Sarbacane and CampaignMonitor Email Deliverability Comparison

Sarbacane

CampaignMonitor

In this comparison, the deliverability of Sarbacane and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.728 65.221	51.728 50.522	12.814 13.308	1.186 1.391

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.70 % 77.46 %	19.50 % 20.40 %	1.80 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4958 5244	3893 4070	974 1061	91 113	78.52 % 77.61 %	19.65 % 20.23 %	1.84 % 2.15 %
Elektronics	5130 5223	4065 3994	980 1117	85 112	79.24 % 76.47 %	19.10 % 21.39 %	1.66 % 2.14 %
Entertainment	5117 4979	4021 3862	996 1015	100 102	78.58 % 77.57 %	19.46 % 20.39 %	1.95 % 2.05 %
Cosmetics & Beauty	5089 5137	4029 4025	972 1011	88 101	79.17 % 78.35 %	19.10 % 19.68 %	1.73 % 1.97 %
Food & Drink	5219 5047	4088 3894	1032 1052	99 101	78.33 % 77.15 %	19.77 % 20.84 %	1.90 % 2.00 %
Home & Garden	5097 4939	3967 3799	1043 1033	87 107	77.83 % 76.92 %	20.46 % 20.92 %	1.71 % 2.17 %
Finance	4889 5045	4039 4043	767 884	83 118	82.61 % 80.14 %	15.69 % 17.52 %	1.70 % 2.34 %
Health	5007 4903	4094 3992	815 797	98 114	81.77 % 81.42 %	16.28 % 16.26 %	1.96 % 2.33 %
Pets	5079 4935	3986 3814	997 1012	96 109	78.48 % 77.28 %	19.63 % 20.51 %	1.89 % 2.21 %
Sport & Fitness	5129 5102	4018 3899	1026 1097	85 106	78.34 % 76.42 %	20.00 % 21.50 %	1.66 % 2.08 %
Job & Career	4829 4843	3719 3649	1023 1094	87 100	77.01 % 75.35 %	21.18 % 22.59 %	1.80 % 2.06 %
Dating	5015 4874	3706 3582	1222 1186	87 106	73.90 % 73.49 %	24.37 % 24.33 %	1.73 % 2.17 %
Other	5170 4950	4103 3899	967 949	100 102	79.36 % 78.77 %	18.70 % 19.17 %	1.93 % 2.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4604 4494	3440 3282	1075 1117	89 95	74.72 % 73.03 %	23.35 % 24.86 %	1.93 % 2.11 %
Outlook Mail	4643 4608	3574 3453	991 1050	78 105	76.98 % 74.93 %	21.34 % 22.79 %	1.68 % 2.28 %
Yahoo Mail	4707 4711	3701 3606	928 1007	78 98	78.63 % 76.54 %	19.72 % 21.38 %	1.66 % 2.08 %
AOL Mail	4653 4830	3641 3694	925 1035	87 101	78.25 % 76.48 %	19.88 % 21.43 %	1.87 % 2.09 %
Mail.com	4650 4668	3705 3676	864 897	81 95	79.68 % 78.75 %	18.58 % 19.22 %	1.74 % 2.04 %
Yandex Mail	4836 4542	3761 3490	989 954	86 98	77.77 % 76.84 %	20.45 % 21.00 %	1.78 % 2.16 %
GMX Mail	4677 4580	3571 3461	1014 1028	92 91	76.35 % 75.57 %	21.68 % 22.45 %	1.97 % 1.99 %
Zoho Mail	4728 4790	3784 3801	856 883	88 106	80.03 % 79.35 %	18.10 % 18.43 %	1.86 % 2.21 %
ProtonMail	4850 4708	3897 3742	864 856	89 110	80.35 % 79.48 %	17.81 % 18.18 %	1.84 % 2.34 %
Custom Mail	4782 4551	3894 3664	795 795	93 92	81.43 % 80.51 %	16.62 % 17.47 %	1.94 % 2.02 %
iCloud Mail	4459 4549	3350 3355	1024 1097	85 97	75.13 % 73.75 %	22.96 % 24.12 %	1.91 % 2.13 %
Tuta	4547 4777	3678 3784	803 894	66 99	80.89 % 79.21 %	17.66 % 18.71 %	1.45 % 2.07 %
Juno.com	4758 4921	3840 3939	831 874	87 108	80.71 % 80.04 %	17.47 % 17.76 %	1.83 % 2.19 %
Mailfence	4834 4492	3892 3575	855 821	87 96	80.51 % 79.59 %	17.69 % 18.28 %	1.80 % 2.14 %

Compare Sarbacane with other providers

Compare the email deliverability of Sarbacane with other providers.