SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.331 76.077	58.885 58.049	15.684 16.197	1.762 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.14 % 76.30 %	20.55 % 21.29 %	2.31 % 2.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5701 5855	4397 4381	1168 1335	136 139	77.13 % 74.82 %	20.49 % 22.80 %	2.39 % 2.37 %
Elektronics	5683 5720	4364 4393	1181 1197	138 130	76.79 % 76.80 %	20.78 % 20.93 %	2.43 % 2.27 %
Entertainment	5767 5826	4431 4378	1205 1308	131 140	76.83 % 75.15 %	20.89 % 22.45 %	2.27 % 2.40 %
Cosmetics & Beauty	5984 5567	4619 4251	1225 1178	140 138	77.19 % 76.36 %	20.47 % 21.16 %	2.34 % 2.48 %
Food & Drink	5663 5934	4351 4495	1186 1297	126 142	76.83 % 75.75 %	20.94 % 21.86 %	2.22 % 2.39 %
Home & Garden	5869 6032	4521 4622	1205 1271	143 139	77.03 % 76.62 %	20.53 % 21.07 %	2.44 % 2.30 %
Finance	5836 5773	4713 4627	993 1004	130 142	80.76 % 80.15 %	17.02 % 17.39 %	2.23 % 2.46 %
Health	6030 5946	4830 4761	1055 1046	145 139	80.10 % 80.07 %	17.50 % 17.59 %	2.40 % 2.34 %
Pets	6023 6019	4644 4567	1240 1316	139 136	77.10 % 75.88 %	20.59 % 21.86 %	2.31 % 2.26 %
Sport & Fitness	5663 5650	4348 4296	1186 1212	129 142	76.78 % 76.04 %	20.94 % 21.45 %	2.28 % 2.51 %
Job & Career	6141 5992	4597 4477	1405 1374	139 141	74.86 % 74.72 %	22.88 % 22.93 %	2.26 % 2.35 %
Dating	6047 5742	4414 4123	1503 1477	130 142	72.99 % 71.80 %	24.86 % 25.72 %	2.15 % 2.47 %
Other	5924 6021	4656 4678	1132 1182	136 161	78.60 % 77.69 %	19.11 % 19.63 %	2.30 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5493 5339	4040 3890	1333 1319	120 130	73.55 % 72.86 %	24.27 % 24.71 %	2.18 % 2.43 %
Outlook Mail	5410 5428	4049 4057	1237 1231	124 140	74.84 % 74.74 %	22.87 % 22.68 %	2.29 % 2.58 %
Yahoo Mail	5466 5411	4147 4099	1190 1193	129 119	75.87 % 75.75 %	21.77 % 22.05 %	2.36 % 2.20 %
AOL Mail	5437 5425	4172 4095	1139 1195	126 135	76.73 % 75.48 %	20.95 % 22.03 %	2.32 % 2.49 %
Mail.com	5301 5451	4163 4218	1014 1104	124 129	78.53 % 77.38 %	19.13 % 20.25 %	2.34 % 2.37 %
Yandex Mail	5331 5527	4021 4169	1187 1225	123 133	75.43 % 75.43 %	22.27 % 22.16 %	2.31 % 2.41 %
GMX Mail	5449 5613	4126 4213	1205 1270	118 130	75.72 % 75.06 %	22.11 % 22.63 %	2.17 % 2.32 %
Zoho Mail	5544 5391	4368 4175	1053 1085	123 131	78.79 % 77.44 %	18.99 % 20.13 %	2.22 % 2.43 %
ProtonMail	5452 5330	4368 4184	949 1019	135 127	80.12 % 78.50 %	17.41 % 19.12 %	2.48 % 2.38 %
Custom Mail	5361 5403	4278 4262	974 1005	109 136	79.80 % 78.88 %	18.17 % 18.60 %	2.03 % 2.52 %
iCloud Mail	5400 5561	3973 4002	1298 1431	129 128	73.57 % 71.97 %	24.04 % 25.73 %	2.39 % 2.30 %
Tuta	5566 5603	4402 4371	1033 1107	131 125	79.09 % 78.01 %	18.56 % 19.76 %	2.35 % 2.23 %
Juno.com	5419 5389	4290 4224	999 1029	130 136	79.17 % 78.38 %	18.44 % 19.09 %	2.40 % 2.52 %
Mailfence	5702 5206	4488 4090	1073 984	141 132	78.71 % 78.56 %	18.82 % 18.90 %	2.47 % 2.54 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.