Rapidmail and Amazon SES Email Deliverability Comparison

Rapidmail

Amazon SES

In this comparison, the deliverability of Rapidmail and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.960 66.270	49.948 49.732	13.541 14.713	1.471 1.825

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.89 % 75.04 %	20.85 % 22.20 %	2.26 % 2.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5117 5161	3930 3853	1068 1166	119 142	76.80 % 74.66 %	20.87 % 22.59 %	2.33 % 2.75 %
Elektronics	5247 4919	4097 3684	1034 1096	116 139	78.08 % 74.89 %	19.71 % 22.28 %	2.21 % 2.83 %
Entertainment	4932 5074	3749 3837	1067 1108	116 129	76.01 % 75.62 %	21.63 % 21.84 %	2.35 % 2.54 %
Cosmetics & Beauty	5095 5010	3966 3781	1017 1100	112 129	77.84 % 75.47 %	19.96 % 21.96 %	2.20 % 2.57 %
Food & Drink	4938 5249	3775 3892	1046 1211	117 146	76.45 % 74.15 %	21.18 % 23.07 %	2.37 % 2.78 %
Home & Garden	4931 5026	3741 3721	1082 1161	108 144	75.87 % 74.04 %	21.94 % 23.10 %	2.19 % 2.87 %
Finance	4799 5013	3865 3974	825 907	109 132	80.54 % 79.27 %	17.19 % 18.09 %	2.27 % 2.63 %
Health	4950 5091	3983 4000	853 958	114 133	80.46 % 78.57 %	17.23 % 18.82 %	2.30 % 2.61 %
Pets	5072 5099	3864 3796	1091 1160	117 143	76.18 % 74.45 %	21.51 % 22.75 %	2.31 % 2.80 %
Sport & Fitness	4937 5198	3759 3885	1066 1168	112 145	76.14 % 74.74 %	21.59 % 22.47 %	2.27 % 2.79 %
Job & Career	5100 5173	3782 3762	1208 1267	110 144	74.16 % 72.72 %	23.69 % 24.49 %	2.16 % 2.78 %
Dating	4986 5160	3614 3657	1265 1357	107 146	72.48 % 70.87 %	25.37 % 26.30 %	2.15 % 2.83 %
Other	4856 5097	3823 3890	919 1054	114 153	78.73 % 76.32 %	18.93 % 20.68 %	2.35 % 3.00 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4759 4853	3496 3466	1156 1250	107 137	73.46 % 71.42 %	24.29 % 25.76 %	2.25 % 2.82 %
Outlook Mail	4424 4676	3345 3438	989 1110	90 128	75.61 % 73.52 %	22.36 % 23.74 %	2.03 % 2.74 %
Yahoo Mail	4564 4671	3450 3475	1008 1060	106 136	75.59 % 74.40 %	22.09 % 22.69 %	2.32 % 2.91 %
AOL Mail	4596 4862	3467 3626	1021 1105	108 131	75.44 % 74.58 %	22.21 % 22.73 %	2.35 % 2.69 %
Mail.com	4663 4623	3641 3525	915 976	107 122	78.08 % 76.25 %	19.62 % 21.11 %	2.29 % 2.64 %
Yandex Mail	4682 4795	3575 3572	1008 1101	99 122	76.36 % 74.49 %	21.53 % 22.96 %	2.11 % 2.54 %
GMX Mail	4714 4634	3513 3410	1092 1098	109 126	74.52 % 73.59 %	23.17 % 23.69 %	2.31 % 2.72 %
Zoho Mail	4727 4727	3686 3577	926 1021	115 129	77.98 % 75.67 %	19.59 % 21.60 %	2.43 % 2.73 %
ProtonMail	4388 4841	3482 3750	813 958	93 133	79.35 % 77.46 %	18.53 % 19.79 %	2.12 % 2.75 %
Custom Mail	4435 4458	3567 3464	769 878	99 116	80.43 % 77.70 %	17.34 % 19.69 %	2.23 % 2.60 %
iCloud Mail	4740 4921	3450 3505	1177 1269	113 147	72.78 % 71.23 %	24.83 % 25.79 %	2.38 % 2.99 %
Tuta	4889 4834	3863 3701	920 992	106 141	79.01 % 76.56 %	18.82 % 20.52 %	2.17 % 2.92 %
Juno.com	4728 4628	3757 3560	863 937	108 131	79.46 % 76.92 %	18.25 % 20.25 %	2.28 % 2.83 %
Mailfence	4651 4747	3656 3663	884 958	111 126	78.61 % 77.16 %	19.01 % 20.18 %	2.39 % 2.65 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.