Moosend and HubSpot Email Deliverability Comparison

Moosend

HubSpot

In this comparison, the deliverability of Moosend and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.406 65.472	49.964 50.685	13.921 13.324	1.521 1.463

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.39 % 77.41 %	21.28 % 20.35 %	2.33 % 2.23 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5206 4895	3990 3776	1101 1012	115 107	76.64 % 77.14 %	21.15 % 20.67 %	2.21 % 2.19 %
Elektronics	5003 4936	3865 3863	1023 964	115 109	77.25 % 78.26 %	20.45 % 19.53 %	2.30 % 2.21 %
Entertainment	5232 5054	3950 3903	1168 1046	114 105	75.50 % 77.23 %	22.32 % 20.70 %	2.18 % 2.08 %
Cosmetics & Beauty	5109 4988	3939 3870	1052 1010	118 108	77.10 % 77.59 %	20.59 % 20.25 %	2.31 % 2.17 %
Food & Drink	4911 5071	3752 3918	1037 1036	122 117	76.40 % 77.26 %	21.12 % 20.43 %	2.48 % 2.31 %
Home & Garden	4929 5056	3741 3891	1073 1046	115 119	75.90 % 76.96 %	21.77 % 20.69 %	2.33 % 2.35 %
Finance	4969 4956	3982 3977	876 869	111 110	80.14 % 80.25 %	17.63 % 17.53 %	2.23 % 2.22 %
Health	5005 5162	3993 4162	898 873	114 127	79.78 % 80.63 %	17.94 % 16.91 %	2.28 % 2.46 %
Pets	5013 5158	3795 3933	1107 1102	111 123	75.70 % 76.25 %	22.08 % 21.36 %	2.21 % 2.38 %
Sport & Fitness	4998 5076	3796 3909	1074 1065	128 102	75.95 % 77.01 %	21.49 % 20.98 %	2.56 % 2.01 %
Job & Career	4995 4884	3666 3672	1215 1100	114 112	73.39 % 75.18 %	24.32 % 22.52 %	2.28 % 2.29 %
Dating	4979 5216	3573 3849	1292 1263	114 104	71.76 % 73.79 %	25.95 % 24.21 %	2.29 % 1.99 %
Other	5057 5020	3922 3962	1005 938	130 120	77.56 % 78.92 %	19.87 % 18.69 %	2.57 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4625 4604	3345 3380	1168 1111	112 113	72.32 % 73.41 %	25.25 % 24.13 %	2.42 % 2.45 %
Outlook Mail	4646 4670	3434 3530	1098 1042	114 98	73.91 % 75.59 %	23.63 % 22.31 %	2.45 % 2.10 %
Yahoo Mail	4756 4833	3614 3698	1025 1029	117 106	75.99 % 76.52 %	21.55 % 21.29 %	2.46 % 2.19 %
AOL Mail	4754 4796	3578 3648	1069 1041	107 107	75.26 % 76.06 %	22.49 % 21.71 %	2.25 % 2.23 %
Mail.com	4588 4642	3537 3626	954 919	97 97	77.09 % 78.11 %	20.79 % 19.80 %	2.11 % 2.09 %
Yandex Mail	4481 4476	3391 3445	989 935	101 96	75.68 % 76.97 %	22.07 % 20.89 %	2.25 % 2.14 %
GMX Mail	4640 4705	3420 3593	1104 1010	116 102	73.71 % 76.37 %	23.79 % 21.47 %	2.50 % 2.17 %
Zoho Mail	4697 4616	3693 3636	902 890	102 90	78.62 % 78.77 %	19.20 % 19.28 %	2.17 % 1.95 %
ProtonMail	4783 4477	3782 3518	886 852	115 107	79.07 % 78.58 %	18.52 % 19.03 %	2.40 % 2.39 %
Custom Mail	4768 4604	3758 3686	895 813	115 105	78.82 % 80.06 %	18.77 % 17.66 %	2.41 % 2.28 %
iCloud Mail	4751 4827	3455 3553	1183 1168	113 106	72.72 % 73.61 %	24.90 % 24.20 %	2.38 % 2.20 %
Tuta	4572 4676	3614 3733	858 831	100 112	79.05 % 79.83 %	18.77 % 17.77 %	2.19 % 2.40 %
Juno.com	4707 4780	3707 3858	897 813	103 109	78.76 % 80.71 %	19.06 % 17.01 %	2.19 % 2.28 %
Mailfence	4638 4766	3636 3781	893 870	109 115	78.40 % 79.33 %	19.25 % 18.25 %	2.35 % 2.41 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.