CleverReach and Postmark Email Deliverability Comparison

CleverReach

Postmark

In this comparison, the deliverability of CleverReach and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.729 65.170	50.913 50.776	13.357 13.059	1.459 1.335

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.46 % 77.91 %	20.32 % 20.04 %	2.22 % 2.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5259 5054	4021 3909	1128 1048	110 97	76.46 % 77.34 %	21.45 % 20.74 %	2.09 % 1.92 %
Elektronics	5138 4865	4002 3784	1024 983	112 98	77.89 % 77.78 %	19.93 % 20.21 %	2.18 % 2.01 %
Entertainment	5158 4883	3953 3811	1085 967	120 105	76.64 % 78.05 %	21.04 % 19.80 %	2.33 % 2.15 %
Cosmetics & Beauty	4764 5003	3702 3922	950 985	112 96	77.71 % 78.39 %	19.94 % 19.69 %	2.35 % 1.92 %
Food & Drink	5000 5094	3882 3918	1010 1077	108 99	77.64 % 76.91 %	20.20 % 21.14 %	2.16 % 1.94 %
Home & Garden	5031 5052	3882 3925	1031 1016	118 111	77.16 % 77.69 %	20.49 % 20.11 %	2.35 % 2.20 %
Finance	4910 5254	3965 4268	832 882	113 104	80.75 % 81.23 %	16.95 % 16.79 %	2.30 % 1.98 %
Health	5441 4946	4393 4022	936 816	112 108	80.74 % 81.32 %	17.20 % 16.50 %	2.06 % 2.18 %
Pets	5288 5085	4072 3940	1103 1041	113 104	77.00 % 77.48 %	20.86 % 20.47 %	2.14 % 2.05 %
Sport & Fitness	4911 5081	3821 3966	988 1018	102 97	77.80 % 78.06 %	20.12 % 20.04 %	2.08 % 1.91 %
Job & Career	4867 4957	3650 3705	1108 1146	109 106	74.99 % 74.74 %	22.77 % 23.12 %	2.24 % 2.14 %
Dating	5016 4950	3678 3655	1231 1198	107 97	73.33 % 73.84 %	24.54 % 24.20 %	2.13 % 1.96 %
Other	4946 4946	3892 3951	931 882	123 113	78.69 % 79.88 %	18.82 % 17.83 %	2.49 % 2.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4701 4513	3438 3341	1165 1083	98 89	73.13 % 74.03 %	24.78 % 24.00 %	2.08 % 1.97 %
Outlook Mail	4574 4625	3470 3521	1006 1012	98 92	75.86 % 76.13 %	21.99 % 21.88 %	2.14 % 1.99 %
Yahoo Mail	4802 4521	3693 3465	994 960	115 96	76.91 % 76.64 %	20.70 % 21.23 %	2.39 % 2.12 %
AOL Mail	4735 4776	3639 3694	989 980	107 102	76.85 % 77.35 %	20.89 % 20.52 %	2.26 % 2.14 %
Mail.com	4660 4943	3649 3946	901 900	110 97	78.30 % 79.83 %	19.33 % 18.21 %	2.36 % 1.96 %
Yandex Mail	4633 4742	3555 3626	981 1017	97 99	76.73 % 76.47 %	21.17 % 21.45 %	2.09 % 2.09 %
GMX Mail	4622 4579	3501 3454	1013 1030	108 95	75.75 % 75.43 %	21.92 % 22.49 %	2.34 % 2.07 %
Zoho Mail	4787 4664	3738 3665	953 905	96 94	78.09 % 78.58 %	19.91 % 19.40 %	2.01 % 2.02 %
ProtonMail	4774 4584	3807 3702	865 793	102 89	79.74 % 80.76 %	18.12 % 17.30 %	2.14 % 1.94 %
Custom Mail	4719 4579	3784 3710	825 766	110 103	80.19 % 81.02 %	17.48 % 16.73 %	2.33 % 2.25 %
iCloud Mail	4673 4644	3437 3451	1127 1095	109 98	73.55 % 74.31 %	24.12 % 23.58 %	2.33 % 2.11 %
Tuta	4758 4740	3801 3800	861 842	96 98	79.89 % 80.17 %	18.10 % 17.76 %	2.02 % 2.07 %
Juno.com	4742 4891	3777 3897	859 893	106 101	79.65 % 79.68 %	18.11 % 18.26 %	2.24 % 2.07 %
Mailfence	4549 4369	3624 3504	818 783	107 82	79.67 % 80.20 %	17.98 % 17.92 %	2.35 % 1.88 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.