SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.521 65.051	50.907 49.710	13.179 13.808	1.435 1.533

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.70 % 76.42 %	20.11 % 21.23 %	2.19 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4961 4950	3876 3776	976 1063	109 111	78.13 % 76.28 %	19.67 % 21.47 %	2.20 % 2.24 %
Elektronics	4951 4824	3874 3726	974 990	103 108	78.25 % 77.24 %	19.67 % 20.52 %	2.08 % 2.24 %
Entertainment	5077 4763	3934 3599	1030 1056	113 108	77.49 % 75.56 %	20.29 % 22.17 %	2.23 % 2.27 %
Cosmetics & Beauty	5054 4814	3971 3667	973 1032	110 115	78.57 % 76.17 %	19.25 % 21.44 %	2.18 % 2.39 %
Food & Drink	5089 5041	3929 3858	1048 1063	112 120	77.21 % 76.53 %	20.59 % 21.09 %	2.20 % 2.38 %
Home & Garden	5184 5187	3978 3979	1090 1094	116 114	76.74 % 76.71 %	21.03 % 21.09 %	2.24 % 2.20 %
Finance	5048 4952	4090 3994	851 838	107 120	81.02 % 80.65 %	16.86 % 16.92 %	2.12 % 2.42 %
Health	5057 4979	4087 3962	850 905	120 112	80.82 % 79.57 %	16.81 % 18.18 %	2.37 % 2.25 %
Pets	4983 5199	3812 3914	1064 1160	107 125	76.50 % 75.28 %	21.35 % 22.31 %	2.15 % 2.40 %
Sport & Fitness	4837 5194	3733 3934	998 1125	106 135	77.18 % 75.74 %	20.63 % 21.66 %	2.19 % 2.60 %
Job & Career	5053 4953	3779 3664	1168 1169	106 120	74.79 % 73.98 %	23.11 % 23.60 %	2.10 % 2.42 %
Dating	5039 5055	3706 3666	1225 1266	108 123	73.55 % 72.52 %	24.31 % 25.04 %	2.14 % 2.43 %
Other	5188 5140	4138 3971	932 1047	118 122	79.76 % 77.26 %	17.96 % 20.37 %	2.27 % 2.37 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4730 4581	3484 3340	1153 1135	93 106	73.66 % 72.91 %	24.38 % 24.78 %	1.97 % 2.31 %
Outlook Mail	4582 4667	3492 3480	991 1076	99 111	76.21 % 74.57 %	21.63 % 23.06 %	2.16 % 2.38 %
Yahoo Mail	4631 4748	3546 3582	976 1059	109 107	76.57 % 75.44 %	21.08 % 22.30 %	2.35 % 2.25 %
AOL Mail	4770 4543	3701 3434	966 1001	103 108	77.59 % 75.59 %	20.25 % 22.03 %	2.16 % 2.38 %
Mail.com	4783 4701	3763 3659	911 930	109 112	78.67 % 77.83 %	19.05 % 19.78 %	2.28 % 2.38 %
Yandex Mail	4563 4869	3505 3670	962 1084	96 115	76.81 % 75.37 %	21.08 % 22.26 %	2.10 % 2.36 %
GMX Mail	4712 4425	3565 3314	1039 1004	108 107	75.66 % 74.89 %	22.05 % 22.69 %	2.29 % 2.42 %
Zoho Mail	4706 4663	3713 3641	896 908	97 114	78.90 % 78.08 %	19.04 % 19.47 %	2.06 % 2.44 %
ProtonMail	4718 4623	3802 3633	802 884	114 106	80.58 % 78.59 %	17.00 % 19.12 %	2.42 % 2.29 %
Custom Mail	4638 4532	3743 3602	803 829	92 101	80.70 % 79.48 %	17.31 % 18.29 %	1.98 % 2.23 %
iCloud Mail	4689 4593	3459 3292	1131 1193	99 108	73.77 % 71.67 %	24.12 % 25.97 %	2.11 % 2.35 %
Tuta	4589 4719	3638 3680	848 926	103 113	79.28 % 77.98 %	18.48 % 19.62 %	2.24 % 2.39 %
Juno.com	4703 4737	3751 3718	848 898	104 121	79.76 % 78.49 %	18.03 % 18.96 %	2.21 % 2.55 %
Mailfence	4707 4650	3745 3665	853 881	109 104	79.56 % 78.82 %	18.12 % 18.95 %	2.32 % 2.24 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.