CleverReach and Postmark Email Deliverability Comparison

CleverReach

Postmark

In this comparison, the deliverability of CleverReach and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.852 76.208	59.179 59.446	15.819 15.216	1.854 1.546

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.00 % 78.00 %	20.58 % 19.97 %	2.41 % 2.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5977 5962	4548 4609	1290 1237	139 116	76.09 % 77.31 %	21.58 % 20.75 %	2.33 % 1.95 %
Elektronics	6026 5746	4693 4487	1191 1135	142 124	77.88 % 78.09 %	19.76 % 19.75 %	2.36 % 2.16 %
Entertainment	6159 5767	4687 4475	1314 1177	158 115	76.10 % 77.60 %	21.33 % 20.41 %	2.57 % 1.99 %
Cosmetics & Beauty	5643 5867	4372 4599	1135 1151	136 117	77.48 % 78.39 %	20.11 % 19.62 %	2.41 % 1.99 %
Food & Drink	5876 5848	4530 4519	1208 1222	138 107	77.09 % 77.27 %	20.56 % 20.90 %	2.35 % 1.83 %
Home & Garden	5944 5964	4555 4638	1235 1204	154 122	76.63 % 77.77 %	20.78 % 20.19 %	2.59 % 2.05 %
Finance	5740 6130	4602 4988	997 1017	141 125	80.17 % 81.37 %	17.37 % 16.59 %	2.46 % 2.04 %
Health	6250 5936	5029 4850	1080 963	141 123	80.46 % 81.70 %	17.28 % 16.22 %	2.26 % 2.07 %
Pets	6132 6013	4688 4653	1299 1238	145 122	76.45 % 77.38 %	21.18 % 20.59 %	2.36 % 2.03 %
Sport & Fitness	5711 5783	4400 4507	1183 1161	128 115	77.04 % 77.94 %	20.71 % 20.08 %	2.24 % 1.99 %
Job & Career	5882 5694	4398 4272	1341 1306	143 116	74.77 % 75.03 %	22.80 % 22.94 %	2.43 % 2.04 %
Dating	5821 5757	4230 4271	1453 1375	138 111	72.67 % 74.19 %	24.96 % 23.88 %	2.37 % 1.93 %
Other	5691 5741	4447 4578	1093 1030	151 133	78.14 % 79.74 %	19.21 % 17.94 %	2.65 % 2.32 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5452 5221	3985 3883	1344 1236	123 102	73.09 % 74.37 %	24.65 % 23.67 %	2.26 % 1.95 %
Outlook Mail	5316 5281	3991 4016	1198 1158	127 107	75.08 % 76.05 %	22.54 % 21.93 %	2.39 % 2.03 %
Yahoo Mail	5645 5483	4307 4202	1195 1170	143 111	76.30 % 76.64 %	21.17 % 21.34 %	2.53 % 2.02 %
AOL Mail	5494 5582	4196 4329	1154 1136	144 117	76.37 % 77.55 %	21.00 % 20.35 %	2.62 % 2.10 %
Mail.com	5341 5748	4173 4587	1041 1051	127 110	78.13 % 79.80 %	19.49 % 18.28 %	2.38 % 1.91 %
Yandex Mail	5456 5529	4153 4238	1174 1173	129 118	76.12 % 76.65 %	21.52 % 21.22 %	2.36 % 2.13 %
GMX Mail	5392 5207	4058 3936	1201 1164	133 107	75.26 % 75.59 %	22.27 % 22.35 %	2.47 % 2.05 %
Zoho Mail	5616 5432	4374 4256	1113 1070	129 106	77.88 % 78.35 %	19.82 % 19.70 %	2.30 % 1.95 %
ProtonMail	5686 5417	4502 4360	1051 958	133 99	79.18 % 80.49 %	18.48 % 17.69 %	2.34 % 1.83 %
Custom Mail	5533 5335	4414 4329	978 889	141 117	79.78 % 81.14 %	17.68 % 16.66 %	2.55 % 2.19 %
iCloud Mail	5394 5272	3936 3941	1326 1219	132 112	72.97 % 74.75 %	24.58 % 23.12 %	2.45 % 2.12 %
Tuta	5551 5623	4406 4510	1015 999	130 114	79.37 % 80.21 %	18.28 % 17.77 %	2.34 % 2.03 %
Juno.com	5613 5731	4419 4578	1058 1029	136 124	78.73 % 79.88 %	18.85 % 17.95 %	2.42 % 2.16 %
Mailfence	5363 5347	4265 4281	971 964	127 102	79.53 % 80.06 %	18.11 % 18.03 %	2.37 % 1.91 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.