Mailgun and SendGrid Email Deliverability Comparison

Mailgun

SendGrid

In this comparison, the deliverability of Mailgun and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.077 76.303	58.049 58.002	16.197 16.304	1.831 1.997

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.30 % 76.02 %	21.29 % 21.37 %	2.41 % 2.62 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5855 5965	4381 4487	1335 1329	139 149	74.82 % 75.22 %	22.80 % 22.28 %	2.37 % 2.50 %
Elektronics	5720 5985	4393 4561	1197 1263	130 161	76.80 % 76.21 %	20.93 % 21.10 %	2.27 % 2.69 %
Entertainment	5826 5627	4378 4248	1308 1238	140 141	75.15 % 75.49 %	22.45 % 22.00 %	2.40 % 2.51 %
Cosmetics & Beauty	5567 5894	4251 4530	1178 1201	138 163	76.36 % 76.86 %	21.16 % 20.38 %	2.48 % 2.77 %
Food & Drink	5934 5868	4495 4443	1297 1272	142 153	75.75 % 75.72 %	21.86 % 21.68 %	2.39 % 2.61 %
Home & Garden	6032 5755	4622 4323	1271 1277	139 155	76.62 % 75.12 %	21.07 % 22.19 %	2.30 % 2.69 %
Finance	5773 5902	4627 4678	1004 1065	142 159	80.15 % 79.26 %	17.39 % 18.04 %	2.46 % 2.69 %
Health	5946 5737	4761 4557	1046 1031	139 149	80.07 % 79.43 %	17.59 % 17.97 %	2.34 % 2.60 %
Pets	6019 5824	4567 4417	1316 1263	136 144	75.88 % 75.84 %	21.86 % 21.69 %	2.26 % 2.47 %
Sport & Fitness	5650 5806	4296 4418	1212 1236	142 152	76.04 % 76.09 %	21.45 % 21.29 %	2.51 % 2.62 %
Job & Career	5992 5890	4477 4309	1374 1422	141 159	74.72 % 73.16 %	22.93 % 24.14 %	2.35 % 2.70 %
Dating	5742 6018	4123 4339	1477 1532	142 147	71.80 % 72.10 %	25.72 % 25.46 %	2.47 % 2.44 %
Other	6021 6032	4678 4692	1182 1175	161 165	77.69 % 77.79 %	19.63 % 19.48 %	2.67 % 2.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5339 5318	3890 3857	1319 1331	130 130	72.86 % 72.53 %	24.71 % 25.03 %	2.43 % 2.44 %
Outlook Mail	5428 5423	4057 4041	1231 1244	140 138	74.74 % 74.52 %	22.68 % 22.94 %	2.58 % 2.54 %
Yahoo Mail	5411 5322	4099 3990	1193 1195	119 137	75.75 % 74.97 %	22.05 % 22.45 %	2.20 % 2.57 %
AOL Mail	5425 5577	4095 4194	1195 1233	135 150	75.48 % 75.20 %	22.03 % 22.11 %	2.49 % 2.69 %
Mail.com	5451 5353	4218 4129	1104 1089	129 135	77.38 % 77.13 %	20.25 % 20.34 %	2.37 % 2.52 %
Yandex Mail	5527 5352	4169 4026	1225 1185	133 141	75.43 % 75.22 %	22.16 % 22.14 %	2.41 % 2.63 %
GMX Mail	5613 5779	4213 4295	1270 1318	130 166	75.06 % 74.32 %	22.63 % 22.81 %	2.32 % 2.87 %
Zoho Mail	5391 5400	4175 4167	1085 1098	131 135	77.44 % 77.17 %	20.13 % 20.33 %	2.43 % 2.50 %
ProtonMail	5330 5471	4184 4286	1019 1046	127 139	78.50 % 78.34 %	19.12 % 19.12 %	2.38 % 2.54 %
Custom Mail	5403 5498	4262 4336	1005 1018	136 144	78.88 % 78.87 %	18.60 % 18.52 %	2.52 % 2.62 %
iCloud Mail	5561 5408	4002 3906	1431 1364	128 138	71.97 % 72.23 %	25.73 % 25.22 %	2.30 % 2.55 %
Tuta	5603 5273	4371 4094	1107 1033	125 146	78.01 % 77.64 %	19.76 % 19.59 %	2.23 % 2.77 %
Juno.com	5389 5599	4224 4363	1029 1079	136 157	78.38 % 77.92 %	19.09 % 19.27 %	2.52 % 2.80 %
Mailfence	5206 5530	4090 4318	984 1071	132 141	78.56 % 78.08 %	18.90 % 19.37 %	2.54 % 2.55 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.