Rapidmail and Amazon SES Email Deliverability Comparison

Rapidmail

Amazon SES

In this comparison, the deliverability of Rapidmail and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.984 77.005	59.005 58.115	15.410 16.752	1.569 2.138

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.65 % 75.47 %	20.28 % 21.75 %	2.06 % 2.78 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6026 6185	4670 4653	1222 1353	134 179	77.50 % 75.23 %	20.28 % 21.88 %	2.22 % 2.89 %
Elektronics	5985 5641	4712 4262	1157 1208	116 171	78.73 % 75.55 %	19.33 % 21.41 %	1.94 % 3.03 %
Entertainment	5674 5966	4369 4517	1184 1290	121 159	77.00 % 75.71 %	20.87 % 21.62 %	2.13 % 2.67 %
Cosmetics & Beauty	5816 5704	4553 4340	1145 1214	118 150	78.28 % 76.09 %	19.69 % 21.28 %	2.03 % 2.63 %
Food & Drink	5782 6036	4478 4522	1174 1336	130 178	77.45 % 74.92 %	20.30 % 22.13 %	2.25 % 2.95 %
Home & Garden	5826 5952	4465 4433	1239 1355	122 164	76.64 % 74.48 %	21.27 % 22.77 %	2.09 % 2.76 %
Finance	5870 5847	4778 4638	974 1058	118 151	81.40 % 79.32 %	16.59 % 18.09 %	2.01 % 2.58 %
Health	5796 5799	4723 4532	949 1110	124 157	81.49 % 78.15 %	16.37 % 19.14 %	2.14 % 2.71 %
Pets	5867 5771	4519 4334	1241 1284	107 153	77.02 % 75.10 %	21.15 % 22.25 %	1.82 % 2.65 %
Sport & Fitness	5831 5974	4485 4502	1221 1302	125 170	76.92 % 75.36 %	20.94 % 21.79 %	2.14 % 2.85 %
Job & Career	5718 5898	4270 4328	1337 1403	111 167	74.68 % 73.38 %	23.38 % 23.79 %	1.94 % 2.83 %
Dating	5775 6064	4232 4326	1430 1578	113 160	73.28 % 71.34 %	24.76 % 26.02 %	1.96 % 2.64 %
Other	6018 6168	4751 4728	1137 1261	130 179	78.95 % 76.65 %	18.89 % 20.44 %	2.16 % 2.90 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5475 5714	4055 4156	1310 1400	110 158	74.06 % 72.73 %	23.93 % 24.50 %	2.01 % 2.77 %
Outlook Mail	5393 5494	4084 4066	1201 1273	108 155	75.73 % 74.01 %	22.27 % 23.17 %	2.00 % 2.82 %
Yahoo Mail	5328 5514	4070 4084	1153 1272	105 158	76.39 % 74.07 %	21.64 % 23.07 %	1.97 % 2.87 %
AOL Mail	5392 5520	4116 4135	1164 1240	112 145	76.34 % 74.91 %	21.59 % 22.46 %	2.08 % 2.63 %
Mail.com	5597 5466	4414 4168	1067 1150	116 148	78.86 % 76.25 %	19.06 % 21.04 %	2.07 % 2.71 %
Yandex Mail	5608 5488	4337 4136	1150 1215	121 137	77.34 % 75.36 %	20.51 % 22.14 %	2.16 % 2.50 %
GMX Mail	5475 5433	4114 4019	1245 1266	116 148	75.14 % 73.97 %	22.74 % 23.30 %	2.12 % 2.72 %
Zoho Mail	5508 5493	4347 4196	1040 1142	121 155	78.92 % 76.39 %	18.88 % 20.79 %	2.20 % 2.82 %
ProtonMail	5243 5582	4211 4346	927 1080	105 156	80.32 % 77.86 %	17.68 % 19.35 %	2.00 % 2.79 %
Custom Mail	5207 5204	4215 4064	886 991	106 149	80.95 % 78.09 %	17.02 % 19.04 %	2.04 % 2.86 %
iCloud Mail	5483 5619	4034 4011	1335 1444	114 164	73.57 % 71.38 %	24.35 % 25.70 %	2.08 % 2.92 %
Tuta	5533 5664	4433 4405	997 1097	103 162	80.12 % 77.77 %	18.02 % 19.37 %	1.86 % 2.86 %
Juno.com	5450 5290	4357 4060	976 1079	117 151	79.94 % 76.75 %	17.91 % 20.40 %	2.15 % 2.85 %
Mailfence	5292 5524	4218 4269	959 1103	115 152	79.71 % 77.28 %	18.12 % 19.97 %	2.17 % 2.75 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.