HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.067 65.471	50.039 50.135	13.466 13.817	1.562 1.519

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 76.58 %	20.70 % 21.10 %	2.40 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4863 5201	3726 3969	1029 1120	108 112	76.62 % 76.31 %	21.16 % 21.53 %	2.22 % 2.15 %
Elektronics	4968 4968	3866 3863	984 990	118 115	77.82 % 77.76 %	19.81 % 19.93 %	2.38 % 2.31 %
Entertainment	5025 5305	3859 4035	1051 1151	115 119	76.80 % 76.06 %	20.92 % 21.70 %	2.29 % 2.24 %
Cosmetics & Beauty	4922 5099	3796 3911	1014 1073	112 115	77.12 % 76.70 %	20.60 % 21.04 %	2.28 % 2.26 %
Food & Drink	5133 4881	3927 3727	1076 1038	130 116	76.50 % 76.36 %	20.96 % 21.27 %	2.53 % 2.38 %
Home & Garden	4925 5015	3779 3816	1026 1083	120 116	76.73 % 76.09 %	20.83 % 21.60 %	2.44 % 2.31 %
Finance	4894 5067	3902 4061	874 886	118 120	79.73 % 80.15 %	17.86 % 17.49 %	2.41 % 2.37 %
Health	5098 5033	4068 4026	892 887	138 120	79.80 % 79.99 %	17.50 % 17.62 %	2.71 % 2.38 %
Pets	5109 5019	3877 3810	1101 1099	131 110	75.89 % 75.91 %	21.55 % 21.90 %	2.56 % 2.19 %
Sport & Fitness	5042 4991	3872 3809	1062 1059	108 123	76.79 % 76.32 %	21.06 % 21.22 %	2.14 % 2.46 %
Job & Career	4978 4973	3726 3680	1132 1184	120 109	74.85 % 74.00 %	22.74 % 23.81 %	2.41 % 2.19 %
Dating	5182 4924	3766 3546	1299 1265	117 113	72.67 % 72.01 %	25.07 % 25.69 %	2.26 % 2.29 %
Other	4928 4995	3875 3882	926 982	127 131	78.63 % 77.72 %	18.79 % 19.66 %	2.58 % 2.62 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4639 4653	3360 3376	1157 1166	122 111	72.43 % 72.56 %	24.94 % 25.06 %	2.63 % 2.39 %
Outlook Mail	4580 4680	3447 3473	1028 1091	105 116	75.26 % 74.21 %	22.45 % 23.31 %	2.29 % 2.48 %
Yahoo Mail	4883 4693	3709 3572	1056 1005	118 116	75.96 % 76.11 %	21.63 % 21.41 %	2.42 % 2.47 %
AOL Mail	4767 4707	3606 3560	1048 1042	113 105	75.65 % 75.63 %	21.98 % 22.14 %	2.37 % 2.23 %
Mail.com	4606 4653	3563 3606	935 945	108 102	77.36 % 77.50 %	20.30 % 20.31 %	2.34 % 2.19 %
Yandex Mail	4460 4390	3411 3311	948 975	101 104	76.48 % 75.42 %	21.26 % 22.21 %	2.26 % 2.37 %
GMX Mail	4616 4707	3478 3490	1027 1096	111 121	75.35 % 74.14 %	22.25 % 23.28 %	2.40 % 2.57 %
Zoho Mail	4667 4695	3640 3688	926 907	101 100	77.99 % 78.55 %	19.84 % 19.32 %	2.16 % 2.13 %
ProtonMail	4559 4748	3577 3746	868 891	114 111	78.46 % 78.90 %	19.04 % 18.77 %	2.50 % 2.34 %
Custom Mail	4572 4791	3645 3802	819 878	108 111	79.72 % 79.36 %	17.91 % 18.33 %	2.36 % 2.32 %
iCloud Mail	4699 4647	3437 3377	1149 1166	113 104	73.14 % 72.67 %	24.45 % 25.09 %	2.40 % 2.24 %
Tuta	4599 4662	3659 3690	826 869	114 103	79.56 % 79.15 %	17.96 % 18.64 %	2.48 % 2.21 %
Juno.com	4774 4784	3832 3786	826 889	116 109	80.27 % 79.14 %	17.30 % 18.58 %	2.43 % 2.28 %
Mailfence	4646 4661	3675 3658	853 897	118 106	79.10 % 78.48 %	18.36 % 19.24 %	2.54 % 2.27 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.