Mailgun and SendGrid Email Deliverability Comparison
In this comparison, the deliverability of Mailgun and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendGrid than for Mailgun.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
65.108
65.185
|
50.027
50.153
|
13.594
13.533
|
1.487
1.499
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendGrid beats Mailgun in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
76.84 %
76.94 %
|
20.88 %
20.76 %
|
2.28 %
2.30 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendGrid is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
5003
5061
|
3890
3889
|
1011
1054
|
102
118
|
77.75 %
76.84 %
|
20.21 %
20.83 %
|
2.04 %
2.33 %
|
| Elektronics |
4994
5043
|
3875
3919
|
998
1007
|
121
117
|
77.59 %
77.71 %
|
19.98 %
19.97 %
|
2.42 %
2.32 %
|
| Entertainment |
4888
5009
|
3723
3816
|
1050
1073
|
115
120
|
76.17 %
76.18 %
|
21.48 %
21.42 %
|
2.35 %
2.40 %
|
| Cosmetics & Beauty |
4954
5165
|
3827
3989
|
1017
1056
|
110
120
|
77.25 %
77.23 %
|
20.53 %
20.45 %
|
2.22 %
2.32 %
|
| Food & Drink |
4881
5126
|
3760
3916
|
1006
1094
|
115
116
|
77.03 %
76.39 %
|
20.61 %
21.34 %
|
2.36 %
2.26 %
|
| Home & Garden |
5164
4941
|
3981
3776
|
1073
1057
|
110
108
|
77.09 %
76.42 %
|
20.78 %
21.39 %
|
2.13 %
2.19 %
|
| Finance |
5006
4994
|
4057
4012
|
832
860
|
117
122
|
81.04 %
80.34 %
|
16.62 %
17.22 %
|
2.34 %
2.44 %
|
| Health |
4959
5103
|
3945
4121
|
900
869
|
114
113
|
79.55 %
80.76 %
|
18.15 %
17.03 %
|
2.30 %
2.21 %
|
| Pets |
5179
5124
|
3911
3911
|
1143
1090
|
125
123
|
75.52 %
76.33 %
|
22.07 %
21.27 %
|
2.41 %
2.40 %
|
| Sport & Fitness |
5062
4949
|
3851
3797
|
1090
1030
|
121
122
|
76.08 %
76.72 %
|
21.53 %
20.81 %
|
2.39 %
2.47 %
|
| Job & Career |
4784
4643
|
3538
3435
|
1140
1105
|
106
103
|
73.95 %
73.98 %
|
23.83 %
23.80 %
|
2.22 %
2.22 %
|
| Dating |
5029
5001
|
3637
3629
|
1277
1261
|
115
111
|
72.32 %
72.57 %
|
25.39 %
25.21 %
|
2.29 %
2.22 %
|
| Other |
5205
5026
|
4032
3943
|
1057
977
|
116
106
|
77.46 %
78.45 %
|
20.31 %
19.44 %
|
2.23 %
2.11 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendGrid is better than Mailgun.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4665
4467
|
3427
3273
|
1133
1084
|
105
110
|
73.46 %
73.27 %
|
24.29 %
24.27 %
|
2.25 %
2.46 %
|
| Outlook Mail |
4729
4749
|
3527
3602
|
1091
1046
|
111
101
|
74.58 %
75.85 %
|
23.07 %
22.03 %
|
2.35 %
2.13 %
|
| Yahoo Mail |
4699
4588
|
3550
3513
|
1040
970
|
109
105
|
75.55 %
76.57 %
|
22.13 %
21.14 %
|
2.32 %
2.29 %
|
| AOL Mail |
4477
4540
|
3422
3433
|
957
999
|
98
108
|
76.44 %
75.62 %
|
21.38 %
22.00 %
|
2.19 %
2.38 %
|
| Mail.com |
4529
4832
|
3538
3771
|
885
952
|
106
109
|
78.12 %
78.04 %
|
19.54 %
19.70 %
|
2.34 %
2.26 %
|
| Yandex Mail |
4855
4701
|
3696
3574
|
1053
1021
|
106
106
|
76.13 %
76.03 %
|
21.69 %
21.72 %
|
2.18 %
2.25 %
|
| GMX Mail |
4457
4503
|
3340
3390
|
1013
1019
|
104
94
|
74.94 %
75.28 %
|
22.73 %
22.63 %
|
2.33 %
2.09 %
|
| Zoho Mail |
4671
4711
|
3647
3628
|
908
977
|
116
106
|
78.08 %
77.01 %
|
19.44 %
20.74 %
|
2.48 %
2.25 %
|
| ProtonMail |
4629
4501
|
3643
3552
|
884
840
|
102
109
|
78.70 %
78.92 %
|
19.10 %
18.66 %
|
2.20 %
2.42 %
|
| Custom Mail |
4605
4741
|
3699
3784
|
812
846
|
94
111
|
80.33 %
79.81 %
|
17.63 %
17.84 %
|
2.04 %
2.34 %
|
| iCloud Mail |
4625
4564
|
3333
3364
|
1183
1091
|
109
109
|
72.06 %
73.71 %
|
25.58 %
23.90 %
|
2.36 %
2.39 %
|
| Tuta |
4627
4795
|
3649
3785
|
872
899
|
106
111
|
78.86 %
78.94 %
|
18.85 %
18.75 %
|
2.29 %
2.31 %
|
| Juno.com |
4702
4717
|
3704
3724
|
880
885
|
118
108
|
78.77 %
78.95 %
|
18.72 %
18.76 %
|
2.51 %
2.29 %
|
| Mailfence |
4838
4776
|
3852
3760
|
883
904
|
103
112
|
79.62 %
78.73 %
|
18.25 %
18.93 %
|
2.13 %
2.35 %
|
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