Postmark and CleverReach Email Deliverability Comparison

Postmark

CleverReach

In this comparison, the deliverability of Postmark and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.137 65.680	50.600 50.687	13.149 13.479	1.388 1.514

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.68 % 77.17 %	20.19 % 20.52 %	2.13 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5071 5183	3914 3952	1056 1119	101 112	77.18 % 76.25 %	20.82 % 21.59 %	1.99 % 2.16 %
Elektronics	4882 5150	3796 4015	979 1020	107 115	77.76 % 77.96 %	20.05 % 19.81 %	2.19 % 2.23 %
Entertainment	4910 5206	3793 3977	1011 1101	106 128	77.25 % 76.39 %	20.59 % 21.15 %	2.16 % 2.46 %
Cosmetics & Beauty	5043 4841	3928 3753	1011 975	104 113	77.89 % 77.53 %	20.05 % 20.14 %	2.06 % 2.33 %
Food & Drink	5038 4975	3866 3850	1075 1014	97 111	76.74 % 77.39 %	21.34 % 20.38 %	1.93 % 2.23 %
Home & Garden	5083 5121	3928 3940	1044 1054	111 127	77.28 % 76.94 %	20.54 % 20.58 %	2.18 % 2.48 %
Finance	5308 4854	4312 3894	881 842	115 118	81.24 % 80.22 %	16.60 % 17.35 %	2.17 % 2.43 %
Health	5000 5371	4060 4317	830 942	110 112	81.20 % 80.38 %	16.60 % 17.54 %	2.20 % 2.09 %
Pets	5137 5245	3965 4017	1063 1110	109 118	77.19 % 76.59 %	20.69 % 21.16 %	2.12 % 2.25 %
Sport & Fitness	4944 4913	3845 3806	997 1001	102 106	77.77 % 77.47 %	20.17 % 20.37 %	2.06 % 2.16 %
Job & Career	4922 4955	3676 3708	1142 1130	104 117	74.69 % 74.83 %	23.20 % 22.81 %	2.11 % 2.36 %
Dating	4871 5012	3605 3655	1165 1246	101 111	74.01 % 72.92 %	23.92 % 24.86 %	2.07 % 2.21 %
Other	4928 4854	3912 3803	895 925	121 126	79.38 % 78.35 %	18.16 % 19.06 %	2.46 % 2.60 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4479 4697	3323 3439	1062 1157	94 101	74.19 % 73.22 %	23.71 % 24.63 %	2.10 % 2.15 %
Outlook Mail	4531 4568	3444 3440	991 1026	96 102	76.01 % 75.31 %	21.87 % 22.46 %	2.12 % 2.23 %
Yahoo Mail	4597 4830	3508 3690	991 1020	98 120	76.31 % 76.40 %	21.56 % 21.12 %	2.13 % 2.48 %
AOL Mail	4857 4697	3756 3592	996 988	105 117	77.33 % 76.47 %	20.51 % 21.03 %	2.16 % 2.49 %
Mail.com	4956 4524	3934 3538	923 880	99 106	79.38 % 78.21 %	18.62 % 19.45 %	2.00 % 2.34 %
Yandex Mail	4687 4712	3562 3607	1019 998	106 107	76.00 % 76.55 %	21.74 % 21.18 %	2.26 % 2.27 %
GMX Mail	4506 4594	3390 3471	1018 1014	98 109	75.23 % 75.56 %	22.59 % 22.07 %	2.17 % 2.37 %
Zoho Mail	4645 4828	3625 3766	924 959	96 103	78.04 % 78.00 %	19.89 % 19.86 %	2.07 % 2.13 %
ProtonMail	4620 4851	3706 3840	824 904	90 107	80.22 % 79.16 %	17.84 % 18.64 %	1.95 % 2.21 %
Custom Mail	4614 4690	3728 3747	781 828	105 115	80.80 % 79.89 %	16.93 % 17.65 %	2.28 % 2.45 %
iCloud Mail	4518 4638	3365 3383	1052 1146	101 109	74.48 % 72.94 %	23.28 % 24.71 %	2.24 % 2.35 %
Tuta	4771 4728	3807 3772	863 854	101 102	79.79 % 79.78 %	18.09 % 18.06 %	2.12 % 2.16 %
Juno.com	4871 4734	3869 3750	892 872	110 112	79.43 % 79.21 %	18.31 % 18.42 %	2.26 % 2.37 %
Mailfence	4485 4589	3583 3652	813 833	89 104	79.89 % 79.58 %	18.13 % 18.15 %	1.98 % 2.27 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.