Postmark and Moosend Email Deliverability Comparison
In this comparison, the deliverability of Postmark and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Postmark.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
77.301
76.293
|
59.644
59.235
|
15.881
15.451
|
1.776
1.607
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Postmark in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
77.16 %
77.64 %
|
20.54 %
20.25 %
|
2.30 %
2.11 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
6223
6072
|
4769
4687
|
1314
1252
|
140
133
|
76.64 %
77.19 %
|
21.12 %
20.62 %
|
2.25 %
2.19 %
|
| Elektronics |
5871
5802
|
4570
4538
|
1167
1137
|
134
127
|
77.84 %
78.21 %
|
19.88 %
19.60 %
|
2.28 %
2.19 %
|
| Entertainment |
5960
5937
|
4591
4582
|
1247
1233
|
122
122
|
77.03 %
77.18 %
|
20.92 %
20.77 %
|
2.05 %
2.05 %
|
| Cosmetics & Beauty |
5909
5813
|
4594
4553
|
1189
1135
|
126
125
|
77.75 %
78.32 %
|
20.12 %
19.53 %
|
2.13 %
2.15 %
|
| Food & Drink |
5893
5845
|
4518
4500
|
1249
1229
|
126
116
|
76.67 %
76.99 %
|
21.19 %
21.03 %
|
2.14 %
1.98 %
|
| Home & Garden |
6020
5705
|
4626
4400
|
1255
1191
|
139
114
|
76.84 %
77.13 %
|
20.85 %
20.88 %
|
2.31 %
2.00 %
|
| Finance |
5866
6010
|
4707
4857
|
1016
1031
|
143
122
|
80.24 %
80.82 %
|
17.32 %
17.15 %
|
2.44 %
2.03 %
|
| Health |
6028
6029
|
4852
4886
|
1041
1014
|
135
129
|
80.49 %
81.04 %
|
17.27 %
16.82 %
|
2.24 %
2.14 %
|
| Pets |
6083
5807
|
4634
4459
|
1310
1232
|
139
116
|
76.18 %
76.79 %
|
21.54 %
21.22 %
|
2.29 %
2.00 %
|
| Sport & Fitness |
5716
5779
|
4412
4477
|
1165
1175
|
139
127
|
77.19 %
77.47 %
|
20.38 %
20.33 %
|
2.43 %
2.20 %
|
| Job & Career |
5918
5844
|
4407
4420
|
1369
1301
|
142
123
|
74.47 %
75.63 %
|
23.13 %
22.26 %
|
2.40 %
2.10 %
|
| Dating |
5907
5741
|
4330
4203
|
1439
1412
|
138
126
|
73.30 %
73.21 %
|
24.36 %
24.60 %
|
2.34 %
2.19 %
|
| Other |
5907
5909
|
4634
4673
|
1120
1109
|
153
127
|
78.45 %
79.08 %
|
18.96 %
18.77 %
|
2.59 %
2.15 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than Postmark.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
5360
5391
|
3949
3994
|
1278
1275
|
133
122
|
73.68 %
74.09 %
|
23.84 %
23.65 %
|
2.48 %
2.26 %
|
| Outlook Mail |
5461
5586
|
4108
4245
|
1232
1230
|
121
111
|
75.22 %
75.99 %
|
22.56 %
22.02 %
|
2.22 %
1.99 %
|
| Yahoo Mail |
5550
5515
|
4209
4257
|
1223
1143
|
118
115
|
75.84 %
77.19 %
|
22.04 %
20.73 %
|
2.13 %
2.09 %
|
| AOL Mail |
5429
5475
|
4148
4209
|
1153
1157
|
128
109
|
76.40 %
76.88 %
|
21.24 %
21.13 %
|
2.36 %
1.99 %
|
| Mail.com |
5528
5346
|
4361
4203
|
1042
1033
|
125
110
|
78.89 %
78.62 %
|
18.85 %
19.32 %
|
2.26 %
2.06 %
|
| Yandex Mail |
5569
5171
|
4255
3971
|
1192
1091
|
122
109
|
76.41 %
76.79 %
|
21.40 %
21.10 %
|
2.19 %
2.11 %
|
| GMX Mail |
5418
5357
|
4051
4063
|
1244
1182
|
123
112
|
74.77 %
75.84 %
|
22.96 %
22.06 %
|
2.27 %
2.09 %
|
| Zoho Mail |
5521
5340
|
4308
4209
|
1088
1025
|
125
106
|
78.03 %
78.82 %
|
19.71 %
19.19 %
|
2.26 %
1.99 %
|
| ProtonMail |
5639
5631
|
4482
4473
|
1032
1031
|
125
127
|
79.48 %
79.44 %
|
18.30 %
18.31 %
|
2.22 %
2.26 %
|
| Custom Mail |
5386
5567
|
4313
4461
|
957
980
|
116
126
|
80.08 %
80.13 %
|
17.77 %
17.60 %
|
2.15 %
2.26 %
|
| iCloud Mail |
5534
5355
|
4043
3956
|
1354
1290
|
137
109
|
73.06 %
73.87 %
|
24.47 %
24.09 %
|
2.48 %
2.04 %
|
| Tuta |
5675
5478
|
4483
4370
|
1062
998
|
130
110
|
79.00 %
79.77 %
|
18.71 %
18.22 %
|
2.29 %
2.01 %
|
| Juno.com |
5728
5467
|
4584
4329
|
998
1015
|
146
123
|
80.03 %
79.18 %
|
17.42 %
18.57 %
|
2.55 %
2.25 %
|
| Mailfence |
5503
5614
|
4350
4495
|
1026
1001
|
127
118
|
79.05 %
80.07 %
|
18.64 %
17.83 %
|
2.31 %
2.10 %
|
Compare Postmark with other providers
Compare the email deliverability of Postmark with other providers.
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