SendPulse and Mailgun Email Deliverability Comparison

SendPulse

Mailgun

In this comparison, the deliverability of SendPulse and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.545 64.823	50.781 49.612	13.336 13.681	1.428 1.530

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.48 % 76.53 %	20.35 % 21.11 %	2.18 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5035 4967	3913 3819	1009 1044	113 104	77.72 % 76.89 %	20.04 % 21.02 %	2.24 % 2.09 %
Elektronics	4968 4857	3882 3760	991 980	95 117	78.14 % 77.41 %	19.95 % 20.18 %	1.91 % 2.41 %
Entertainment	5195 4771	4013 3618	1067 1040	115 113	77.25 % 75.83 %	20.54 % 21.80 %	2.21 % 2.37 %
Cosmetics & Beauty	4954 4820	3908 3701	947 1006	99 113	78.89 % 76.78 %	19.12 % 20.87 %	2.00 % 2.34 %
Food & Drink	5162 4984	3968 3807	1080 1055	114 122	76.87 % 76.38 %	20.92 % 21.17 %	2.21 % 2.45 %
Home & Garden	5130 5148	3919 3953	1098 1083	113 112	76.39 % 76.79 %	21.40 % 21.04 %	2.20 % 2.18 %
Finance	5131 4877	4147 3936	871 824	113 117	80.82 % 80.71 %	16.98 % 16.90 %	2.20 % 2.40 %
Health	4987 4966	4009 3934	859 915	119 117	80.39 % 79.22 %	17.22 % 18.43 %	2.39 % 2.36 %
Pets	4996 5194	3809 3913	1077 1153	110 128	76.24 % 75.34 %	21.56 % 22.20 %	2.20 % 2.46 %
Sport & Fitness	4862 5132	3731 3914	1022 1088	109 130	76.74 % 76.27 %	21.02 % 21.20 %	2.24 % 2.53 %
Job & Career	5070 4862	3786 3595	1175 1152	109 115	74.67 % 73.94 %	23.18 % 23.69 %	2.15 % 2.37 %
Dating	4997 5050	3662 3652	1225 1280	110 118	73.28 % 72.32 %	24.51 % 25.35 %	2.20 % 2.34 %
Other	5058 5195	4034 4010	915 1061	109 124	79.75 % 77.19 %	18.09 % 20.42 %	2.16 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4732 4496	3471 3284	1165 1109	96 103	73.35 % 73.04 %	24.62 % 24.67 %	2.03 % 2.29 %
Outlook Mail	4549 4640	3454 3442	999 1082	96 116	75.93 % 74.18 %	21.96 % 23.32 %	2.11 % 2.50 %
Yahoo Mail	4638 4702	3525 3545	1008 1045	105 112	76.00 % 75.39 %	21.73 % 22.22 %	2.26 % 2.38 %
AOL Mail	4717 4529	3639 3443	977 987	101 99	77.15 % 76.02 %	20.71 % 21.79 %	2.14 % 2.19 %
Mail.com	4769 4597	3748 3574	916 916	105 107	78.59 % 77.75 %	19.21 % 19.93 %	2.20 % 2.33 %
Yandex Mail	4566 4806	3508 3627	965 1063	93 116	76.83 % 75.47 %	21.13 % 22.12 %	2.04 % 2.41 %
GMX Mail	4737 4404	3577 3284	1050 1016	110 104	75.51 % 74.57 %	22.17 % 23.07 %	2.32 % 2.36 %
Zoho Mail	4659 4758	3659 3712	901 927	99 119	78.54 % 78.02 %	19.34 % 19.48 %	2.12 % 2.50 %
ProtonMail	4857 4614	3885 3641	858 870	114 103	79.99 % 78.91 %	17.67 % 18.86 %	2.35 % 2.23 %
Custom Mail	4631 4551	3700 3632	833 820	98 99	79.90 % 79.81 %	17.99 % 18.02 %	2.12 % 2.18 %
iCloud Mail	4644 4634	3430 3330	1117 1190	97 114	73.86 % 71.86 %	24.05 % 25.68 %	2.09 % 2.46 %
Tuta	4587 4650	3656 3645	827 897	104 108	79.70 % 78.39 %	18.03 % 19.29 %	2.27 % 2.32 %
Juno.com	4745 4689	3768 3684	872 883	105 122	79.41 % 78.57 %	18.38 % 18.83 %	2.21 % 2.60 %
Mailfence	4714 4753	3761 3769	848 876	105 108	79.78 % 79.30 %	17.99 % 18.43 %	2.23 % 2.27 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.