Benchmark Email and Moosend Email Deliverability Comparison

Benchmark Email

Moosend

In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.239 76.612	59.920 58.377	15.629 16.441	1.690 1.794

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.58 % 76.20 %	20.23 % 21.46 %	2.19 % 2.34 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5977 6033	4552 4604	1301 1291	124 138	76.16 % 76.31 %	21.77 % 21.40 %	2.07 % 2.29 %
Elektronics	5753 5956	4470 4579	1153 1239	130 138	77.70 % 76.88 %	20.04 % 20.80 %	2.26 % 2.32 %
Entertainment	5834 6071	4526 4576	1182 1359	126 136	77.58 % 75.37 %	20.26 % 22.39 %	2.16 % 2.24 %
Cosmetics & Beauty	5985 5958	4664 4605	1186 1222	135 131	77.93 % 77.29 %	19.82 % 20.51 %	2.26 % 2.20 %
Food & Drink	5789 5729	4464 4364	1197 1227	128 138	77.11 % 76.17 %	20.68 % 21.42 %	2.21 % 2.41 %
Home & Garden	5867 5764	4543 4357	1193 1273	131 134	77.43 % 75.59 %	20.33 % 22.09 %	2.23 % 2.32 %
Finance	6000 5871	4830 4685	1032 1055	138 131	80.50 % 79.80 %	17.20 % 17.97 %	2.30 % 2.23 %
Health	6031 5943	4908 4728	1002 1075	121 140	81.38 % 79.56 %	16.61 % 18.09 %	2.01 % 2.36 %
Pets	6062 5777	4699 4360	1228 1285	135 132	77.52 % 75.47 %	20.26 % 22.24 %	2.23 % 2.28 %
Sport & Fitness	5893 5848	4549 4429	1219 1270	125 149	77.19 % 75.74 %	20.69 % 21.72 %	2.12 % 2.55 %
Job & Career	5895 5919	4437 4337	1328 1445	130 137	75.27 % 73.27 %	22.53 % 24.41 %	2.21 % 2.31 %
Dating	6179 5773	4560 4136	1484 1500	135 137	73.80 % 71.64 %	24.02 % 25.98 %	2.18 % 2.37 %
Other	5974 5970	4718 4617	1124 1200	132 153	78.98 % 77.34 %	18.81 % 20.10 %	2.21 % 2.56 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5630 5417	4181 3909	1328 1381	121 127	74.26 % 72.16 %	23.59 % 25.49 %	2.15 % 2.34 %
Outlook Mail	5643 5431	4294 4036	1223 1263	126 132	76.09 % 74.31 %	21.67 % 23.26 %	2.23 % 2.43 %
Yahoo Mail	5472 5522	4214 4180	1133 1211	125 131	77.01 % 75.70 %	20.71 % 21.93 %	2.28 % 2.37 %
AOL Mail	5302 5450	4065 4092	1117 1233	120 125	76.67 % 75.08 %	21.07 % 22.62 %	2.26 % 2.29 %
Mail.com	5633 5527	4411 4277	1099 1125	123 125	78.31 % 77.38 %	19.51 % 20.35 %	2.18 % 2.26 %
Yandex Mail	5539 5256	4255 3975	1174 1166	110 115	76.82 % 75.63 %	21.20 % 22.18 %	1.99 % 2.19 %
GMX Mail	5522 5522	4167 4070	1241 1316	114 136	75.46 % 73.71 %	22.47 % 23.83 %	2.06 % 2.46 %
Zoho Mail	5396 5544	4262 4333	1017 1082	117 129	78.98 % 78.16 %	18.85 % 19.52 %	2.17 % 2.33 %
ProtonMail	5584 5469	4419 4286	1040 1052	125 131	79.14 % 78.37 %	18.62 % 19.24 %	2.24 % 2.40 %
Custom Mail	5462 5479	4407 4315	936 1030	119 134	80.68 % 78.76 %	17.14 % 18.80 %	2.18 % 2.45 %
iCloud Mail	5539 5551	4082 4019	1327 1400	130 132	73.70 % 72.40 %	23.96 % 25.22 %	2.35 % 2.38 %
Tuta	5569 5408	4440 4253	1004 1033	125 122	79.73 % 78.64 %	18.03 % 19.10 %	2.24 % 2.26 %
Juno.com	5501 5538	4378 4332	1002 1080	121 126	79.59 % 78.22 %	18.21 % 19.50 %	2.20 % 2.28 %
Mailfence	5447 5498	4345 4300	988 1069	114 129	79.77 % 78.21 %	18.14 % 19.44 %	2.09 % 2.35 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.