Postmark and CleverReach Email Deliverability Comparison

Postmark

CleverReach

In this comparison, the deliverability of Postmark and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.170 65.729	50.776 50.913	13.059 13.357	1.335 1.459

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.91 % 77.46 %	20.04 % 20.32 %	2.05 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5054 5259	3909 4021	1048 1128	97 110	77.34 % 76.46 %	20.74 % 21.45 %	1.92 % 2.09 %
Elektronics	4865 5138	3784 4002	983 1024	98 112	77.78 % 77.89 %	20.21 % 19.93 %	2.01 % 2.18 %
Entertainment	4883 5158	3811 3953	967 1085	105 120	78.05 % 76.64 %	19.80 % 21.04 %	2.15 % 2.33 %
Cosmetics & Beauty	5003 4764	3922 3702	985 950	96 112	78.39 % 77.71 %	19.69 % 19.94 %	1.92 % 2.35 %
Food & Drink	5094 5000	3918 3882	1077 1010	99 108	76.91 % 77.64 %	21.14 % 20.20 %	1.94 % 2.16 %
Home & Garden	5052 5031	3925 3882	1016 1031	111 118	77.69 % 77.16 %	20.11 % 20.49 %	2.20 % 2.35 %
Finance	5254 4910	4268 3965	882 832	104 113	81.23 % 80.75 %	16.79 % 16.95 %	1.98 % 2.30 %
Health	4946 5441	4022 4393	816 936	108 112	81.32 % 80.74 %	16.50 % 17.20 %	2.18 % 2.06 %
Pets	5085 5288	3940 4072	1041 1103	104 113	77.48 % 77.00 %	20.47 % 20.86 %	2.05 % 2.14 %
Sport & Fitness	5081 4911	3966 3821	1018 988	97 102	78.06 % 77.80 %	20.04 % 20.12 %	1.91 % 2.08 %
Job & Career	4957 4867	3705 3650	1146 1108	106 109	74.74 % 74.99 %	23.12 % 22.77 %	2.14 % 2.24 %
Dating	4950 5016	3655 3678	1198 1231	97 107	73.84 % 73.33 %	24.20 % 24.54 %	1.96 % 2.13 %
Other	4946 4946	3951 3892	882 931	113 123	79.88 % 78.69 %	17.83 % 18.82 %	2.28 % 2.49 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4513 4701	3341 3438	1083 1165	89 98	74.03 % 73.13 %	24.00 % 24.78 %	1.97 % 2.08 %
Outlook Mail	4625 4574	3521 3470	1012 1006	92 98	76.13 % 75.86 %	21.88 % 21.99 %	1.99 % 2.14 %
Yahoo Mail	4521 4802	3465 3693	960 994	96 115	76.64 % 76.91 %	21.23 % 20.70 %	2.12 % 2.39 %
AOL Mail	4776 4735	3694 3639	980 989	102 107	77.35 % 76.85 %	20.52 % 20.89 %	2.14 % 2.26 %
Mail.com	4943 4660	3946 3649	900 901	97 110	79.83 % 78.30 %	18.21 % 19.33 %	1.96 % 2.36 %
Yandex Mail	4742 4633	3626 3555	1017 981	99 97	76.47 % 76.73 %	21.45 % 21.17 %	2.09 % 2.09 %
GMX Mail	4579 4622	3454 3501	1030 1013	95 108	75.43 % 75.75 %	22.49 % 21.92 %	2.07 % 2.34 %
Zoho Mail	4664 4787	3665 3738	905 953	94 96	78.58 % 78.09 %	19.40 % 19.91 %	2.02 % 2.01 %
ProtonMail	4584 4774	3702 3807	793 865	89 102	80.76 % 79.74 %	17.30 % 18.12 %	1.94 % 2.14 %
Custom Mail	4579 4719	3710 3784	766 825	103 110	81.02 % 80.19 %	16.73 % 17.48 %	2.25 % 2.33 %
iCloud Mail	4644 4673	3451 3437	1095 1127	98 109	74.31 % 73.55 %	23.58 % 24.12 %	2.11 % 2.33 %
Tuta	4740 4758	3800 3801	842 861	98 96	80.17 % 79.89 %	17.76 % 18.10 %	2.07 % 2.02 %
Juno.com	4891 4742	3897 3777	893 859	101 106	79.68 % 79.65 %	18.26 % 18.11 %	2.07 % 2.24 %
Mailfence	4369 4549	3504 3624	783 818	82 107	80.20 % 79.67 %	17.92 % 17.98 %	1.88 % 2.35 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.