SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.413 64.943	50.605 50.213	13.318 13.299	1.490 1.431

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.36 % 77.32 %	20.36 % 20.48 %	2.28 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4925 4988	3834 3830	975 1056	116 102	77.85 % 76.78 %	19.80 % 21.17 %	2.36 % 2.04 %
Elektronics	4837 4810	3760 3757	974 951	103 102	77.73 % 78.11 %	20.14 % 19.77 %	2.13 % 2.12 %
Entertainment	5133 4867	3972 3720	1042 1043	119 104	77.38 % 76.43 %	20.30 % 21.43 %	2.32 % 2.14 %
Cosmetics & Beauty	5104 4702	3989 3634	999 960	116 108	78.15 % 77.29 %	19.57 % 20.42 %	2.27 % 2.30 %
Food & Drink	5030 4946	3848 3838	1068 999	114 109	76.50 % 77.60 %	21.23 % 20.20 %	2.27 % 2.20 %
Home & Garden	5197 5165	3976 4008	1098 1049	123 108	76.51 % 77.60 %	21.13 % 20.31 %	2.37 % 2.09 %
Finance	5065 4945	4088 4009	867 821	110 115	80.71 % 81.07 %	17.12 % 16.60 %	2.17 % 2.33 %
Health	5045 5011	4047 4045	877 860	121 106	80.22 % 80.72 %	17.38 % 17.16 %	2.40 % 2.12 %
Pets	5013 5249	3830 4011	1070 1122	113 116	76.40 % 76.41 %	21.34 % 21.38 %	2.25 % 2.21 %
Sport & Fitness	4848 4961	3735 3798	1001 1044	112 119	77.04 % 76.56 %	20.65 % 21.04 %	2.31 % 2.40 %
Job & Career	4998 5017	3716 3788	1172 1114	110 115	74.35 % 75.50 %	23.45 % 22.20 %	2.20 % 2.29 %
Dating	5042 5171	3707 3792	1227 1263	108 116	73.52 % 73.33 %	24.34 % 24.42 %	2.14 % 2.24 %
Other	5176 5111	4103 3983	948 1017	125 111	79.27 % 77.93 %	18.32 % 19.90 %	2.41 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4631 4486	3415 3320	1122 1070	94 96	73.74 % 74.01 %	24.23 % 23.85 %	2.03 % 2.14 %
Outlook Mail	4582 4590	3457 3482	1025 1006	100 102	75.45 % 75.86 %	22.37 % 21.92 %	2.18 % 2.22 %
Yahoo Mail	4662 4804	3556 3675	988 1029	118 100	76.28 % 76.50 %	21.19 % 21.42 %	2.53 % 2.08 %
AOL Mail	4734 4521	3649 3468	978 949	107 104	77.08 % 76.71 %	20.66 % 20.99 %	2.26 % 2.30 %
Mail.com	4723 4696	3708 3687	907 906	108 103	78.51 % 78.51 %	19.20 % 19.29 %	2.29 % 2.19 %
Yandex Mail	4519 4875	3449 3719	968 1047	102 109	76.32 % 76.29 %	21.42 % 21.48 %	2.26 % 2.24 %
GMX Mail	4756 4452	3584 3376	1063 977	109 99	75.36 % 75.83 %	22.35 % 21.95 %	2.29 % 2.22 %
Zoho Mail	4605 4689	3620 3696	889 887	96 106	78.61 % 78.82 %	19.31 % 18.92 %	2.08 % 2.26 %
ProtonMail	4799 4614	3836 3664	841 850	122 100	79.93 % 79.41 %	17.52 % 18.42 %	2.54 % 2.17 %
Custom Mail	4531 4463	3631 3580	806 790	94 93	80.14 % 80.22 %	17.79 % 17.70 %	2.07 % 2.08 %
iCloud Mail	4763 4618	3516 3339	1142 1177	105 102	73.82 % 72.30 %	23.98 % 25.49 %	2.20 % 2.21 %
Tuta	4651 4732	3663 3725	876 903	112 104	78.76 % 78.72 %	18.83 % 19.08 %	2.41 % 2.20 %
Juno.com	4730 4718	3771 3738	847 866	112 114	79.73 % 79.23 %	17.91 % 18.36 %	2.37 % 2.42 %
Mailfence	4727 4685	3750 3744	866 842	111 99	79.33 % 79.91 %	18.32 % 17.97 %	2.35 % 2.11 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.