Moosend and HubSpot Email Deliverability Comparison

Moosend

HubSpot

In this comparison, the deliverability of Moosend and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.929 64.221	49.619 52.236	13.190 11.235	1.603 1.172

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.62 % 81.34 %	20.63 % 17.49 %	2.51 % 1.82 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4959 4948	3854 4000	1013 875	125 96	77.72 % 80.84 %	20.43 % 17.68 %	2.52 % 1.94 %
Elektronics	5005 4767	3876 3908	1015 803	126 84	77.44 % 81.98 %	20.28 % 16.84 %	2.52 % 1.76 %
Entertainment	4920 4801	3794 3896	1042 843	118 88	77.11 % 81.15 %	21.18 % 17.56 %	2.40 % 1.83 %
Cosmetics & Beauty	4883 4762	3842 3897	948 813	116 88	78.68 % 81.84 %	19.41 % 17.07 %	2.38 % 1.85 %
Food & Drink	4891 4908	3809 3987	1015 880	124 92	77.88 % 81.23 %	20.75 % 17.93 %	2.54 % 1.87 %
Home & Garden	4858 4970	3750 4027	1017 880	124 93	77.19 % 81.03 %	20.93 % 17.71 %	2.55 % 1.87 %
Finance	4828 5054	3872 4233	882 764	113 93	80.20 % 83.76 %	18.27 % 15.12 %	2.34 % 1.84 %
Health	5053 5160	4051 4324	922 778	121 94	80.17 % 83.80 %	18.25 % 15.08 %	2.39 % 1.82 %
Pets	4835 5111	3722 4107	1049 942	115 90	76.98 % 80.36 %	21.70 % 18.43 %	2.38 % 1.76 %
Sport & Fitness	4897 5079	3774 4098	1009 916	137 92	77.07 % 80.69 %	20.60 % 18.04 %	2.80 % 1.81 %
Job & Career	4903 4919	3725 3914	1101 949	124 94	75.97 % 79.57 %	22.46 % 19.29 %	2.53 % 1.91 %
Dating	4825 4837	3589 3808	1159 976	128 76	74.38 % 78.73 %	24.02 % 20.18 %	2.65 % 1.57 %
Other	5072 4905	3961 4037	1018 816	132 92	78.10 % 82.30 %	20.07 % 16.64 %	2.60 % 1.88 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4663 4596	3484 3645	1085 907	115 88	74.72 % 79.31 %	23.27 % 19.73 %	2.47 % 1.91 %
Outlook Mail	4677 4930	3579 3947	1014 908	119 87	76.52 % 80.06 %	21.68 % 18.42 %	2.54 % 1.76 %
Yahoo Mail	4685 4660	3631 3761	986 842	117 83	77.50 % 80.71 %	21.05 % 18.07 %	2.50 % 1.78 %
AOL Mail	4701 4836	3625 3904	987 893	119 85	77.11 % 80.73 %	21.00 % 18.47 %	2.53 % 1.76 %
Mail.com	4663 4772	3694 3915	897 813	114 78	79.22 % 82.04 %	19.24 % 17.04 %	2.44 % 1.63 %
Yandex Mail	4530 4579	3529 3732	935 804	105 80	77.90 % 81.50 %	20.64 % 17.56 %	2.32 % 1.75 %
GMX Mail	4810 4742	3657 3829	1059 852	122 90	76.03 % 80.75 %	22.02 % 17.97 %	2.54 % 1.90 %
Zoho Mail	4709 4617	3709 3788	900 784	114 78	78.76 % 82.04 %	19.11 % 16.98 %	2.42 % 1.69 %
ProtonMail	4591 4548	3632 3748	883 748	119 89	79.11 % 82.41 %	19.23 % 16.45 %	2.59 % 1.96 %
Custom Mail	4572 4592	3627 3825	862 710	119 85	79.33 % 83.30 %	18.85 % 15.46 %	2.60 % 1.85 %
iCloud Mail	4670 4740	3499 3726	1116 955	122 83	74.93 % 78.61 %	23.90 % 20.15 %	2.61 % 1.75 %
Tuta	4800 4574	3815 3807	932 725	118 88	79.48 % 83.23 %	19.42 % 15.85 %	2.46 % 1.92 %
Juno.com	4718 4790	3703 3997	913 726	116 93	78.49 % 83.44 %	19.35 % 15.16 %	2.46 % 1.94 %
Mailfence	3140 3245	2435 2612	621 568	84 65	77.55 % 80.49 %	19.78 % 17.50 %	2.68 % 2.00 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.