SendGrid and SendPulse Email Deliverability Comparison

SendGrid

SendPulse

In this comparison, the deliverability of SendGrid and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.763 63.866	48.627 49.863	14.148 13.095	1.517 1.481

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.26 % 78.07 %	22.19 % 20.50 %	2.38 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5052 4826	3843 3760	1128 994	123 119	76.07 % 77.91 %	22.33 % 20.60 %	2.43 % 2.47 %
Elektronics	4831 4895	3712 3863	1058 961	118 113	76.84 % 78.92 %	21.90 % 19.63 %	2.44 % 2.31 %
Entertainment	4928 4989	3748 3896	1120 1021	118 120	76.06 % 78.09 %	22.73 % 20.47 %	2.39 % 2.41 %
Cosmetics & Beauty	5169 4767	3952 3767	1129 935	122 105	76.46 % 79.02 %	21.84 % 19.61 %	2.36 % 2.20 %
Food & Drink	4895 5000	3714 3851	1094 1051	120 113	75.87 % 77.02 %	22.35 % 21.02 %	2.45 % 2.26 %
Home & Garden	4846 4925	3669 3804	1102 1073	114 107	75.71 % 77.24 %	22.74 % 21.79 %	2.35 % 2.17 %
Finance	5029 4953	3930 3990	1020 876	124 112	78.15 % 80.56 %	20.28 % 17.69 %	2.47 % 2.26 %
Health	4894 4858	3867 3896	954 902	102 112	79.02 % 80.20 %	19.49 % 18.57 %	2.08 % 2.31 %
Pets	5017 5100	3813 3973	1116 1080	124 128	76.00 % 77.90 %	22.24 % 21.18 %	2.47 % 2.51 %
Sport & Fitness	4830 4929	3686 3834	1089 1045	122 114	76.31 % 77.78 %	22.55 % 21.20 %	2.53 % 2.31 %
Job & Career	4652 4885	3450 3714	1120 1093	111 119	74.16 % 76.03 %	24.08 % 22.37 %	2.39 % 2.44 %
Dating	4736 4988	3479 3750	1175 1152	111 116	73.46 % 75.18 %	24.81 % 23.10 %	2.34 % 2.33 %
Other	4884 4751	3764 3765	1043 912	108 103	77.07 % 79.25 %	21.36 % 19.20 %	2.21 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4707 4690	3472 3519	1154 1089	120 111	73.76 % 75.03 %	24.52 % 23.22 %	2.55 % 2.37 %
Outlook Mail	4784 4558	3620 3517	1099 989	109 100	75.67 % 77.16 %	22.97 % 21.70 %	2.28 % 2.19 %
Yahoo Mail	4589 4672	3508 3605	1011 1002	113 107	76.44 % 77.16 %	22.03 % 21.45 %	2.46 % 2.29 %
AOL Mail	4500 4705	3398 3676	1033 980	108 99	75.51 % 78.13 %	22.96 % 20.83 %	2.40 % 2.10 %
Mail.com	4714 4698	3636 3720	1004 906	109 113	77.13 % 79.18 %	21.30 % 19.28 %	2.31 % 2.41 %
Yandex Mail	4643 4668	3521 3634	1066 967	107 106	75.83 % 77.85 %	22.96 % 20.72 %	2.30 % 2.27 %
GMX Mail	4574 4553	3450 3512	1073 983	101 111	75.43 % 77.14 %	23.46 % 21.59 %	2.21 % 2.44 %
Zoho Mail	4886 4794	3725 3754	1097 982	110 113	76.24 % 78.31 %	22.45 % 20.48 %	2.25 % 2.36 %
ProtonMail	4464 4826	3454 3869	938 876	109 121	77.37 % 80.17 %	21.01 % 18.15 %	2.44 % 2.51 %
Custom Mail	4727 4377	3657 3502	984 802	116 100	77.36 % 80.01 %	20.82 % 18.32 %	2.45 % 2.28 %
iCloud Mail	4605 4607	3400 3439	1120 1090	114 103	73.83 % 74.65 %	24.32 % 23.66 %	2.48 % 2.24 %
Tuta	4628 4770	3589 3822	983 898	114 108	77.55 % 80.13 %	21.24 % 18.83 %	2.46 % 2.26 %
Juno.com	4703 4781	3654 3765	967 966	110 116	77.70 % 78.75 %	20.56 % 20.20 %	2.34 % 2.43 %
Mailfence	3239 3167	2543 2529	619 565	77 73	78.51 % 79.85 %	19.11 % 17.84 %	2.38 % 2.31 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.