Mailgun and Moosend Email Deliverability Comparison
In this comparison, the deliverability of Mailgun and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Mailgun.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
75.969
76.511
|
58.252
59.015
|
15.942
15.796
|
1.775
1.700
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Mailgun in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
76.68 %
77.13 %
|
20.98 %
20.65 %
|
2.34 %
2.22 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
5772
6046
|
4368
4628
|
1279
1284
|
125
134
|
75.68 %
76.55 %
|
22.16 %
21.24 %
|
2.17 %
2.22 %
|
| Elektronics |
5578
5883
|
4314
4593
|
1144
1153
|
120
137
|
77.34 %
78.07 %
|
20.51 %
19.60 %
|
2.15 %
2.33 %
|
| Entertainment |
5696
6029
|
4302
4635
|
1257
1267
|
137
127
|
75.53 %
76.88 %
|
22.07 %
21.02 %
|
2.41 %
2.11 %
|
| Cosmetics & Beauty |
5480
5875
|
4213
4563
|
1140
1183
|
127
129
|
76.88 %
77.67 %
|
20.80 %
20.14 %
|
2.32 %
2.20 %
|
| Food & Drink |
5929
5803
|
4520
4450
|
1270
1225
|
139
128
|
76.24 %
76.68 %
|
21.42 %
21.11 %
|
2.34 %
2.21 %
|
| Home & Garden |
6035
5746
|
4645
4396
|
1255
1226
|
135
124
|
76.97 %
76.51 %
|
20.80 %
21.34 %
|
2.24 %
2.16 %
|
| Finance |
5761
5973
|
4634
4806
|
987
1036
|
140
131
|
80.44 %
80.46 %
|
17.13 %
17.34 %
|
2.43 %
2.19 %
|
| Health |
5904
5962
|
4730
4788
|
1038
1032
|
136
142
|
80.12 %
80.31 %
|
17.58 %
17.31 %
|
2.30 %
2.38 %
|
| Pets |
6059
5687
|
4606
4349
|
1312
1220
|
141
118
|
76.02 %
76.47 %
|
21.65 %
21.45 %
|
2.33 %
2.07 %
|
| Sport & Fitness |
5799
5900
|
4399
4543
|
1259
1223
|
141
134
|
75.86 %
77.00 %
|
21.71 %
20.73 %
|
2.43 %
2.27 %
|
| Job & Career |
6027
5977
|
4520
4464
|
1367
1384
|
140
129
|
75.00 %
74.69 %
|
22.68 %
23.16 %
|
2.32 %
2.16 %
|
| Dating |
5859
5729
|
4269
4167
|
1448
1435
|
142
127
|
72.86 %
72.74 %
|
24.71 %
25.05 %
|
2.42 %
2.22 %
|
| Other |
6070
5901
|
4732
4633
|
1186
1128
|
152
140
|
77.96 %
78.51 %
|
19.54 %
19.12 %
|
2.50 %
2.37 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than Mailgun.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
5195
5416
|
3821
3974
|
1250
1316
|
124
126
|
73.55 %
73.38 %
|
24.06 %
24.30 %
|
2.39 %
2.33 %
|
| Outlook Mail |
5364
5509
|
4008
4154
|
1229
1232
|
127
123
|
74.72 %
75.40 %
|
22.91 %
22.36 %
|
2.37 %
2.23 %
|
| Yahoo Mail |
5576
5441
|
4236
4176
|
1215
1142
|
125
123
|
75.97 %
76.75 %
|
21.79 %
20.99 %
|
2.24 %
2.26 %
|
| AOL Mail |
5319
5505
|
4046
4193
|
1147
1198
|
126
114
|
76.07 %
76.17 %
|
21.56 %
21.76 %
|
2.37 %
2.07 %
|
| Mail.com |
5606
5391
|
4357
4208
|
1120
1062
|
129
121
|
77.72 %
78.06 %
|
19.98 %
19.70 %
|
2.30 %
2.24 %
|
| Yandex Mail |
5600
5210
|
4240
3947
|
1227
1145
|
133
118
|
75.71 %
75.76 %
|
21.91 %
21.98 %
|
2.38 %
2.26 %
|
| GMX Mail |
5388
5434
|
4060
4081
|
1204
1226
|
124
127
|
75.35 %
75.10 %
|
22.35 %
22.56 %
|
2.30 %
2.34 %
|
| Zoho Mail |
5479
5487
|
4270
4317
|
1075
1055
|
134
115
|
77.93 %
78.68 %
|
19.62 %
19.23 %
|
2.45 %
2.10 %
|
| ProtonMail |
5318
5637
|
4192
4452
|
1000
1055
|
126
130
|
78.83 %
78.98 %
|
18.80 %
18.72 %
|
2.37 %
2.31 %
|
| Custom Mail |
5364
5586
|
4263
4461
|
978
995
|
123
130
|
79.47 %
79.86 %
|
18.23 %
17.81 %
|
2.29 %
2.33 %
|
| iCloud Mail |
5554
5372
|
3997
3967
|
1428
1294
|
129
111
|
71.97 %
73.85 %
|
25.71 %
24.09 %
|
2.32 %
2.07 %
|
| Tuta |
5522
5467
|
4326
4353
|
1074
1000
|
122
114
|
78.34 %
79.62 %
|
19.45 %
18.29 %
|
2.21 %
2.09 %
|
| Juno.com |
5453
5517
|
4294
4364
|
1024
1022
|
135
131
|
78.75 %
79.10 %
|
18.78 %
18.52 %
|
2.48 %
2.37 %
|
| Mailfence |
5231
5539
|
4142
4368
|
971
1054
|
118
117
|
79.18 %
78.86 %
|
18.56 %
19.03 %
|
2.26 %
2.11 %
|
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