SendGrid and Mailgun Email Deliverability Comparison

SendGrid

Mailgun

In this comparison, the deliverability of SendGrid and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendGrid than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.932 65.051	50.153 49.710	13.282 13.808	1.497 1.533

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendGrid beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.24 % 76.42 %	20.46 % 21.23 %	2.31 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendGrid is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5103 4950	3943 3776	1047 1063	113 111	77.27 % 76.28 %	20.52 % 21.47 %	2.21 % 2.24 %
Elektronics	4961 4824	3866 3726	977 990	118 108	77.93 % 77.24 %	19.69 % 20.52 %	2.38 % 2.24 %
Entertainment	5086 4763	3899 3599	1062 1056	125 108	76.66 % 75.56 %	20.88 % 22.17 %	2.46 % 2.27 %
Cosmetics & Beauty	5102 4814	3963 3667	1018 1032	121 115	77.68 % 76.17 %	19.95 % 21.44 %	2.37 % 2.39 %
Food & Drink	5136 5041	3928 3858	1081 1063	127 120	76.48 % 76.53 %	21.05 % 21.09 %	2.47 % 2.38 %
Home & Garden	4813 5187	3675 3979	1031 1094	107 114	76.36 % 76.71 %	21.42 % 21.09 %	2.22 % 2.20 %
Finance	5025 4952	4057 3994	845 838	123 120	80.74 % 80.65 %	16.82 % 16.92 %	2.45 % 2.42 %
Health	4953 4979	3995 3962	846 905	112 112	80.66 % 79.57 %	17.08 % 18.18 %	2.26 % 2.25 %
Pets	4990 5199	3847 3914	1031 1160	112 125	77.09 % 75.28 %	20.66 % 22.31 %	2.24 % 2.40 %
Sport & Fitness	4946 5194	3810 3934	1018 1125	118 135	77.03 % 75.74 %	20.58 % 21.66 %	2.39 % 2.60 %
Job & Career	4725 4953	3533 3664	1091 1169	101 120	74.77 % 73.98 %	23.09 % 23.60 %	2.14 % 2.42 %
Dating	5071 5055	3680 3666	1282 1266	109 123	72.57 % 72.52 %	25.28 % 25.04 %	2.15 % 2.43 %
Other	5021 5140	3957 3971	953 1047	111 122	78.81 % 77.26 %	18.98 % 20.37 %	2.21 % 2.37 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendGrid is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4574 4581	3353 3340	1124 1135	97 106	73.31 % 72.91 %	24.57 % 24.78 %	2.12 % 2.31 %
Outlook Mail	4731 4667	3584 3480	1046 1076	101 111	75.76 % 74.57 %	22.11 % 23.06 %	2.13 % 2.38 %
Yahoo Mail	4397 4748	3385 3582	917 1059	95 107	76.98 % 75.44 %	20.86 % 22.30 %	2.16 % 2.25 %
AOL Mail	4653 4543	3547 3434	993 1001	113 108	76.23 % 75.59 %	21.34 % 22.03 %	2.43 % 2.38 %
Mail.com	4754 4701	3721 3659	926 930	107 112	78.27 % 77.83 %	19.48 % 19.78 %	2.25 % 2.38 %
Yandex Mail	4689 4869	3607 3670	980 1084	102 115	76.92 % 75.37 %	20.90 % 22.26 %	2.18 % 2.36 %
GMX Mail	4629 4425	3482 3314	1048 1004	99 107	75.22 % 74.89 %	22.64 % 22.69 %	2.14 % 2.42 %
Zoho Mail	4600 4663	3586 3641	907 908	107 114	77.96 % 78.08 %	19.72 % 19.47 %	2.33 % 2.44 %
ProtonMail	4628 4623	3668 3633	854 884	106 106	79.26 % 78.59 %	18.45 % 19.12 %	2.29 % 2.29 %
Custom Mail	4683 4532	3768 3602	799 829	116 101	80.46 % 79.48 %	17.06 % 18.29 %	2.48 % 2.23 %
iCloud Mail	4593 4593	3406 3292	1080 1193	107 108	74.16 % 71.67 %	23.51 % 25.97 %	2.33 % 2.35 %
Tuta	4570 4719	3628 3680	829 926	113 113	79.39 % 77.98 %	18.14 % 19.62 %	2.47 % 2.39 %
Juno.com	4647 4737	3662 3718	869 898	116 121	78.80 % 78.49 %	18.70 % 18.96 %	2.50 % 2.55 %
Mailfence	4784 4650	3756 3665	910 881	118 104	78.51 % 78.82 %	19.02 % 18.95 %	2.47 % 2.24 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.