SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.508 65.108	50.749 50.027	13.326 13.594	1.433 1.487

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.47 % 76.84 %	20.34 % 20.88 %	2.19 % 2.28 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5110 5003	3956 3890	1033 1011	121 102	77.42 % 77.75 %	20.22 % 20.21 %	2.37 % 2.04 %
Elektronics	4993 4994	3891 3875	1001 998	101 121	77.93 % 77.59 %	20.05 % 19.98 %	2.02 % 2.42 %
Entertainment	5087 4888	3928 3723	1042 1050	117 115	77.22 % 76.17 %	20.48 % 21.48 %	2.30 % 2.35 %
Cosmetics & Beauty	4972 4954	3935 3827	935 1017	102 110	79.14 % 77.25 %	18.81 % 20.53 %	2.05 % 2.22 %
Food & Drink	5122 4881	3924 3760	1087 1006	111 115	76.61 % 77.03 %	21.22 % 20.61 %	2.17 % 2.36 %
Home & Garden	5188 5164	3966 3981	1112 1073	110 110	76.45 % 77.09 %	21.43 % 20.78 %	2.12 % 2.13 %
Finance	5143 5006	4171 4057	860 832	112 117	81.10 % 81.04 %	16.72 % 16.62 %	2.18 % 2.34 %
Health	4963 4959	3984 3945	869 900	110 114	80.27 % 79.55 %	17.51 % 18.15 %	2.22 % 2.30 %
Pets	5008 5179	3834 3911	1063 1143	111 125	76.56 % 75.52 %	21.23 % 22.07 %	2.22 % 2.41 %
Sport & Fitness	4897 5062	3767 3851	1023 1090	107 121	76.92 % 76.08 %	20.89 % 21.53 %	2.19 % 2.39 %
Job & Career	4967 4784	3695 3538	1157 1140	115 106	74.39 % 73.95 %	23.29 % 23.83 %	2.32 % 2.22 %
Dating	5056 5029	3710 3637	1234 1277	112 115	73.38 % 72.32 %	24.41 % 25.39 %	2.22 % 2.29 %
Other	5002 5205	3988 4032	910 1057	104 116	79.73 % 77.46 %	18.19 % 20.31 %	2.08 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4771 4665	3501 3427	1170 1133	100 105	73.38 % 73.46 %	24.52 % 24.29 %	2.10 % 2.25 %
Outlook Mail	4644 4729	3536 3527	1011 1091	97 111	76.14 % 74.58 %	21.77 % 23.07 %	2.09 % 2.35 %
Yahoo Mail	4584 4699	3487 3550	994 1040	103 109	76.07 % 75.55 %	21.68 % 22.13 %	2.25 % 2.32 %
AOL Mail	4609 4477	3555 3422	958 957	96 98	77.13 % 76.44 %	20.79 % 21.38 %	2.08 % 2.19 %
Mail.com	4745 4529	3739 3538	902 885	104 106	78.80 % 78.12 %	19.01 % 19.54 %	2.19 % 2.34 %
Yandex Mail	4680 4855	3599 3696	984 1053	97 106	76.90 % 76.13 %	21.03 % 21.69 %	2.07 % 2.18 %
GMX Mail	4637 4457	3493 3340	1034 1013	110 104	75.33 % 74.94 %	22.30 % 22.73 %	2.37 % 2.33 %
Zoho Mail	4629 4671	3620 3647	913 908	96 116	78.20 % 78.08 %	19.72 % 19.44 %	2.07 % 2.48 %
ProtonMail	4869 4629	3895 3643	861 884	113 102	80.00 % 78.70 %	17.68 % 19.10 %	2.32 % 2.20 %
Custom Mail	4535 4605	3639 3699	797 812	99 94	80.24 % 80.33 %	17.57 % 17.63 %	2.18 % 2.04 %
iCloud Mail	4715 4625	3452 3333	1163 1183	100 109	73.21 % 72.06 %	24.67 % 25.58 %	2.12 % 2.36 %
Tuta	4662 4627	3731 3649	825 872	106 106	80.03 % 78.86 %	17.70 % 18.85 %	2.27 % 2.29 %
Juno.com	4745 4702	3766 3704	869 880	110 118	79.37 % 78.77 %	18.31 % 18.72 %	2.32 % 2.51 %
Mailfence	4683 4838	3736 3852	845 883	102 103	79.78 % 79.62 %	18.04 % 18.25 %	2.18 % 2.13 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.