Rapidmail and CampaignMonitor Email Deliverability Comparison

Rapidmail

CampaignMonitor

In this comparison, the deliverability of Rapidmail and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.594 76.027	58.369 58.446	15.552 15.832	1.673 1.749

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.21 % 76.88 %	20.57 % 20.82 %	2.21 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5920 5866	4546 4511	1235 1230	139 125	76.79 % 76.90 %	20.86 % 20.97 %	2.35 % 2.13 %
Elektronics	6066 5826	4748 4449	1192 1244	126 133	78.27 % 76.36 %	19.65 % 21.35 %	2.08 % 2.28 %
Entertainment	5690 5811	4363 4447	1196 1223	131 141	76.68 % 76.53 %	21.02 % 21.05 %	2.30 % 2.43 %
Cosmetics & Beauty	5663 5885	4426 4564	1115 1183	122 138	78.16 % 77.55 %	19.69 % 20.10 %	2.15 % 2.34 %
Food & Drink	5842 5906	4495 4496	1210 1275	137 135	76.94 % 76.13 %	20.71 % 21.59 %	2.35 % 2.29 %
Home & Garden	5814 5885	4433 4526	1257 1228	124 131	76.25 % 76.91 %	21.62 % 20.87 %	2.13 % 2.23 %
Finance	5861 5612	4719 4485	1012 990	130 137	80.52 % 79.92 %	17.27 % 17.64 %	2.22 % 2.44 %
Health	5788 5810	4679 4689	975 979	134 142	80.84 % 80.71 %	16.85 % 16.85 %	2.32 % 2.44 %
Pets	5800 5997	4416 4629	1267 1234	117 134	76.14 % 77.19 %	21.84 % 20.58 %	2.02 % 2.23 %
Sport & Fitness	5748 5812	4398 4437	1216 1247	134 128	76.51 % 76.34 %	21.16 % 21.46 %	2.33 % 2.20 %
Job & Career	5561 6083	4158 4528	1293 1415	110 140	74.77 % 74.44 %	23.25 % 23.26 %	1.98 % 2.30 %
Dating	5831 5840	4242 4210	1461 1498	128 132	72.75 % 72.09 %	25.06 % 25.65 %	2.20 % 2.26 %
Other	6010 5694	4746 4475	1123 1086	141 133	78.97 % 78.59 %	18.69 % 19.07 %	2.35 % 2.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5429 5559	3982 4035	1329 1391	118 133	73.35 % 72.58 %	24.48 % 25.02 %	2.17 % 2.39 %
Outlook Mail	5332 5469	4024 4126	1191 1219	117 124	75.47 % 75.44 %	22.34 % 22.29 %	2.19 % 2.27 %
Yahoo Mail	5386 5322	4100 4054	1168 1145	118 123	76.12 % 76.17 %	21.69 % 21.51 %	2.19 % 2.31 %
AOL Mail	5472 5298	4149 4050	1204 1128	119 120	75.82 % 76.44 %	22.00 % 21.29 %	2.17 % 2.27 %
Mail.com	5540 5401	4357 4196	1058 1086	125 119	78.65 % 77.69 %	19.10 % 20.11 %	2.26 % 2.20 %
Yandex Mail	5576 5389	4308 4085	1144 1185	124 119	77.26 % 75.80 %	20.52 % 21.99 %	2.22 % 2.21 %
GMX Mail	5316 5566	3995 4230	1205 1206	116 130	75.15 % 76.00 %	22.67 % 21.67 %	2.18 % 2.34 %
Zoho Mail	5593 5376	4392 4215	1070 1034	131 127	78.53 % 78.40 %	19.13 % 19.23 %	2.34 % 2.36 %
ProtonMail	5229 5376	4171 4202	945 1046	113 128	79.77 % 78.16 %	18.07 % 19.46 %	2.16 % 2.38 %
Custom Mail	5416 5399	4349 4299	945 982	122 118	80.30 % 79.63 %	17.45 % 18.19 %	2.25 % 2.19 %
iCloud Mail	5261 5372	3840 3935	1309 1315	112 122	72.99 % 73.25 %	24.88 % 24.48 %	2.13 % 2.27 %
Tuta	5326 5583	4201 4374	1011 1079	114 130	78.88 % 78.34 %	18.98 % 19.33 %	2.14 % 2.33 %
Juno.com	5439 5441	4337 4339	980 976	122 126	79.74 % 79.75 %	18.02 % 17.94 %	2.24 % 2.32 %
Mailfence	5279 5476	4164 4306	993 1040	122 130	78.88 % 78.63 %	18.81 % 18.99 %	2.31 % 2.37 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.