Moosend and Benchmark Email Email Deliverability Comparison

Moosend

Benchmark Email

In this comparison, the deliverability of Moosend and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.906 65.210	49.689 51.727	13.800 12.292	1.670 1.362

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.56 % 79.32 %	21.26 % 18.85 %	2.57 % 2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4994 5002	3811 3885	1061 1015	128 104	76.31 % 77.67 %	21.25 % 20.29 %	2.56 % 2.08 %
Elektronics	5159 4926	3964 3942	1067 891	128 109	76.84 % 80.02 %	20.68 % 18.09 %	2.48 % 2.21 %
Entertainment	5010 5041	3792 3984	1110 966	124 106	75.69 % 79.03 %	22.16 % 19.16 %	2.48 % 2.10 %
Cosmetics & Beauty	5052 4918	3924 3938	1006 896	122 103	77.67 % 80.07 %	19.91 % 18.22 %	2.41 % 2.09 %
Food & Drink	4924 4841	3780 3815	1043 937	129 101	76.77 % 78.81 %	21.18 % 19.36 %	2.62 % 2.09 %
Home & Garden	4882 4997	3711 3966	1064 941	128 106	76.01 % 79.37 %	21.79 % 18.83 %	2.62 % 2.12 %
Finance	4858 5027	3873 4104	887 829	118 113	79.72 % 81.64 %	18.26 % 16.49 %	2.43 % 2.25 %
Health	5122 5108	4084 4199	942 830	133 98	79.73 % 82.20 %	18.39 % 16.25 %	2.60 % 1.92 %
Pets	4882 5077	3699 4021	1087 949	119 105	75.77 % 79.20 %	22.27 % 18.69 %	2.44 % 2.07 %
Sport & Fitness	5019 4998	3821 3950	1068 956	141 102	76.13 % 79.03 %	21.28 % 19.13 %	2.81 % 2.04 %
Job & Career	4998 4981	3714 3861	1188 1022	126 110	74.31 % 77.51 %	23.77 % 20.52 %	2.52 % 2.21 %
Dating	4914 5215	3579 3970	1246 1161	135 101	72.83 % 76.13 %	25.36 % 22.26 %	2.75 % 1.94 %
Other	5092 5079	3937 4092	1031 899	139 104	77.32 % 80.57 %	20.25 % 17.70 %	2.73 % 2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4616 4692	3375 3600	1136 1008	118 97	73.12 % 76.73 %	24.61 % 21.48 %	2.56 % 2.07 %
Outlook Mail	4645 4895	3491 3839	1036 970	122 99	75.16 % 78.43 %	22.30 % 19.82 %	2.63 % 2.02 %
Yahoo Mail	4706 4718	3590 3722	1030 902	121 103	76.29 % 78.89 %	21.89 % 19.12 %	2.57 % 2.18 %
AOL Mail	4735 4544	3592 3578	1037 885	120 97	75.86 % 78.74 %	21.90 % 19.48 %	2.53 % 2.13 %
Mail.com	4742 4787	3714 3849	937 862	121 102	78.32 % 80.41 %	19.76 % 18.01 %	2.55 % 2.13 %
Yandex Mail	4520 4782	3462 3765	971 922	109 92	76.59 % 78.73 %	21.48 % 19.28 %	2.41 % 1.92 %
GMX Mail	4762 4698	3549 3646	1116 977	125 90	74.53 % 77.61 %	23.44 % 20.80 %	2.62 % 1.92 %
Zoho Mail	4686 4615	3661 3714	913 814	117 100	78.13 % 80.48 %	19.48 % 17.64 %	2.50 % 2.17 %
ProtonMail	4634 4869	3637 3938	900 835	124 106	78.49 % 80.88 %	19.42 % 17.15 %	2.68 % 2.18 %
Custom Mail	4675 4585	3676 3773	887 727	124 92	78.63 % 82.29 %	18.97 % 15.86 %	2.65 % 2.01 %
iCloud Mail	4739 4800	3482 3648	1163 1059	125 109	73.48 % 76.00 %	24.54 % 22.06 %	2.64 % 2.27 %
Tuta	4655 4702	3644 3816	911 810	120 97	78.28 % 81.16 %	19.57 % 17.23 %	2.58 % 2.06 %
Juno.com	4848 4624	3779 3727	959 814	122 98	77.95 % 80.60 %	19.78 % 17.60 %	2.52 % 2.12 %
Mailfence	3943 3899	3037 3112	804 707	102 80	77.02 % 79.82 %	20.39 % 18.13 %	2.59 % 2.05 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.