Benchmark Email and Moosend Email Deliverability Comparison

Benchmark Email

Moosend

In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.061 65.406	50.618 49.964	13.815 13.921	1.628 1.521

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.62 % 76.39 %	20.91 % 21.28 %	2.46 % 2.33 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5096 5206	3839 3990	1131 1101	126 115	75.33 % 76.64 %	22.19 % 21.15 %	2.47 % 2.21 %
Elektronics	4947 5003	3824 3865	1000 1023	123 115	77.30 % 77.25 %	20.21 % 20.45 %	2.49 % 2.30 %
Entertainment	5021 5232	3848 3950	1042 1168	131 114	76.64 % 75.50 %	20.75 % 22.32 %	2.61 % 2.18 %
Cosmetics & Beauty	5117 5109	3912 3939	1074 1052	131 118	76.45 % 77.10 %	20.99 % 20.59 %	2.56 % 2.31 %
Food & Drink	4942 4911	3770 3752	1048 1037	124 122	76.28 % 76.40 %	21.21 % 21.12 %	2.51 % 2.48 %
Home & Garden	4962 4929	3769 3741	1072 1073	121 115	75.96 % 75.90 %	21.60 % 21.77 %	2.44 % 2.33 %
Finance	5164 4969	4115 3982	929 876	120 111	79.69 % 80.14 %	17.99 % 17.63 %	2.32 % 2.23 %
Health	5057 5005	4077 3993	859 898	121 114	80.62 % 79.78 %	16.99 % 17.94 %	2.39 % 2.28 %
Pets	5210 5013	3989 3795	1084 1107	137 111	76.56 % 75.70 %	20.81 % 22.08 %	2.63 % 2.21 %
Sport & Fitness	5096 4998	3867 3796	1108 1074	121 128	75.88 % 75.95 %	21.74 % 21.49 %	2.37 % 2.56 %
Job & Career	5089 4995	3769 3666	1199 1215	121 114	74.06 % 73.39 %	23.56 % 24.32 %	2.38 % 2.28 %
Dating	5224 4979	3809 3573	1288 1292	127 114	72.91 % 71.76 %	24.66 % 25.95 %	2.43 % 2.29 %
Other	5136 5057	4030 3922	981 1005	125 130	78.47 % 77.56 %	19.10 % 19.87 %	2.43 % 2.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4929 4625	3617 3345	1192 1168	120 112	73.38 % 72.32 %	24.18 % 25.25 %	2.43 % 2.42 %
Outlook Mail	4678 4646	3530 3434	1025 1098	123 114	75.46 % 73.91 %	21.91 % 23.63 %	2.63 % 2.45 %
Yahoo Mail	4535 4756	3437 3614	981 1025	117 117	75.79 % 75.99 %	21.63 % 21.55 %	2.58 % 2.46 %
AOL Mail	4583 4754	3482 3578	981 1069	120 107	75.98 % 75.26 %	21.41 % 22.49 %	2.62 % 2.25 %
Mail.com	4740 4588	3650 3537	975 954	115 97	77.00 % 77.09 %	20.57 % 20.79 %	2.43 % 2.11 %
Yandex Mail	4759 4481	3597 3391	1053 989	109 101	75.58 % 75.68 %	22.13 % 22.07 %	2.29 % 2.25 %
GMX Mail	4721 4640	3532 3420	1078 1104	111 116	74.81 % 73.71 %	22.83 % 23.79 %	2.35 % 2.50 %
Zoho Mail	4629 4697	3604 3693	912 902	113 102	77.86 % 78.62 %	19.70 % 19.20 %	2.44 % 2.17 %
ProtonMail	4776 4783	3743 3782	914 886	119 115	78.37 % 79.07 %	19.14 % 18.52 %	2.49 % 2.40 %
Custom Mail	4773 4768	3802 3758	853 895	118 115	79.66 % 78.82 %	17.87 % 18.77 %	2.47 % 2.41 %
iCloud Mail	4661 4751	3377 3455	1162 1183	122 113	72.45 % 72.72 %	24.93 % 24.90 %	2.62 % 2.38 %
Tuta	4794 4572	3787 3614	891 858	116 100	78.99 % 79.05 %	18.59 % 18.77 %	2.42 % 2.19 %
Juno.com	4753 4707	3744 3707	896 897	113 103	78.77 % 78.76 %	18.85 % 19.06 %	2.38 % 2.19 %
Mailfence	4730 4638	3716 3636	902 893	112 109	78.56 % 78.40 %	19.07 % 19.25 %	2.37 % 2.35 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.