Moosend and Mailgun Email Deliverability Comparison

Moosend

Mailgun

In this comparison, the deliverability of Moosend and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.364 76.173	59.208 58.444	15.539 15.941	1.617 1.788

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.53 % 76.73 %	20.35 % 20.93 %	2.12 % 2.35 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6164 5934	4766 4477	1268 1320	130 137	77.32 % 75.45 %	20.57 % 22.24 %	2.11 % 2.31 %
Elektronics	5805 5704	4537 4394	1137 1180	131 130	78.16 % 77.03 %	19.59 % 20.69 %	2.26 % 2.28 %
Entertainment	5977 5823	4613 4409	1242 1277	122 137	77.18 % 75.72 %	20.78 % 21.93 %	2.04 % 2.35 %
Cosmetics & Beauty	5792 5475	4518 4210	1152 1137	122 128	78.00 % 76.89 %	19.89 % 20.77 %	2.11 % 2.34 %
Food & Drink	5844 5949	4496 4521	1228 1286	120 142	76.93 % 76.00 %	21.01 % 21.62 %	2.05 % 2.39 %
Home & Garden	5747 6054	4435 4663	1195 1256	117 135	77.17 % 77.02 %	20.79 % 20.75 %	2.04 % 2.23 %
Finance	6003 5723	4859 4617	1024 969	120 137	80.94 % 80.67 %	17.06 % 16.93 %	2.00 % 2.39 %
Health	5978 5918	4828 4755	1023 1029	127 134	80.76 % 80.35 %	17.11 % 17.39 %	2.12 % 2.26 %
Pets	5760 6007	4414 4583	1230 1288	116 136	76.63 % 76.29 %	21.35 % 21.44 %	2.01 % 2.26 %
Sport & Fitness	5819 5728	4501 4360	1188 1230	130 138	77.35 % 76.12 %	20.42 % 21.47 %	2.23 % 2.41 %
Job & Career	5891 5933	4439 4451	1326 1343	126 139	75.35 % 75.02 %	22.51 % 22.64 %	2.14 % 2.34 %
Dating	5746 5846	4200 4246	1421 1459	125 141	73.09 % 72.63 %	24.73 % 24.96 %	2.18 % 2.41 %
Other	5838 6079	4602 4758	1105 1167	131 154	78.83 % 78.27 %	18.93 % 19.20 %	2.24 % 2.53 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5421 5222	4006 3816	1295 1279	120 127	73.90 % 73.08 %	23.89 % 24.49 %	2.21 % 2.43 %
Outlook Mail	5571 5375	4221 4031	1234 1216	116 128	75.77 % 75.00 %	22.15 % 22.62 %	2.08 % 2.38 %
Yahoo Mail	5492 5536	4239 4220	1135 1193	118 123	77.18 % 76.23 %	20.67 % 21.55 %	2.15 % 2.22 %
AOL Mail	5421 5422	4157 4125	1156 1163	108 134	76.68 % 76.08 %	21.32 % 21.45 %	1.99 % 2.47 %
Mail.com	5356 5494	4202 4277	1041 1093	113 124	78.45 % 77.85 %	19.44 % 19.89 %	2.11 % 2.26 %
Yandex Mail	5145 5575	3927 4223	1108 1221	110 131	76.33 % 75.75 %	21.54 % 21.90 %	2.14 % 2.35 %
GMX Mail	5418 5500	4107 4147	1195 1230	116 123	75.80 % 75.40 %	22.06 % 22.36 %	2.14 % 2.24 %
Zoho Mail	5420 5513	4278 4299	1034 1082	108 132	78.93 % 77.98 %	19.08 % 19.63 %	1.99 % 2.39 %
ProtonMail	5644 5242	4473 4133	1045 985	126 124	79.25 % 78.84 %	18.52 % 18.79 %	2.23 % 2.37 %
Custom Mail	5565 5395	4445 4283	993 979	127 133	79.87 % 79.39 %	17.84 % 18.15 %	2.28 % 2.47 %
iCloud Mail	5381 5576	3971 4038	1299 1413	111 125	73.80 % 72.42 %	24.14 % 25.34 %	2.06 % 2.24 %
Tuta	5537 5566	4425 4357	1006 1086	106 123	79.92 % 78.28 %	18.17 % 19.51 %	1.91 % 2.21 %
Juno.com	5377 5540	4267 4367	989 1036	121 137	79.36 % 78.83 %	18.39 % 18.70 %	2.25 % 2.47 %
Mailfence	5616 5217	4490 4128	1009 965	117 124	79.95 % 79.13 %	17.97 % 18.50 %	2.08 % 2.38 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.