Mailjet and MailChimp Email Deliverability Comparison

Mailjet

MailChimp

In this comparison, the deliverability of Mailjet and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.733 66.170	50.031 51.279	14.036 13.498	1.666 1.393

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.11 % 77.50 %	21.35 % 20.40 %	2.53 % 2.11 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5113 5120	3875 3951	1114 1056	124 113	75.79 % 77.17 %	21.79 % 20.63 %	2.43 % 2.21 %
Elektronics	4965 4901	3766 3847	1060 956	139 98	75.85 % 78.49 %	21.35 % 19.51 %	2.80 % 2.00 %
Entertainment	4982 5184	3770 3990	1093 1082	119 112	75.67 % 76.97 %	21.94 % 20.87 %	2.39 % 2.16 %
Cosmetics & Beauty	5097 5182	3924 4025	1046 1048	127 109	76.99 % 77.67 %	20.52 % 20.22 %	2.49 % 2.10 %
Food & Drink	5064 5293	3798 4058	1140 1117	126 118	75.00 % 76.67 %	22.51 % 21.10 %	2.49 % 2.23 %
Home & Garden	5102 4882	3894 3759	1073 1017	135 106	76.32 % 77.00 %	21.03 % 20.83 %	2.65 % 2.17 %
Finance	5035 5029	4015 4060	888 872	132 97	79.74 % 80.73 %	17.64 % 17.34 %	2.62 % 1.93 %
Health	5001 5101	4003 4143	873 850	125 108	80.04 % 81.22 %	17.46 % 16.66 %	2.50 % 2.12 %
Pets	5118 4972	3863 3836	1118 1029	137 107	75.48 % 77.15 %	21.84 % 20.70 %	2.68 % 2.15 %
Sport & Fitness	5024 5219	3812 3994	1088 1119	124 106	75.88 % 76.53 %	21.66 % 21.44 %	2.47 % 2.03 %
Job & Career	4989 5106	3670 3866	1194 1133	125 107	73.56 % 75.71 %	23.93 % 22.19 %	2.51 % 2.10 %
Dating	5183 5048	3724 3711	1341 1239	118 98	71.85 % 73.51 %	25.87 % 24.54 %	2.28 % 1.94 %
Other	5060 5133	3917 4039	1008 980	135 114	77.41 % 78.69 %	19.92 % 19.09 %	2.67 % 2.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4771 4838	3439 3557	1212 1183	120 98	72.08 % 73.52 %	25.40 % 24.45 %	2.52 % 2.03 %
Outlook Mail	4649 4761	3453 3595	1082 1070	114 96	74.27 % 75.51 %	23.27 % 22.47 %	2.45 % 2.02 %
Yahoo Mail	4657 4634	3517 3501	1018 1024	122 109	75.52 % 75.55 %	21.86 % 22.10 %	2.62 % 2.35 %
AOL Mail	4682 4734	3507 3611	1052 1018	123 105	74.90 % 76.28 %	22.47 % 21.50 %	2.63 % 2.22 %
Mail.com	4813 4888	3749 3873	945 908	119 107	77.89 % 79.23 %	19.63 % 18.58 %	2.47 % 2.19 %
Yandex Mail	4669 4597	3515 3554	1028 945	126 98	75.28 % 77.31 %	22.02 % 20.56 %	2.70 % 2.13 %
GMX Mail	4711 4857	3497 3686	1093 1076	121 95	74.23 % 75.89 %	23.20 % 22.15 %	2.57 % 1.96 %
Zoho Mail	4852 4694	3747 3687	968 902	137 105	77.23 % 78.55 %	19.95 % 19.22 %	2.82 % 2.24 %
ProtonMail	4626 4821	3615 3833	917 890	94 98	78.15 % 79.51 %	19.82 % 18.46 %	2.03 % 2.03 %
Custom Mail	4718 4634	3734 3781	866 764	118 89	79.14 % 81.59 %	18.36 % 16.49 %	2.50 % 1.92 %
iCloud Mail	4689 4504	3391 3317	1179 1099	119 88	72.32 % 73.65 %	25.14 % 24.40 %	2.54 % 1.95 %
Tuta	4520 4738	3557 3741	855 899	108 98	78.69 % 78.96 %	18.92 % 18.97 %	2.39 % 2.07 %
Juno.com	4610 4781	3620 3831	869 843	121 107	78.52 % 80.13 %	18.85 % 17.63 %	2.62 % 2.24 %
Mailfence	4766 4689	3690 3712	952 877	124 100	77.42 % 79.16 %	19.97 % 18.70 %	2.60 % 2.13 %

Compare Mailjet with other providers

Compare the email deliverability of Mailjet with other providers.