SendGrid and Mailgun Email Deliverability Comparison

SendGrid

Mailgun

In this comparison, the deliverability of SendGrid and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.303 76.077	58.002 58.049	16.304 16.197	1.997 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.02 % 76.30 %	21.37 % 21.29 %	2.62 % 2.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5965 5855	4487 4381	1329 1335	149 139	75.22 % 74.82 %	22.28 % 22.80 %	2.50 % 2.37 %
Elektronics	5985 5720	4561 4393	1263 1197	161 130	76.21 % 76.80 %	21.10 % 20.93 %	2.69 % 2.27 %
Entertainment	5627 5826	4248 4378	1238 1308	141 140	75.49 % 75.15 %	22.00 % 22.45 %	2.51 % 2.40 %
Cosmetics & Beauty	5894 5567	4530 4251	1201 1178	163 138	76.86 % 76.36 %	20.38 % 21.16 %	2.77 % 2.48 %
Food & Drink	5868 5934	4443 4495	1272 1297	153 142	75.72 % 75.75 %	21.68 % 21.86 %	2.61 % 2.39 %
Home & Garden	5755 6032	4323 4622	1277 1271	155 139	75.12 % 76.62 %	22.19 % 21.07 %	2.69 % 2.30 %
Finance	5902 5773	4678 4627	1065 1004	159 142	79.26 % 80.15 %	18.04 % 17.39 %	2.69 % 2.46 %
Health	5737 5946	4557 4761	1031 1046	149 139	79.43 % 80.07 %	17.97 % 17.59 %	2.60 % 2.34 %
Pets	5824 6019	4417 4567	1263 1316	144 136	75.84 % 75.88 %	21.69 % 21.86 %	2.47 % 2.26 %
Sport & Fitness	5806 5650	4418 4296	1236 1212	152 142	76.09 % 76.04 %	21.29 % 21.45 %	2.62 % 2.51 %
Job & Career	5890 5992	4309 4477	1422 1374	159 141	73.16 % 74.72 %	24.14 % 22.93 %	2.70 % 2.35 %
Dating	6018 5742	4339 4123	1532 1477	147 142	72.10 % 71.80 %	25.46 % 25.72 %	2.44 % 2.47 %
Other	6032 6021	4692 4678	1175 1182	165 161	77.79 % 77.69 %	19.48 % 19.63 %	2.74 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5318 5339	3857 3890	1331 1319	130 130	72.53 % 72.86 %	25.03 % 24.71 %	2.44 % 2.43 %
Outlook Mail	5423 5428	4041 4057	1244 1231	138 140	74.52 % 74.74 %	22.94 % 22.68 %	2.54 % 2.58 %
Yahoo Mail	5322 5411	3990 4099	1195 1193	137 119	74.97 % 75.75 %	22.45 % 22.05 %	2.57 % 2.20 %
AOL Mail	5577 5425	4194 4095	1233 1195	150 135	75.20 % 75.48 %	22.11 % 22.03 %	2.69 % 2.49 %
Mail.com	5353 5451	4129 4218	1089 1104	135 129	77.13 % 77.38 %	20.34 % 20.25 %	2.52 % 2.37 %
Yandex Mail	5352 5527	4026 4169	1185 1225	141 133	75.22 % 75.43 %	22.14 % 22.16 %	2.63 % 2.41 %
GMX Mail	5779 5613	4295 4213	1318 1270	166 130	74.32 % 75.06 %	22.81 % 22.63 %	2.87 % 2.32 %
Zoho Mail	5400 5391	4167 4175	1098 1085	135 131	77.17 % 77.44 %	20.33 % 20.13 %	2.50 % 2.43 %
ProtonMail	5471 5330	4286 4184	1046 1019	139 127	78.34 % 78.50 %	19.12 % 19.12 %	2.54 % 2.38 %
Custom Mail	5498 5403	4336 4262	1018 1005	144 136	78.87 % 78.88 %	18.52 % 18.60 %	2.62 % 2.52 %
iCloud Mail	5408 5561	3906 4002	1364 1431	138 128	72.23 % 71.97 %	25.22 % 25.73 %	2.55 % 2.30 %
Tuta	5273 5603	4094 4371	1033 1107	146 125	77.64 % 78.01 %	19.59 % 19.76 %	2.77 % 2.23 %
Juno.com	5599 5389	4363 4224	1079 1029	157 136	77.92 % 78.38 %	19.27 % 19.09 %	2.80 % 2.52 %
Mailfence	5530 5206	4318 4090	1071 984	141 132	78.08 % 78.56 %	19.37 % 18.90 %	2.55 % 2.54 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.