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Benchmark Email review 2026 by EmailDeliverabilityReport

Benchmark Email is a relatively small email marketing provider that has been offering its services since 2004. The provider claims to have more than 100 employees who take care of product development and customer support. At EmailDeliverabilityReport we have been testing the technical performance of Benchmark Email, in particular email deliverability, since 3/2026. The rating for Benchmark Email is currently 91/100 score, which represents overall a excellent performance.

The range of test reviews for Benchmark Email is large. The main objective of this review is to analyse the full scope of Benchmark Email. For professional email marketing, Benchmark Email is the right choice. Many factors were taken into account in the valuation, which can change at any time. This page also contains 0 reviews from other users. On this page we present the result of the Benchmark Email analysis.

Product und quality

As the product, we can mention the Benchmark Email's tool for email marketing. With Benchmark Email, getting started is quite simple. The website is straightforward to use and informative, and registering is a quick and simple process. Benchmark Email has gone to great lengths to make the start beginner friendly. Once your account has been created, you can log in and use the email tool.

Of all the email marketing tools in the test, Benchmark Email definitely has a product quality that can keep up with others. We used the app extensively, tested all the features and everything just worked. The application makes extensive use of JavaScript technologies. It is therefore very important that you disable at least your browser's ad blocker.

As a professional email marketing tool, Benchmark Email has a lot of features to offer, which we will look at in detail.

All features of Benchmark Email

All email marketing providers in our test have many features in common. In the table below, you can see all the features that can be used with Benchmark Email in connection with its email marketing product.

Feature
Multilingual user interface

The user interface is available in multiple languages.

Unlimited contacts

An unlimited number of contacts can be used per account.

Unlimited emails

An unlimited number of emails can be used per account.

Landing pages

Landing pages can be created and used to build an email contact list.

AI assistant

An AI assistant is available that can be used to build emails or improve campaign performance.

Email templates

Ready-made templates are available for use in email campaigns.

Custom email templates

Custom email templates can be created and reused across all email campaigns.

Email builder

The email builder makes it easy to create and edit emails with a click of a button.

Testing of emails

Different email versions can be tested to optimize email opens and click-through rates.

Preview of emails

Email messages can be previewed before they are sent to all contacts.

Attachments in emails

Email can be sent with files or documents attached.

Follow-up autoresponder function

Follow-up autoresponders can be used to automatically send a series of emails to each contact in a list.

Newsletter function

Classic newsletters can be sent to all or a specific group of contacts.

Newsletter archive

Newsletter recipients have access to the newsletter archive.

Customer relationship management (CRM)

This system can be used to build a customer relationship to sell more and increase relevance.

Personalization

Personalization can be used across all campaigns to make marketing more personal and relevant.

Instant email sending

Email messages can be sent immediately to a segment of contacts.

Scheduled email sending

Email messages can be scheduled to be sent to a segment of contacts.

Sending of birthday emails

A congratulatory email can be sent in time for a contact's birthday.

Multipart (HTML/Text) content

Both text and HTML parts of the email body can be defined.

Basic stats

Basic statistics are available to measure email performance.

Advanced stats

Advanced statistics can be used to improve email performance.

Click tracking

Clicks in emails can be tracked.

Opens tracking

Email opens can be tracked.

Custom domain tracking

Tracking links can be branded with a custom domain name.

Export of contacts

Contacts can be exported to a file.

Import of contacts

Contacts can be imported from a file.

Google Analytics integration

Google Analytics can be integrated to measure email engagement.

Custom Analytics integration

Custom analytics can be integrated to measure email engagement.

GDPR-compliant

The provider is fully GDPR compliant, which is especially important for EU customers.

Monthly payment

A monthly payment for a plan is possible.

Annual payment

An annual payment for a plan is possible.

Usage-based payment

It is possible to pay only for the resources you actually use, with no minimum costs.

Pay with PayPal

Payments can be made via PayPal.

Pay with credit card

Payments can be made via credit card.

Pay with direct debit

Payments can be made via direct debit.

Money-back guarantee

If you are not satisfied with the product or service, you can cancel your purchase and get your money back.

Free plan available

It is possible to create a free account and use the basic functions free of charge.

Deliverability performance and score for Benchmark Email

The deliverability of emails is important in email marketing. The higher the number, the better. The focus is on getting as many emails as possible into the recipient's mailbox. If a provider can achieve a high level of email deliverability, this is a good prerequisite for a good rating on our part. A score of over 80 for email deliverability is already good, over 90 is very good. Benchmark Email currently has a deliverability score of 91.

The tests for the period 2026/9 show how successful Benchmark Email performs in direct comparison to other email marketing providers when it comes to email deliverability:

ProviderEmails sentEmails inboxEmails spamEmails lost
Amazon SES 10.8848.716
(80.08 %)
2.019
(18.55 %)
149
(1.37 %)
Klick-Tipp 11.2959.037
(80.01 %)
2.098
(18.57 %)
160
(1.42 %)
MailerLite 11.1728.931
(79.94 %)
2.078
(18.60 %)
163
(1.46 %)
AWeber 10.6378.494
(79.85 %)
1.975
(18.57 %)
168
(1.58 %)
Rapidmail 10.5988.462
(79.85 %)
1.978
(18.66 %)
158
(1.49 %)
MailChimp 11.3158.985
(79.41 %)
2.175
(19.22 %)
155
(1.37 %)
Sarbacane 11.3798.938
(78.55 %)
2.230
(19.60 %)
211
(1.85 %)
GetResponse 11.0108.643
(78.50 %)
2.166
(19.67 %)
201
(1.83 %)
Postmark 11.1778.750
(78.29 %)
2.218
(19.84 %)
209
(1.87 %)
mailtrap 10.9798.591
(78.25 %)
2.170
(19.77 %)
218
(1.99 %)
ActiveCampaign 11.1678.711
(78.01 %)
2.236
(20.02 %)
220
(1.97 %)
Brevo 11.0308.579
(77.78 %)
2.250
(20.40 %)
201
(1.82 %)
Benchmark Email 11.2348.736
(77.76 %)
2.284
(20.33 %)
214
(1.90 %)
Clever Elements 10.8828.448
(77.63 %)
2.213
(20.34 %)
221
(2.03 %)
Kit 10.8078.389
(77.63 %)
2.213
(20.48 %)
205
(1.90 %)
Moosend 10.8938.439
(77.47 %)
2.227
(20.44 %)
227
(2.08 %)
CleverReach 10.7918.192
(75.92 %)
2.284
(21.17 %)
315
(2.92 %)
HubSpot 10.9498.257
(75.41 %)
2.362
(21.57 %)
330
(3.01 %)
SendPulse 10.9658.189
(74.68 %)
2.444
(22.29 %)
332
(3.03 %)
Mailjet 11.0278.178
(74.16 %)
2.515
(22.81 %)
334
(3.03 %)
Mailgun 11.0968.216
(74.04 %)
2.539
(22.88 %)
341
(3.07 %)
Constant Contact 10.6627.875
(73.86 %)
2.475
(23.21 %)
312
(2.93 %)
SendGrid 10.8718.023
(73.80 %)
2.513
(23.12 %)
335
(3.08 %)
CampaignMonitor 11.1558.078
(72.42 %)
2.675
(23.98 %)
402
(3.60 %)
CategoryEmails sentEmails inboxEmails spamEmails lostInbox (%)Spam (%)Lost (%)
Finance 8527041311782.63 %15.38 %2.00 %
Health 8406891391282.02 %16.55 %1.43 %
Other 8616901571480.14 %18.23 %1.63 %
Elektronics 8616781651878.75 %19.16 %2.09 %
Job & Career 8206421641478.29 %20.00 %1.71 %
Cosmetics & Beauty 8957001801578.21 %20.11 %1.68 %
Home & Garden 9087091811878.08 %19.93 %1.98 %
Entertainment 7605911521777.76 %20.00 %2.24 %
Sport & Fitness 8416451781876.69 %21.17 %2.14 %
Clothing 9096882031875.69 %22.33 %1.98 %
Food & Drink 8396341871875.57 %22.29 %2.15 %
Pets 9507132181975.05 %22.95 %2.00 %
Dating 8986532291672.72 %25.50 %1.78 %
ProviderEmails sentEmails inboxEmails spamEmails lostInbox (%)Spam (%)Lost (%)
Custom Mail 8446831461580.92 %17.30 %1.78 %
Zoho Mail 8156561451480.49 %17.79 %1.72 %
Juno.com 8296611521679.73 %18.34 %1.93 %
Tuta 7936281481779.19 %18.66 %2.14 %
Mailfence 760601150979.08 %19.74 %1.18 %
Mail.com 6925461341278.90 %19.36 %1.73 %
Yandex Mail 8706861661878.85 %19.08 %2.07 %
ProtonMail 8066291631478.04 %20.22 %1.74 %
GMX Mail 7735971591777.23 %20.57 %2.20 %
Yahoo Mail 8246251801975.85 %21.84 %2.31 %
Outlook Mail 9317032111775.51 %22.66 %1.83 %
Gmail 8116111841675.34 %22.69 %1.97 %
AOL Mail 7245421681474.86 %23.20 %1.93 %
iCloud Mail 7625681781674.54 %23.36 %2.10 %

Frequently asked questions and answers about Benchmark Email

How can I migrate my existing contact lists to Benchmark Email?

Benchmark Email allows you to import contacts from a previous email marketing provider. This does not mean that you can import all your contacts to Benchmark Email on the first day. In most cases, the import volume is limited. To import a large number of contacts, write an email to support, explain how you collected the contacts and ask them to import the contacts into your account.

How can I use the follow-up autoresponder?

To use the autoresponder function of Benchmark Email, first create a list and link it to a subscription form. Next, create an autoresponder and link it to a series of emails. Finally, link the autoresponder to the corresponding contacts list. If someone now subscribes to the list, then they will receive all emails from the autoresponder according to the specified interval.

Can I edit the HTML source text in the email builder?

Yes, this is possible. But please note the restrictions that prevent the use of potentially dangerous HTML code in the email. If you try to include an iframe in the email, for example, this will not work due to potential misuse.

What are basic and advanced statistics?

Basic statistics often refer to the performance of an email, for example the open or click rate, sometimes you can also see the clicked links. Advanced statistics often go much deeper and show more of the user's behavior and often information about their device or even interests can be viewed.

Has Benchmark Email implemented IP reputation management?

Our automated systems that monitor each provider's IP history indicate that Benchmark Email must have IP reputation management in place to ensure that IPs are as clean as possible to maximize email deliverability.

How does Benchmark Email deal with email SPAM?

Benchmark Email takes the handling of SPAM and complaints very seriously. They prohibit any SPAM activities to ensure that other customers do not suffer harm from third party negligence, to maximize the deliverability of emails and to protect the reputation of both parties.

Can I implement an external behavior analysis solution?

There is actually an option at Benchmark Email to integrate your own analysis solution, for example Matomo.

How to set up custom analytics with Benchmark Email?

Open an HTML email or template and change the mode from Visual to Source. Copy and paste the tracking code from your analytics software into the HTML source of the email or template. Save the changes.

Does Benchmark Email offer a free plan?

Yes, Benchmark Email offers a free plan. You can register a free account and use the basic features for free to start your email marketing without obligation.

Benchmark Email does not support email attachments, how can I send files to my recipients?

It is common practice for email marketing providers to prohibit email attachments, as these are often misused to send malicious files to email users. This can even have a negative impact on the deliverability of emails. If you want to send files with your emails, simply upload the file to your website or a file-sharing platform first and include the link in the email body.

Is a payment method required for the free plan?

No, currently the free plan can be used without providing payment information.

What payment options are available?

By default, there is a monthly payment option for the selected tariff. It is also possible to choose the annual payment option. When it comes to payment methods, you can pay via PayPal, credit card, or ask Benchmark Email directly whether they can offer an alternative payment method.

Does Benchmark Email offer a money-back guarantee?

No, Benchmark Email does not offer a money-back guarantee. However, the small tariffs are very inexpensive, so the financial risk is rather low.

What is GDPR compliance?

The GDPR is relevant for users residing in the EU. A comprehensive data protection regulation in the European Union is known as the General Data Protection Regulation, or GDPR. It seeks to streamline the regulatory landscape for global business and improve individuals' control over their personal data.

Can I trust Benchmark Email?

Benchmark Email exists since 2004. Based on existing reviews, Benchmark Email has customers who use the product. We also use the services of this provider for our tests. All in all, we can say that Benchmark Email can be trusted.

User reviews

We accept relevant user reviews for Benchmark Email. This helps us to show not only our own opinions and views, but also those of other users. This makes the review more objective and helpful, especially for potential users.

No user reviews available.

If you have used Benchmark Email's products or services and would like to share your valuable experience with others, use the form below to write something worth sharing.

Name

You can enter only your first name if you prefer a more anonymous review. But make sure this is the name you used to register with Benchmark Email. You can of course use your full name if you wish.

Email address

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Rating
Title (optional)

What is the subject of your review?

Review

Please write in detail what you like or dislike about Benchmark Email. Ask yourself what is the most important information you would tell others who read your review.

Notice: The review must be of a factual nature, must not offend anyone and must be truthful. We have the right to request proof by email to ensure the ethical nature of a review. If proof cannot be provided, the review will be deleted.

Relevant reviews

The following reviews are relevant to Benchmark Email:

AWeber

AWeber

Rapidmail

Rapidmail

Klick-Tipp

Klick-Tipp

MailChimp

MailChimp

MailerLite

MailerLite

Sarbacane

Sarbacane

GetResponse

GetResponse

ActiveCampaign

ActiveCampaign

Clever Elements

Clever Elements

Brevo

Brevo

Kit

Kit

mailtrap

mailtrap

CleverReach

CleverReach

HubSpot

HubSpot

Moosend

Moosend

Mailjet

Mailjet

Constant Contact

Constant Contact

SendPulse

SendPulse

CampaignMonitor

CampaignMonitor