Sarbacane and CampaignMonitor Email Deliverability Comparison

Sarbacane

CampaignMonitor

In this comparison, the deliverability of Sarbacane and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.975 65.339	51.577 50.366	13.109 13.501	1.289 1.472

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.18 % 77.08 %	19.87 % 20.66 %	1.95 % 2.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5191 5098	4023 3936	1069 1045	99 117	77.50 % 77.21 %	20.59 % 20.50 %	1.91 % 2.30 %
Elektronics	5010 5252	3941 3997	974 1133	95 122	78.66 % 76.10 %	19.44 % 21.57 %	1.90 % 2.32 %
Entertainment	4979 5057	3838 3882	1035 1060	106 115	77.08 % 76.76 %	20.79 % 20.96 %	2.13 % 2.27 %
Cosmetics & Beauty	5125 5163	4024 4022	997 1031	104 110	78.52 % 77.90 %	19.45 % 19.97 %	2.03 % 2.13 %
Food & Drink	5280 5178	4137 3975	1037 1092	106 111	78.35 % 76.77 %	19.64 % 21.09 %	2.01 % 2.14 %
Home & Garden	4947 4964	3828 3808	1023 1047	96 109	77.38 % 76.71 %	20.68 % 21.09 %	1.94 % 2.20 %
Finance	5105 4867	4183 3876	830 873	92 118	81.94 % 79.64 %	16.26 % 17.94 %	1.80 % 2.42 %
Health	5036 4930	4094 3982	837 833	105 115	81.29 % 80.77 %	16.62 % 16.90 %	2.08 % 2.33 %
Pets	4994 5009	3903 3870	992 1027	99 112	78.15 % 77.26 %	19.86 % 20.50 %	1.98 % 2.24 %
Sport & Fitness	5208 4920	4060 3742	1051 1062	97 116	77.96 % 76.06 %	20.18 % 21.59 %	1.86 % 2.36 %
Job & Career	5055 5089	3850 3822	1113 1151	92 116	76.16 % 75.10 %	22.02 % 22.62 %	1.82 % 2.28 %
Dating	5042 4946	3707 3594	1239 1244	96 108	73.52 % 72.66 %	24.57 % 25.15 %	1.90 % 2.18 %
Other	5003 4866	3989 3860	912 903	102 103	79.73 % 79.33 %	18.23 % 18.56 %	2.04 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4610 4704	3401 3413	1119 1183	90 108	73.77 % 72.56 %	24.27 % 25.15 %	1.95 % 2.30 %
Outlook Mail	4731 4728	3604 3558	1041 1065	86 105	76.18 % 75.25 %	22.00 % 22.53 %	1.82 % 2.22 %
Yahoo Mail	4827 4635	3749 3547	989 977	89 111	77.67 % 76.53 %	20.49 % 21.08 %	1.84 % 2.39 %
AOL Mail	4779 4696	3707 3580	985 1010	87 106	77.57 % 76.24 %	20.61 % 21.51 %	1.82 % 2.26 %
Mail.com	4624 4712	3683 3676	853 937	88 99	79.65 % 78.01 %	18.45 % 19.89 %	1.90 % 2.10 %
Yandex Mail	4631 4453	3578 3396	961 952	92 105	77.26 % 76.26 %	20.75 % 21.38 %	1.99 % 2.36 %
GMX Mail	4603 4748	3488 3611	1014 1033	101 104	75.78 % 76.05 %	22.03 % 21.76 %	2.19 % 2.19 %
Zoho Mail	4641 4633	3721 3638	828 895	92 100	80.18 % 78.52 %	17.84 % 19.32 %	1.98 % 2.16 %
ProtonMail	4755 4772	3824 3761	837 898	94 113	80.42 % 78.81 %	17.60 % 18.82 %	1.98 % 2.37 %
Custom Mail	4843 4670	3917 3732	835 836	91 102	80.88 % 79.91 %	17.24 % 17.90 %	1.88 % 2.18 %
iCloud Mail	4706 4629	3502 3392	1110 1134	94 103	74.42 % 73.28 %	23.59 % 24.50 %	2.00 % 2.23 %
Tuta	4565 4696	3668 3688	815 900	82 108	80.35 % 78.53 %	17.85 % 19.17 %	1.80 % 2.30 %
Juno.com	4780 4658	3812 3720	863 835	105 103	79.75 % 79.86 %	18.05 % 17.93 %	2.20 % 2.21 %
Mailfence	4880 4605	3923 3654	859 846	98 105	80.39 % 79.35 %	17.60 % 18.37 %	2.01 % 2.28 %

Compare Sarbacane with other providers

Compare the email deliverability of Sarbacane with other providers.