Sarbacane and CampaignMonitor Email Deliverability Comparison

Sarbacane

CampaignMonitor

In this comparison, the deliverability of Sarbacane and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.014 65.293	51.676 50.958	13.064 13.015	1.274 1.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.28 % 78.05 %	19.79 % 19.93 %	1.93 % 2.02 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5046 5020	3917 3919	1035 994	94 107	77.63 % 78.07 %	20.51 % 19.80 %	1.86 % 2.13 %
Elektronics	5177 5236	4087 4051	998 1073	92 112	78.95 % 77.37 %	19.28 % 20.49 %	1.78 % 2.14 %
Entertainment	4919 5088	3811 3969	1006 1014	102 105	77.48 % 78.01 %	20.45 % 19.93 %	2.07 % 2.06 %
Cosmetics & Beauty	5245 5233	4132 4143	1011 992	102 98	78.78 % 79.17 %	19.28 % 18.96 %	1.94 % 1.87 %
Food & Drink	5236 5174	4096 4021	1037 1056	103 97	78.23 % 77.72 %	19.81 % 20.41 %	1.97 % 1.87 %
Home & Garden	4920 4985	3808 3871	1017 1017	95 97	77.40 % 77.65 %	20.67 % 20.40 %	1.93 % 1.95 %
Finance	5033 4989	4130 4025	811 856	92 108	82.06 % 80.68 %	16.11 % 17.16 %	1.83 % 2.16 %
Health	5094 4911	4148 4017	836 785	110 109	81.43 % 81.80 %	16.41 % 15.98 %	2.16 % 2.22 %
Pets	5020 4962	3911 3860	1010 1005	99 97	77.91 % 77.79 %	20.12 % 20.25 %	1.97 % 1.95 %
Sport & Fitness	5191 4982	4044 3844	1054 1032	93 106	77.90 % 77.16 %	20.30 % 20.71 %	1.79 % 2.13 %
Job & Career	5007 4950	3825 3752	1088 1099	94 99	76.39 % 75.80 %	21.73 % 22.20 %	1.88 % 2.00 %
Dating	4991 4948	3672 3642	1226 1213	93 93	73.57 % 73.61 %	24.56 % 24.51 %	1.86 % 1.88 %
Other	5135 4815	4095 3844	935 879	105 92	79.75 % 79.83 %	18.21 % 18.26 %	2.04 % 1.91 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4525 4649	3349 3433	1089 1120	87 96	74.01 % 73.84 %	24.07 % 24.09 %	1.92 % 2.06 %
Outlook Mail	4654 4767	3549 3618	1020 1052	85 97	76.26 % 75.90 %	21.92 % 22.07 %	1.83 % 2.03 %
Yahoo Mail	4784 4593	3724 3558	975 940	85 95	77.84 % 77.47 %	20.38 % 20.47 %	1.78 % 2.07 %
AOL Mail	4792 4641	3724 3583	980 966	88 92	77.71 % 77.20 %	20.45 % 20.81 %	1.84 % 1.98 %
Mail.com	4664 4691	3717 3707	862 892	85 92	79.70 % 79.02 %	18.48 % 19.02 %	1.82 % 1.96 %
Yandex Mail	4748 4491	3680 3462	972 934	96 95	77.51 % 77.09 %	20.47 % 20.80 %	2.02 % 2.12 %
GMX Mail	4630 4708	3503 3600	1028 1017	99 91	75.66 % 76.47 %	22.20 % 21.60 %	2.14 % 1.93 %
Zoho Mail	4662 4719	3741 3752	831 874	90 93	80.24 % 79.51 %	17.82 % 18.52 %	1.93 % 1.97 %
ProtonMail	4786 4715	3841 3769	846 845	99 101	80.25 % 79.94 %	17.68 % 17.92 %	2.07 % 2.14 %
Custom Mail	4910 4723	3984 3829	833 804	93 90	81.14 % 81.07 %	16.97 % 17.02 %	1.89 % 1.91 %
iCloud Mail	4587 4569	3423 3396	1074 1081	90 92	74.62 % 74.33 %	23.41 % 23.66 %	1.96 % 2.01 %
Tuta	4579 4713	3688 3749	813 868	78 96	80.54 % 79.55 %	17.75 % 18.42 %	1.70 % 2.04 %
Juno.com	4812 4754	3844 3830	866 827	102 97	79.88 % 80.56 %	18.00 % 17.40 %	2.12 % 2.04 %
Mailfence	4881 4560	3909 3672	875 795	97 93	80.09 % 80.53 %	17.93 % 17.43 %	1.99 % 2.04 %

Compare Sarbacane with other providers

Compare the email deliverability of Sarbacane with other providers.