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Brevo Email Deliverability Report

In this email deliverability report for Brevo, there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of Brevo. It outlines the most important features of Brevo, answers some questions and also publishes user reviews.

Email deliverability for Brevo and other providers comparison

A total of 44.158 emails were sent with Brevo. A total of 34.180 emails were delivered to the recipient's main mailbox. Of all emails sent, 7.863 emails ended up in the spam folder. 2.115 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Amazon SES 44.32837.888
(85.47 %)
5.018
(11.32 %)
1.422
(3.21 %)
Kit 44.41637.223
(83.81 %)
5.651
(12.72 %)
1.542
(3.47 %)
Mailgun 44.01736.811
(83.63 %)
5.653
(12.84 %)
1.553
(3.53 %)
GetResponse 438.550364.312
(83.07 %)
62.305
(14.21 %)
11.933
(2.72 %)
Postmark 44.30836.117
(81.51 %)
6.404
(14.45 %)
1.787
(4.03 %)
ActiveCampaign 438.443357.292
(81.49 %)
69.479
(15.85 %)
11.672
(2.66 %)
mailtrap 44.82536.495
(81.42 %)
6.591
(14.70 %)
1.739
(3.88 %)
CleverReach 437.709356.105
(81.36 %)
68.912
(15.74 %)
12.692
(2.90 %)
CampaignMonitor 437.742351.400
(80.28 %)
73.529
(16.80 %)
12.813
(2.93 %)
Klick-Tipp 437.246350.700
(80.21 %)
73.945
(16.91 %)
12.601
(2.88 %)
AWeber 437.413350.289
(80.08 %)
73.105
(16.71 %)
14.019
(3.20 %)
Mailjet 438.019348.262
(79.51 %)
76.745
(17.52 %)
13.012
(2.97 %)
SendGrid 44.63035.409
(79.34 %)
7.341
(16.45 %)
1.880
(4.21 %)
Sarbacane 53.20242.014
(78.97 %)
8.822
(16.58 %)
2.366
(4.45 %)
Rapidmail 436.190343.348
(78.72 %)
79.100
(18.13 %)
13.742
(3.15 %)
HubSpot 438.861345.114
(78.64 %)
80.069
(18.24 %)
13.678
(3.12 %)
Moosend 437.211343.138
(78.48 %)
79.424
(18.17 %)
14.649
(3.35 %)
Brevo 44.15834.180
(77.40 %)
7.863
(17.81 %)
2.115
(4.79 %)
Mailify 393.150302.866
(77.04 %)
76.964
(19.58 %)
13.320
(3.39 %)
MailChimp 436.716334.666
(76.63 %)
85.970
(19.69 %)
16.080
(3.68 %)
ConvertKit 394.406302.081
(76.59 %)
78.208
(19.83 %)
14.117
(3.58 %)
Clever Elements 437.179334.402
(76.49 %)
85.777
(19.62 %)
17.000
(3.89 %)
Benchmark Email 439.266333.419
(75.90 %)
88.752
(20.20 %)
17.095
(3.89 %)
SendInBlue 402.780303.984
(75.47 %)
83.770
(20.80 %)
15.026
(3.73 %)
Constant Contact 438.027330.244
(75.39 %)
90.425
(20.64 %)
17.358
(3.96 %)
MailerLite 437.416329.481
(75.32 %)
90.984
(20.80 %)
16.951
(3.88 %)
SendPulse 439.390330.501
(75.22 %)
92.288
(21.00 %)
16.601
(3.78 %)
Newsletter2Go 40.83828.449
(69.66 %)
11.943
(29.24 %)
446
(1.09 %)
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Brevo email deliverability providers comparison
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Email deliverability rates for Brevo and other providers comparison

77.40 % of 44.158 emails sent with Brevo ended up in the recipient's main mailbox. 17.81 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.79 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Amazon SES 85.47 %
(37.888)
11.32 %
(5.018)
3.21 %
(1.422)
Kit 83.81 %
(37.223)
12.72 %
(5.651)
3.47 %
(1.542)
Mailgun 83.63 %
(36.811)
12.84 %
(5.653)
3.53 %
(1.553)
GetResponse 83.07 %
(364.312)
14.21 %
(62.305)
2.72 %
(11.933)
Postmark 81.51 %
(36.117)
14.45 %
(6.404)
4.03 %
(1.787)
ActiveCampaign 81.49 %
(357.292)
15.85 %
(69.479)
2.66 %
(11.672)
mailtrap 81.42 %
(36.495)
14.70 %
(6.591)
3.88 %
(1.739)
CleverReach 81.36 %
(356.105)
15.74 %
(68.912)
2.90 %
(12.692)
CampaignMonitor 80.28 %
(351.400)
16.80 %
(73.529)
2.93 %
(12.813)
Klick-Tipp 80.21 %
(350.700)
16.91 %
(73.945)
2.88 %
(12.601)
AWeber 80.08 %
(350.289)
16.71 %
(73.105)
3.20 %
(14.019)
Mailjet 79.51 %
(348.262)
17.52 %
(76.745)
2.97 %
(13.012)
SendGrid 79.34 %
(35.409)
16.45 %
(7.341)
4.21 %
(1.880)
Sarbacane 78.97 %
(42.014)
16.58 %
(8.822)
4.45 %
(2.366)
Rapidmail 78.72 %
(343.348)
18.13 %
(79.100)
3.15 %
(13.742)
HubSpot 78.64 %
(345.114)
18.24 %
(80.069)
3.12 %
(13.678)
Moosend 78.48 %
(343.138)
18.17 %
(79.424)
3.35 %
(14.649)
Brevo 77.40 %
(34.180)
17.81 %
(7.863)
4.79 %
(2.115)
Mailify 77.04 %
(302.866)
19.58 %
(76.964)
3.39 %
(13.320)
MailChimp 76.63 %
(334.666)
19.69 %
(85.970)
3.68 %
(16.080)
ConvertKit 76.59 %
(302.081)
19.83 %
(78.208)
3.58 %
(14.117)
Clever Elements 76.49 %
(334.402)
19.62 %
(85.777)
3.89 %
(17.000)
Benchmark Email 75.90 %
(333.419)
20.20 %
(88.752)
3.89 %
(17.095)
SendInBlue 75.47 %
(303.984)
20.80 %
(83.770)
3.73 %
(15.026)
Constant Contact 75.39 %
(330.244)
20.64 %
(90.425)
3.96 %
(17.358)
MailerLite 75.32 %
(329.481)
20.80 %
(90.984)
3.88 %
(16.951)
SendPulse 75.22 %
(330.501)
21.00 %
(92.288)
3.78 %
(16.601)
Newsletter2Go 69.66 %
(28.449)
29.24 %
(11.943)
1.09 %
(446)
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Brevo email deliverability rates providers comparison
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Email deliverability by category

The delivery of the emails with Brevo in the categories Home & Garden, Food & Drink, Clothing, Elektronics and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Job & Career, Sport & Fitness and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 3.3302.68751912480.69 %15.59 %3.72 %
Food & Drink 3.4112.73054213980.04 %15.89 %4.08 %
Clothing 3.4372.74054814979.72 %15.94 %4.34 %
Elektronics 3.2902.59255214678.78 %16.78 %4.44 %
Pets 3.3982.65757616578.19 %16.95 %4.86 %
Other 3.4402.68058217877.91 %16.92 %5.17 %
Entertainment 3.3032.56758115577.72 %17.59 %4.69 %
Cosmetics & Beauty 3.4482.67162015777.47 %17.98 %4.55 %
Health 3.4392.62264617176.24 %18.78 %4.97 %
Sport & Fitness 3.3502.54064416675.82 %19.22 %4.96 %
Job & Career 3.4802.61569417175.14 %19.94 %4.91 %
Dating 3.4072.54868117874.79 %19.99 %5.22 %
Finance 3.4252.53167821673.90 %19.80 %6.31 %
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Brevo email deliverability by category
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Brevo are ProtonMail, Custom Mail and Juno.com. The delivery rates were worst for the email providers Gmail, iCloud Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 3.3192.66152013880.17 %15.67 %4.16 %
Custom Mail 3.4952.79754815080.03 %15.68 %4.29 %
Juno.com 3.4542.76053815679.91 %15.58 %4.52 %
GMX Mail 3.4292.73355014679.70 %16.04 %4.26 %
Zoho Mail 3.3592.66154914979.22 %16.34 %4.44 %
Tuta 3.4242.70655516379.03 %16.21 %4.76 %
Mail.com 3.4522.71260313778.56 %17.47 %3.97 %
AOL Mail 3.3622.61360814177.72 %18.08 %4.19 %
Yahoo Mail 3.3242.52961218376.08 %18.41 %5.51 %
Yandex Mail 3.3122.51564415375.94 %19.44 %4.62 %
Outlook Mail 3.4292.56866319874.89 %19.34 %5.77 %
iCloud Mail 3.3372.44470518873.24 %21.13 %5.63 %
Gmail 3.4622.48176821371.66 %22.18 %6.15 %
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Brevo email deliverability by email service provider
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All email deliverability reports for Brevo

All available email deliverability reports for Brevo.

Brevo badges for website

The following badges for Brevo can be embedded into a website.

Brevo
80
/100
Brevo
80
/100
Brevo
80
/100

References and Resources

Further resources and references for Brevo.