Benchmark Email and Postmark Email Deliverability Comparison

Benchmark Email

Postmark

In this comparison, the deliverability of Benchmark Email and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.517 65.027	51.489 50.616	13.555 13.085	1.473 1.326

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 77.84 %	20.38 % 20.12 %	2.21 % 2.04 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5092 4970	3869 3843	1119 1033	104 94	75.98 % 77.32 %	21.98 % 20.78 %	2.04 % 1.89 %
Elektronics	4973 4862	3847 3785	1013 983	113 94	77.36 % 77.85 %	20.37 % 20.22 %	2.27 % 1.93 %
Entertainment	5012 4997	3878 3877	1024 1015	110 105	77.37 % 77.59 %	20.43 % 20.31 %	2.19 % 2.10 %
Cosmetics & Beauty	5223 4939	4055 3869	1046 976	122 94	77.64 % 78.34 %	20.03 % 19.76 %	2.34 % 1.90 %
Food & Drink	4966 5061	3822 3882	1032 1078	112 101	76.96 % 76.70 %	20.78 % 21.30 %	2.26 % 2.00 %
Home & Garden	5045 5067	3898 3946	1033 1012	114 109	77.26 % 77.88 %	20.48 % 19.97 %	2.26 % 2.15 %
Finance	5216 5190	4194 4199	902 884	120 107	80.41 % 80.91 %	17.29 % 17.03 %	2.30 % 2.06 %
Health	5162 4964	4202 4038	854 818	106 108	81.40 % 81.35 %	16.54 % 16.48 %	2.05 % 2.18 %
Pets	5207 5115	4018 3960	1073 1051	116 104	77.17 % 77.42 %	20.61 % 20.55 %	2.23 % 2.03 %
Sport & Fitness	5103 4997	3931 3891	1062 1008	110 98	77.03 % 77.87 %	20.81 % 20.17 %	2.16 % 1.96 %
Job & Career	5025 4970	3776 3720	1138 1149	111 101	75.14 % 74.85 %	22.65 % 23.12 %	2.21 % 2.03 %
Dating	5351 4915	3944 3632	1287 1185	120 98	73.71 % 73.90 %	24.05 % 24.11 %	2.24 % 1.99 %
Other	5142 4980	4055 3974	972 893	115 113	78.86 % 79.80 %	18.90 % 17.93 %	2.24 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4961 4525	3682 3346	1171 1094	108 85	74.22 % 73.94 %	23.60 % 24.18 %	2.18 % 1.88 %
Outlook Mail	4807 4546	3647 3464	1049 993	111 89	75.87 % 76.20 %	21.82 % 21.84 %	2.31 % 1.96 %
Yahoo Mail	4735 4730	3641 3610	986 1018	108 102	76.90 % 76.32 %	20.82 % 21.52 %	2.28 % 2.16 %
AOL Mail	4536 4744	3467 3664	967 980	102 100	76.43 % 77.23 %	21.32 % 20.66 %	2.25 % 2.11 %
Mail.com	4907 4897	3828 3912	972 888	107 97	78.01 % 79.89 %	19.81 % 18.13 %	2.18 % 1.98 %
Yandex Mail	4717 4667	3615 3569	1007 1003	95 95	76.64 % 76.47 %	21.35 % 21.49 %	2.01 % 2.04 %
GMX Mail	4808 4666	3623 3499	1085 1066	100 101	75.35 % 74.99 %	22.57 % 22.85 %	2.08 % 2.16 %
Zoho Mail	4653 4684	3668 3686	881 906	104 92	78.83 % 78.69 %	18.93 % 19.34 %	2.24 % 1.96 %
ProtonMail	4771 4568	3766 3673	897 810	108 85	78.94 % 80.41 %	18.80 % 17.73 %	2.26 % 1.86 %
Custom Mail	4683 4630	3774 3781	804 744	105 105	80.59 % 81.66 %	17.17 % 16.07 %	2.24 % 2.27 %
iCloud Mail	4717 4587	3469 3396	1134 1093	114 98	73.54 % 74.04 %	24.04 % 23.83 %	2.42 % 2.14 %
Tuta	4797 4684	3810 3760	878 826	109 98	79.42 % 80.27 %	18.30 % 17.63 %	2.27 % 2.09 %
Juno.com	4681 4737	3719 3776	860 866	102 95	79.45 % 79.71 %	18.37 % 18.28 %	2.18 % 2.01 %
Mailfence	4744 4362	3780 3480	864 798	100 84	79.68 % 79.78 %	18.21 % 18.29 %	2.11 % 1.93 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.