Mailjet and MailChimp Email Deliverability Comparison

Mailjet

MailChimp

In this comparison, the deliverability of Mailjet and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.532 66.082	49.814 51.160	14.051 13.535	1.667 1.387

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.01 % 77.42 %	21.44 % 20.48 %	2.54 % 2.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5059 5136	3824 3984	1112 1035	123 117	75.59 % 77.57 %	21.98 % 20.15 %	2.43 % 2.28 %
Elektronics	5004 4977	3782 3884	1085 992	137 101	75.58 % 78.04 %	21.68 % 19.93 %	2.74 % 2.03 %
Entertainment	4969 5090	3771 3923	1080 1055	118 112	75.89 % 77.07 %	21.73 % 20.73 %	2.37 % 2.20 %
Cosmetics & Beauty	4967 5184	3825 4023	1012 1054	130 107	77.01 % 77.60 %	20.37 % 20.33 %	2.62 % 2.06 %
Food & Drink	5088 5275	3806 4053	1157 1108	125 114	74.80 % 76.83 %	22.74 % 21.00 %	2.46 % 2.16 %
Home & Garden	5075 4841	3902 3737	1044 1002	129 102	76.89 % 77.19 %	20.57 % 20.70 %	2.54 % 2.11 %
Finance	4998 4984	3968 4024	896 864	134 96	79.39 % 80.74 %	17.93 % 17.34 %	2.68 % 1.93 %
Health	5058 5118	4023 4140	910 872	125 106	79.54 % 80.89 %	17.99 % 17.04 %	2.47 % 2.07 %
Pets	5149 4994	3864 3849	1144 1034	141 111	75.04 % 77.07 %	22.22 % 20.70 %	2.74 % 2.22 %
Sport & Fitness	5025 5103	3813 3901	1086 1104	126 98	75.88 % 76.45 %	21.61 % 21.63 %	2.51 % 1.92 %
Job & Career	4999 5105	3692 3861	1181 1133	126 111	73.85 % 75.63 %	23.62 % 22.19 %	2.52 % 2.17 %
Dating	5033 5136	3599 3754	1318 1280	116 102	71.51 % 73.09 %	26.19 % 24.92 %	2.30 % 1.99 %
Other	5108 5139	3945 4027	1026 1002	137 110	77.23 % 78.36 %	20.09 % 19.50 %	2.68 % 2.14 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4608 4768	3333 3505	1160 1166	115 97	72.33 % 73.51 %	25.17 % 24.45 %	2.50 % 2.03 %
Outlook Mail	4561 4707	3382 3566	1069 1045	110 96	74.15 % 75.76 %	23.44 % 22.20 %	2.41 % 2.04 %
Yahoo Mail	4726 4679	3542 3546	1061 1029	123 104	74.95 % 75.79 %	22.45 % 21.99 %	2.60 % 2.22 %
AOL Mail	4571 4750	3427 3617	1027 1018	117 115	74.97 % 76.15 %	22.47 % 21.43 %	2.56 % 2.42 %
Mail.com	4884 4786	3802 3790	960 898	122 98	77.85 % 79.19 %	19.66 % 18.76 %	2.50 % 2.05 %
Yandex Mail	4629 4665	3472 3606	1031 963	126 96	75.01 % 77.30 %	22.27 % 20.64 %	2.72 % 2.06 %
GMX Mail	4627 4801	3430 3630	1076 1074	121 97	74.13 % 75.61 %	23.25 % 22.37 %	2.62 % 2.02 %
Zoho Mail	4991 4693	3853 3693	997 896	141 104	77.20 % 78.69 %	19.98 % 19.09 %	2.83 % 2.22 %
ProtonMail	4702 4705	3652 3720	949 887	101 98	77.67 % 79.06 %	20.18 % 18.85 %	2.15 % 2.08 %
Custom Mail	4720 4677	3733 3780	870 807	117 90	79.09 % 80.82 %	18.43 % 17.25 %	2.48 % 1.92 %
iCloud Mail	4717 4582	3405 3382	1194 1110	118 90	72.19 % 73.81 %	25.31 % 24.23 %	2.50 % 1.96 %
Tuta	4458 4734	3506 3727	843 908	109 99	78.65 % 78.73 %	18.91 % 19.18 %	2.45 % 2.09 %
Juno.com	4647 4865	3638 3883	888 874	121 108	78.29 % 79.82 %	19.11 % 17.97 %	2.60 % 2.22 %
Mailfence	4691 4670	3639 3715	926 860	126 95	77.57 % 79.55 %	19.74 % 18.42 %	2.69 % 2.03 %

Compare Mailjet with other providers

Compare the email deliverability of Mailjet with other providers.