Sarbacane and CampaignMonitor Email Deliverability Comparison

Sarbacane

CampaignMonitor

In this comparison, the deliverability of Sarbacane and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.320 63.889	50.685 50.007	12.973 12.907	1.205 1.400

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.80 % 78.27 %	20.17 % 20.20 %	1.87 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4882 5227	3840 4110	992 1055	95 115	78.66 % 78.63 %	20.32 % 20.18 %	1.95 % 2.20 %
Elektronics	5157 5047	4084 3909	1021 1037	88 107	79.19 % 77.45 %	19.80 % 20.55 %	1.71 % 2.12 %
Entertainment	5008 4880	3932 3801	993 959	102 101	78.51 % 77.89 %	19.83 % 19.65 %	2.04 % 2.07 %
Cosmetics & Beauty	4899 4956	3881 3932	961 968	91 105	79.22 % 79.34 %	19.62 % 19.53 %	1.86 % 2.12 %
Food & Drink	5009 4941	3938 3836	1017 1023	95 106	78.62 % 77.64 %	20.30 % 20.70 %	1.90 % 2.15 %
Home & Garden	5033 4849	3942 3782	1046 1024	90 108	78.32 % 78.00 %	20.78 % 21.12 %	1.79 % 2.23 %
Finance	4773 4989	3869 4007	859 914	92 116	81.06 % 80.32 %	18.00 % 18.32 %	1.93 % 2.33 %
Health	4949 4749	3989 3852	910 833	98 105	80.60 % 81.11 %	18.39 % 17.54 %	1.98 % 2.21 %
Pets	4793 4871	3779 3794	970 1001	89 112	78.84 % 77.89 %	20.24 % 20.55 %	1.86 % 2.30 %
Sport & Fitness	5130 5068	4044 3929	1062 1047	86 108	78.83 % 77.53 %	20.70 % 20.66 %	1.68 % 2.13 %
Job & Career	4958 4707	3854 3617	1055 1015	92 107	77.73 % 76.84 %	21.28 % 21.56 %	1.86 % 2.27 %
Dating	4654 4857	3498 3680	1101 1104	84 111	75.16 % 75.77 %	23.66 % 22.73 %	1.80 % 2.29 %
Other	5075 4748	4035 3758	986 927	103 99	79.51 % 79.15 %	19.43 % 19.52 %	2.03 % 2.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4688 4456	3577 3380	1048 1011	96 96	76.30 % 75.85 %	22.35 % 22.69 %	2.05 % 2.15 %
Outlook Mail	4721 4614	3665 3544	1012 1000	81 108	77.63 % 76.81 %	21.44 % 21.67 %	1.72 % 2.34 %
Yahoo Mail	4726 4702	3724 3633	961 965	89 101	78.80 % 77.26 %	20.33 % 20.52 %	1.88 % 2.15 %
AOL Mail	4590 4805	3616 3702	953 1019	89 105	78.78 % 77.04 %	20.76 % 21.21 %	1.94 % 2.19 %
Mail.com	4713 4686	3734 3685	940 921	84 95	79.23 % 78.64 %	19.94 % 19.65 %	1.78 % 2.03 %
Yandex Mail	4751 4614	3725 3602	983 971	91 98	78.40 % 78.07 %	20.69 % 21.04 %	1.92 % 2.12 %
GMX Mail	4712 4668	3643 3609	1007 973	93 97	77.31 % 77.31 %	21.37 % 20.84 %	1.97 % 2.08 %
Zoho Mail	4954 4755	3943 3801	972 894	98 104	79.59 % 79.94 %	19.62 % 18.80 %	1.98 % 2.19 %
ProtonMail	4743 4645	3790 3715	911 880	88 106	79.91 % 79.98 %	19.21 % 18.95 %	1.86 % 2.28 %
Custom Mail	4687 4689	3782 3784	845 846	94 101	80.69 % 80.70 %	18.03 % 18.04 %	2.01 % 2.15 %
iCloud Mail	4613 4709	3501 3565	1026 1068	83 107	75.89 % 75.71 %	22.24 % 22.68 %	1.80 % 2.27 %
Tuta	4539 4776	3643 3789	867 916	79 104	80.26 % 79.33 %	19.10 % 19.18 %	1.74 % 2.18 %
Juno.com	4703 4787	3762 3838	900 885	88 113	79.99 % 80.18 %	19.14 % 18.49 %	1.87 % 2.36 %
Mailfence	3180 2983	2580 2360	548 558	52 65	81.13 % 79.11 %	17.23 % 18.71 %	1.64 % 2.18 %

Compare Sarbacane with other providers

Compare the email deliverability of Sarbacane with other providers.