SendGrid and Benchmark Email Email Deliverability Comparison

SendGrid

Benchmark Email

In this comparison, the deliverability of SendGrid and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.763 64.256	48.627 51.984	14.148 11.432	1.517 1.289

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.26 % 80.90 %	22.19 % 17.79 %	2.38 % 2.01 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5052 5017	3843 3990	1128 947	123 97	76.07 % 79.53 %	22.33 % 18.88 %	2.43 % 1.93 %
Elektronics	4831 4959	3712 4054	1058 838	118 112	76.84 % 81.75 %	21.90 % 16.90 %	2.44 % 2.26 %
Entertainment	4928 5054	3748 4088	1120 905	118 100	76.06 % 80.89 %	22.73 % 17.91 %	2.39 % 1.98 %
Cosmetics & Beauty	5169 4874	3952 3977	1129 852	122 96	76.46 % 81.60 %	21.84 % 17.48 %	2.36 % 1.97 %
Food & Drink	4895 4756	3714 3832	1094 873	120 99	75.87 % 80.57 %	22.35 % 18.36 %	2.45 % 2.08 %
Home & Garden	4846 4986	3669 4050	1102 881	114 103	75.71 % 81.23 %	22.74 % 17.67 %	2.35 % 2.07 %
Finance	5029 4816	3930 3968	1020 772	124 107	78.15 % 82.39 %	20.28 % 16.03 %	2.47 % 2.22 %
Health	4894 4962	3867 4116	954 768	102 90	79.02 % 82.95 %	19.49 % 15.48 %	2.08 % 1.81 %
Pets	5017 5128	3813 4149	1116 903	124 97	76.00 % 80.91 %	22.24 % 17.61 %	2.47 % 1.89 %
Sport & Fitness	4830 4893	3686 3945	1089 878	122 92	76.31 % 80.63 %	22.55 % 17.94 %	2.53 % 1.88 %
Job & Career	4652 4916	3450 3906	1120 949	111 104	74.16 % 79.45 %	24.08 % 19.30 %	2.39 % 2.12 %
Dating	4736 4920	3479 3850	1175 1022	111 94	73.46 % 78.25 %	24.81 % 20.77 %	2.34 % 1.91 %
Other	4884 4975	3764 4059	1043 844	108 98	77.07 % 81.59 %	21.36 % 16.96 %	2.21 % 1.97 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4707 4670	3472 3698	1154 936	120 91	73.76 % 79.19 %	24.52 % 20.04 %	2.55 % 1.95 %
Outlook Mail	4784 4924	3620 3941	1099 926	109 96	75.67 % 80.04 %	22.97 % 18.81 %	2.28 % 1.95 %
Yahoo Mail	4589 4688	3508 3774	1011 856	113 95	76.44 % 80.50 %	22.03 % 18.26 %	2.46 % 2.03 %
AOL Mail	4500 4499	3398 3634	1033 807	108 92	75.51 % 80.77 %	22.96 % 17.94 %	2.40 % 2.04 %
Mail.com	4714 4687	3636 3838	1004 802	109 95	77.13 % 81.89 %	21.30 % 17.11 %	2.31 % 2.03 %
Yandex Mail	4643 4988	3521 4005	1066 898	107 97	75.83 % 80.29 %	22.96 % 18.00 %	2.30 % 1.94 %
GMX Mail	4574 4755	3450 3794	1073 931	101 89	75.43 % 79.79 %	23.46 % 19.58 %	2.21 % 1.87 %
Zoho Mail	4886 4609	3725 3770	1097 755	110 97	76.24 % 81.80 %	22.45 % 16.38 %	2.25 % 2.10 %
ProtonMail	4464 4768	3454 3915	938 781	109 101	77.37 % 82.11 %	21.01 % 16.38 %	2.44 % 2.12 %
Custom Mail	4727 4523	3657 3760	984 699	116 86	77.36 % 83.13 %	20.82 % 15.45 %	2.45 % 1.90 %
iCloud Mail	4605 4757	3400 3732	1120 977	114 100	73.83 % 78.45 %	24.32 % 20.54 %	2.48 % 2.10 %
Tuta	4628 4644	3589 3839	983 749	114 93	77.55 % 82.67 %	21.24 % 16.13 %	2.46 % 2.00 %
Juno.com	4703 4640	3654 3787	967 768	110 97	77.70 % 81.62 %	20.56 % 16.55 %	2.34 % 2.09 %
Mailfence	3239 3104	2543 2497	619 547	77 60	78.51 % 80.44 %	19.11 % 17.62 %	2.38 % 1.93 %

Compare SendGrid with other providers

Compare the email deliverability of SendGrid with other providers.