SendGrid and Mailgun Email Deliverability Comparison

SendGrid

Mailgun

In this comparison, the deliverability of SendGrid and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.020 76.173	57.862 58.444	16.204 15.941	1.954 1.788

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.11 % 76.73 %	21.32 % 20.93 %	2.57 % 2.35 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5890 5934	4437 4477	1303 1320	150 137	75.33 % 75.45 %	22.12 % 22.24 %	2.55 % 2.31 %
Elektronics	6048 5704	4622 4394	1268 1180	158 130	76.42 % 77.03 %	20.97 % 20.69 %	2.61 % 2.28 %
Entertainment	5622 5823	4257 4409	1227 1277	138 137	75.72 % 75.72 %	21.82 % 21.93 %	2.45 % 2.35 %
Cosmetics & Beauty	5858 5475	4497 4210	1202 1137	159 128	76.77 % 76.89 %	20.52 % 20.77 %	2.71 % 2.34 %
Food & Drink	5897 5949	4470 4521	1282 1286	145 142	75.80 % 76.00 %	21.74 % 21.62 %	2.46 % 2.39 %
Home & Garden	5664 6054	4264 4663	1249 1256	151 135	75.28 % 77.02 %	22.05 % 20.75 %	2.67 % 2.23 %
Finance	5843 5723	4644 4617	1041 969	158 137	79.48 % 80.67 %	17.82 % 16.93 %	2.70 % 2.39 %
Health	5767 5918	4577 4755	1043 1029	147 134	79.37 % 80.35 %	18.09 % 17.39 %	2.55 % 2.26 %
Pets	5816 6007	4417 4583	1258 1288	141 136	75.95 % 76.29 %	21.63 % 21.44 %	2.42 % 2.26 %
Sport & Fitness	5815 5728	4441 4360	1221 1230	153 138	76.37 % 76.12 %	21.00 % 21.47 %	2.63 % 2.41 %
Job & Career	5804 5933	4254 4451	1399 1343	151 139	73.29 % 75.02 %	24.10 % 22.64 %	2.60 % 2.34 %
Dating	5947 5846	4274 4246	1532 1459	141 141	71.87 % 72.63 %	25.76 % 24.96 %	2.37 % 2.41 %
Other	6049 6079	4708 4758	1179 1167	162 154	77.83 % 78.27 %	19.49 % 19.20 %	2.68 % 2.53 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5282 5222	3834 3816	1320 1279	128 127	72.59 % 73.08 %	24.99 % 24.49 %	2.42 % 2.43 %
Outlook Mail	5454 5375	4062 4031	1254 1216	138 128	74.48 % 75.00 %	22.99 % 22.62 %	2.53 % 2.38 %
Yahoo Mail	5391 5536	4040 4220	1215 1193	136 123	74.94 % 76.23 %	22.54 % 21.55 %	2.52 % 2.22 %
AOL Mail	5521 5422	4151 4125	1226 1163	144 134	75.19 % 76.08 %	22.21 % 21.45 %	2.61 % 2.47 %
Mail.com	5367 5494	4152 4277	1084 1093	131 124	77.36 % 77.85 %	20.20 % 19.89 %	2.44 % 2.26 %
Yandex Mail	5350 5575	4037 4223	1180 1221	133 131	75.46 % 75.75 %	22.06 % 21.90 %	2.49 % 2.35 %
GMX Mail	5582 5500	4153 4147	1275 1230	154 123	74.40 % 75.40 %	22.84 % 22.36 %	2.76 % 2.24 %
Zoho Mail	5323 5513	4111 4299	1079 1082	133 132	77.23 % 77.98 %	20.27 % 19.63 %	2.50 % 2.39 %
ProtonMail	5454 5242	4278 4133	1039 985	137 124	78.44 % 78.84 %	19.05 % 18.79 %	2.51 % 2.37 %
Custom Mail	5505 5395	4348 4283	1016 979	141 133	78.98 % 79.39 %	18.46 % 18.15 %	2.56 % 2.47 %
iCloud Mail	5399 5576	3902 4038	1359 1413	138 125	72.27 % 72.42 %	25.17 % 25.34 %	2.56 % 2.24 %
Tuta	5338 5566	4173 4357	1019 1086	146 123	78.18 % 78.28 %	19.09 % 19.51 %	2.74 % 2.21 %
Juno.com	5551 5540	4322 4367	1075 1036	154 137	77.86 % 78.83 %	19.37 % 18.70 %	2.77 % 2.47 %
Mailfence	5503 5217	4299 4128	1063 965	141 124	78.12 % 79.13 %	19.32 % 18.50 %	2.56 % 2.38 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.