Rapidmail and Amazon SES Email Deliverability Comparison

Rapidmail

Amazon SES

In this comparison, the deliverability of Rapidmail and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.757 66.041	49.798 49.987	13.476 14.393	1.483 1.661

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 75.69 %	20.81 % 21.79 %	2.29 % 2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5018 5176	3842 3891	1059 1157	117 128	76.56 % 75.17 %	21.10 % 22.35 %	2.33 % 2.47 %
Elektronics	5268 4959	4081 3758	1070 1073	117 128	77.47 % 75.78 %	20.31 % 21.64 %	2.22 % 2.58 %
Entertainment	4877 5013	3714 3809	1049 1089	114 115	76.15 % 75.98 %	21.51 % 21.72 %	2.34 % 2.29 %
Cosmetics & Beauty	5033 5082	3899 3884	1018 1083	116 115	77.47 % 76.43 %	20.23 % 21.31 %	2.30 % 2.26 %
Food & Drink	4836 5138	3706 3866	1013 1142	117 130	76.63 % 75.24 %	20.95 % 22.23 %	2.42 % 2.53 %
Home & Garden	4963 5077	3784 3810	1065 1135	114 132	76.24 % 75.04 %	21.46 % 22.36 %	2.30 % 2.60 %
Finance	4914 5091	3960 4065	844 896	110 130	80.59 % 79.85 %	17.18 % 17.60 %	2.24 % 2.55 %
Health	4949 5068	3989 4017	842 926	118 125	80.60 % 79.26 %	17.01 % 18.27 %	2.38 % 2.47 %
Pets	5100 5058	3888 3791	1095 1140	117 127	76.24 % 74.95 %	21.47 % 22.54 %	2.29 % 2.51 %
Sport & Fitness	4904 5116	3766 3846	1033 1137	105 133	76.79 % 75.18 %	21.06 % 22.22 %	2.14 % 2.60 %
Job & Career	5106 5150	3775 3767	1214 1254	117 129	73.93 % 73.15 %	23.78 % 24.35 %	2.29 % 2.50 %
Dating	4960 5017	3600 3560	1256 1324	104 133	72.58 % 70.96 %	25.32 % 26.39 %	2.10 % 2.65 %
Other	4829 5096	3794 3923	918 1037	117 136	78.57 % 76.98 %	19.01 % 20.35 %	2.42 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4758 4870	3491 3514	1159 1235	108 121	73.37 % 72.16 %	24.36 % 25.36 %	2.27 % 2.48 %
Outlook Mail	4385 4676	3308 3471	983 1085	94 120	75.44 % 74.23 %	22.42 % 23.20 %	2.14 % 2.57 %
Yahoo Mail	4579 4648	3476 3511	998 1016	105 121	75.91 % 75.54 %	21.80 % 21.86 %	2.29 % 2.60 %
AOL Mail	4639 4816	3493 3634	1034 1067	112 115	75.30 % 75.46 %	22.29 % 22.16 %	2.41 % 2.39 %
Mail.com	4727 4564	3678 3498	941 956	108 110	77.81 % 76.64 %	19.91 % 20.95 %	2.28 % 2.41 %
Yandex Mail	4575 4786	3501 3583	976 1090	98 113	76.52 % 74.86 %	21.33 % 22.77 %	2.14 % 2.36 %
GMX Mail	4691 4640	3518 3440	1064 1080	109 120	74.99 % 74.14 %	22.68 % 23.28 %	2.32 % 2.59 %
Zoho Mail	4611 4693	3624 3563	874 1013	113 117	78.59 % 75.92 %	18.95 % 21.59 %	2.45 % 2.49 %
ProtonMail	4407 4856	3471 3783	841 951	95 122	78.76 % 77.90 %	19.08 % 19.58 %	2.16 % 2.51 %
Custom Mail	4507 4542	3625 3565	784 868	98 109	80.43 % 78.49 %	17.40 % 19.11 %	2.17 % 2.40 %
iCloud Mail	4701 4782	3420 3421	1172 1231	109 130	72.75 % 71.54 %	24.93 % 25.74 %	2.32 % 2.72 %
Tuta	4933 4850	3876 3751	943 968	114 131	78.57 % 77.34 %	19.12 % 19.96 %	2.31 % 2.70 %
Juno.com	4580 4636	3638 3609	834 908	108 119	79.43 % 77.85 %	18.21 % 19.59 %	2.36 % 2.57 %
Mailfence	4664 4682	3679 3644	873 925	112 113	78.88 % 77.83 %	18.72 % 19.76 %	2.40 % 2.41 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.