SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.163 75.674	59.199 58.172	15.314 15.752	1.650 1.750

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.73 % 76.87 %	20.11 % 20.82 %	2.17 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5710 5807	4458 4432	1122 1249	130 126	78.07 % 76.32 %	19.65 % 21.51 %	2.28 % 2.17 %
Elektronics	5611 5609	4377 4350	1117 1135	117 124	78.01 % 77.55 %	19.91 % 20.24 %	2.09 % 2.21 %
Entertainment	5959 5693	4632 4321	1195 1238	132 134	77.73 % 75.90 %	20.05 % 21.75 %	2.22 % 2.35 %
Cosmetics & Beauty	5900 5442	4625 4193	1150 1123	125 126	78.39 % 77.05 %	19.49 % 20.64 %	2.12 % 2.32 %
Food & Drink	5778 5827	4442 4468	1211 1220	125 139	76.88 % 76.68 %	20.96 % 20.94 %	2.16 % 2.39 %
Home & Garden	6048 6002	4659 4637	1254 1232	135 133	77.03 % 77.26 %	20.73 % 20.53 %	2.23 % 2.22 %
Finance	5882 5689	4780 4586	980 968	122 135	81.26 % 80.61 %	16.66 % 17.02 %	2.07 % 2.37 %
Health	5858 5901	4721 4740	1002 1029	135 132	80.59 % 80.33 %	17.10 % 17.44 %	2.30 % 2.24 %
Pets	5837 6106	4497 4646	1218 1322	122 138	77.04 % 76.09 %	20.87 % 21.65 %	2.09 % 2.26 %
Sport & Fitness	5742 5766	4438 4387	1176 1235	128 144	77.29 % 76.08 %	20.48 % 21.42 %	2.23 % 2.50 %
Job & Career	5909 5894	4421 4429	1365 1326	123 139	74.82 % 75.14 %	23.10 % 22.50 %	2.08 % 2.36 %
Dating	5895 5917	4349 4302	1429 1476	117 139	73.77 % 72.71 %	24.24 % 24.95 %	1.98 % 2.35 %
Other	6034 6021	4800 4681	1095 1199	139 141	79.55 % 77.74 %	18.15 % 19.91 %	2.30 % 2.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5443 5225	4037 3843	1298 1261	108 121	74.17 % 73.55 %	23.85 % 24.13 %	1.98 % 2.32 %
Outlook Mail	5379 5372	4066 4050	1200 1197	113 125	75.59 % 75.39 %	22.31 % 22.28 %	2.10 % 2.33 %
Yahoo Mail	5400 5614	4136 4270	1135 1223	129 121	76.59 % 76.06 %	21.02 % 21.78 %	2.39 % 2.16 %
AOL Mail	5473 5264	4227 4012	1130 1129	116 123	77.23 % 76.22 %	20.65 % 21.45 %	2.12 % 2.34 %
Mail.com	5462 5427	4310 4242	1033 1064	119 121	78.91 % 78.16 %	18.91 % 19.61 %	2.18 % 2.23 %
Yandex Mail	5257 5673	4024 4290	1120 1249	113 134	76.55 % 75.62 %	21.30 % 22.02 %	2.15 % 2.36 %
GMX Mail	5518 5269	4189 3982	1211 1162	118 125	75.92 % 75.57 %	21.95 % 22.05 %	2.14 % 2.37 %
Zoho Mail	5370 5447	4240 4246	1024 1069	106 132	78.96 % 77.95 %	19.07 % 19.63 %	1.97 % 2.42 %
ProtonMail	5554 5379	4459 4253	963 1002	132 124	80.28 % 79.07 %	17.34 % 18.63 %	2.38 % 2.31 %
Custom Mail	5347 5254	4305 4185	934 952	108 117	80.51 % 79.65 %	17.47 % 18.12 %	2.02 % 2.23 %
iCloud Mail	5477 5489	4062 3954	1299 1408	116 127	74.16 % 72.03 %	23.72 % 25.65 %	2.12 % 2.31 %
Tuta	5462 5433	4341 4263	994 1045	127 125	79.48 % 78.46 %	18.20 % 19.23 %	2.33 % 2.30 %
Juno.com	5448 5454	4362 4307	964 1009	122 138	80.07 % 78.97 %	17.69 % 18.50 %	2.24 % 2.53 %
Mailfence	5573 5374	4441 4275	1009 982	123 117	79.69 % 79.55 %	18.11 % 18.27 %	2.21 % 2.18 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.