SendGrid and Benchmark Email Email Deliverability Comparison

SendGrid

Benchmark Email

In this comparison, the deliverability of SendGrid and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.185 66.291	50.153 51.770	13.533 13.154	1.499 1.367

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.94 % 78.10 %	20.76 % 19.84 %	2.30 % 2.06 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5061 5153	3889 3949	1054 1101	118 103	76.84 % 76.63 %	20.83 % 21.37 %	2.33 % 2.00 %
Elektronics	5043 4958	3919 3899	1007 954	117 105	77.71 % 78.64 %	19.97 % 19.24 %	2.32 % 2.12 %
Entertainment	5009 5001	3816 3898	1073 999	120 104	76.18 % 77.94 %	21.42 % 19.98 %	2.40 % 2.08 %
Cosmetics & Beauty	5165 5061	3989 3979	1056 977	120 105	77.23 % 78.62 %	20.45 % 19.30 %	2.32 % 2.07 %
Food & Drink	5126 4952	3916 3841	1094 1009	116 102	76.39 % 77.56 %	21.34 % 20.38 %	2.26 % 2.06 %
Home & Garden	4941 5025	3776 3920	1057 1000	108 105	76.42 % 78.01 %	21.39 % 19.90 %	2.19 % 2.09 %
Finance	4994 5173	4012 4182	860 877	122 114	80.34 % 80.84 %	17.22 % 16.95 %	2.44 % 2.20 %
Health	5103 5211	4121 4237	869 876	113 98	80.76 % 81.31 %	17.03 % 16.81 %	2.21 % 1.88 %
Pets	5124 5136	3911 4006	1090 1021	123 109	76.33 % 78.00 %	21.27 % 19.88 %	2.40 % 2.12 %
Sport & Fitness	4949 5048	3797 3934	1030 1011	122 103	76.72 % 77.93 %	20.81 % 20.03 %	2.47 % 2.04 %
Job & Career	4643 5114	3435 3877	1105 1127	103 110	73.98 % 75.81 %	23.80 % 22.04 %	2.22 % 2.15 %
Dating	5001 5323	3629 3953	1261 1265	111 105	72.57 % 74.26 %	25.21 % 23.76 %	2.22 % 1.97 %
Other	5026 5136	3943 4095	977 937	106 104	78.45 % 79.73 %	19.44 % 18.24 %	2.11 % 2.02 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4467 4828	3273 3620	1084 1113	110 95	73.27 % 74.98 %	24.27 % 23.05 %	2.46 % 1.97 %
Outlook Mail	4749 4793	3602 3670	1046 1023	101 100	75.85 % 76.57 %	22.03 % 21.34 %	2.13 % 2.09 %
Yahoo Mail	4588 4663	3513 3610	970 951	105 102	76.57 % 77.42 %	21.14 % 20.39 %	2.29 % 2.19 %
AOL Mail	4540 4530	3433 3509	999 925	108 96	75.62 % 77.46 %	22.00 % 20.42 %	2.38 % 2.12 %
Mail.com	4832 4778	3771 3765	952 917	109 96	78.04 % 78.80 %	19.70 % 19.19 %	2.26 % 2.01 %
Yandex Mail	4701 4812	3574 3721	1021 1001	106 90	76.03 % 77.33 %	21.72 % 20.80 %	2.25 % 1.87 %
GMX Mail	4503 4740	3390 3594	1019 1056	94 90	75.28 % 75.82 %	22.63 % 22.28 %	2.09 % 1.90 %
Zoho Mail	4711 4651	3628 3695	977 862	106 94	77.01 % 79.45 %	20.74 % 18.53 %	2.25 % 2.02 %
ProtonMail	4501 4801	3552 3838	840 857	109 106	78.92 % 79.94 %	18.66 % 17.85 %	2.42 % 2.21 %
Custom Mail	4741 4694	3784 3817	846 782	111 95	79.81 % 81.32 %	17.84 % 16.66 %	2.34 % 2.02 %
iCloud Mail	4564 4792	3364 3550	1091 1133	109 109	73.71 % 74.08 %	23.90 % 23.64 %	2.39 % 2.27 %
Tuta	4795 4790	3785 3848	899 841	111 101	78.94 % 80.33 %	18.75 % 17.56 %	2.31 % 2.11 %
Juno.com	4717 4723	3724 3772	885 851	108 100	78.95 % 79.86 %	18.76 % 18.02 %	2.29 % 2.12 %
Mailfence	4776 4696	3760 3761	904 842	112 93	78.73 % 80.09 %	18.93 % 17.93 %	2.35 % 1.98 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.