Rapidmail and Amazon SES Email Deliverability Comparison

Rapidmail

Amazon SES

In this comparison, the deliverability of Rapidmail and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.973 66.036	50.580 49.737	13.066 14.491	1.327 1.808

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.85 % 75.32 %	20.11 % 21.94 %	2.04 % 2.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5125 5214	3975 3908	1036 1158	114 148	77.56 % 74.95 %	20.21 % 22.21 %	2.22 % 2.84 %
Elektronics	5286 4850	4184 3642	1000 1071	102 137	79.15 % 75.09 %	18.92 % 22.08 %	1.93 % 2.82 %
Entertainment	4901 5119	3786 3884	1014 1102	101 133	77.25 % 75.87 %	20.69 % 21.53 %	2.06 % 2.60 %
Cosmetics & Beauty	5121 4924	4031 3722	990 1074	100 128	78.72 % 75.59 %	19.33 % 21.81 %	1.95 % 2.60 %
Food & Drink	4995 5217	3879 3868	1004 1204	112 145	77.66 % 74.14 %	20.10 % 23.08 %	2.24 % 2.78 %
Home & Garden	4882 5102	3754 3787	1032 1175	96 140	76.89 % 74.23 %	21.14 % 23.03 %	1.97 % 2.74 %
Finance	4835 5016	3934 3975	798 910	103 131	81.37 % 79.25 %	16.50 % 18.14 %	2.13 % 2.61 %
Health	4932 5061	4030 3985	799 942	103 134	81.71 % 78.74 %	16.20 % 18.61 %	2.09 % 2.65 %
Pets	5087 4986	3921 3735	1066 1118	100 133	77.08 % 74.91 %	20.96 % 22.42 %	1.97 % 2.67 %
Sport & Fitness	4943 5033	3798 3800	1044 1091	101 142	76.84 % 75.50 %	21.12 % 21.68 %	2.04 % 2.82 %
Job & Career	4985 5166	3742 3782	1146 1241	97 143	75.07 % 73.21 %	22.99 % 24.02 %	1.95 % 2.77 %
Dating	4899 5130	3592 3669	1214 1321	93 140	73.32 % 71.52 %	24.78 % 25.75 %	1.90 % 2.73 %
Other	4982 5218	3954 3980	923 1084	105 154	79.37 % 76.27 %	18.53 % 20.77 %	2.11 % 2.95 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4720 4899	3512 3520	1111 1243	97 136	74.41 % 71.85 %	23.54 % 25.37 %	2.06 % 2.78 %
Outlook Mail	4484 4615	3415 3424	987 1064	82 127	76.16 % 74.19 %	22.01 % 23.06 %	1.83 % 2.75 %
Yahoo Mail	4575 4657	3530 3468	951 1056	94 133	77.16 % 74.47 %	20.79 % 22.68 %	2.05 % 2.86 %
AOL Mail	4562 4765	3477 3549	989 1089	96 127	76.22 % 74.48 %	21.68 % 22.85 %	2.10 % 2.67 %
Mail.com	4767 4684	3766 3584	904 978	97 122	79.00 % 76.52 %	18.96 % 20.88 %	2.03 % 2.60 %
Yandex Mail	4704 4694	3635 3508	975 1065	94 121	77.27 % 74.73 %	20.73 % 22.69 %	2.00 % 2.58 %
GMX Mail	4690 4692	3536 3470	1053 1095	101 127	75.39 % 73.96 %	22.45 % 23.34 %	2.15 % 2.71 %
Zoho Mail	4688 4739	3706 3596	880 1013	102 130	79.05 % 75.88 %	18.77 % 21.38 %	2.18 % 2.74 %
ProtonMail	4428 4851	3543 3774	797 943	88 134	80.01 % 77.80 %	18.00 % 19.44 %	1.99 % 2.76 %
Custom Mail	4541 4470	3682 3477	769 874	90 119	81.08 % 77.79 %	16.93 % 19.55 %	1.98 % 2.66 %
iCloud Mail	4693 4787	3465 3429	1128 1219	100 139	73.83 % 71.63 %	24.04 % 25.46 %	2.13 % 2.90 %
Tuta	4857 4825	3893 3728	872 960	92 137	80.15 % 77.26 %	17.95 % 19.90 %	1.89 % 2.84 %
Juno.com	4641 4597	3733 3525	811 942	97 130	80.44 % 76.68 %	17.47 % 20.49 %	2.09 % 2.83 %
Mailfence	4623 4761	3687 3685	839 950	97 126	79.75 % 77.40 %	18.15 % 19.95 %	2.10 % 2.65 %

Compare Rapidmail with other providers

Compare the email deliverability of Rapidmail with other providers.