SendPulse and Benchmark Email Email Deliverability Comparison

SendPulse

Benchmark Email

In this comparison, the deliverability of SendPulse and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.719 65.210	50.459 51.727	13.109 12.292	1.463 1.362

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.97 % 79.32 %	20.26 % 18.85 %	2.26 % 2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4975 5002	3878 3885	1008 1015	122 104	77.95 % 77.67 %	20.26 % 20.29 %	2.45 % 2.08 %
Elektronics	4947 4926	3896 3942	961 891	107 109	78.75 % 80.02 %	19.43 % 18.09 %	2.16 % 2.21 %
Entertainment	5003 5041	3894 3984	1014 966	118 106	77.83 % 79.03 %	20.27 % 19.16 %	2.36 % 2.10 %
Cosmetics & Beauty	4875 4918	3863 3938	916 896	100 103	79.24 % 80.07 %	18.79 % 18.22 %	2.05 % 2.09 %
Food & Drink	5122 4841	3957 3815	1082 937	112 101	77.25 % 78.81 %	21.12 % 19.36 %	2.19 % 2.09 %
Home & Garden	5079 4997	3910 3966	1095 941	109 106	76.98 % 79.37 %	21.56 % 18.83 %	2.15 % 2.12 %
Finance	5067 5027	4097 4104	874 829	113 113	80.86 % 81.64 %	17.25 % 16.49 %	2.23 % 2.25 %
Health	4902 5108	3931 4199	881 830	110 98	80.19 % 82.20 %	17.97 % 16.25 %	2.24 % 1.92 %
Pets	5090 5077	3941 4021	1066 949	118 105	77.43 % 79.20 %	20.94 % 18.69 %	2.32 % 2.07 %
Sport & Fitness	4914 4998	3811 3950	1035 956	113 102	77.55 % 79.03 %	21.06 % 19.13 %	2.30 % 2.04 %
Job & Career	4895 4981	3699 3861	1106 1022	116 110	75.57 % 77.51 %	22.59 % 20.52 %	2.37 % 2.21 %
Dating	5053 5215	3765 3970	1180 1161	118 101	74.51 % 76.13 %	23.35 % 22.26 %	2.34 % 1.94 %
Other	4797 5079	3817 4092	891 899	107 104	79.57 % 80.57 %	18.57 % 17.70 %	2.23 % 2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4730 4692	3520 3600	1124 1008	104 97	74.42 % 76.73 %	23.76 % 21.48 %	2.20 % 2.07 %
Outlook Mail	4557 4895	3490 3839	998 970	98 99	76.59 % 78.43 %	21.90 % 19.82 %	2.15 % 2.02 %
Yahoo Mail	4628 4718	3555 3722	989 902	109 103	76.82 % 78.89 %	21.37 % 19.12 %	2.36 % 2.18 %
AOL Mail	4716 4544	3682 3578	975 885	98 97	78.07 % 78.74 %	20.67 % 19.48 %	2.08 % 2.13 %
Mail.com	4720 4787	3740 3849	892 862	107 102	79.24 % 80.41 %	18.90 % 18.01 %	2.27 % 2.13 %
Yandex Mail	4658 4782	3608 3765	960 922	102 92	77.46 % 78.73 %	20.61 % 19.28 %	2.19 % 1.92 %
GMX Mail	4638 4698	3542 3646	1003 977	111 90	76.37 % 77.61 %	21.63 % 20.80 %	2.39 % 1.92 %
Zoho Mail	4746 4615	3731 3714	950 814	102 100	78.61 % 80.48 %	20.02 % 17.64 %	2.15 % 2.17 %
ProtonMail	4892 4869	3929 3938	867 835	117 106	80.31 % 80.88 %	17.72 % 17.15 %	2.39 % 2.18 %
Custom Mail	4415 4585	3548 3773	784 727	99 92	80.36 % 82.29 %	17.76 % 15.86 %	2.24 % 2.01 %
iCloud Mail	4685 4800	3481 3648	1122 1059	104 109	74.30 % 76.00 %	23.95 % 22.06 %	2.22 % 2.27 %
Tuta	4685 4702	3760 3816	848 810	108 97	80.26 % 81.16 %	18.10 % 17.23 %	2.31 % 2.06 %
Juno.com	4714 4624	3738 3727	887 814	114 98	79.30 % 80.60 %	18.82 % 17.60 %	2.42 % 2.12 %
Mailfence	3935 3899	3135 3112	710 707	90 80	79.67 % 79.82 %	18.04 % 18.13 %	2.29 % 2.05 %

Compare SendPulse with other providers

Compare the email deliverability of SendPulse with other providers.