Moosend and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Moosend and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
463.670 70.968	364.849 58.513	83.151 9.753	15.670 2.702

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.69 % 82.45 %	17.93 % 13.74 %	3.38 % 3.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	36105 5537	29525 4670	5534 662	1046 205	81.78 % 84.34 %	15.33 % 11.96 %	2.90 % 3.70 %
Elektronics	35297 5505	28052 4609	6128 710	1117 186	79.47 % 83.72 %	17.36 % 12.90 %	3.16 % 3.38 %
Entertainment	35160 5319	27633 4371	6308 741	1219 207	78.59 % 82.18 %	17.94 % 13.93 %	3.47 % 3.89 %
Cosmetics & Beauty	35861 5459	28153 4481	6493 760	1215 218	78.51 % 82.08 %	18.11 % 13.92 %	3.39 % 3.99 %
Food & Drink	35256 5286	28772 4509	5415 615	1069 162	81.61 % 85.30 %	15.36 % 11.63 %	3.03 % 3.06 %
Home & Garden	35873 5504	29247 4690	5498 635	1128 179	81.53 % 85.21 %	15.33 % 11.54 %	3.14 % 3.25 %
Finance	35665 5547	26894 4403	7388 882	1383 262	75.41 % 79.38 %	20.71 % 15.90 %	3.88 % 4.72 %
Health	36118 5399	27504 4378	7319 795	1295 226	76.15 % 81.09 %	20.26 % 14.72 %	3.59 % 4.19 %
Pets	35598 5541	28773 4634	5688 706	1137 201	80.83 % 83.63 %	15.98 % 12.74 %	3.19 % 3.63 %
Sport & Fitness	35233 5361	27364 4375	6621 794	1248 192	77.67 % 81.61 %	18.79 % 14.81 %	3.54 % 3.58 %
Job & Career	35999 5466	27619 4371	7025 862	1355 233	76.72 % 79.97 %	19.51 % 15.77 %	3.76 % 4.26 %
Dating	35905 5448	26593 4352	8010 862	1302 234	74.06 % 79.88 %	22.31 % 15.82 %	3.63 % 4.30 %
Other	35600 5596	28720 4670	5724 729	1156 197	80.67 % 83.45 %	16.08 % 13.03 %	3.25 % 3.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44817 5436	33631 4170	9477 988	1709 278	75.04 % 76.71 %	21.15 % 18.18 %	3.81 % 5.11 %
Outlook Mail	45610 5238	34632 4220	9251 802	1727 216	75.93 % 80.57 %	20.28 % 15.31 %	3.79 % 4.12 %
Yahoo Mail	44985 5421	35236 4433	8219 778	1530 210	78.33 % 81.77 %	18.27 % 14.35 %	3.40 % 3.87 %
AOL Mail	44778 5516	35035 4503	8190 787	1553 226	78.24 % 81.64 %	18.29 % 14.27 %	3.47 % 4.10 %
Mail.com	44488 5408	35355 4479	7644 721	1489 208	79.47 % 82.82 %	17.18 % 13.33 %	3.35 % 3.85 %
Yandex Mail	44826 5347	34456 4318	8742 814	1628 215	76.87 % 80.76 %	19.50 % 15.22 %	3.63 % 4.02 %
GMX Mail	44766 5484	35554 4626	7818 665	1394 193	79.42 % 84.35 %	17.46 % 12.13 %	3.11 % 3.52 %
Zoho Mail	44624 5625	35824 4750	7439 689	1361 186	80.28 % 84.44 %	16.67 % 12.25 %	3.05 % 3.31 %
ProtonMail	44287 5409	35703 4615	7258 611	1326 183	80.62 % 85.32 %	16.39 % 11.30 %	2.99 % 3.38 %
Custom Mail	44115 5524	35978 4718	6825 628	1312 178	81.56 % 85.41 %	15.47 % 11.37 %	2.97 % 3.22 %
iCloud Mail	5530 5547	4279 4341	973 961	278 245	77.38 % 78.26 %	17.59 % 17.32 %	5.03 % 4.42 %
Tuta	5470 5570	4605 4705	683 682	182 183	84.19 % 84.47 %	12.49 % 12.24 %	3.33 % 3.29 %
Juno.com	5374 5443	4561 4635	632 627	181 181	84.87 % 85.16 %	11.76 % 11.52 %	3.37 % 3.33 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.