Rapidmail and Kit Email Deliverability Comparison

Rapidmail

Kit

In this comparison, the deliverability of Rapidmail and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.021 64.911	49.316 50.481	13.356 13.230	1.567 1.420

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.03 % 77.77 %	20.86 % 20.38 %	2.45 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4985 4894	3830 3792	1035 1020	124 105	76.83 % 77.48 %	20.76 % 20.84 %	2.49 % 2.15 %
Elektronics	5060 5030	3907 3922	1060 1020	122 105	77.21 % 77.97 %	20.95 % 20.28 %	2.41 % 2.09 %
Entertainment	4845 4908	3701 3808	1032 1006	119 106	76.39 % 77.59 %	21.30 % 20.50 %	2.46 % 2.16 %
Cosmetics & Beauty	5111 5065	3966 3980	1033 1006	127 100	77.60 % 78.58 %	20.21 % 19.86 %	2.48 % 1.97 %
Food & Drink	4783 4988	3675 3861	1021 1016	122 114	76.83 % 77.41 %	21.35 % 20.37 %	2.55 % 2.29 %
Home & Garden	4833 5048	3704 3865	1025 1080	120 107	76.64 % 76.56 %	21.21 % 21.39 %	2.48 % 2.12 %
Finance	4883 4952	3918 3998	860 864	119 108	80.24 % 80.74 %	17.61 % 17.45 %	2.44 % 2.18 %
Health	4902 5084	3912 4083	888 910	125 110	79.80 % 80.31 %	18.12 % 17.90 %	2.55 % 2.16 %
Pets	5097 5014	3900 3851	1086 1061	127 118	76.52 % 76.80 %	21.31 % 21.16 %	2.49 % 2.35 %
Sport & Fitness	4851 5062	3737 3947	1004 1014	110 115	77.04 % 77.97 %	20.70 % 20.03 %	2.27 % 2.27 %
Job & Career	5045 4864	3757 3697	1205 1084	120 107	74.47 % 76.01 %	23.89 % 22.29 %	2.38 % 2.20 %
Dating	4829 5008	3546 3728	1175 1187	110 111	73.43 % 74.44 %	24.33 % 23.70 %	2.28 % 2.22 %
Other	4797 4994	3763 3949	932 962	122 114	78.44 % 79.07 %	19.43 % 19.26 %	2.54 % 2.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4707 4615	3506 3460	1115 1070	117 95	74.48 % 74.97 %	23.69 % 23.19 %	2.49 % 2.06 %
Outlook Mail	4355 4732	3297 3659	972 972	107 106	75.71 % 77.32 %	22.32 % 20.54 %	2.46 % 2.24 %
Yahoo Mail	4606 4596	3508 3525	1008 976	113 99	76.16 % 76.70 %	21.88 % 21.24 %	2.45 % 2.15 %
AOL Mail	4688 4786	3547 3707	1024 993	117 103	75.66 % 77.46 %	21.84 % 20.75 %	2.50 % 2.15 %
Mail.com	4611 4724	3569 3756	933 884	113 104	77.40 % 79.51 %	20.23 % 18.71 %	2.45 % 2.20 %
Yandex Mail	4520 4809	3454 3687	969 1032	99 108	76.42 % 76.67 %	21.44 % 21.46 %	2.19 % 2.25 %
GMX Mail	4676 4636	3552 3545	1053 1018	114 99	75.96 % 76.47 %	22.52 % 21.96 %	2.44 % 2.14 %
Zoho Mail	4606 4604	3622 3626	880 901	118 98	78.64 % 78.76 %	19.11 % 19.57 %	2.56 % 2.13 %
ProtonMail	4471 4602	3508 3648	870 873	106 100	78.46 % 79.27 %	19.46 % 18.97 %	2.37 % 2.17 %
Custom Mail	4583 4653	3656 3729	827 838	109 107	79.77 % 80.14 %	18.04 % 18.01 %	2.38 % 2.30 %
iCloud Mail	4730 4683	3498 3462	1134 1135	116 105	73.95 % 73.93 %	23.97 % 24.24 %	2.45 % 2.24 %
Tuta	5008 4804	3942 3807	969 907	125 107	78.71 % 79.25 %	19.35 % 18.88 %	2.50 % 2.23 %
Juno.com	4631 4682	3658 3714	869 883	116 108	78.99 % 79.33 %	18.76 % 18.86 %	2.50 % 2.31 %
Mailfence	3829 3985	2999 3156	733 748	97 81	78.32 % 79.20 %	19.14 % 18.77 %	2.53 % 2.03 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.