Mailgun and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Mailgun and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
61.832 457.069	51.727 344.463	7.939 95.216	2.166 17.390

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.66 % 75.36 %	12.84 % 20.83 %	3.50 % 3.80 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4767 35691	4106 27888	518 6554	143 1249	86.13 % 78.14 %	10.87 % 18.36 %	3.00 % 3.50 %
Elektronics	4874 35258	4152 26780	580 7173	142 1305	85.19 % 75.95 %	11.90 % 20.34 %	2.91 % 3.70 %
Entertainment	4794 35597	3993 26733	632 7530	169 1334	83.29 % 75.10 %	13.18 % 21.15 %	3.53 % 3.75 %
Cosmetics & Beauty	4784 34651	3991 26098	613 7195	180 1358	83.42 % 75.32 %	12.81 % 20.76 %	3.76 % 3.92 %
Food & Drink	4759 34927	4089 27309	519 6388	151 1230	85.92 % 78.19 %	10.91 % 18.29 %	3.17 % 3.52 %
Home & Garden	4617 35072	3955 27461	508 6407	154 1204	85.66 % 78.30 %	11.00 % 18.27 %	3.34 % 3.43 %
Finance	4732 34979	3841 25304	700 8295	191 1380	81.17 % 72.34 %	14.79 % 23.71 %	4.04 % 3.95 %
Health	4670 35033	3855 25606	651 8052	164 1375	82.55 % 73.09 %	13.94 % 22.98 %	3.51 % 3.92 %
Pets	4823 35329	4101 27314	571 6685	151 1330	85.03 % 77.31 %	11.84 % 18.92 %	3.13 % 3.76 %
Sport & Fitness	4744 34879	3918 25881	665 7530	161 1468	82.59 % 74.20 %	14.02 % 21.59 %	3.39 % 4.21 %
Job & Career	4768 35090	3842 25776	710 7869	216 1445	80.58 % 73.46 %	14.89 % 22.43 %	4.53 % 4.12 %
Dating	4695 35191	3808 24981	701 8730	186 1480	81.11 % 70.99 %	14.93 % 24.81 %	3.96 % 4.21 %
Other	4805 35372	4076 27332	571 6808	158 1232	84.83 % 77.27 %	11.88 % 19.25 %	3.29 % 3.48 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailgun is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4684 45134	3649 32407	821 10908	214 1819	77.90 % 71.80 %	17.53 % 24.17 %	4.57 % 4.03 %
Outlook Mail	4710 44362	3851 32277	670 10246	189 1839	81.76 % 72.76 %	14.23 % 23.10 %	4.01 % 4.15 %
Yahoo Mail	4666 44181	3887 33202	618 9321	161 1658	83.30 % 75.15 %	13.24 % 21.10 %	3.45 % 3.75 %
AOL Mail	4831 44090	4015 33000	642 9315	174 1775	83.11 % 74.85 %	13.29 % 21.13 %	3.60 % 4.03 %
Mail.com	4833 44127	4080 33648	597 8843	156 1636	84.42 % 76.25 %	12.35 % 20.04 %	3.23 % 3.71 %
Yandex Mail	4769 44469	3895 32742	684 9965	190 1762	81.67 % 73.63 %	14.34 % 22.41 %	3.98 % 3.96 %
GMX Mail	4732 44090	4054 33483	535 9007	143 1600	85.67 % 75.94 %	11.31 % 20.43 %	3.02 % 3.63 %
Zoho Mail	4861 44288	4152 34208	562 8540	147 1540	85.41 % 77.24 %	11.56 % 19.28 %	3.02 % 3.48 %
ProtonMail	4769 43807	4106 33816	507 8459	156 1532	86.10 % 77.19 %	10.63 % 19.31 %	3.27 % 3.50 %
Custom Mail	4632 44211	4010 34470	483 8172	139 1569	86.57 % 77.97 %	10.43 % 18.48 %	3.00 % 3.55 %
iCloud Mail	4709 4769	3736 3527	768 984	205 258	79.34 % 73.96 %	16.31 % 20.63 %	4.35 % 5.41 %
Tuta	4827 4722	4128 3774	547 739	152 209	85.52 % 79.92 %	11.33 % 15.65 %	3.15 % 4.43 %
Juno.com	4809 4819	4164 3909	505 717	140 193	86.59 % 81.12 %	10.50 % 14.88 %	2.91 % 4.00 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.