SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.719 64.615	50.459 49.541	13.109 13.785	1.463 1.579

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.97 % 76.67 %	20.26 % 21.33 %	2.26 % 2.44 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4975 5018	3878 3908	1008 1019	122 110	77.95 % 77.88 %	20.26 % 20.31 %	2.45 % 2.19 %
Elektronics	4947 5054	3896 3920	961 1033	107 132	78.75 % 77.56 %	19.43 % 20.44 %	2.16 % 2.61 %
Entertainment	5003 4913	3894 3747	1014 1071	118 122	77.83 % 76.27 %	20.27 % 21.80 %	2.36 % 2.48 %
Cosmetics & Beauty	4875 4934	3863 3795	916 1024	100 120	79.24 % 76.92 %	18.79 % 20.75 %	2.05 % 2.43 %
Food & Drink	5122 4824	3957 3719	1082 1010	112 117	77.25 % 77.09 %	21.12 % 20.94 %	2.19 % 2.43 %
Home & Garden	5079 5089	3910 3914	1095 1091	109 120	76.98 % 76.91 %	21.56 % 21.44 %	2.15 % 2.36 %
Finance	5067 5008	4097 4014	874 912	113 125	80.86 % 80.15 %	17.25 % 18.21 %	2.23 % 2.50 %
Health	4902 4944	3931 3899	881 953	110 118	80.19 % 78.86 %	17.97 % 19.28 %	2.24 % 2.39 %
Pets	5090 4996	3941 3764	1066 1123	118 127	77.43 % 75.34 %	20.94 % 22.48 %	2.32 % 2.54 %
Sport & Fitness	4914 4986	3811 3777	1035 1088	113 128	77.55 % 75.75 %	21.06 % 21.82 %	2.30 % 2.57 %
Job & Career	4895 4807	3699 3565	1106 1142	116 115	75.57 % 74.16 %	22.59 % 23.76 %	2.37 % 2.39 %
Dating	5053 4864	3765 3522	1180 1233	118 121	74.51 % 72.41 %	23.35 % 25.35 %	2.34 % 2.49 %
Other	4797 5178	3817 3997	891 1086	107 124	79.57 % 77.19 %	18.57 % 20.97 %	2.23 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4730 4746	3520 3504	1124 1141	104 114	74.42 % 73.83 %	23.76 % 24.04 %	2.20 % 2.40 %
Outlook Mail	4557 4765	3490 3571	998 1097	98 123	76.59 % 74.94 %	21.90 % 23.02 %	2.15 % 2.58 %
Yahoo Mail	4628 4672	3555 3514	989 1036	109 114	76.82 % 75.21 %	21.37 % 22.17 %	2.36 % 2.44 %
AOL Mail	4716 4455	3682 3409	975 960	98 105	78.07 % 76.52 %	20.67 % 21.55 %	2.08 % 2.36 %
Mail.com	4720 4524	3740 3511	892 911	107 116	79.24 % 77.61 %	18.90 % 20.14 %	2.27 % 2.56 %
Yandex Mail	4658 4871	3608 3709	960 1075	102 114	77.46 % 76.14 %	20.61 % 22.07 %	2.19 % 2.34 %
GMX Mail	4638 4538	3542 3415	1003 1046	111 115	76.37 % 75.25 %	21.63 % 23.05 %	2.39 % 2.53 %
Zoho Mail	4746 4621	3731 3595	950 945	102 120	78.61 % 77.80 %	20.02 % 20.45 %	2.15 % 2.60 %
ProtonMail	4892 4697	3929 3679	867 926	117 110	80.31 % 78.33 %	17.72 % 19.71 %	2.39 % 2.34 %
Custom Mail	4415 4723	3548 3755	784 877	99 103	80.36 % 79.50 %	17.76 % 18.57 %	2.24 % 2.18 %
iCloud Mail	4685 4663	3481 3394	1122 1198	104 117	74.30 % 72.79 %	23.95 % 25.69 %	2.22 % 2.51 %
Tuta	4685 4639	3760 3646	848 904	108 113	80.26 % 78.59 %	18.10 % 19.49 %	2.31 % 2.44 %
Juno.com	4714 4641	3738 3630	887 909	114 124	79.30 % 78.22 %	18.82 % 19.59 %	2.42 % 2.67 %
Mailfence	3935 4060	3135 3209	710 760	90 91	79.67 % 79.04 %	18.04 % 18.72 %	2.29 % 2.24 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.