CleverReach and Postmark Email Deliverability Comparison

CleverReach

Postmark

In this comparison, the deliverability of CleverReach and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.680 65.137	50.687 50.600	13.479 13.149	1.514 1.388

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.17 % 77.68 %	20.52 % 20.19 %	2.31 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5183 5071	3952 3914	1119 1056	112 101	76.25 % 77.18 %	21.59 % 20.82 %	2.16 % 1.99 %
Elektronics	5150 4882	4015 3796	1020 979	115 107	77.96 % 77.76 %	19.81 % 20.05 %	2.23 % 2.19 %
Entertainment	5206 4910	3977 3793	1101 1011	128 106	76.39 % 77.25 %	21.15 % 20.59 %	2.46 % 2.16 %
Cosmetics & Beauty	4841 5043	3753 3928	975 1011	113 104	77.53 % 77.89 %	20.14 % 20.05 %	2.33 % 2.06 %
Food & Drink	4975 5038	3850 3866	1014 1075	111 97	77.39 % 76.74 %	20.38 % 21.34 %	2.23 % 1.93 %
Home & Garden	5121 5083	3940 3928	1054 1044	127 111	76.94 % 77.28 %	20.58 % 20.54 %	2.48 % 2.18 %
Finance	4854 5308	3894 4312	842 881	118 115	80.22 % 81.24 %	17.35 % 16.60 %	2.43 % 2.17 %
Health	5371 5000	4317 4060	942 830	112 110	80.38 % 81.20 %	17.54 % 16.60 %	2.09 % 2.20 %
Pets	5245 5137	4017 3965	1110 1063	118 109	76.59 % 77.19 %	21.16 % 20.69 %	2.25 % 2.12 %
Sport & Fitness	4913 4944	3806 3845	1001 997	106 102	77.47 % 77.77 %	20.37 % 20.17 %	2.16 % 2.06 %
Job & Career	4955 4922	3708 3676	1130 1142	117 104	74.83 % 74.69 %	22.81 % 23.20 %	2.36 % 2.11 %
Dating	5012 4871	3655 3605	1246 1165	111 101	72.92 % 74.01 %	24.86 % 23.92 %	2.21 % 2.07 %
Other	4854 4928	3803 3912	925 895	126 121	78.35 % 79.38 %	19.06 % 18.16 %	2.60 % 2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4697 4479	3439 3323	1157 1062	101 94	73.22 % 74.19 %	24.63 % 23.71 %	2.15 % 2.10 %
Outlook Mail	4568 4531	3440 3444	1026 991	102 96	75.31 % 76.01 %	22.46 % 21.87 %	2.23 % 2.12 %
Yahoo Mail	4830 4597	3690 3508	1020 991	120 98	76.40 % 76.31 %	21.12 % 21.56 %	2.48 % 2.13 %
AOL Mail	4697 4857	3592 3756	988 996	117 105	76.47 % 77.33 %	21.03 % 20.51 %	2.49 % 2.16 %
Mail.com	4524 4956	3538 3934	880 923	106 99	78.21 % 79.38 %	19.45 % 18.62 %	2.34 % 2.00 %
Yandex Mail	4712 4687	3607 3562	998 1019	107 106	76.55 % 76.00 %	21.18 % 21.74 %	2.27 % 2.26 %
GMX Mail	4594 4506	3471 3390	1014 1018	109 98	75.56 % 75.23 %	22.07 % 22.59 %	2.37 % 2.17 %
Zoho Mail	4828 4645	3766 3625	959 924	103 96	78.00 % 78.04 %	19.86 % 19.89 %	2.13 % 2.07 %
ProtonMail	4851 4620	3840 3706	904 824	107 90	79.16 % 80.22 %	18.64 % 17.84 %	2.21 % 1.95 %
Custom Mail	4690 4614	3747 3728	828 781	115 105	79.89 % 80.80 %	17.65 % 16.93 %	2.45 % 2.28 %
iCloud Mail	4638 4518	3383 3365	1146 1052	109 101	72.94 % 74.48 %	24.71 % 23.28 %	2.35 % 2.24 %
Tuta	4728 4771	3772 3807	854 863	102 101	79.78 % 79.79 %	18.06 % 18.09 %	2.16 % 2.12 %
Juno.com	4734 4871	3750 3869	872 892	112 110	79.21 % 79.43 %	18.42 % 18.31 %	2.37 % 2.26 %
Mailfence	4589 4485	3652 3583	833 813	104 89	79.58 % 79.89 %	18.15 % 18.13 %	2.27 % 1.98 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.