Moosend and Postmark Email Deliverability Comparison

Moosend

Postmark

In this comparison, the deliverability of Moosend and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Postmark.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.293 77.301	59.235 59.644	15.451 15.881	1.607 1.776

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Postmark in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.64 % 77.16 %	20.25 % 20.54 %	2.11 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6072 6223	4687 4769	1252 1314	133 140	77.19 % 76.64 %	20.62 % 21.12 %	2.19 % 2.25 %
Elektronics	5802 5871	4538 4570	1137 1167	127 134	78.21 % 77.84 %	19.60 % 19.88 %	2.19 % 2.28 %
Entertainment	5937 5960	4582 4591	1233 1247	122 122	77.18 % 77.03 %	20.77 % 20.92 %	2.05 % 2.05 %
Cosmetics & Beauty	5813 5909	4553 4594	1135 1189	125 126	78.32 % 77.75 %	19.53 % 20.12 %	2.15 % 2.13 %
Food & Drink	5845 5893	4500 4518	1229 1249	116 126	76.99 % 76.67 %	21.03 % 21.19 %	1.98 % 2.14 %
Home & Garden	5705 6020	4400 4626	1191 1255	114 139	77.13 % 76.84 %	20.88 % 20.85 %	2.00 % 2.31 %
Finance	6010 5866	4857 4707	1031 1016	122 143	80.82 % 80.24 %	17.15 % 17.32 %	2.03 % 2.44 %
Health	6029 6028	4886 4852	1014 1041	129 135	81.04 % 80.49 %	16.82 % 17.27 %	2.14 % 2.24 %
Pets	5807 6083	4459 4634	1232 1310	116 139	76.79 % 76.18 %	21.22 % 21.54 %	2.00 % 2.29 %
Sport & Fitness	5779 5716	4477 4412	1175 1165	127 139	77.47 % 77.19 %	20.33 % 20.38 %	2.20 % 2.43 %
Job & Career	5844 5918	4420 4407	1301 1369	123 142	75.63 % 74.47 %	22.26 % 23.13 %	2.10 % 2.40 %
Dating	5741 5907	4203 4330	1412 1439	126 138	73.21 % 73.30 %	24.60 % 24.36 %	2.19 % 2.34 %
Other	5909 5907	4673 4634	1109 1120	127 153	79.08 % 78.45 %	18.77 % 18.96 %	2.15 % 2.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than Postmark.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5391 5360	3994 3949	1275 1278	122 133	74.09 % 73.68 %	23.65 % 23.84 %	2.26 % 2.48 %
Outlook Mail	5586 5461	4245 4108	1230 1232	111 121	75.99 % 75.22 %	22.02 % 22.56 %	1.99 % 2.22 %
Yahoo Mail	5515 5550	4257 4209	1143 1223	115 118	77.19 % 75.84 %	20.73 % 22.04 %	2.09 % 2.13 %
AOL Mail	5475 5429	4209 4148	1157 1153	109 128	76.88 % 76.40 %	21.13 % 21.24 %	1.99 % 2.36 %
Mail.com	5346 5528	4203 4361	1033 1042	110 125	78.62 % 78.89 %	19.32 % 18.85 %	2.06 % 2.26 %
Yandex Mail	5171 5569	3971 4255	1091 1192	109 122	76.79 % 76.41 %	21.10 % 21.40 %	2.11 % 2.19 %
GMX Mail	5357 5418	4063 4051	1182 1244	112 123	75.84 % 74.77 %	22.06 % 22.96 %	2.09 % 2.27 %
Zoho Mail	5340 5521	4209 4308	1025 1088	106 125	78.82 % 78.03 %	19.19 % 19.71 %	1.99 % 2.26 %
ProtonMail	5631 5639	4473 4482	1031 1032	127 125	79.44 % 79.48 %	18.31 % 18.30 %	2.26 % 2.22 %
Custom Mail	5567 5386	4461 4313	980 957	126 116	80.13 % 80.08 %	17.60 % 17.77 %	2.26 % 2.15 %
iCloud Mail	5355 5534	3956 4043	1290 1354	109 137	73.87 % 73.06 %	24.09 % 24.47 %	2.04 % 2.48 %
Tuta	5478 5675	4370 4483	998 1062	110 130	79.77 % 79.00 %	18.22 % 18.71 %	2.01 % 2.29 %
Juno.com	5467 5728	4329 4584	1015 998	123 146	79.18 % 80.03 %	18.57 % 17.42 %	2.25 % 2.55 %
Mailfence	5614 5503	4495 4350	1001 1026	118 127	80.07 % 79.05 %	17.83 % 18.64 %	2.10 % 2.31 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.