HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.472 65.406	50.685 49.964	13.324 13.921	1.463 1.521

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 76.39 %	20.35 % 21.28 %	2.23 % 2.33 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4895 5206	3776 3990	1012 1101	107 115	77.14 % 76.64 %	20.67 % 21.15 %	2.19 % 2.21 %
Elektronics	4936 5003	3863 3865	964 1023	109 115	78.26 % 77.25 %	19.53 % 20.45 %	2.21 % 2.30 %
Entertainment	5054 5232	3903 3950	1046 1168	105 114	77.23 % 75.50 %	20.70 % 22.32 %	2.08 % 2.18 %
Cosmetics & Beauty	4988 5109	3870 3939	1010 1052	108 118	77.59 % 77.10 %	20.25 % 20.59 %	2.17 % 2.31 %
Food & Drink	5071 4911	3918 3752	1036 1037	117 122	77.26 % 76.40 %	20.43 % 21.12 %	2.31 % 2.48 %
Home & Garden	5056 4929	3891 3741	1046 1073	119 115	76.96 % 75.90 %	20.69 % 21.77 %	2.35 % 2.33 %
Finance	4956 4969	3977 3982	869 876	110 111	80.25 % 80.14 %	17.53 % 17.63 %	2.22 % 2.23 %
Health	5162 5005	4162 3993	873 898	127 114	80.63 % 79.78 %	16.91 % 17.94 %	2.46 % 2.28 %
Pets	5158 5013	3933 3795	1102 1107	123 111	76.25 % 75.70 %	21.36 % 22.08 %	2.38 % 2.21 %
Sport & Fitness	5076 4998	3909 3796	1065 1074	102 128	77.01 % 75.95 %	20.98 % 21.49 %	2.01 % 2.56 %
Job & Career	4884 4995	3672 3666	1100 1215	112 114	75.18 % 73.39 %	22.52 % 24.32 %	2.29 % 2.28 %
Dating	5216 4979	3849 3573	1263 1292	104 114	73.79 % 71.76 %	24.21 % 25.95 %	1.99 % 2.29 %
Other	5020 5057	3962 3922	938 1005	120 130	78.92 % 77.56 %	18.69 % 19.87 %	2.39 % 2.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4604 4625	3380 3345	1111 1168	113 112	73.41 % 72.32 %	24.13 % 25.25 %	2.45 % 2.42 %
Outlook Mail	4670 4646	3530 3434	1042 1098	98 114	75.59 % 73.91 %	22.31 % 23.63 %	2.10 % 2.45 %
Yahoo Mail	4833 4756	3698 3614	1029 1025	106 117	76.52 % 75.99 %	21.29 % 21.55 %	2.19 % 2.46 %
AOL Mail	4796 4754	3648 3578	1041 1069	107 107	76.06 % 75.26 %	21.71 % 22.49 %	2.23 % 2.25 %
Mail.com	4642 4588	3626 3537	919 954	97 97	78.11 % 77.09 %	19.80 % 20.79 %	2.09 % 2.11 %
Yandex Mail	4476 4481	3445 3391	935 989	96 101	76.97 % 75.68 %	20.89 % 22.07 %	2.14 % 2.25 %
GMX Mail	4705 4640	3593 3420	1010 1104	102 116	76.37 % 73.71 %	21.47 % 23.79 %	2.17 % 2.50 %
Zoho Mail	4616 4697	3636 3693	890 902	90 102	78.77 % 78.62 %	19.28 % 19.20 %	1.95 % 2.17 %
ProtonMail	4477 4783	3518 3782	852 886	107 115	78.58 % 79.07 %	19.03 % 18.52 %	2.39 % 2.40 %
Custom Mail	4604 4768	3686 3758	813 895	105 115	80.06 % 78.82 %	17.66 % 18.77 %	2.28 % 2.41 %
iCloud Mail	4827 4751	3553 3455	1168 1183	106 113	73.61 % 72.72 %	24.20 % 24.90 %	2.20 % 2.38 %
Tuta	4676 4572	3733 3614	831 858	112 100	79.83 % 79.05 %	17.77 % 18.77 %	2.40 % 2.19 %
Juno.com	4780 4707	3858 3707	813 897	109 103	80.71 % 78.76 %	17.01 % 19.06 %	2.28 % 2.19 %
Mailfence	4766 4638	3781 3636	870 893	115 109	79.33 % 78.40 %	18.25 % 19.25 %	2.41 % 2.35 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.