CleverReach and Postmark Email Deliverability Comparison

CleverReach

Postmark

In this comparison, the deliverability of CleverReach and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.627 65.027	50.702 50.616	13.404 13.085	1.521 1.326

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.26 % 77.84 %	20.42 % 20.12 %	2.32 % 2.04 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5201 4970	3958 3843	1129 1033	114 94	76.10 % 77.32 %	21.71 % 20.78 %	2.19 % 1.89 %
Elektronics	5061 4862	3937 3785	1009 983	115 94	77.79 % 77.85 %	19.94 % 20.22 %	2.27 % 1.93 %
Entertainment	5098 4997	3903 3877	1061 1015	134 105	76.56 % 77.59 %	20.81 % 20.31 %	2.63 % 2.10 %
Cosmetics & Beauty	4857 4939	3764 3869	977 976	116 94	77.50 % 78.34 %	20.12 % 19.76 %	2.39 % 1.90 %
Food & Drink	4994 5061	3859 3882	1022 1078	113 101	77.27 % 76.70 %	20.46 % 21.30 %	2.26 % 2.00 %
Home & Garden	4924 5067	3798 3946	1008 1012	118 109	77.13 % 77.88 %	20.47 % 19.97 %	2.40 % 2.15 %
Finance	4986 5190	4016 4199	857 884	113 107	80.55 % 80.91 %	17.19 % 17.03 %	2.27 % 2.06 %
Health	5418 4964	4340 4038	963 818	115 108	80.10 % 81.35 %	17.77 % 16.48 %	2.12 % 2.18 %
Pets	5251 5115	4033 3960	1100 1051	118 104	76.80 % 77.42 %	20.95 % 20.55 %	2.25 % 2.03 %
Sport & Fitness	4817 4997	3752 3891	958 1008	107 98	77.89 % 77.87 %	19.89 % 20.17 %	2.22 % 1.96 %
Job & Career	4910 4970	3674 3720	1121 1149	115 101	74.83 % 74.85 %	22.83 % 23.12 %	2.34 % 2.03 %
Dating	5001 4915	3659 3632	1232 1185	110 98	73.17 % 73.90 %	24.64 % 24.11 %	2.20 % 1.99 %
Other	5109 4980	4009 3974	967 893	133 113	78.47 % 79.80 %	18.93 % 17.93 %	2.60 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4675 4525	3428 3346	1144 1094	103 85	73.33 % 73.94 %	24.47 % 24.18 %	2.20 % 1.88 %
Outlook Mail	4532 4546	3427 3464	1003 993	102 89	75.62 % 76.20 %	22.13 % 21.84 %	2.25 % 1.96 %
Yahoo Mail	4769 4730	3653 3610	994 1018	122 102	76.60 % 76.32 %	20.84 % 21.52 %	2.56 % 2.16 %
AOL Mail	4688 4744	3610 3664	969 980	109 100	77.01 % 77.23 %	20.67 % 20.66 %	2.33 % 2.11 %
Mail.com	4723 4897	3704 3912	910 888	109 97	78.42 % 79.89 %	19.27 % 18.13 %	2.31 % 1.98 %
Yandex Mail	4666 4667	3558 3569	1002 1003	106 95	76.25 % 76.47 %	21.47 % 21.49 %	2.27 % 2.04 %
GMX Mail	4739 4666	3574 3499	1046 1066	119 101	75.42 % 74.99 %	22.07 % 22.85 %	2.51 % 2.16 %
Zoho Mail	4721 4684	3688 3686	931 906	102 92	78.12 % 78.69 %	19.72 % 19.34 %	2.16 % 1.96 %
ProtonMail	4850 4568	3847 3673	893 810	110 85	79.32 % 80.41 %	18.41 % 17.73 %	2.27 % 1.86 %
Custom Mail	4761 4630	3786 3781	860 744	115 105	79.52 % 81.66 %	18.06 % 16.07 %	2.42 % 2.27 %
iCloud Mail	4565 4587	3353 3396	1101 1093	111 98	73.45 % 74.04 %	24.12 % 23.83 %	2.43 % 2.14 %
Tuta	4644 4684	3699 3760	850 826	95 98	79.65 % 80.27 %	18.30 % 17.63 %	2.05 % 2.09 %
Juno.com	4715 4737	3732 3776	871 866	112 95	79.15 % 79.71 %	18.47 % 18.28 %	2.38 % 2.01 %
Mailfence	4579 4362	3643 3480	830 798	106 84	79.56 % 79.78 %	18.13 % 18.29 %	2.31 % 1.93 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.