Rapidmail and Brevo Email Deliverability Comparison

Rapidmail

Brevo

In this comparison, the deliverability of Rapidmail and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.594 76.540	58.369 59.424	15.552 15.476	1.673 1.640

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.21 % 77.64 %	20.57 % 20.22 %	2.21 % 2.14 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5920 6148	4546 4747	1235 1274	139 127	76.79 % 77.21 %	20.86 % 20.72 %	2.35 % 2.07 %
Elektronics	6066 5858	4748 4578	1192 1146	126 134	78.27 % 78.15 %	19.65 % 19.56 %	2.08 % 2.29 %
Entertainment	5690 5986	4363 4636	1196 1215	131 135	76.68 % 77.45 %	21.02 % 20.30 %	2.30 % 2.26 %
Cosmetics & Beauty	5663 5862	4426 4573	1115 1169	122 120	78.16 % 78.01 %	19.69 % 19.94 %	2.15 % 2.05 %
Food & Drink	5842 5934	4495 4600	1210 1214	137 120	76.94 % 77.52 %	20.71 % 20.46 %	2.35 % 2.02 %
Home & Garden	5814 5711	4433 4435	1257 1152	124 124	76.25 % 77.66 %	21.62 % 20.17 %	2.13 % 2.17 %
Finance	5861 5782	4719 4684	1012 979	130 119	80.52 % 81.01 %	17.27 % 16.93 %	2.22 % 2.06 %
Health	5788 6007	4679 4890	975 986	134 131	80.84 % 81.41 %	16.85 % 16.41 %	2.32 % 2.18 %
Pets	5800 5843	4416 4488	1267 1232	117 123	76.14 % 76.81 %	21.84 % 21.09 %	2.02 % 2.11 %
Sport & Fitness	5748 5987	4398 4615	1216 1242	134 130	76.51 % 77.08 %	21.16 % 20.74 %	2.33 % 2.17 %
Job & Career	5561 5881	4158 4431	1293 1328	110 122	74.77 % 75.34 %	23.25 % 22.58 %	1.98 % 2.07 %
Dating	5831 5925	4242 4352	1461 1437	128 136	72.75 % 73.45 %	25.06 % 24.25 %	2.20 % 2.30 %
Other	6010 5616	4746 4395	1123 1102	141 119	78.97 % 78.26 %	18.69 % 19.62 %	2.35 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5429 5165	3982 3846	1329 1205	118 114	73.35 % 74.46 %	24.48 % 23.33 %	2.17 % 2.21 %
Outlook Mail	5332 5361	4024 4091	1191 1167	117 103	75.47 % 76.31 %	22.34 % 21.77 %	2.19 % 1.92 %
Yahoo Mail	5386 5541	4100 4276	1168 1148	118 117	76.12 % 77.17 %	21.69 % 20.72 %	2.19 % 2.11 %
AOL Mail	5472 5670	4149 4351	1204 1197	119 122	75.82 % 76.74 %	22.00 % 21.11 %	2.17 % 2.15 %
Mail.com	5540 5500	4357 4301	1058 1075	125 124	78.65 % 78.20 %	19.10 % 19.55 %	2.26 % 2.25 %
Yandex Mail	5576 5488	4308 4197	1144 1170	124 121	77.26 % 76.48 %	20.52 % 21.32 %	2.22 % 2.20 %
GMX Mail	5316 5359	3995 4084	1205 1160	116 115	75.15 % 76.21 %	22.67 % 21.65 %	2.18 % 2.15 %
Zoho Mail	5593 5524	4392 4339	1070 1065	131 120	78.53 % 78.55 %	19.13 % 19.28 %	2.34 % 2.17 %
ProtonMail	5229 5358	4171 4262	945 990	113 106	79.77 % 79.54 %	18.07 % 18.48 %	2.16 % 1.98 %
Custom Mail	5416 5549	4349 4487	945 944	122 118	80.30 % 80.86 %	17.45 % 17.01 %	2.25 % 2.13 %
iCloud Mail	5261 5464	3840 4030	1309 1315	112 119	72.99 % 73.76 %	24.88 % 24.07 %	2.13 % 2.18 %
Tuta	5326 5503	4201 4397	1011 994	114 112	78.88 % 79.90 %	18.98 % 18.06 %	2.14 % 2.04 %
Juno.com	5439 5312	4337 4227	980 966	122 119	79.74 % 79.57 %	18.02 % 18.19 %	2.24 % 2.24 %
Mailfence	5279 5746	4164 4536	993 1080	122 130	78.88 % 78.94 %	18.81 % 18.80 %	2.31 % 2.26 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.