Mailgun and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Mailgun and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
70.621 466.084	59.074 351.556	9.097 96.728	2.450 17.800

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.65 % 75.43 %	12.88 % 20.75 %	3.47 % 3.82 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5455 36346	4694 28418	596 6649	165 1279	86.05 % 78.19 %	10.93 % 18.29 %	3.02 % 3.52 %
Elektronics	5506 35943	4688 27336	657 7281	161 1326	85.14 % 76.05 %	11.93 % 20.26 %	2.92 % 3.69 %
Entertainment	5486 36291	4572 27269	722 7648	192 1374	83.34 % 75.14 %	13.16 % 21.07 %	3.50 % 3.79 %
Cosmetics & Beauty	5455 35406	4544 26685	702 7325	209 1396	83.30 % 75.37 %	12.87 % 20.69 %	3.83 % 3.94 %
Food & Drink	5489 35626	4710 27869	607 6492	172 1265	85.81 % 78.23 %	11.06 % 18.22 %	3.13 % 3.55 %
Home & Garden	5259 35749	4502 28015	580 6507	177 1227	85.61 % 78.37 %	11.03 % 18.20 %	3.37 % 3.43 %
Finance	5406 35708	4393 25860	801 8434	212 1414	81.26 % 72.42 %	14.82 % 23.62 %	3.92 % 3.96 %
Health	5332 35724	4404 26138	743 8180	185 1406	82.60 % 73.17 %	13.93 % 22.90 %	3.47 % 3.94 %
Pets	5455 36014	4645 27859	649 6793	161 1362	85.15 % 77.36 %	11.90 % 18.86 %	2.95 % 3.78 %
Sport & Fitness	5451 35575	4507 26417	765 7654	179 1504	82.68 % 74.26 %	14.03 % 21.52 %	3.28 % 4.23 %
Job & Career	5428 35713	4379 26254	809 7984	240 1475	80.67 % 73.51 %	14.90 % 22.36 %	4.42 % 4.13 %
Dating	5361 35902	4345 25523	803 8863	213 1516	81.05 % 71.09 %	14.98 % 24.69 %	3.97 % 4.22 %
Other	5538 36087	4691 27913	663 6918	184 1256	84.71 % 77.35 %	11.97 % 19.17 %	3.32 % 3.48 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailgun is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5348 45818	4174 32902	941 11053	233 1863	78.05 % 71.81 %	17.60 % 24.12 %	4.36 % 4.07 %
Outlook Mail	5402 45022	4410 32790	775 10366	217 1866	81.64 % 72.83 %	14.35 % 23.02 %	4.02 % 4.14 %
Yahoo Mail	5309 44865	4413 33736	707 9439	189 1690	83.12 % 75.19 %	13.32 % 21.04 %	3.56 % 3.77 %
AOL Mail	5513 44810	4578 33563	737 9437	198 1810	83.04 % 74.90 %	13.37 % 21.06 %	3.59 % 4.04 %
Mail.com	5534 44797	4667 34183	685 8951	182 1663	84.33 % 76.31 %	12.38 % 19.98 %	3.29 % 3.71 %
Yandex Mail	5457 45209	4455 33320	785 10099	217 1790	81.64 % 73.70 %	14.39 % 22.34 %	3.98 % 3.96 %
GMX Mail	5358 44769	4596 34035	605 9109	157 1625	85.78 % 76.02 %	11.29 % 20.35 %	2.93 % 3.63 %
Zoho Mail	5534 44985	4721 34764	639 8646	174 1575	85.31 % 77.28 %	11.55 % 19.22 %	3.14 % 3.50 %
ProtonMail	5446 44458	4692 34344	579 8555	175 1559	86.15 % 77.25 %	10.63 % 19.24 %	3.21 % 3.51 %
Custom Mail	5320 44919	4603 35040	559 8280	158 1599	86.52 % 78.01 %	10.51 % 18.43 %	2.97 % 3.56 %
iCloud Mail	5359 5470	4262 4036	875 1126	222 308	79.53 % 73.78 %	16.33 % 20.59 %	4.14 % 5.63 %
Tuta	5523 5434	4720 4352	628 845	175 237	85.46 % 80.09 %	11.37 % 15.55 %	3.17 % 4.36 %
Juno.com	5518 5528	4783 4491	582 822	153 215	86.68 % 81.24 %	10.55 % 14.87 %	2.77 % 3.89 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.