.22 %	21.01 % 22.17 %	2.15 % 2.60 %
Mail.com	5439 5460	4287 4233	1033 1091	119 136	78.82 % 77.53 %	18.99 % 19.98 %	2.19 % 2.49 %
Yandex Mail	5348 5380	4062 4061	1169 1186	117 133	75.95 % 75.48 %	21.86 % 22.04 %	2.19 % 2.47 %
GMX Mail	5527 5467	4190 4087	1223 1234	114 146	75.81 % 74.76 %	22.13 % 22.57 %	2.06 % 2.67 %
Zoho Mail	5436 5426	4302 4201	1024 1092	110 133	79.14 % 77.42 %	18.84 % 20.13 %	2.02 % 2.45 %
ProtonMail	5477 5425	4395 4264	953 1025	129 136	80.24 % 78.60 %	17.40 % 18.89 %	2.36 % 2.51 %
Custom Mail	5440 5513	4367 4405	966 967	107 141	80.28 % 79.90 %	17.76 % 17.54 %	1.97 % 2.56 %
iCloud Mail	5428 5455	4012 3973	1299 1341	117 141	73.91 % 72.83 %	23.93 % 24.58 %	2.16 % 2.58 %
Tuta	5439 5400	4318 4241	991 1016	130 143	79.39 % 78.54 %	18.22 % 18.81 %	2.39 % 2.65 %
Juno.com	5435 5523	4351 4308	962 1062	122 153	80.06 % 78.00 %	17.70 % 19.23 %	2.24 % 2.77 %
Mailfence	5606 5530	4427 4319	1053 1067	126 144	78.97 % 78.10 %	18.78 % 19.29 %	2.25 % 2.60 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.