Postmark and Benchmark Email Email Deliverability Comparison

Postmark

Benchmark Email

In this comparison, the deliverability of Postmark and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.798 76.292	59.444 58.458	15.641 16.022	1.713 1.812

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.40 % 76.62 %	20.37 % 21.00 %	2.23 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6023 5850	4621 4451	1271 1259	131 140	76.72 % 76.09 %	21.10 % 21.52 %	2.17 % 2.39 %
Elektronics	5836 5781	4530 4458	1176 1195	130 128	77.62 % 77.11 %	20.15 % 20.67 %	2.23 % 2.21 %
Entertainment	5800 5795	4456 4442	1225 1208	119 145	76.83 % 76.65 %	21.12 % 20.85 %	2.05 % 2.50 %
Cosmetics & Beauty	5908 5920	4597 4516	1184 1255	127 149	77.81 % 76.28 %	20.04 % 21.20 %	2.15 % 2.52 %
Food & Drink	5933 5812	4555 4436	1256 1235	122 141	76.77 % 76.32 %	21.17 % 21.25 %	2.06 % 2.43 %
Home & Garden	6024 5674	4641 4312	1249 1226	134 136	77.04 % 76.00 %	20.73 % 21.61 %	2.22 % 2.40 %
Finance	6100 5979	4945 4820	1013 1028	142 131	81.07 % 80.62 %	16.61 % 17.19 %	2.33 % 2.19 %
Health	6121 5840	4955 4695	1027 1006	139 139	80.95 % 80.39 %	16.78 % 17.23 %	2.27 % 2.38 %
Pets	6016 5865	4606 4470	1275 1249	135 146	76.56 % 76.21 %	21.19 % 21.30 %	2.24 % 2.49 %
Sport & Fitness	5696 5958	4426 4526	1145 1296	125 136	77.70 % 75.97 %	20.10 % 21.75 %	2.19 % 2.28 %
Job & Career	5828 5824	4344 4289	1351 1401	133 134	74.54 % 73.64 %	23.18 % 24.06 %	2.28 % 2.30 %
Dating	5816 6152	4275 4455	1409 1554	132 143	73.50 % 72.42 %	24.23 % 25.26 %	2.27 % 2.32 %
Other	5697 5842	4493 4588	1060 1110	144 144	78.87 % 78.53 %	18.61 % 19.00 %	2.53 % 2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5291 5700	3899 4182	1274 1384	118 134	73.69 % 73.37 %	24.08 % 24.28 %	2.23 % 2.35 %
Outlook Mail	5439 5471	4102 4118	1216 1221	121 132	75.42 % 75.27 %	22.36 % 22.32 %	2.22 % 2.41 %
Yahoo Mail	5571 5397	4230 4097	1222 1170	119 130	75.93 % 75.91 %	21.94 % 21.68 %	2.14 % 2.41 %
AOL Mail	5502 5444	4233 4122	1137 1186	132 136	76.94 % 75.72 %	20.67 % 21.79 %	2.40 % 2.50 %
Mail.com	5715 5463	4517 4216	1074 1125	124 122	79.04 % 77.17 %	18.79 % 20.59 %	2.17 % 2.23 %
Yandex Mail	5557 5504	4241 4151	1193 1226	123 127	76.32 % 75.42 %	21.47 % 22.27 %	2.21 % 2.31 %
GMX Mail	5337 5398	4004 4051	1212 1220	121 127	75.02 % 75.05 %	22.71 % 22.60 %	2.27 % 2.35 %
Zoho Mail	5427 5369	4225 4201	1085 1037	117 131	77.85 % 78.25 %	19.99 % 19.31 %	2.16 % 2.44 %
ProtonMail	5458 5477	4373 4322	975 1031	110 124	80.12 % 78.91 %	17.86 % 18.82 %	2.02 % 2.26 %
Custom Mail	5333 5598	4300 4465	914 1002	119 131	80.63 % 79.76 %	17.14 % 17.90 %	2.23 % 2.34 %
iCloud Mail	5380 5337	3973 3883	1279 1323	128 131	73.85 % 72.76 %	23.77 % 24.79 %	2.38 % 2.45 %
Tuta	5717 5408	4544 4239	1046 1038	127 131	79.48 % 78.38 %	18.30 % 19.19 %	2.22 % 2.42 %
Juno.com	5712 5353	4540 4211	1033 1015	139 127	79.48 % 78.67 %	18.08 % 18.96 %	2.43 % 2.37 %
Mailfence	5359 5373	4263 4200	981 1044	115 129	79.55 % 78.17 %	18.31 % 19.43 %	2.15 % 2.40 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.