Moosend and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Moosend and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.211 44.308	343.138 36.117	79.424 6.404	14.649 1.787

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.48 % 81.51 %	18.17 % 14.45 %	3.35 % 4.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33970 3433	27729 2867	5269 434	972 132	81.63 % 83.51 %	15.51 % 12.64 %	2.86 % 3.85 %
Elektronics	33220 3414	26326 2823	5858 466	1036 125	79.25 % 82.69 %	17.63 % 13.65 %	3.12 % 3.66 %
Entertainment	33234 3342	26050 2714	6034 492	1150 136	78.38 % 81.21 %	18.16 % 14.72 %	3.46 % 4.07 %
Cosmetics & Beauty	33790 3358	26456 2715	6202 496	1132 147	78.30 % 80.85 %	18.35 % 14.77 %	3.35 % 4.38 %
Food & Drink	33300 3326	27118 2816	5181 407	1001 103	81.44 % 84.67 %	15.56 % 12.24 %	3.01 % 3.10 %
Home & Garden	33833 3410	27529 2873	5246 419	1058 118	81.37 % 84.25 %	15.51 % 12.29 %	3.13 % 3.46 %
Finance	33628 3489	25276 2723	7059 579	1293 187	75.16 % 78.05 %	20.99 % 16.60 %	3.85 % 5.36 %
Health	34091 3338	25852 2671	7014 516	1225 151	75.83 % 80.02 %	20.57 % 15.46 %	3.59 % 4.52 %
Pets	33489 3502	27033 2892	5409 472	1047 138	80.72 % 82.58 %	16.15 % 13.48 %	3.13 % 3.94 %
Sport & Fitness	33247 3373	25767 2723	6317 521	1163 129	77.50 % 80.73 %	19.00 % 15.45 %	3.50 % 3.82 %
Job & Career	34029 3392	26068 2684	6707 555	1254 153	76.61 % 79.13 %	19.71 % 16.36 %	3.69 % 4.51 %
Dating	33839 3355	24941 2663	7673 554	1225 138	73.70 % 79.37 %	22.68 % 16.51 %	3.62 % 4.11 %
Other	33541 3576	26993 2953	5455 493	1093 130	80.48 % 82.58 %	16.26 % 13.79 %	3.26 % 3.64 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42847 3380	32123 2556	9121 635	1603 189	74.97 % 75.62 %	21.29 % 18.79 %	3.74 % 5.59 %
Outlook Mail	43539 3267	32964 2603	8930 527	1645 137	75.71 % 79.68 %	20.51 % 16.13 %	3.78 % 4.19 %
Yahoo Mail	42920 3432	33553 2776	7918 518	1449 138	78.18 % 80.89 %	18.45 % 15.09 %	3.38 % 4.02 %
AOL Mail	42800 3495	33432 2818	7901 522	1467 155	78.11 % 80.63 %	18.46 % 14.94 %	3.43 % 4.43 %
Mail.com	42416 3428	33634 2808	7356 481	1426 139	79.30 % 81.91 %	17.34 % 14.03 %	3.36 % 4.05 %
Yandex Mail	42768 3340	32805 2660	8424 534	1539 146	76.70 % 79.64 %	19.70 % 15.99 %	3.60 % 4.37 %
GMX Mail	42657 3391	33787 2828	7554 430	1316 133	79.21 % 83.40 %	17.71 % 12.68 %	3.09 % 3.92 %
Zoho Mail	42656 3521	34179 2938	7191 457	1286 126	80.13 % 83.44 %	16.86 % 12.98 %	3.01 % 3.58 %
ProtonMail	42221 3357	33949 2836	7015 398	1257 123	80.41 % 84.48 %	16.61 % 11.86 %	2.98 % 3.66 %
Custom Mail	42083 3365	34265 2852	6580 408	1238 105	81.42 % 84.75 %	15.64 % 12.12 %	2.94 % 3.12 %
iCloud Mail	3530 3409	2726 2622	618 619	186 168	77.22 % 76.91 %	17.51 % 18.16 %	5.27 % 4.93 %
Tuta	3458 3543	2892 2971	428 456	138 116	83.63 % 83.86 %	12.38 % 12.87 %	3.99 % 3.27 %
Juno.com	3316 3380	2829 2849	388 419	99 112	85.31 % 84.29 %	11.70 % 12.40 %	2.99 % 3.31 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.