Sarbacane and CampaignMonitor Email Deliverability Comparison

Sarbacane

CampaignMonitor

In this comparison, the deliverability of Sarbacane and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.950 75.813	60.324 58.738	15.163 15.451	1.463 1.624

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.39 % 77.48 %	19.71 % 20.38 %	1.90 % 2.14 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6050 5945	4690 4606	1247 1214	113 125	77.52 % 77.48 %	20.61 % 20.42 %	1.87 % 2.10 %
Elektronics	5807 5979	4580 4579	1117 1269	110 131	78.87 % 76.58 %	19.24 % 21.22 %	1.89 % 2.19 %
Entertainment	5873 5820	4552 4490	1201 1204	120 126	77.51 % 77.15 %	20.45 % 20.69 %	2.04 % 2.16 %
Cosmetics & Beauty	6037 5868	4753 4594	1163 1151	121 123	78.73 % 78.29 %	19.26 % 19.61 %	2.00 % 2.10 %
Food & Drink	6129 5972	4802 4599	1210 1250	117 123	78.35 % 77.01 %	19.74 % 20.93 %	1.91 % 2.06 %
Home & Garden	5749 5834	4463 4509	1179 1205	107 120	77.63 % 77.29 %	20.51 % 20.65 %	1.86 % 2.06 %
Finance	5933 5673	4880 4550	948 990	105 133	82.25 % 80.20 %	15.98 % 17.45 %	1.77 % 2.34 %
Health	5834 5751	4759 4677	957 944	118 130	81.57 % 81.32 %	16.40 % 16.41 %	2.02 % 2.26 %
Pets	5893 5801	4603 4497	1177 1181	113 123	78.11 % 77.52 %	19.97 % 20.36 %	1.92 % 2.12 %
Sport & Fitness	6056 5761	4741 4415	1205 1219	110 127	78.29 % 76.64 %	19.90 % 21.16 %	1.82 % 2.20 %
Job & Career	5839 5947	4457 4488	1278 1335	104 124	76.33 % 75.47 %	21.89 % 22.45 %	1.78 % 2.09 %
Dating	5873 5757	4344 4197	1421 1440	108 120	73.97 % 72.90 %	24.20 % 25.01 %	1.84 % 2.08 %
Other	5877 5705	4700 4537	1060 1049	117 119	79.97 % 79.53 %	18.04 % 18.39 %	1.99 % 2.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5420 5433	4021 3965	1297 1350	102 118	74.19 % 72.98 %	23.93 % 24.85 %	1.88 % 2.17 %
Outlook Mail	5529 5462	4236 4139	1194 1204	99 119	76.61 % 75.78 %	21.60 % 22.04 %	1.79 % 2.18 %
Yahoo Mail	5724 5426	4459 4167	1165 1137	100 122	77.90 % 76.80 %	20.35 % 20.95 %	1.75 % 2.25 %
AOL Mail	5566 5448	4340 4176	1128 1154	98 118	77.97 % 76.65 %	20.27 % 21.18 %	1.76 % 2.17 %
Mail.com	5404 5457	4312 4272	994 1077	98 108	79.79 % 78.28 %	18.39 % 19.74 %	1.81 % 1.98 %
Yandex Mail	5312 5191	4107 3973	1099 1105	106 113	77.32 % 76.54 %	20.69 % 21.29 %	2.00 % 2.18 %
GMX Mail	5343 5530	4061 4219	1168 1193	114 118	76.01 % 76.29 %	21.86 % 21.57 %	2.13 % 2.13 %
Zoho Mail	5399 5361	4326 4231	968 1019	105 111	80.13 % 78.92 %	17.93 % 19.01 %	1.94 % 2.07 %
ProtonMail	5542 5510	4464 4373	971 1013	107 124	80.55 % 79.36 %	17.52 % 18.38 %	1.93 % 2.25 %
Custom Mail	5598 5357	4536 4305	960 943	102 109	81.03 % 80.36 %	17.15 % 17.60 %	1.82 % 2.03 %
iCloud Mail	5449 5307	4073 3913	1270 1280	106 114	74.75 % 73.73 %	23.31 % 24.12 %	1.95 % 2.15 %
Tuta	5343 5470	4305 4325	946 1028	92 117	80.57 % 79.07 %	17.71 % 18.79 %	1.72 % 2.14 %
Juno.com	5580 5437	4456 4363	1007 959	117 115	79.86 % 80.25 %	18.05 % 17.64 %	2.10 % 2.12 %
Mailfence	5741 5424	4628 4317	996 989	117 118	80.61 % 79.59 %	17.35 % 18.23 %	2.04 % 2.18 %

Compare Sarbacane with other providers

Compare the email deliverability of Sarbacane with other providers.