Benchmark Email and SendGrid Email Deliverability Comparison

Benchmark Email

SendGrid

In this comparison, the deliverability of Benchmark Email and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.256 63.763	51.984 48.627	11.432 14.148	1.289 1.517

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.90 % 76.26 %	17.79 % 22.19 %	2.01 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5017 5052	3990 3843	947 1128	97 123	79.53 % 76.07 %	18.88 % 22.33 %	1.93 % 2.43 %
Elektronics	4959 4831	4054 3712	838 1058	112 118	81.75 % 76.84 %	16.90 % 21.90 %	2.26 % 2.44 %
Entertainment	5054 4928	4088 3748	905 1120	100 118	80.89 % 76.06 %	17.91 % 22.73 %	1.98 % 2.39 %
Cosmetics & Beauty	4874 5169	3977 3952	852 1129	96 122	81.60 % 76.46 %	17.48 % 21.84 %	1.97 % 2.36 %
Food & Drink	4756 4895	3832 3714	873 1094	99 120	80.57 % 75.87 %	18.36 % 22.35 %	2.08 % 2.45 %
Home & Garden	4986 4846	4050 3669	881 1102	103 114	81.23 % 75.71 %	17.67 % 22.74 %	2.07 % 2.35 %
Finance	4816 5029	3968 3930	772 1020	107 124	82.39 % 78.15 %	16.03 % 20.28 %	2.22 % 2.47 %
Health	4962 4894	4116 3867	768 954	90 102	82.95 % 79.02 %	15.48 % 19.49 %	1.81 % 2.08 %
Pets	5128 5017	4149 3813	903 1116	97 124	80.91 % 76.00 %	17.61 % 22.24 %	1.89 % 2.47 %
Sport & Fitness	4893 4830	3945 3686	878 1089	92 122	80.63 % 76.31 %	17.94 % 22.55 %	1.88 % 2.53 %
Job & Career	4916 4652	3906 3450	949 1120	104 111	79.45 % 74.16 %	19.30 % 24.08 %	2.12 % 2.39 %
Dating	4920 4736	3850 3479	1022 1175	94 111	78.25 % 73.46 %	20.77 % 24.81 %	1.91 % 2.34 %
Other	4975 4884	4059 3764	844 1043	98 108	81.59 % 77.07 %	16.96 % 21.36 %	1.97 % 2.21 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4670 4707	3698 3472	936 1154	91 120	79.19 % 73.76 %	20.04 % 24.52 %	1.95 % 2.55 %
Outlook Mail	4924 4784	3941 3620	926 1099	96 109	80.04 % 75.67 %	18.81 % 22.97 %	1.95 % 2.28 %
Yahoo Mail	4688 4589	3774 3508	856 1011	95 113	80.50 % 76.44 %	18.26 % 22.03 %	2.03 % 2.46 %
AOL Mail	4499 4500	3634 3398	807 1033	92 108	80.77 % 75.51 %	17.94 % 22.96 %	2.04 % 2.40 %
Mail.com	4687 4714	3838 3636	802 1004	95 109	81.89 % 77.13 %	17.11 % 21.30 %	2.03 % 2.31 %
Yandex Mail	4988 4643	4005 3521	898 1066	97 107	80.29 % 75.83 %	18.00 % 22.96 %	1.94 % 2.30 %
GMX Mail	4755 4574	3794 3450	931 1073	89 101	79.79 % 75.43 %	19.58 % 23.46 %	1.87 % 2.21 %
Zoho Mail	4609 4886	3770 3725	755 1097	97 110	81.80 % 76.24 %	16.38 % 22.45 %	2.10 % 2.25 %
ProtonMail	4768 4464	3915 3454	781 938	101 109	82.11 % 77.37 %	16.38 % 21.01 %	2.12 % 2.44 %
Custom Mail	4523 4727	3760 3657	699 984	86 116	83.13 % 77.36 %	15.45 % 20.82 %	1.90 % 2.45 %
iCloud Mail	4757 4605	3732 3400	977 1120	100 114	78.45 % 73.83 %	20.54 % 24.32 %	2.10 % 2.48 %
Tuta	4644 4628	3839 3589	749 983	93 114	82.67 % 77.55 %	16.13 % 21.24 %	2.00 % 2.46 %
Juno.com	4640 4703	3787 3654	768 967	97 110	81.62 % 77.70 %	16.55 % 20.56 %	2.09 % 2.34 %
Mailfence	3104 3239	2497 2543	547 619	60 77	80.44 % 78.51 %	17.62 % 19.11 %	1.93 % 2.38 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.