SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.866 63.999	49.863 49.508	13.095 13.525	1.481 1.496

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.07 % 77.36 %	20.50 % 21.13 %	2.32 % 2.34 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4826 5051	3760 3954	994 1018	119 113	77.91 % 78.28 %	20.60 % 20.15 %	2.47 % 2.24 %
Elektronics	4895 5044	3863 3932	961 1037	113 130	78.92 % 77.95 %	19.63 % 20.56 %	2.31 % 2.58 %
Entertainment	4989 4979	3896 3850	1021 1060	120 114	78.09 % 77.32 %	20.47 % 21.29 %	2.41 % 2.29 %
Cosmetics & Beauty	4767 4990	3767 3870	935 1021	105 115	79.02 % 77.56 %	19.61 % 20.46 %	2.20 % 2.30 %
Food & Drink	5000 4820	3851 3750	1051 1007	113 115	77.02 % 77.80 %	21.02 % 20.89 %	2.26 % 2.39 %
Home & Garden	4925 4971	3804 3832	1073 1069	107 112	77.24 % 77.09 %	21.79 % 21.50 %	2.17 % 2.25 %
Finance	4953 4885	3990 3928	876 915	112 114	80.56 % 80.41 %	17.69 % 18.73 %	2.26 % 2.33 %
Health	4858 4897	3896 3866	902 948	112 109	80.20 % 78.95 %	18.57 % 19.36 %	2.31 % 2.23 %
Pets	5100 4883	3973 3717	1080 1085	128 116	77.90 % 76.12 %	21.18 % 22.22 %	2.51 % 2.38 %
Sport & Fitness	4929 4858	3834 3731	1045 1040	114 120	77.78 % 76.80 %	21.20 % 21.41 %	2.31 % 2.47 %
Job & Career	4885 4694	3714 3523	1093 1090	119 106	76.03 % 75.05 %	22.37 % 23.22 %	2.44 % 2.26 %
Dating	4988 4718	3750 3480	1152 1156	116 112	75.18 % 73.76 %	23.10 % 24.50 %	2.33 % 2.37 %
Other	4751 5209	3765 4075	912 1079	103 120	79.25 % 78.23 %	19.20 % 20.71 %	2.17 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4690 4749	3519 3539	1089 1123	111 114	75.03 % 74.52 %	23.22 % 23.65 %	2.37 % 2.40 %
Outlook Mail	4558 4801	3517 3655	989 1057	100 116	77.16 % 76.13 %	21.70 % 22.02 %	2.19 % 2.42 %
Yahoo Mail	4672 4664	3605 3558	1002 1011	107 106	77.16 % 76.29 %	21.45 % 21.68 %	2.29 % 2.27 %
AOL Mail	4705 4512	3676 3477	980 958	99 105	78.13 % 77.06 %	20.83 % 21.23 %	2.10 % 2.33 %
Mail.com	4698 4477	3720 3516	906 887	113 107	79.18 % 78.53 %	19.28 % 19.81 %	2.41 % 2.39 %
Yandex Mail	4668 4816	3634 3693	967 1054	106 107	77.85 % 76.68 %	20.72 % 21.89 %	2.27 % 2.22 %
GMX Mail	4553 4582	3512 3495	983 1042	111 109	77.14 % 76.28 %	21.59 % 22.74 %	2.44 % 2.38 %
Zoho Mail	4794 4636	3754 3606	982 969	113 115	78.31 % 77.78 %	20.48 % 20.90 %	2.36 % 2.48 %
ProtonMail	4826 4685	3869 3681	876 940	121 106	80.17 % 78.57 %	18.15 % 20.06 %	2.51 % 2.26 %
Custom Mail	4377 4758	3502 3782	802 895	100 100	80.01 % 79.49 %	18.32 % 18.81 %	2.28 % 2.10 %
iCloud Mail	4607 4667	3439 3484	1090 1136	103 111	74.65 % 74.65 %	23.66 % 24.34 %	2.24 % 2.38 %
Tuta	4770 4667	3822 3699	898 929	108 112	80.13 % 79.26 %	18.83 % 19.91 %	2.26 % 2.40 %
Juno.com	4781 4673	3765 3679	966 927	116 117	78.75 % 78.73 %	20.20 % 19.84 %	2.43 % 2.50 %
Mailfence	3167 3312	2529 2644	565 597	73 71	79.85 % 79.83 %	17.84 % 18.03 %	2.31 % 2.14 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.