Mailgun and SendPulse Email Deliverability Comparison
In this comparison, the deliverability of Mailgun and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Mailgun.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
64.823
65.545
|
49.612
50.781
|
13.681
13.336
|
1.530
1.428
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Mailgun in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
76.53 %
77.48 %
|
21.11 %
20.35 %
|
2.36 %
2.18 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4967
5035
|
3819
3913
|
1044
1009
|
104
113
|
76.89 %
77.72 %
|
21.02 %
20.04 %
|
2.09 %
2.24 %
|
| Elektronics |
4857
4968
|
3760
3882
|
980
991
|
117
95
|
77.41 %
78.14 %
|
20.18 %
19.95 %
|
2.41 %
1.91 %
|
| Entertainment |
4771
5195
|
3618
4013
|
1040
1067
|
113
115
|
75.83 %
77.25 %
|
21.80 %
20.54 %
|
2.37 %
2.21 %
|
| Cosmetics & Beauty |
4820
4954
|
3701
3908
|
1006
947
|
113
99
|
76.78 %
78.89 %
|
20.87 %
19.12 %
|
2.34 %
2.00 %
|
| Food & Drink |
4984
5162
|
3807
3968
|
1055
1080
|
122
114
|
76.38 %
76.87 %
|
21.17 %
20.92 %
|
2.45 %
2.21 %
|
| Home & Garden |
5148
5130
|
3953
3919
|
1083
1098
|
112
113
|
76.79 %
76.39 %
|
21.04 %
21.40 %
|
2.18 %
2.20 %
|
| Finance |
4877
5131
|
3936
4147
|
824
871
|
117
113
|
80.71 %
80.82 %
|
16.90 %
16.98 %
|
2.40 %
2.20 %
|
| Health |
4966
4987
|
3934
4009
|
915
859
|
117
119
|
79.22 %
80.39 %
|
18.43 %
17.22 %
|
2.36 %
2.39 %
|
| Pets |
5194
4996
|
3913
3809
|
1153
1077
|
128
110
|
75.34 %
76.24 %
|
22.20 %
21.56 %
|
2.46 %
2.20 %
|
| Sport & Fitness |
5132
4862
|
3914
3731
|
1088
1022
|
130
109
|
76.27 %
76.74 %
|
21.20 %
21.02 %
|
2.53 %
2.24 %
|
| Job & Career |
4862
5070
|
3595
3786
|
1152
1175
|
115
109
|
73.94 %
74.67 %
|
23.69 %
23.18 %
|
2.37 %
2.15 %
|
| Dating |
5050
4997
|
3652
3662
|
1280
1225
|
118
110
|
72.32 %
73.28 %
|
25.35 %
24.51 %
|
2.34 %
2.20 %
|
| Other |
5195
5058
|
4010
4034
|
1061
915
|
124
109
|
77.19 %
79.75 %
|
20.42 %
18.09 %
|
2.39 %
2.16 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Mailgun.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4496
4732
|
3284
3471
|
1109
1165
|
103
96
|
73.04 %
73.35 %
|
24.67 %
24.62 %
|
2.29 %
2.03 %
|
| Outlook Mail |
4640
4549
|
3442
3454
|
1082
999
|
116
96
|
74.18 %
75.93 %
|
23.32 %
21.96 %
|
2.50 %
2.11 %
|
| Yahoo Mail |
4702
4638
|
3545
3525
|
1045
1008
|
112
105
|
75.39 %
76.00 %
|
22.22 %
21.73 %
|
2.38 %
2.26 %
|
| AOL Mail |
4529
4717
|
3443
3639
|
987
977
|
99
101
|
76.02 %
77.15 %
|
21.79 %
20.71 %
|
2.19 %
2.14 %
|
| Mail.com |
4597
4769
|
3574
3748
|
916
916
|
107
105
|
77.75 %
78.59 %
|
19.93 %
19.21 %
|
2.33 %
2.20 %
|
| Yandex Mail |
4806
4566
|
3627
3508
|
1063
965
|
116
93
|
75.47 %
76.83 %
|
22.12 %
21.13 %
|
2.41 %
2.04 %
|
| GMX Mail |
4404
4737
|
3284
3577
|
1016
1050
|
104
110
|
74.57 %
75.51 %
|
23.07 %
22.17 %
|
2.36 %
2.32 %
|
| Zoho Mail |
4758
4659
|
3712
3659
|
927
901
|
119
99
|
78.02 %
78.54 %
|
19.48 %
19.34 %
|
2.50 %
2.12 %
|
| ProtonMail |
4614
4857
|
3641
3885
|
870
858
|
103
114
|
78.91 %
79.99 %
|
18.86 %
17.67 %
|
2.23 %
2.35 %
|
| Custom Mail |
4551
4631
|
3632
3700
|
820
833
|
99
98
|
79.81 %
79.90 %
|
18.02 %
17.99 %
|
2.18 %
2.12 %
|
| iCloud Mail |
4634
4644
|
3330
3430
|
1190
1117
|
114
97
|
71.86 %
73.86 %
|
25.68 %
24.05 %
|
2.46 %
2.09 %
|
| Tuta |
4650
4587
|
3645
3656
|
897
827
|
108
104
|
78.39 %
79.70 %
|
19.29 %
18.03 %
|
2.32 %
2.27 %
|
| Juno.com |
4689
4745
|
3684
3768
|
883
872
|
122
105
|
78.57 %
79.41 %
|
18.83 %
18.38 %
|
2.60 %
2.21 %
|
| Mailfence |
4753
4714
|
3769
3761
|
876
848
|
108
105
|
79.30 %
79.78 %
|
18.43 %
17.99 %
|
2.27 %
2.23 %
|
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