HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.507 76.364	58.466 59.208	16.143 15.539	1.898 1.617

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.42 % 77.53 %	21.10 % 20.35 %	2.48 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5828 6164	4459 4766	1234 1268	135 130	76.51 % 77.32 %	21.17 % 20.57 %	2.32 % 2.11 %
Elektronics	6039 5805	4648 4537	1243 1137	148 131	76.97 % 78.16 %	20.58 % 19.59 %	2.45 % 2.26 %
Entertainment	5667 5977	4323 4613	1210 1242	134 122	76.28 % 77.18 %	21.35 % 20.78 %	2.36 % 2.04 %
Cosmetics & Beauty	5844 5792	4449 4518	1258 1152	137 122	76.13 % 78.00 %	21.53 % 19.89 %	2.34 % 2.11 %
Food & Drink	5969 5844	4549 4496	1266 1228	154 120	76.21 % 76.93 %	21.21 % 21.01 %	2.58 % 2.05 %
Home & Garden	5808 5747	4434 4435	1229 1195	145 117	76.34 % 77.17 %	21.16 % 20.79 %	2.50 % 2.04 %
Finance	5732 6003	4565 4859	1028 1024	139 120	79.64 % 80.94 %	17.93 % 17.06 %	2.42 % 2.00 %
Health	6068 5978	4846 4828	1060 1023	162 127	79.86 % 80.76 %	17.47 % 17.11 %	2.67 % 2.12 %
Pets	6016 5760	4543 4414	1317 1230	156 116	75.52 % 76.63 %	21.89 % 21.35 %	2.59 % 2.01 %
Sport & Fitness	5813 5819	4425 4501	1245 1188	143 130	76.12 % 77.35 %	21.42 % 20.42 %	2.46 % 2.23 %
Job & Career	5966 5891	4423 4439	1395 1326	148 126	74.14 % 75.35 %	23.38 % 22.51 %	2.48 % 2.14 %
Dating	5962 5746	4284 4200	1533 1421	145 125	71.86 % 73.09 %	25.71 % 24.73 %	2.43 % 2.18 %
Other	5795 5838	4518 4602	1125 1105	152 131	77.96 % 78.83 %	19.41 % 18.93 %	2.62 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5459 5421	3946 4006	1370 1295	143 120	72.28 % 73.90 %	25.10 % 23.89 %	2.62 % 2.21 %
Outlook Mail	5338 5571	3974 4221	1241 1234	123 116	74.45 % 75.77 %	23.25 % 22.15 %	2.30 % 2.08 %
Yahoo Mail	5905 5492	4446 4239	1315 1135	144 118	75.29 % 77.18 %	22.27 % 20.67 %	2.44 % 2.15 %
AOL Mail	5436 5421	4096 4157	1209 1156	131 108	75.35 % 76.68 %	22.24 % 21.32 %	2.41 % 1.99 %
Mail.com	5644 5356	4345 4202	1161 1041	138 113	76.98 % 78.45 %	20.57 % 19.44 %	2.45 % 2.11 %
Yandex Mail	5267 5145	4000 3927	1147 1108	120 110	75.94 % 76.33 %	21.78 % 21.54 %	2.28 % 2.14 %
GMX Mail	5525 5418	4122 4107	1265 1195	138 116	74.61 % 75.80 %	22.90 % 22.06 %	2.50 % 2.14 %
Zoho Mail	5450 5420	4229 4278	1080 1034	141 108	77.60 % 78.93 %	19.82 % 19.08 %	2.59 % 1.99 %
ProtonMail	5357 5644	4211 4473	1012 1045	134 126	78.61 % 79.25 %	18.89 % 18.52 %	2.50 % 2.23 %
Custom Mail	5277 5565	4191 4445	954 993	132 127	79.42 % 79.87 %	18.08 % 17.84 %	2.50 % 2.28 %
iCloud Mail	5489 5381	4015 3971	1328 1299	146 111	73.15 % 73.80 %	24.19 % 24.14 %	2.66 % 2.06 %
Tuta	5283 5537	4142 4425	1011 1006	130 106	78.40 % 79.92 %	19.14 % 18.17 %	2.46 % 1.91 %
Juno.com	5506 5377	4365 4267	1009 989	132 121	79.28 % 79.36 %	18.33 % 18.39 %	2.40 % 2.25 %
Mailfence	5571 5616	4384 4490	1041 1009	146 117	78.69 % 79.95 %	18.69 % 17.97 %	2.62 % 2.08 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.