Moosend and Benchmark Email Email Deliverability Comparison

Moosend

Benchmark Email

In this comparison, the deliverability of Moosend and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.742 66.517	50.350 51.489	13.919 13.555	1.473 1.473

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.59 % 77.41 %	21.17 % 20.38 %	2.24 % 2.21 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5181 5092	3982 3869	1089 1119	110 104	76.86 % 75.98 %	21.02 % 21.98 %	2.12 % 2.04 %
Elektronics	5074 4973	3919 3847	1041 1013	114 113	77.24 % 77.36 %	20.52 % 20.37 %	2.25 % 2.27 %
Entertainment	5262 5012	3970 3878	1178 1024	114 110	75.45 % 77.37 %	22.39 % 20.43 %	2.17 % 2.19 %
Cosmetics & Beauty	5193 5223	4022 4055	1060 1046	111 122	77.45 % 77.64 %	20.41 % 20.03 %	2.14 % 2.34 %
Food & Drink	4870 4966	3735 3822	1020 1032	115 112	76.69 % 76.96 %	20.94 % 20.78 %	2.36 % 2.26 %
Home & Garden	4930 5045	3756 3898	1069 1033	105 114	76.19 % 77.26 %	21.68 % 20.48 %	2.13 % 2.26 %
Finance	4984 5216	4000 4194	876 902	108 120	80.26 % 80.41 %	17.58 % 17.29 %	2.17 % 2.30 %
Health	5074 5162	4074 4202	885 854	115 106	80.29 % 81.40 %	17.44 % 16.54 %	2.27 % 2.05 %
Pets	4988 5207	3787 4018	1091 1073	110 116	75.92 % 77.17 %	21.87 % 20.61 %	2.21 % 2.23 %
Sport & Fitness	5036 5103	3820 3931	1095 1062	121 110	75.85 % 77.03 %	21.74 % 20.81 %	2.40 % 2.16 %
Job & Career	5089 5025	3741 3776	1236 1138	112 111	73.51 % 75.14 %	24.29 % 22.65 %	2.20 % 2.21 %
Dating	4895 5351	3525 3944	1259 1287	111 120	72.01 % 73.71 %	25.72 % 24.05 %	2.27 % 2.24 %
Other	5166 5142	4019 4055	1020 972	127 115	77.80 % 78.86 %	19.74 % 18.90 %	2.46 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4635 4961	3364 3682	1166 1171	105 108	72.58 % 74.22 %	25.16 % 23.60 %	2.27 % 2.18 %
Outlook Mail	4666 4807	3473 3647	1085 1049	108 111	74.43 % 75.87 %	23.25 % 21.82 %	2.31 % 2.31 %
Yahoo Mail	4760 4735	3625 3641	1023 986	112 108	76.16 % 76.90 %	21.49 % 20.82 %	2.35 % 2.28 %
AOL Mail	4670 4536	3530 3467	1038 967	102 102	75.59 % 76.43 %	22.23 % 21.32 %	2.18 % 2.25 %
Mail.com	4753 4907	3685 3828	968 972	100 107	77.53 % 78.01 %	20.37 % 19.81 %	2.10 % 2.18 %
Yandex Mail	4536 4717	3435 3615	1003 1007	98 95	75.73 % 76.64 %	22.11 % 21.35 %	2.16 % 2.01 %
GMX Mail	4724 4808	3494 3623	1119 1085	111 100	73.96 % 75.35 %	23.69 % 22.57 %	2.35 % 2.08 %
Zoho Mail	4757 4653	3739 3668	913 881	105 104	78.60 % 78.83 %	19.19 % 18.93 %	2.21 % 2.24 %
ProtonMail	4708 4771	3713 3766	889 897	106 108	78.87 % 78.94 %	18.88 % 18.80 %	2.25 % 2.26 %
Custom Mail	4683 4683	3707 3774	866 804	110 105	79.16 % 80.59 %	18.49 % 17.17 %	2.35 % 2.24 %
iCloud Mail	4780 4717	3477 3469	1190 1134	113 114	72.74 % 73.54 %	24.90 % 24.04 %	2.36 % 2.42 %
Tuta	4663 4797	3705 3810	861 878	97 109	79.46 % 79.42 %	18.46 % 18.30 %	2.08 % 2.27 %
Juno.com	4742 4681	3734 3719	906 860	102 102	78.74 % 79.45 %	19.11 % 18.37 %	2.15 % 2.18 %
Mailfence	4665 4744	3669 3780	892 864	104 100	78.65 % 79.68 %	19.12 % 18.21 %	2.23 % 2.11 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.