CleverReach and Postmark Email Deliverability Comparison

CleverReach

Postmark

In this comparison, the deliverability of CleverReach and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.707 77.364	58.850 60.340	15.975 15.418	1.882 1.606

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.72 % 77.99 %	20.83 % 19.93 %	2.45 % 2.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5801 6125	4410 4737	1255 1265	136 123	76.02 % 77.34 %	21.63 % 20.65 %	2.34 % 2.01 %
Elektronics	6054 5829	4691 4554	1221 1152	142 123	77.49 % 78.13 %	20.17 % 19.76 %	2.35 % 2.11 %
Entertainment	6218 5939	4734 4607	1328 1218	156 114	76.13 % 77.57 %	21.36 % 20.51 %	2.51 % 1.92 %
Cosmetics & Beauty	5790 5972	4484 4699	1169 1157	137 116	77.44 % 78.68 %	20.19 % 19.37 %	2.37 % 1.94 %
Food & Drink	5796 5914	4430 4591	1226 1211	140 112	76.43 % 77.63 %	21.15 % 20.48 %	2.42 % 1.89 %
Home & Garden	5906 6083	4509 4729	1242 1227	155 127	76.35 % 77.74 %	21.03 % 20.17 %	2.62 % 2.09 %
Finance	5752 5980	4589 4887	1017 957	146 136	79.78 % 81.72 %	17.68 % 16.00 %	2.54 % 2.27 %
Health	6075 6023	4885 4892	1050 1009	140 122	80.41 % 81.22 %	17.28 % 16.75 %	2.30 % 2.03 %
Pets	6097 6058	4647 4677	1303 1257	147 124	76.22 % 77.20 %	21.37 % 20.75 %	2.41 % 2.05 %
Sport & Fitness	5770 5761	4408 4496	1232 1142	130 123	76.40 % 78.04 %	21.35 % 19.82 %	2.25 % 2.14 %
Job & Career	5870 5954	4370 4491	1354 1339	146 124	74.45 % 75.43 %	23.07 % 22.49 %	2.49 % 2.08 %
Dating	5825 5963	4228 4403	1451 1436	146 124	72.58 % 73.84 %	24.91 % 24.08 %	2.51 % 2.08 %
Other	5753 5763	4465 4577	1127 1048	161 138	77.61 % 79.42 %	19.59 % 18.18 %	2.80 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5373 5361	3941 3973	1304 1270	128 118	73.35 % 74.11 %	24.27 % 23.69 %	2.38 % 2.20 %
Outlook Mail	5349 5479	4007 4166	1213 1206	129 107	74.91 % 76.04 %	22.68 % 22.01 %	2.41 % 1.95 %
Yahoo Mail	5525 5570	4174 4261	1210 1199	141 110	75.55 % 76.50 %	21.90 % 21.53 %	2.55 % 1.97 %
AOL Mail	5496 5446	4148 4213	1213 1110	135 123	75.47 % 77.36 %	22.07 % 20.38 %	2.46 % 2.26 %
Mail.com	5307 5653	4155 4514	1030 1027	122 112	78.29 % 79.85 %	19.41 % 18.17 %	2.30 % 1.98 %
Yandex Mail	5519 5609	4184 4327	1204 1168	131 114	75.81 % 77.14 %	21.82 % 20.82 %	2.37 % 2.03 %
GMX Mail	5402 5412	4062 4097	1201 1202	139 113	75.19 % 75.70 %	22.23 % 22.21 %	2.57 % 2.09 %
Zoho Mail	5529 5461	4287 4290	1108 1060	134 111	77.54 % 78.56 %	20.04 % 19.41 %	2.42 % 2.03 %
ProtonMail	5683 5591	4479 4497	1063 986	141 108	78.81 % 80.43 %	18.70 % 17.64 %	2.48 % 1.93 %
Custom Mail	5482 5358	4361 4335	977 915	144 108	79.55 % 80.91 %	17.82 % 17.08 %	2.63 % 2.02 %
iCloud Mail	5414 5528	3975 4107	1314 1298	125 123	73.42 % 74.29 %	24.27 % 23.48 %	2.31 % 2.23 %
Tuta	5609 5765	4433 4608	1027 1039	149 118	79.03 % 79.93 %	18.31 % 18.02 %	2.66 % 2.05 %
Juno.com	5619 5695	4386 4582	1098 982	135 131	78.06 % 80.46 %	19.54 % 17.24 %	2.40 % 2.30 %
Mailfence	5400 5436	4258 4370	1013 956	129 110	78.85 % 80.39 %	18.76 % 17.59 %	2.39 % 2.02 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.