Postmark and Benchmark Email Email Deliverability Comparison

Postmark

Benchmark Email

In this comparison, the deliverability of Postmark and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.364 76.501	60.340 58.876	15.418 15.914	1.606 1.711

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.99 % 76.96 %	19.93 % 20.80 %	2.08 % 2.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6125 5936	4737 4533	1265 1270	123 133	77.34 % 76.36 %	20.65 % 21.39 %	2.01 % 2.24 %
Elektronics	5829 5824	4554 4515	1152 1184	123 125	78.13 % 77.52 %	19.76 % 20.33 %	2.11 % 2.15 %
Entertainment	5939 5703	4607 4391	1218 1175	114 137	77.57 % 76.99 %	20.51 % 20.60 %	1.92 % 2.40 %
Cosmetics & Beauty	5972 5999	4699 4595	1157 1267	116 137	78.68 % 76.60 %	19.37 % 21.12 %	1.94 % 2.28 %
Food & Drink	5914 5800	4591 4428	1211 1235	112 137	77.63 % 76.34 %	20.48 % 21.29 %	1.89 % 2.36 %
Home & Garden	6083 5774	4729 4419	1227 1224	127 131	77.74 % 76.53 %	20.17 % 21.20 %	2.09 % 2.27 %
Finance	5980 5942	4887 4821	957 996	136 125	81.72 % 81.13 %	16.00 % 16.76 %	2.27 % 2.10 %
Health	6023 5777	4892 4673	1009 978	122 126	81.22 % 80.89 %	16.75 % 16.93 %	2.03 % 2.18 %
Pets	6058 6037	4677 4610	1257 1289	124 138	77.20 % 76.36 %	20.75 % 21.35 %	2.05 % 2.29 %
Sport & Fitness	5761 5935	4496 4522	1142 1286	123 127	78.04 % 76.19 %	19.82 % 21.67 %	2.14 % 2.14 %
Job & Career	5954 5829	4491 4335	1339 1370	124 124	75.43 % 74.37 %	22.49 % 23.50 %	2.08 % 2.13 %
Dating	5963 6050	4403 4384	1436 1530	124 136	73.84 % 72.46 %	24.08 % 25.29 %	2.08 % 2.25 %
Other	5763 5895	4577 4650	1048 1110	138 135	79.42 % 78.88 %	18.18 % 18.83 %	2.39 % 2.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5361 5720	3973 4226	1270 1368	118 126	74.11 % 73.88 %	23.69 % 23.92 %	2.20 % 2.20 %
Outlook Mail	5479 5654	4166 4259	1206 1267	107 128	76.04 % 75.33 %	22.01 % 22.41 %	1.95 % 2.26 %
Yahoo Mail	5570 5470	4261 4157	1199 1188	110 125	76.50 % 76.00 %	21.53 % 21.72 %	1.97 % 2.29 %
AOL Mail	5446 5323	4213 4038	1110 1158	123 127	77.36 % 75.86 %	20.38 % 21.75 %	2.26 % 2.39 %
Mail.com	5653 5370	4514 4163	1027 1096	112 111	79.85 % 77.52 %	18.17 % 20.41 %	1.98 % 2.07 %
Yandex Mail	5609 5681	4327 4319	1168 1235	114 127	77.14 % 76.03 %	20.82 % 21.74 %	2.03 % 2.24 %
GMX Mail	5412 5409	4097 4091	1202 1194	113 124	75.70 % 75.63 %	22.21 % 22.07 %	2.09 % 2.29 %
Zoho Mail	5461 5415	4290 4264	1060 1028	111 123	78.56 % 78.74 %	19.41 % 18.98 %	2.03 % 2.27 %
ProtonMail	5591 5429	4497 4290	986 1026	108 113	80.43 % 79.02 %	17.64 % 18.90 %	1.93 % 2.08 %
Custom Mail	5358 5615	4335 4489	915 1004	108 122	80.91 % 79.95 %	17.08 % 17.88 %	2.02 % 2.17 %
iCloud Mail	5528 5279	4107 3870	1298 1289	123 120	74.29 % 73.31 %	23.48 % 24.42 %	2.23 % 2.27 %
Tuta	5765 5387	4608 4249	1039 1013	118 125	79.93 % 78.88 %	18.02 % 18.80 %	2.05 % 2.32 %
Juno.com	5695 5411	4582 4275	982 1014	131 122	80.46 % 79.01 %	17.24 % 18.74 %	2.30 % 2.25 %
Mailfence	5436 5338	4370 4186	956 1034	110 118	80.39 % 78.42 %	17.59 % 19.37 %	2.02 % 2.21 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.