Moosend and HubSpot Email Deliverability Comparison

Moosend

HubSpot

In this comparison, the deliverability of Moosend and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.443 76.189	58.311 58.649	16.294 15.766	1.838 1.774

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.28 % 76.98 %	21.32 % 20.69 %	2.40 % 2.33 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6067 5747	4608 4416	1318 1206	141 125	75.95 % 76.84 %	21.72 % 20.98 %	2.32 % 2.18 %
Elektronics	5856 5801	4519 4514	1192 1154	145 133	77.17 % 77.81 %	20.36 % 19.89 %	2.48 % 2.29 %
Entertainment	6075 5782	4611 4434	1325 1221	139 127	75.90 % 76.69 %	21.81 % 21.12 %	2.29 % 2.20 %
Cosmetics & Beauty	5930 5778	4560 4453	1229 1198	141 127	76.90 % 77.07 %	20.73 % 20.73 %	2.38 % 2.20 %
Food & Drink	5769 6016	4362 4623	1266 1247	141 146	75.61 % 76.85 %	21.94 % 20.73 %	2.44 % 2.43 %
Home & Garden	5825 5763	4421 4430	1265 1194	139 139	75.90 % 76.87 %	21.72 % 20.72 %	2.39 % 2.41 %
Finance	5935 5662	4718 4542	1076 988	141 132	79.49 % 80.22 %	18.13 % 17.45 %	2.38 % 2.33 %
Health	5897 5989	4687 4795	1064 1039	146 155	79.48 % 80.06 %	18.04 % 17.35 %	2.48 % 2.59 %
Pets	5756 6008	4351 4556	1276 1305	129 147	75.59 % 75.83 %	22.17 % 21.72 %	2.24 % 2.45 %
Sport & Fitness	5844 5882	4439 4509	1259 1248	146 125	75.96 % 76.66 %	21.54 % 21.22 %	2.50 % 2.13 %
Job & Career	5885 5853	4358 4377	1391 1341	136 135	74.05 % 74.78 %	23.64 % 22.91 %	2.31 % 2.31 %
Dating	5773 6038	4150 4379	1485 1524	138 135	71.89 % 72.52 %	25.72 % 25.24 %	2.39 % 2.24 %
Other	5831 5870	4527 4621	1148 1101	156 148	77.64 % 78.72 %	19.69 % 18.76 %	2.68 % 2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5448 5432	3944 3937	1367 1354	137 141	72.39 % 72.48 %	25.09 % 24.93 %	2.51 % 2.60 %
Outlook Mail	5475 5326	4072 4011	1267 1193	136 122	74.37 % 75.31 %	23.14 % 22.40 %	2.48 % 2.29 %
Yahoo Mail	5510 5741	4170 4359	1201 1248	139 134	75.68 % 75.93 %	21.80 % 21.74 %	2.52 % 2.33 %
AOL Mail	5482 5571	4126 4228	1231 1217	125 126	75.26 % 75.89 %	22.46 % 21.85 %	2.28 % 2.26 %
Mail.com	5401 5561	4166 4327	1108 1105	127 129	77.13 % 77.81 %	20.51 % 19.87 %	2.35 % 2.32 %
Yandex Mail	5092 5248	3824 4024	1145 1112	123 112	75.10 % 76.68 %	22.49 % 21.19 %	2.42 % 2.13 %
GMX Mail	5484 5406	4057 4057	1286 1221	141 128	73.98 % 75.05 %	23.45 % 22.59 %	2.57 % 2.37 %
Zoho Mail	5486 5472	4284 4281	1080 1073	122 118	78.09 % 78.23 %	19.69 % 19.61 %	2.22 % 2.16 %
ProtonMail	5579 5282	4382 4144	1060 1010	137 128	78.54 % 78.46 %	19.00 % 19.12 %	2.46 % 2.42 %
Custom Mail	5597 5386	4431 4303	1031 960	135 123	79.17 % 79.89 %	18.42 % 17.82 %	2.41 % 2.28 %
iCloud Mail	5354 5516	3900 4036	1331 1351	123 129	72.84 % 73.17 %	24.86 % 24.49 %	2.30 % 2.34 %
Tuta	5472 5279	4303 4193	1042 961	127 125	78.64 % 79.43 %	19.04 % 18.20 %	2.32 % 2.37 %
Juno.com	5595 5556	4386 4457	1072 972	137 127	78.39 % 80.22 %	19.16 % 17.49 %	2.45 % 2.29 %
Mailfence	5468 5413	4266 4292	1073 989	129 132	78.02 % 79.29 %	19.62 % 18.27 %	2.36 % 2.44 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.