Postmark and SendPulse Email Deliverability Comparison

Postmark

SendPulse

In this comparison, the deliverability of Postmark and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.137 65.413	50.600 50.605	13.149 13.318	1.388 1.490

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.68 % 77.36 %	20.19 % 20.36 %	2.13 % 2.28 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5071 4925	3914 3834	1056 975	101 116	77.18 % 77.85 %	20.82 % 19.80 %	1.99 % 2.36 %
Elektronics	4882 4837	3796 3760	979 974	107 103	77.76 % 77.73 %	20.05 % 20.14 %	2.19 % 2.13 %
Entertainment	4910 5133	3793 3972	1011 1042	106 119	77.25 % 77.38 %	20.59 % 20.30 %	2.16 % 2.32 %
Cosmetics & Beauty	5043 5104	3928 3989	1011 999	104 116	77.89 % 78.15 %	20.05 % 19.57 %	2.06 % 2.27 %
Food & Drink	5038 5030	3866 3848	1075 1068	97 114	76.74 % 76.50 %	21.34 % 21.23 %	1.93 % 2.27 %
Home & Garden	5083 5197	3928 3976	1044 1098	111 123	77.28 % 76.51 %	20.54 % 21.13 %	2.18 % 2.37 %
Finance	5308 5065	4312 4088	881 867	115 110	81.24 % 80.71 %	16.60 % 17.12 %	2.17 % 2.17 %
Health	5000 5045	4060 4047	830 877	110 121	81.20 % 80.22 %	16.60 % 17.38 %	2.20 % 2.40 %
Pets	5137 5013	3965 3830	1063 1070	109 113	77.19 % 76.40 %	20.69 % 21.34 %	2.12 % 2.25 %
Sport & Fitness	4944 4848	3845 3735	997 1001	102 112	77.77 % 77.04 %	20.17 % 20.65 %	2.06 % 2.31 %
Job & Career	4922 4998	3676 3716	1142 1172	104 110	74.69 % 74.35 %	23.20 % 23.45 %	2.11 % 2.20 %
Dating	4871 5042	3605 3707	1165 1227	101 108	74.01 % 73.52 %	23.92 % 24.34 %	2.07 % 2.14 %
Other	4928 5176	3912 4103	895 948	121 125	79.38 % 79.27 %	18.16 % 18.32 %	2.46 % 2.41 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4479 4631	3323 3415	1062 1122	94 94	74.19 % 73.74 %	23.71 % 24.23 %	2.10 % 2.03 %
Outlook Mail	4531 4582	3444 3457	991 1025	96 100	76.01 % 75.45 %	21.87 % 22.37 %	2.12 % 2.18 %
Yahoo Mail	4597 4662	3508 3556	991 988	98 118	76.31 % 76.28 %	21.56 % 21.19 %	2.13 % 2.53 %
AOL Mail	4857 4734	3756 3649	996 978	105 107	77.33 % 77.08 %	20.51 % 20.66 %	2.16 % 2.26 %
Mail.com	4956 4723	3934 3708	923 907	99 108	79.38 % 78.51 %	18.62 % 19.20 %	2.00 % 2.29 %
Yandex Mail	4687 4519	3562 3449	1019 968	106 102	76.00 % 76.32 %	21.74 % 21.42 %	2.26 % 2.26 %
GMX Mail	4506 4756	3390 3584	1018 1063	98 109	75.23 % 75.36 %	22.59 % 22.35 %	2.17 % 2.29 %
Zoho Mail	4645 4605	3625 3620	924 889	96 96	78.04 % 78.61 %	19.89 % 19.31 %	2.07 % 2.08 %
ProtonMail	4620 4799	3706 3836	824 841	90 122	80.22 % 79.93 %	17.84 % 17.52 %	1.95 % 2.54 %
Custom Mail	4614 4531	3728 3631	781 806	105 94	80.80 % 80.14 %	16.93 % 17.79 %	2.28 % 2.07 %
iCloud Mail	4518 4763	3365 3516	1052 1142	101 105	74.48 % 73.82 %	23.28 % 23.98 %	2.24 % 2.20 %
Tuta	4771 4651	3807 3663	863 876	101 112	79.79 % 78.76 %	18.09 % 18.83 %	2.12 % 2.41 %
Juno.com	4871 4730	3869 3771	892 847	110 112	79.43 % 79.73 %	18.31 % 17.91 %	2.26 % 2.37 %
Mailfence	4485 4727	3583 3750	813 866	89 111	79.89 % 79.33 %	18.13 % 18.32 %	1.98 % 2.35 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.