Rapidmail and Amazon SES Email Deliverability Comparison

Rapidmail

Amazon SES

In this comparison, the deliverability of Rapidmail and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.890 76.915	58.604 58.159	15.613 16.629	1.673 2.127

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.22 % 75.61 %	20.57 % 21.62 %	2.20 % 2.77 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5966 6114	4594 4603	1230 1336	142 175	77.00 % 75.29 %	20.62 % 21.85 %	2.38 % 2.86 %
Elektronics	5995 5727	4702 4319	1167 1237	126 171	78.43 % 75.41 %	19.47 % 21.60 %	2.10 % 2.99 %
Entertainment	5651 5928	4317 4505	1203 1263	131 160	76.39 % 76.00 %	21.29 % 21.31 %	2.32 % 2.70 %
Cosmetics & Beauty	5761 5686	4490 4333	1146 1202	125 151	77.94 % 76.20 %	19.89 % 21.14 %	2.17 % 2.66 %
Food & Drink	5853 6029	4507 4542	1208 1310	138 177	77.00 % 75.34 %	20.64 % 21.73 %	2.36 % 2.94 %
Home & Garden	5845 5919	4454 4427	1262 1327	129 165	76.20 % 74.79 %	21.59 % 22.42 %	2.21 % 2.79 %
Finance	5922 5822	4769 4623	1025 1048	128 151	80.53 % 79.41 %	17.31 % 18.00 %	2.16 % 2.59 %
Health	5794 5742	4693 4494	970 1093	131 155	81.00 % 78.27 %	16.74 % 19.04 %	2.26 % 2.70 %
Pets	5821 5837	4444 4411	1265 1270	112 156	76.34 % 75.57 %	21.73 % 21.76 %	1.92 % 2.67 %
Sport & Fitness	5780 5959	4425 4485	1225 1305	130 169	76.56 % 75.26 %	21.19 % 21.90 %	2.25 % 2.84 %
Job & Career	5602 5969	4181 4390	1311 1414	110 165	74.63 % 73.55 %	23.40 % 23.69 %	1.96 % 2.76 %
Dating	5841 6086	4252 4336	1462 1589	127 161	72.80 % 71.25 %	25.03 % 26.11 %	2.17 % 2.65 %
Other	6059 6097	4776 4691	1139 1235	144 171	78.82 % 76.94 %	18.80 % 20.26 %	2.38 % 2.80 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5427 5594	3988 4047	1323 1389	116 158	73.48 % 72.35 %	24.38 % 24.83 %	2.14 % 2.82 %
Outlook Mail	5430 5617	4105 4164	1210 1300	115 153	75.60 % 74.13 %	22.28 % 23.14 %	2.12 % 2.72 %
Yahoo Mail	5405 5486	4108 4073	1178 1257	119 156	76.00 % 74.24 %	21.79 % 22.91 %	2.20 % 2.84 %
AOL Mail	5383 5505	4081 4127	1184 1232	118 146	75.81 % 74.97 %	22.00 % 22.38 %	2.19 % 2.65 %
Mail.com	5574 5447	4380 4168	1071 1131	123 148	78.58 % 76.52 %	19.21 % 20.76 %	2.21 % 2.72 %
Yandex Mail	5612 5546	4319 4197	1167 1215	126 134	76.96 % 75.68 %	20.79 % 21.91 %	2.25 % 2.42 %
GMX Mail	5419 5485	4078 4068	1222 1275	119 142	75.25 % 74.17 %	22.55 % 23.25 %	2.20 % 2.59 %
Zoho Mail	5577 5364	4375 4118	1071 1094	131 152	78.45 % 76.77 %	19.20 % 20.40 %	2.35 % 2.83 %
ProtonMail	5221 5613	4175 4375	932 1078	114 160	79.97 % 77.94 %	17.85 % 19.21 %	2.18 % 2.85 %
Custom Mail	5256 5239	4208 4086	930 999	118 154	80.06 % 77.99 %	17.69 % 19.07 %	2.25 % 2.94 %
iCloud Mail	5341 5587	3898 3997	1331 1429	112 161	72.98 % 71.54 %	24.92 % 25.58 %	2.10 % 2.88 %
Tuta	5537 5710	4381 4463	1044 1082	112 165	79.12 % 78.16 %	18.85 % 18.95 %	2.02 % 2.89 %
Juno.com	5446 5302	4348 4078	973 1076	125 148	79.84 % 76.91 %	17.87 % 20.29 %	2.30 % 2.79 %
Mailfence	5262 5420	4160 4198	977 1072	125 150	79.06 % 77.45 %	18.57 % 19.78 %	2.38 % 2.77 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.