HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.700 65.742	50.869 50.350	13.378 13.919	1.453 1.473

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.43 % 76.59 %	20.36 % 21.17 %	2.21 % 2.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4986 5181	3826 3982	1050 1089	110 110	76.73 % 76.86 %	21.06 % 21.02 %	2.21 % 2.12 %
Elektronics	5025 5074	3942 3919	976 1041	107 114	78.45 % 77.24 %	19.42 % 20.52 %	2.13 % 2.25 %
Entertainment	5037 5262	3877 3970	1056 1178	104 114	76.97 % 75.45 %	20.96 % 22.39 %	2.06 % 2.17 %
Cosmetics & Beauty	4901 5193	3811 4022	982 1060	108 111	77.76 % 77.45 %	20.04 % 20.41 %	2.20 % 2.14 %
Food & Drink	5093 4870	3945 3735	1031 1020	117 115	77.46 % 76.69 %	20.24 % 20.94 %	2.30 % 2.36 %
Home & Garden	5017 4930	3868 3756	1033 1069	116 105	77.10 % 76.19 %	20.59 % 21.68 %	2.31 % 2.13 %
Finance	5013 4984	4028 4000	875 876	110 108	80.35 % 80.26 %	17.45 % 17.58 %	2.19 % 2.17 %
Health	5187 5074	4192 4074	871 885	124 115	80.82 % 80.29 %	16.79 % 17.44 %	2.39 % 2.27 %
Pets	5250 4988	4012 3787	1121 1091	117 110	76.42 % 75.92 %	21.35 % 21.87 %	2.23 % 2.21 %
Sport & Fitness	5096 5036	3913 3820	1077 1095	106 121	76.79 % 75.85 %	21.13 % 21.74 %	2.08 % 2.40 %
Job & Career	4881 5089	3657 3741	1111 1236	113 112	74.92 % 73.51 %	22.76 % 24.29 %	2.32 % 2.20 %
Dating	5203 4895	3839 3525	1262 1259	102 111	73.78 % 72.01 %	24.26 % 25.72 %	1.96 % 2.27 %
Other	5011 5166	3959 4019	933 1020	119 127	79.01 % 77.80 %	18.62 % 19.74 %	2.37 % 2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4541 4635	3337 3364	1092 1166	112 105	73.49 % 72.58 %	24.05 % 25.16 %	2.47 % 2.27 %
Outlook Mail	4712 4666	3569 3473	1047 1085	96 108	75.74 % 74.43 %	22.22 % 23.25 %	2.04 % 2.31 %
Yahoo Mail	4775 4760	3655 3625	1016 1023	104 112	76.54 % 76.16 %	21.28 % 21.49 %	2.18 % 2.35 %
AOL Mail	4783 4670	3644 3530	1036 1038	103 102	76.19 % 75.59 %	21.66 % 22.23 %	2.15 % 2.18 %
Mail.com	4713 4753	3678 3685	939 968	96 100	78.04 % 77.53 %	19.92 % 20.37 %	2.04 % 2.10 %
Yandex Mail	4520 4536	3477 3435	946 1003	97 98	76.92 % 75.73 %	20.93 % 22.11 %	2.15 % 2.16 %
GMX Mail	4751 4724	3620 3494	1029 1119	102 111	76.19 % 73.96 %	21.66 % 23.69 %	2.15 % 2.35 %
Zoho Mail	4699 4757	3707 3739	903 913	89 105	78.89 % 78.60 %	19.22 % 19.19 %	1.89 % 2.21 %
ProtonMail	4550 4708	3571 3713	874 889	105 106	78.48 % 78.87 %	19.21 % 18.88 %	2.31 % 2.25 %
Custom Mail	4673 4683	3734 3707	830 866	109 110	79.91 % 79.16 %	17.76 % 18.49 %	2.33 % 2.35 %
iCloud Mail	4755 4780	3497 3477	1153 1190	105 113	73.54 % 72.74 %	24.25 % 24.90 %	2.21 % 2.36 %
Tuta	4640 4663	3706 3705	822 861	112 97	79.87 % 79.46 %	17.72 % 18.46 %	2.41 % 2.08 %
Juno.com	4835 4742	3900 3734	825 906	110 102	80.66 % 78.74 %	17.06 % 19.11 %	2.28 % 2.15 %
Mailfence	4753 4665	3774 3669	866 892	113 104	79.40 % 78.65 %	18.22 % 19.12 %	2.38 % 2.23 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.