Benchmark Email and SendGrid Email Deliverability Comparison

Benchmark Email

SendGrid

In this comparison, the deliverability of Benchmark Email and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.517 64.970	51.489 49.945	13.555 13.532	1.473 1.493

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 76.87 %	20.38 % 20.83 %	2.21 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5092 5069	3869 3921	1119 1037	104 111	75.98 % 77.35 %	21.98 % 20.46 %	2.04 % 2.19 %
Elektronics	4973 4956	3847 3829	1013 1009	113 118	77.36 % 77.26 %	20.37 % 20.36 %	2.27 % 2.38 %
Entertainment	5012 4997	3878 3813	1024 1061	110 123	77.37 % 76.31 %	20.43 % 21.23 %	2.19 % 2.46 %
Cosmetics & Beauty	5223 5082	4055 3911	1046 1052	122 119	77.64 % 76.96 %	20.03 % 20.70 %	2.34 % 2.34 %
Food & Drink	4966 5121	3822 3910	1032 1093	112 118	76.96 % 76.35 %	20.78 % 21.34 %	2.26 % 2.30 %
Home & Garden	5045 4885	3898 3714	1033 1063	114 108	77.26 % 76.03 %	20.48 % 21.76 %	2.26 % 2.21 %
Finance	5216 4986	4194 4004	902 859	120 123	80.41 % 80.30 %	17.29 % 17.23 %	2.30 % 2.47 %
Health	5162 5064	4202 4078	854 873	106 113	81.40 % 80.53 %	16.54 % 17.24 %	2.05 % 2.23 %
Pets	5207 5145	4018 3945	1073 1080	116 120	77.17 % 76.68 %	20.61 % 20.99 %	2.23 % 2.33 %
Sport & Fitness	5103 4935	3931 3787	1062 1027	110 121	77.03 % 76.74 %	20.81 % 20.81 %	2.16 % 2.45 %
Job & Career	5025 4611	3776 3408	1138 1101	111 102	75.14 % 73.91 %	22.65 % 23.88 %	2.21 % 2.21 %
Dating	5351 5050	3944 3651	1287 1289	120 110	73.71 % 72.30 %	24.05 % 25.52 %	2.24 % 2.18 %
Other	5142 5069	4055 3974	972 988	115 107	78.86 % 78.40 %	18.90 % 19.49 %	2.24 % 2.11 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4961 4569	3682 3357	1171 1109	108 103	74.22 % 73.47 %	23.60 % 24.27 %	2.18 % 2.25 %
Outlook Mail	4807 4754	3647 3604	1049 1051	111 99	75.87 % 75.81 %	21.82 % 22.11 %	2.31 % 2.08 %
Yahoo Mail	4735 4473	3641 3414	986 953	108 106	76.90 % 76.32 %	20.82 % 21.31 %	2.28 % 2.37 %
AOL Mail	4536 4547	3467 3435	967 1005	102 107	76.43 % 75.54 %	21.32 % 22.10 %	2.25 % 2.35 %
Mail.com	4907 4722	3828 3686	972 929	107 107	78.01 % 78.06 %	19.81 % 19.67 %	2.18 % 2.27 %
Yandex Mail	4717 4631	3615 3519	1007 1008	95 104	76.64 % 75.99 %	21.35 % 21.77 %	2.01 % 2.25 %
GMX Mail	4808 4530	3623 3396	1085 1042	100 92	75.35 % 74.97 %	22.57 % 23.00 %	2.08 % 2.03 %
Zoho Mail	4653 4641	3668 3576	881 957	104 108	78.83 % 77.05 %	18.93 % 20.62 %	2.24 % 2.33 %
ProtonMail	4771 4655	3766 3674	897 871	108 110	78.94 % 78.93 %	18.80 % 18.71 %	2.26 % 2.36 %
Custom Mail	4683 4671	3774 3740	804 821	105 110	80.59 % 80.07 %	17.17 % 17.58 %	2.24 % 2.35 %
iCloud Mail	4717 4667	3469 3451	1134 1106	114 110	73.54 % 73.94 %	24.04 % 23.70 %	2.42 % 2.36 %
Tuta	4797 4712	3810 3707	878 891	109 114	79.42 % 78.67 %	18.30 % 18.91 %	2.27 % 2.42 %
Juno.com	4681 4667	3719 3677	860 879	102 111	79.45 % 78.79 %	18.37 % 18.83 %	2.18 % 2.38 %
Mailfence	4744 4731	3780 3709	864 910	100 112	79.68 % 78.40 %	18.21 % 19.23 %	2.11 % 2.37 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.