SendGrid and Benchmark Email Email Deliverability Comparison

SendGrid

Benchmark Email

In this comparison, the deliverability of SendGrid and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.547 65.210	49.094 51.727	14.120 12.292	1.594 1.362

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.06 % 79.32 %	21.88 % 18.85 %	2.47 % 2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5059 5002	3839 3885	1121 1015	126 104	75.88 % 77.67 %	22.16 % 20.29 %	2.49 % 2.08 %
Elektronics	4978 4926	3821 3942	1057 891	126 109	76.76 % 80.02 %	21.23 % 18.09 %	2.53 % 2.21 %
Entertainment	5004 5041	3771 3984	1134 966	128 106	75.36 % 79.03 %	22.66 % 19.16 %	2.56 % 2.10 %
Cosmetics & Beauty	5094 4918	3896 3938	1080 896	124 103	76.48 % 80.07 %	21.20 % 18.22 %	2.43 % 2.09 %
Food & Drink	5062 4841	3823 3815	1128 937	125 101	75.52 % 78.81 %	22.28 % 19.36 %	2.47 % 2.09 %
Home & Garden	4911 4997	3715 3966	1105 941	116 106	75.65 % 79.37 %	22.50 % 18.83 %	2.36 % 2.12 %
Finance	5039 5027	3961 4104	972 829	129 113	78.61 % 81.64 %	19.29 % 16.49 %	2.56 % 2.25 %
Health	4971 5108	3953 4199	914 830	113 98	79.52 % 82.20 %	18.39 % 16.25 %	2.27 % 1.92 %
Pets	5036 5077	3814 4021	1105 949	132 105	75.73 % 79.20 %	21.94 % 18.69 %	2.62 % 2.07 %
Sport & Fitness	4891 4998	3712 3950	1088 956	129 102	75.89 % 79.03 %	22.24 % 19.13 %	2.64 % 2.04 %
Job & Career	4630 4981	3393 3861	1133 1022	114 110	73.28 % 77.51 %	24.47 % 20.52 %	2.46 % 2.21 %
Dating	4935 5215	3577 3970	1252 1161	120 101	72.48 % 76.13 %	25.37 % 22.26 %	2.43 % 1.94 %
Other	4937 5079	3819 4092	1031 899	112 104	77.35 % 80.57 %	20.88 % 17.70 %	2.27 % 2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4616 4692	3369 3600	1142 1008	122 97	72.99 % 76.73 %	24.74 % 21.48 %	2.64 % 2.07 %
Outlook Mail	4779 4895	3606 3839	1083 970	112 99	75.46 % 78.43 %	22.66 % 19.82 %	2.34 % 2.02 %
Yahoo Mail	4541 4718	3450 3722	1002 902	113 103	75.97 % 78.89 %	22.07 % 19.12 %	2.49 % 2.18 %
AOL Mail	4511 4544	3386 3578	1041 885	115 97	75.06 % 78.74 %	23.08 % 19.48 %	2.55 % 2.13 %
Mail.com	4781 4787	3683 3849	998 862	115 102	77.03 % 80.41 %	20.87 % 18.01 %	2.41 % 2.13 %
Yandex Mail	4658 4782	3494 3765	1075 922	112 92	75.01 % 78.73 %	23.08 % 19.28 %	2.40 % 1.92 %
GMX Mail	4600 4698	3450 3646	1073 977	104 90	75.00 % 77.61 %	23.33 % 20.80 %	2.26 % 1.92 %
Zoho Mail	4791 4615	3649 3714	1055 814	112 100	76.16 % 80.48 %	22.02 % 17.64 %	2.34 % 2.17 %
ProtonMail	4516 4869	3490 3938	923 835	116 106	77.28 % 80.88 %	20.44 % 17.15 %	2.57 % 2.18 %
Custom Mail	4727 4585	3689 3773	926 727	117 92	78.04 % 82.29 %	19.59 % 15.86 %	2.48 % 2.01 %
iCloud Mail	4569 4800	3361 3648	1114 1059	118 109	73.56 % 76.00 %	24.38 % 22.06 %	2.58 % 2.27 %
Tuta	4715 4702	3647 3816	969 810	120 97	77.35 % 81.16 %	20.55 % 17.23 %	2.55 % 2.06 %
Juno.com	4710 4624	3667 3727	940 814	117 98	77.86 % 80.60 %	19.96 % 17.60 %	2.48 % 2.12 %
Mailfence	4033 3899	3153 3112	779 707	101 80	78.18 % 79.82 %	19.32 % 18.13 %	2.50 % 2.05 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.