Moosend and Mailgun Email Deliverability Comparison

Moosend

Mailgun

In this comparison, the deliverability of Moosend and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.293 76.077	59.235 58.049	15.451 16.197	1.607 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.64 % 76.30 %	20.25 % 21.29 %	2.11 % 2.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6072 5855	4687 4381	1252 1335	133 139	77.19 % 74.82 %	20.62 % 22.80 %	2.19 % 2.37 %
Elektronics	5802 5720	4538 4393	1137 1197	127 130	78.21 % 76.80 %	19.60 % 20.93 %	2.19 % 2.27 %
Entertainment	5937 5826	4582 4378	1233 1308	122 140	77.18 % 75.15 %	20.77 % 22.45 %	2.05 % 2.40 %
Cosmetics & Beauty	5813 5567	4553 4251	1135 1178	125 138	78.32 % 76.36 %	19.53 % 21.16 %	2.15 % 2.48 %
Food & Drink	5845 5934	4500 4495	1229 1297	116 142	76.99 % 75.75 %	21.03 % 21.86 %	1.98 % 2.39 %
Home & Garden	5705 6032	4400 4622	1191 1271	114 139	77.13 % 76.62 %	20.88 % 21.07 %	2.00 % 2.30 %
Finance	6010 5773	4857 4627	1031 1004	122 142	80.82 % 80.15 %	17.15 % 17.39 %	2.03 % 2.46 %
Health	6029 5946	4886 4761	1014 1046	129 139	81.04 % 80.07 %	16.82 % 17.59 %	2.14 % 2.34 %
Pets	5807 6019	4459 4567	1232 1316	116 136	76.79 % 75.88 %	21.22 % 21.86 %	2.00 % 2.26 %
Sport & Fitness	5779 5650	4477 4296	1175 1212	127 142	77.47 % 76.04 %	20.33 % 21.45 %	2.20 % 2.51 %
Job & Career	5844 5992	4420 4477	1301 1374	123 141	75.63 % 74.72 %	22.26 % 22.93 %	2.10 % 2.35 %
Dating	5741 5742	4203 4123	1412 1477	126 142	73.21 % 71.80 %	24.60 % 25.72 %	2.19 % 2.47 %
Other	5909 6021	4673 4678	1109 1182	127 161	79.08 % 77.69 %	18.77 % 19.63 %	2.15 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5391 5339	3994 3890	1275 1319	122 130	74.09 % 72.86 %	23.65 % 24.71 %	2.26 % 2.43 %
Outlook Mail	5586 5428	4245 4057	1230 1231	111 140	75.99 % 74.74 %	22.02 % 22.68 %	1.99 % 2.58 %
Yahoo Mail	5515 5411	4257 4099	1143 1193	115 119	77.19 % 75.75 %	20.73 % 22.05 %	2.09 % 2.20 %
AOL Mail	5475 5425	4209 4095	1157 1195	109 135	76.88 % 75.48 %	21.13 % 22.03 %	1.99 % 2.49 %
Mail.com	5346 5451	4203 4218	1033 1104	110 129	78.62 % 77.38 %	19.32 % 20.25 %	2.06 % 2.37 %
Yandex Mail	5171 5527	3971 4169	1091 1225	109 133	76.79 % 75.43 %	21.10 % 22.16 %	2.11 % 2.41 %
GMX Mail	5357 5613	4063 4213	1182 1270	112 130	75.84 % 75.06 %	22.06 % 22.63 %	2.09 % 2.32 %
Zoho Mail	5340 5391	4209 4175	1025 1085	106 131	78.82 % 77.44 %	19.19 % 20.13 %	1.99 % 2.43 %
ProtonMail	5631 5330	4473 4184	1031 1019	127 127	79.44 % 78.50 %	18.31 % 19.12 %	2.26 % 2.38 %
Custom Mail	5567 5403	4461 4262	980 1005	126 136	80.13 % 78.88 %	17.60 % 18.60 %	2.26 % 2.52 %
iCloud Mail	5355 5561	3956 4002	1290 1431	109 128	73.87 % 71.97 %	24.09 % 25.73 %	2.04 % 2.30 %
Tuta	5478 5603	4370 4371	998 1107	110 125	79.77 % 78.01 %	18.22 % 19.76 %	2.01 % 2.23 %
Juno.com	5467 5389	4329 4224	1015 1029	123 136	79.18 % 78.38 %	18.57 % 19.09 %	2.25 % 2.52 %
Mailfence	5614 5206	4495 4090	1001 984	118 132	80.07 % 78.56 %	17.83 % 18.90 %	2.10 % 2.54 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.