Benchmark Email and Moosend Email Deliverability Comparison

Benchmark Email

Moosend

In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.291 65.558	51.770 49.851	13.154 14.124	1.367 1.583

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.10 % 76.04 %	19.84 % 21.54 %	2.06 % 2.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5153 5084	3949 3864	1101 1099	103 121	76.63 % 76.00 %	21.37 % 21.62 %	2.00 % 2.38 %
Elektronics	4958 5177	3899 3971	954 1083	105 123	78.64 % 76.70 %	19.24 % 20.92 %	2.12 % 2.38 %
Entertainment	5001 5183	3898 3898	999 1169	104 116	77.94 % 75.21 %	19.98 % 22.55 %	2.08 % 2.24 %
Cosmetics & Beauty	5061 5142	3979 3976	977 1051	105 115	78.62 % 77.32 %	19.30 % 20.44 %	2.07 % 2.24 %
Food & Drink	4952 4966	3841 3779	1009 1062	102 125	77.56 % 76.10 %	20.38 % 21.39 %	2.06 % 2.52 %
Home & Garden	5025 4976	3920 3743	1000 1113	105 120	78.01 % 75.22 %	19.90 % 22.37 %	2.09 % 2.41 %
Finance	5173 4998	4182 3994	877 888	114 116	80.84 % 79.91 %	16.95 % 17.77 %	2.20 % 2.32 %
Health	5211 5045	4237 4009	876 916	98 120	81.31 % 79.46 %	16.81 % 18.16 %	1.88 % 2.38 %
Pets	5136 4861	4006 3657	1021 1090	109 114	78.00 % 75.23 %	19.88 % 22.42 %	2.12 % 2.35 %
Sport & Fitness	5048 5021	3934 3794	1011 1094	103 133	77.93 % 75.56 %	20.03 % 21.79 %	2.04 % 2.65 %
Job & Career	5114 5105	3877 3739	1127 1244	110 122	75.81 % 73.24 %	22.04 % 24.37 %	2.15 % 2.39 %
Dating	5323 4900	3953 3500	1265 1277	105 123	74.26 % 71.43 %	23.76 % 26.06 %	1.97 % 2.51 %
Other	5136 5100	4095 3927	937 1038	104 135	79.73 % 77.00 %	18.24 % 20.35 %	2.02 % 2.65 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4828 4684	3620 3372	1113 1200	95 112	74.98 % 71.99 %	23.05 % 25.62 %	1.97 % 2.39 %
Outlook Mail	4793 4612	3670 3427	1023 1071	100 114	76.57 % 74.31 %	21.34 % 23.22 %	2.09 % 2.47 %
Yahoo Mail	4663 4755	3610 3599	951 1042	102 114	77.42 % 75.69 %	20.39 % 21.91 %	2.19 % 2.40 %
AOL Mail	4530 4647	3509 3479	925 1056	96 112	77.46 % 74.87 %	20.42 % 22.72 %	2.12 % 2.41 %
Mail.com	4778 4717	3765 3661	917 943	96 113	78.80 % 77.61 %	19.19 % 19.99 %	2.01 % 2.40 %
Yandex Mail	4812 4535	3721 3418	1001 1016	90 101	77.33 % 75.37 %	20.80 % 22.40 %	1.87 % 2.23 %
GMX Mail	4740 4797	3594 3535	1056 1139	90 123	75.82 % 73.69 %	22.28 % 23.74 %	1.90 % 2.56 %
Zoho Mail	4651 4716	3695 3684	862 920	94 112	79.45 % 78.12 %	18.53 % 19.51 %	2.02 % 2.37 %
ProtonMail	4801 4606	3838 3604	857 887	106 115	79.94 % 78.25 %	17.85 % 19.26 %	2.21 % 2.50 %
Custom Mail	4694 4685	3817 3687	782 881	95 117	81.32 % 78.70 %	16.66 % 18.80 %	2.02 % 2.50 %
iCloud Mail	4792 4717	3550 3395	1133 1206	109 116	74.08 % 71.97 %	23.64 % 25.57 %	2.27 % 2.46 %
Tuta	4790 4643	3848 3625	841 908	101 110	80.33 % 78.07 %	17.56 % 19.56 %	2.11 % 2.37 %
Juno.com	4723 4723	3772 3683	851 929	100 111	79.86 % 77.98 %	18.02 % 19.67 %	2.12 % 2.35 %
Mailfence	4696 4721	3761 3682	842 926	93 113	80.09 % 77.99 %	17.93 % 19.61 %	1.98 % 2.39 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.