Mailgun and SendGrid Email Deliverability Comparison

Mailgun

SendGrid

In this comparison, the deliverability of Mailgun and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.999 63.763	49.508 48.627	13.525 14.148	1.496 1.517

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.36 % 76.26 %	21.13 % 22.19 %	2.34 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5051 5052	3954 3843	1018 1128	113 123	78.28 % 76.07 %	20.15 % 22.33 %	2.24 % 2.43 %
Elektronics	5044 4831	3932 3712	1037 1058	130 118	77.95 % 76.84 %	20.56 % 21.90 %	2.58 % 2.44 %
Entertainment	4979 4928	3850 3748	1060 1120	114 118	77.32 % 76.06 %	21.29 % 22.73 %	2.29 % 2.39 %
Cosmetics & Beauty	4990 5169	3870 3952	1021 1129	115 122	77.56 % 76.46 %	20.46 % 21.84 %	2.30 % 2.36 %
Food & Drink	4820 4895	3750 3714	1007 1094	115 120	77.80 % 75.87 %	20.89 % 22.35 %	2.39 % 2.45 %
Home & Garden	4971 4846	3832 3669	1069 1102	112 114	77.09 % 75.71 %	21.50 % 22.74 %	2.25 % 2.35 %
Finance	4885 5029	3928 3930	915 1020	114 124	80.41 % 78.15 %	18.73 % 20.28 %	2.33 % 2.47 %
Health	4897 4894	3866 3867	948 954	109 102	78.95 % 79.02 %	19.36 % 19.49 %	2.23 % 2.08 %
Pets	4883 5017	3717 3813	1085 1116	116 124	76.12 % 76.00 %	22.22 % 22.24 %	2.38 % 2.47 %
Sport & Fitness	4858 4830	3731 3686	1040 1089	120 122	76.80 % 76.31 %	21.41 % 22.55 %	2.47 % 2.53 %
Job & Career	4694 4652	3523 3450	1090 1120	106 111	75.05 % 74.16 %	23.22 % 24.08 %	2.26 % 2.39 %
Dating	4718 4736	3480 3479	1156 1175	112 111	73.76 % 73.46 %	24.50 % 24.81 %	2.37 % 2.34 %
Other	5209 4884	4075 3764	1079 1043	120 108	78.23 % 77.07 %	20.71 % 21.36 %	2.30 % 2.21 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4749 4707	3539 3472	1123 1154	114 120	74.52 % 73.76 %	23.65 % 24.52 %	2.40 % 2.55 %
Outlook Mail	4801 4784	3655 3620	1057 1099	116 109	76.13 % 75.67 %	22.02 % 22.97 %	2.42 % 2.28 %
Yahoo Mail	4664 4589	3558 3508	1011 1011	106 113	76.29 % 76.44 %	21.68 % 22.03 %	2.27 % 2.46 %
AOL Mail	4512 4500	3477 3398	958 1033	105 108	77.06 % 75.51 %	21.23 % 22.96 %	2.33 % 2.40 %
Mail.com	4477 4714	3516 3636	887 1004	107 109	78.53 % 77.13 %	19.81 % 21.30 %	2.39 % 2.31 %
Yandex Mail	4816 4643	3693 3521	1054 1066	107 107	76.68 % 75.83 %	21.89 % 22.96 %	2.22 % 2.30 %
GMX Mail	4582 4574	3495 3450	1042 1073	109 101	76.28 % 75.43 %	22.74 % 23.46 %	2.38 % 2.21 %
Zoho Mail	4636 4886	3606 3725	969 1097	115 110	77.78 % 76.24 %	20.90 % 22.45 %	2.48 % 2.25 %
ProtonMail	4685 4464	3681 3454	940 938	106 109	78.57 % 77.37 %	20.06 % 21.01 %	2.26 % 2.44 %
Custom Mail	4758 4727	3782 3657	895 984	100 116	79.49 % 77.36 %	18.81 % 20.82 %	2.10 % 2.45 %
iCloud Mail	4667 4605	3484 3400	1136 1120	111 114	74.65 % 73.83 %	24.34 % 24.32 %	2.38 % 2.48 %
Tuta	4667 4628	3699 3589	929 983	112 114	79.26 % 77.55 %	19.91 % 21.24 %	2.40 % 2.46 %
Juno.com	4673 4703	3679 3654	927 967	117 110	78.73 % 77.70 %	19.84 % 20.56 %	2.50 % 2.34 %
Mailfence	3312 3239	2644 2543	597 619	71 77	79.83 % 78.51 %	18.03 % 19.11 %	2.14 % 2.38 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.