Rapidmail and Brevo Email Deliverability Comparison

Rapidmail

Brevo

In this comparison, the deliverability of Rapidmail and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.401 65.068	48.855 51.364	13.349 12.830	1.672 1.406

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.06 % 78.94 %	21.05 % 19.72 %	2.64 % 2.16 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4972 4918	3815 3866	1051 991	132 100	76.73 % 78.61 %	21.14 % 20.15 %	2.65 % 2.03 %
Elektronics	5033 5108	3880 4072	1064 959	129 111	77.09 % 79.72 %	21.14 % 18.77 %	2.56 % 2.17 %
Entertainment	4786 4998	3672 3906	1022 1030	126 107	76.72 % 78.15 %	21.35 % 20.61 %	2.63 % 2.14 %
Cosmetics & Beauty	4944 4918	3834 3916	1021 937	132 107	77.55 % 79.63 %	20.65 % 19.05 %	2.67 % 2.18 %
Food & Drink	4745 4946	3646 3896	1023 1000	130 107	76.84 % 78.77 %	21.56 % 20.22 %	2.74 % 2.16 %
Home & Garden	4709 5130	3602 4022	1026 1037	125 111	76.49 % 78.40 %	21.79 % 20.21 %	2.65 % 2.16 %
Finance	4704 4974	3740 4052	865 862	125 106	79.51 % 81.46 %	18.39 % 17.33 %	2.66 % 2.13 %
Health	4867 5111	3861 4147	919 884	133 120	79.33 % 81.14 %	18.88 % 17.30 %	2.73 % 2.35 %
Pets	5130 4854	3925 3792	1087 979	138 101	76.51 % 78.12 %	21.19 % 20.17 %	2.69 % 2.08 %
Sport & Fitness	4867 5130	3762 4034	1005 1027	120 114	77.30 % 78.64 %	20.65 % 20.02 %	2.47 % 2.22 %
Job & Career	5081 5083	3825 3906	1189 1109	132 113	75.28 % 76.84 %	23.40 % 21.82 %	2.60 % 2.22 %
Dating	4767 5012	3531 3839	1127 1113	120 98	74.07 % 76.60 %	23.64 % 22.21 %	2.52 % 1.96 %
Other	4796 4886	3762 3916	950 902	130 111	78.44 % 80.15 %	19.81 % 18.46 %	2.71 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4818 4718	3617 3613	1128 1060	130 103	75.07 % 76.58 %	23.41 % 22.47 %	2.70 % 2.18 %
Outlook Mail	4397 4782	3349 3723	974 1000	117 93	76.17 % 77.85 %	22.15 % 20.91 %	2.66 % 1.94 %
Yahoo Mail	4570 4745	3482 3724	1001 972	118 102	76.19 % 78.48 %	21.90 % 20.48 %	2.58 % 2.15 %
AOL Mail	4821 4674	3657 3671	1048 928	130 105	75.86 % 78.54 %	21.74 % 19.85 %	2.70 % 2.25 %
Mail.com	4688 4983	3641 3975	970 928	126 114	77.67 % 79.77 %	20.69 % 18.62 %	2.69 % 2.29 %
Yandex Mail	4387 4814	3362 3774	935 993	106 107	76.64 % 78.40 %	21.31 % 20.63 %	2.42 % 2.22 %
GMX Mail	4730 4634	3616 3587	1055 975	125 103	76.45 % 77.41 %	22.30 % 21.04 %	2.64 % 2.22 %
Zoho Mail	4549 4705	3570 3768	881 870	125 101	78.48 % 80.09 %	19.37 % 18.49 %	2.75 % 2.15 %
ProtonMail	4585 4758	3596 3827	914 870	113 111	78.43 % 80.43 %	19.93 % 18.28 %	2.46 % 2.33 %
Custom Mail	4610 4799	3661 3887	863 845	118 100	79.41 % 81.00 %	18.72 % 17.61 %	2.56 % 2.08 %
iCloud Mail	4726 5008	3532 3825	1101 1104	126 110	74.74 % 76.38 %	23.30 % 22.04 %	2.67 % 2.20 %
Tuta	4784 4715	3730 3786	948 870	132 96	77.97 % 80.30 %	19.82 % 18.45 %	2.76 % 2.04 %
Juno.com	4652 4721	3656 3792	917 875	122 101	78.59 % 80.32 %	19.71 % 18.53 %	2.62 % 2.14 %
Mailfence	3084 3012	2386 2412	614 540	84 60	77.37 % 80.08 %	19.91 % 17.93 %	2.72 % 1.99 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.