SendGrid and Mailgun Email Deliverability Comparison

SendGrid

Mailgun

In this comparison, the deliverability of SendGrid and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendGrid than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.185 65.108	50.153 50.027	13.533 13.594	1.499 1.487

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendGrid beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.94 % 76.84 %	20.76 % 20.88 %	2.30 % 2.28 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendGrid is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5061 5003	3889 3890	1054 1011	118 102	76.84 % 77.75 %	20.83 % 20.21 %	2.33 % 2.04 %
Elektronics	5043 4994	3919 3875	1007 998	117 121	77.71 % 77.59 %	19.97 % 19.98 %	2.32 % 2.42 %
Entertainment	5009 4888	3816 3723	1073 1050	120 115	76.18 % 76.17 %	21.42 % 21.48 %	2.40 % 2.35 %
Cosmetics & Beauty	5165 4954	3989 3827	1056 1017	120 110	77.23 % 77.25 %	20.45 % 20.53 %	2.32 % 2.22 %
Food & Drink	5126 4881	3916 3760	1094 1006	116 115	76.39 % 77.03 %	21.34 % 20.61 %	2.26 % 2.36 %
Home & Garden	4941 5164	3776 3981	1057 1073	108 110	76.42 % 77.09 %	21.39 % 20.78 %	2.19 % 2.13 %
Finance	4994 5006	4012 4057	860 832	122 117	80.34 % 81.04 %	17.22 % 16.62 %	2.44 % 2.34 %
Health	5103 4959	4121 3945	869 900	113 114	80.76 % 79.55 %	17.03 % 18.15 %	2.21 % 2.30 %
Pets	5124 5179	3911 3911	1090 1143	123 125	76.33 % 75.52 %	21.27 % 22.07 %	2.40 % 2.41 %
Sport & Fitness	4949 5062	3797 3851	1030 1090	122 121	76.72 % 76.08 %	20.81 % 21.53 %	2.47 % 2.39 %
Job & Career	4643 4784	3435 3538	1105 1140	103 106	73.98 % 73.95 %	23.80 % 23.83 %	2.22 % 2.22 %
Dating	5001 5029	3629 3637	1261 1277	111 115	72.57 % 72.32 %	25.21 % 25.39 %	2.22 % 2.29 %
Other	5026 5205	3943 4032	977 1057	106 116	78.45 % 77.46 %	19.44 % 20.31 %	2.11 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendGrid is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4467 4665	3273 3427	1084 1133	110 105	73.27 % 73.46 %	24.27 % 24.29 %	2.46 % 2.25 %
Outlook Mail	4749 4729	3602 3527	1046 1091	101 111	75.85 % 74.58 %	22.03 % 23.07 %	2.13 % 2.35 %
Yahoo Mail	4588 4699	3513 3550	970 1040	105 109	76.57 % 75.55 %	21.14 % 22.13 %	2.29 % 2.32 %
AOL Mail	4540 4477	3433 3422	999 957	108 98	75.62 % 76.44 %	22.00 % 21.38 %	2.38 % 2.19 %
Mail.com	4832 4529	3771 3538	952 885	109 106	78.04 % 78.12 %	19.70 % 19.54 %	2.26 % 2.34 %
Yandex Mail	4701 4855	3574 3696	1021 1053	106 106	76.03 % 76.13 %	21.72 % 21.69 %	2.25 % 2.18 %
GMX Mail	4503 4457	3390 3340	1019 1013	94 104	75.28 % 74.94 %	22.63 % 22.73 %	2.09 % 2.33 %
Zoho Mail	4711 4671	3628 3647	977 908	106 116	77.01 % 78.08 %	20.74 % 19.44 %	2.25 % 2.48 %
ProtonMail	4501 4629	3552 3643	840 884	109 102	78.92 % 78.70 %	18.66 % 19.10 %	2.42 % 2.20 %
Custom Mail	4741 4605	3784 3699	846 812	111 94	79.81 % 80.33 %	17.84 % 17.63 %	2.34 % 2.04 %
iCloud Mail	4564 4625	3364 3333	1091 1183	109 109	73.71 % 72.06 %	23.90 % 25.58 %	2.39 % 2.36 %
Tuta	4795 4627	3785 3649	899 872	111 106	78.94 % 78.86 %	18.75 % 18.85 %	2.31 % 2.29 %
Juno.com	4717 4702	3724 3704	885 880	108 118	78.95 % 78.77 %	18.76 % 18.72 %	2.29 % 2.51 %
Mailfence	4776 4838	3760 3852	904 883	112 103	78.73 % 79.62 %	18.93 % 18.25 %	2.35 % 2.13 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.