Benchmark Email and Postmark Email Deliverability Comparison

Benchmark Email

Postmark

In this comparison, the deliverability of Benchmark Email and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.998 65.137	50.496 50.600	13.892 13.149	1.610 1.388

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.51 % 77.68 %	21.05 % 20.19 %	2.44 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5050 5071	3818 3914	1104 1056	128 101	75.60 % 77.18 %	21.86 % 20.82 %	2.53 % 1.99 %
Elektronics	5037 4882	3891 3796	1024 979	122 107	77.25 % 77.76 %	20.33 % 20.05 %	2.42 % 2.19 %
Entertainment	4916 4910	3753 3793	1032 1011	131 106	76.34 % 77.25 %	20.99 % 20.59 %	2.66 % 2.16 %
Cosmetics & Beauty	5130 5043	3905 3928	1094 1011	131 104	76.12 % 77.89 %	21.33 % 20.05 %	2.55 % 2.06 %
Food & Drink	4966 5038	3788 3866	1056 1075	122 97	76.28 % 76.74 %	21.26 % 21.34 %	2.46 % 1.93 %
Home & Garden	4955 5083	3765 3928	1068 1044	122 111	75.98 % 77.28 %	21.55 % 20.54 %	2.46 % 2.18 %
Finance	5214 5308	4164 4312	932 881	118 115	79.86 % 81.24 %	17.87 % 16.60 %	2.26 % 2.17 %
Health	5023 5000	4039 4060	862 830	122 110	80.41 % 81.20 %	17.16 % 16.60 %	2.43 % 2.20 %
Pets	5226 5137	3995 3965	1100 1063	131 109	76.44 % 77.19 %	21.05 % 20.69 %	2.51 % 2.12 %
Sport & Fitness	5067 4944	3831 3845	1117 997	119 102	75.61 % 77.77 %	22.04 % 20.17 %	2.35 % 2.06 %
Job & Career	5039 4922	3712 3676	1214 1142	113 104	73.67 % 74.69 %	24.09 % 23.20 %	2.24 % 2.11 %
Dating	5302 4871	3863 3605	1310 1165	129 101	72.86 % 74.01 %	24.71 % 23.92 %	2.43 % 2.07 %
Other	5073 4928	3972 3912	979 895	122 121	78.30 % 79.38 %	19.30 % 18.16 %	2.40 % 2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5062 4479	3704 3323	1236 1062	122 94	73.17 % 74.19 %	24.42 % 23.71 %	2.41 % 2.10 %
Outlook Mail	4745 4531	3578 3444	1047 991	120 96	75.41 % 76.01 %	22.07 % 21.87 %	2.53 % 2.12 %
Yahoo Mail	4540 4597	3439 3508	988 991	113 98	75.75 % 76.31 %	21.76 % 21.56 %	2.49 % 2.13 %
AOL Mail	4623 4857	3506 3756	998 996	119 105	75.84 % 77.33 %	21.59 % 20.51 %	2.57 % 2.16 %
Mail.com	4699 4956	3615 3934	970 923	114 99	76.93 % 79.38 %	20.64 % 18.62 %	2.43 % 2.00 %
Yandex Mail	4838 4687	3651 3562	1075 1019	112 106	75.47 % 76.00 %	22.22 % 21.74 %	2.32 % 2.26 %
GMX Mail	4634 4506	3475 3390	1048 1018	111 98	74.99 % 75.23 %	22.62 % 22.59 %	2.40 % 2.17 %
Zoho Mail	4660 4645	3641 3625	903 924	116 96	78.13 % 78.04 %	19.38 % 19.89 %	2.49 % 2.07 %
ProtonMail	4758 4620	3727 3706	918 824	113 90	78.33 % 80.22 %	19.29 % 17.84 %	2.37 % 1.95 %
Custom Mail	4846 4614	3852 3728	879 781	115 105	79.49 % 80.80 %	18.14 % 16.93 %	2.37 % 2.28 %
iCloud Mail	4576 4518	3314 3365	1148 1052	114 101	72.42 % 74.48 %	25.09 % 23.28 %	2.49 % 2.24 %
Tuta	4623 4771	3623 3807	886 863	114 101	78.37 % 79.79 %	19.17 % 18.09 %	2.47 % 2.12 %
Juno.com	4672 4871	3685 3869	873 892	114 110	78.87 % 79.43 %	18.69 % 18.31 %	2.44 % 2.26 %
Mailfence	4722 4485	3686 3583	923 813	113 89	78.06 % 79.89 %	19.55 % 18.13 %	2.39 % 1.98 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.