Benchmark Email and Moosend Email Deliverability Comparison

Benchmark Email

Moosend

In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.745 76.443	58.968 58.311	15.953 16.294	1.824 1.838

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.84 % 76.28 %	20.79 % 21.32 %	2.38 % 2.40 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5914 6067	4504 4608	1267 1318	143 141	76.16 % 75.95 %	21.42 % 21.72 %	2.42 % 2.32 %
Elektronics	5868 5856	4553 4519	1181 1192	134 145	77.59 % 77.17 %	20.13 % 20.36 %	2.28 % 2.48 %
Entertainment	5828 6075	4466 4611	1211 1325	151 139	76.63 % 75.90 %	20.78 % 21.81 %	2.59 % 2.29 %
Cosmetics & Beauty	5890 5930	4508 4560	1235 1229	147 141	76.54 % 76.90 %	20.97 % 20.73 %	2.50 % 2.38 %
Food & Drink	5750 5769	4392 4362	1217 1266	141 141	76.38 % 75.61 %	21.17 % 21.94 %	2.45 % 2.44 %
Home & Garden	5793 5825	4419 4421	1235 1265	139 139	76.28 % 75.90 %	21.32 % 21.72 %	2.40 % 2.39 %
Finance	6023 5935	4833 4718	1058 1076	132 141	80.24 % 79.49 %	17.57 % 18.13 %	2.19 % 2.38 %
Health	5855 5897	4728 4687	989 1064	138 146	80.75 % 79.48 %	16.89 % 18.04 %	2.36 % 2.48 %
Pets	6044 5756	4628 4351	1266 1276	150 129	76.57 % 75.59 %	20.95 % 22.17 %	2.48 % 2.24 %
Sport & Fitness	5966 5844	4538 4439	1289 1259	139 146	76.06 % 75.96 %	21.61 % 21.54 %	2.33 % 2.50 %
Job & Career	5805 5885	4293 4358	1383 1391	129 136	73.95 % 74.05 %	23.82 % 23.64 %	2.22 % 2.31 %
Dating	6096 5773	4448 4150	1502 1485	146 138	72.97 % 71.89 %	24.64 % 25.72 %	2.40 % 2.39 %
Other	5913 5831	4658 4527	1120 1148	135 156	78.78 % 77.64 %	18.94 % 19.69 %	2.28 % 2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5749 5448	4230 3944	1383 1367	136 137	73.58 % 72.39 %	24.06 % 25.09 %	2.37 % 2.51 %
Outlook Mail	5551 5475	4199 4072	1218 1267	134 136	75.64 % 74.37 %	21.94 % 23.14 %	2.41 % 2.48 %
Yahoo Mail	5389 5510	4096 4170	1163 1201	130 139	76.01 % 75.68 %	21.58 % 21.80 %	2.41 % 2.52 %
AOL Mail	5421 5482	4128 4126	1154 1231	139 125	76.15 % 75.26 %	21.29 % 22.46 %	2.56 % 2.28 %
Mail.com	5473 5401	4237 4166	1110 1108	126 127	77.42 % 77.13 %	20.28 % 20.51 %	2.30 % 2.35 %
Yandex Mail	5537 5092	4191 3824	1221 1145	125 123	75.69 % 75.10 %	22.05 % 22.49 %	2.26 % 2.42 %
GMX Mail	5437 5484	4101 4057	1209 1286	127 141	75.43 % 73.98 %	22.24 % 23.45 %	2.34 % 2.57 %
Zoho Mail	5426 5486	4257 4284	1041 1080	128 122	78.46 % 78.09 %	19.19 % 19.69 %	2.36 % 2.22 %
ProtonMail	5529 5579	4351 4382	1053 1060	125 137	78.69 % 78.54 %	19.05 % 19.00 %	2.26 % 2.46 %
Custom Mail	5609 5597	4490 4431	990 1031	129 135	80.05 % 79.17 %	17.65 % 18.42 %	2.30 % 2.41 %
iCloud Mail	5310 5354	3859 3900	1320 1331	131 123	72.67 % 72.84 %	24.86 % 24.86 %	2.47 % 2.30 %
Tuta	5461 5472	4288 4303	1039 1042	134 127	78.52 % 78.64 %	19.03 % 19.04 %	2.45 % 2.32 %
Juno.com	5359 5595	4228 4386	1001 1072	130 137	78.90 % 78.39 %	18.68 % 19.16 %	2.43 % 2.45 %
Mailfence	5494 5468	4313 4266	1051 1073	130 129	78.50 % 78.02 %	19.13 % 19.62 %	2.37 % 2.36 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.