SendGrid and Mailgun Email Deliverability Comparison

SendGrid

Mailgun

In this comparison, the deliverability of SendGrid and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.240 64.943	50.398 50.213	13.343 13.299	1.499 1.431

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.25 % 77.32 %	20.45 % 20.48 %	2.30 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5144 4988	3942 3830	1089 1056	113 102	76.63 % 76.78 %	21.17 % 21.17 %	2.20 % 2.04 %
Elektronics	5097 4810	3976 3757	1002 951	119 102	78.01 % 78.11 %	19.66 % 19.77 %	2.33 % 2.12 %
Entertainment	4972 4867	3825 3720	1026 1043	121 104	76.93 % 76.43 %	20.64 % 21.43 %	2.43 % 2.14 %
Cosmetics & Beauty	5020 4702	3906 3634	996 960	118 108	77.81 % 77.29 %	19.84 % 20.42 %	2.35 % 2.30 %
Food & Drink	5074 4946	3899 3838	1053 999	122 109	76.84 % 77.60 %	20.75 % 20.20 %	2.40 % 2.20 %
Home & Garden	4840 5165	3707 4008	1032 1049	101 108	76.59 % 77.60 %	21.32 % 20.31 %	2.09 % 2.09 %
Finance	5019 4945	4029 4009	866 821	124 115	80.27 % 81.07 %	17.25 % 16.60 %	2.47 % 2.33 %
Health	4997 5011	4040 4045	845 860	112 106	80.85 % 80.72 %	16.91 % 17.16 %	2.24 % 2.12 %
Pets	5068 5249	3904 4011	1049 1122	115 116	77.03 % 76.41 %	20.70 % 21.38 %	2.27 % 2.21 %
Sport & Fitness	5024 4961	3885 3798	1018 1044	121 119	77.33 % 76.56 %	20.26 % 21.04 %	2.41 % 2.40 %
Job & Career	4771 5017	3565 3788	1105 1114	101 115	74.72 % 75.50 %	23.16 % 22.20 %	2.12 % 2.29 %
Dating	5104 5171	3694 3792	1299 1263	111 116	72.37 % 73.33 %	25.45 % 24.42 %	2.17 % 2.24 %
Other	5110 5111	4026 3983	963 1017	121 111	78.79 % 77.93 %	18.85 % 19.90 %	2.37 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4516 4486	3314 3320	1112 1070	90 96	73.38 % 74.01 %	24.62 % 23.85 %	1.99 % 2.14 %
Outlook Mail	4739 4590	3592 3482	1043 1006	104 102	75.80 % 75.86 %	22.01 % 21.92 %	2.19 % 2.22 %
Yahoo Mail	4427 4804	3389 3675	940 1029	98 100	76.55 % 76.50 %	21.23 % 21.42 %	2.21 % 2.08 %
AOL Mail	4710 4521	3568 3468	1026 949	116 104	75.75 % 76.71 %	21.78 % 20.99 %	2.46 % 2.30 %
Mail.com	4794 4696	3752 3687	936 906	106 103	78.26 % 78.51 %	19.52 % 19.29 %	2.21 % 2.19 %
Yandex Mail	4688 4875	3594 3719	992 1047	102 109	76.66 % 76.29 %	21.16 % 21.48 %	2.18 % 2.24 %
GMX Mail	4597 4452	3470 3376	1022 977	105 99	75.48 % 75.83 %	22.23 % 21.95 %	2.28 % 2.22 %
Zoho Mail	4658 4689	3631 3696	921 887	106 106	77.95 % 78.82 %	19.77 % 18.92 %	2.28 % 2.26 %
ProtonMail	4591 4614	3647 3664	838 850	106 100	79.44 % 79.41 %	18.25 % 18.42 %	2.31 % 2.17 %
Custom Mail	4670 4463	3774 3580	786 790	110 93	80.81 % 80.22 %	16.83 % 17.70 %	2.36 % 2.08 %
iCloud Mail	4601 4618	3413 3339	1077 1177	111 102	74.18 % 72.30 %	23.41 % 25.49 %	2.41 % 2.21 %
Tuta	4704 4732	3733 3725	858 903	113 104	79.36 % 78.72 %	18.24 % 19.08 %	2.40 % 2.20 %
Juno.com	4751 4718	3746 3738	888 866	117 114	78.85 % 79.23 %	18.69 % 18.36 %	2.46 % 2.42 %
Mailfence	4794 4685	3775 3744	904 842	115 99	78.74 % 79.91 %	18.86 % 17.97 %	2.40 % 2.11 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.