Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.051 65.729	49.710 50.913	13.808 13.357	1.533 1.459

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.42 % 77.46 %	21.23 % 20.32 %	2.36 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4950 5259	3776 4021	1063 1128	111 110	76.28 % 76.46 %	21.47 % 21.45 %	2.24 % 2.09 %
Elektronics	4824 5138	3726 4002	990 1024	108 112	77.24 % 77.89 %	20.52 % 19.93 %	2.24 % 2.18 %
Entertainment	4763 5158	3599 3953	1056 1085	108 120	75.56 % 76.64 %	22.17 % 21.04 %	2.27 % 2.33 %
Cosmetics & Beauty	4814 4764	3667 3702	1032 950	115 112	76.17 % 77.71 %	21.44 % 19.94 %	2.39 % 2.35 %
Food & Drink	5041 5000	3858 3882	1063 1010	120 108	76.53 % 77.64 %	21.09 % 20.20 %	2.38 % 2.16 %
Home & Garden	5187 5031	3979 3882	1094 1031	114 118	76.71 % 77.16 %	21.09 % 20.49 %	2.20 % 2.35 %
Finance	4952 4910	3994 3965	838 832	120 113	80.65 % 80.75 %	16.92 % 16.95 %	2.42 % 2.30 %
Health	4979 5441	3962 4393	905 936	112 112	79.57 % 80.74 %	18.18 % 17.20 %	2.25 % 2.06 %
Pets	5199 5288	3914 4072	1160 1103	125 113	75.28 % 77.00 %	22.31 % 20.86 %	2.40 % 2.14 %
Sport & Fitness	5194 4911	3934 3821	1125 988	135 102	75.74 % 77.80 %	21.66 % 20.12 %	2.60 % 2.08 %
Job & Career	4953 4867	3664 3650	1169 1108	120 109	73.98 % 74.99 %	23.60 % 22.77 %	2.42 % 2.24 %
Dating	5055 5016	3666 3678	1266 1231	123 107	72.52 % 73.33 %	25.04 % 24.54 %	2.43 % 2.13 %
Other	5140 4946	3971 3892	1047 931	122 123	77.26 % 78.69 %	20.37 % 18.82 %	2.37 % 2.49 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4581 4701	3340 3438	1135 1165	106 98	72.91 % 73.13 %	24.78 % 24.78 %	2.31 % 2.08 %
Outlook Mail	4667 4574	3480 3470	1076 1006	111 98	74.57 % 75.86 %	23.06 % 21.99 %	2.38 % 2.14 %
Yahoo Mail	4748 4802	3582 3693	1059 994	107 115	75.44 % 76.91 %	22.30 % 20.70 %	2.25 % 2.39 %
AOL Mail	4543 4735	3434 3639	1001 989	108 107	75.59 % 76.85 %	22.03 % 20.89 %	2.38 % 2.26 %
Mail.com	4701 4660	3659 3649	930 901	112 110	77.83 % 78.30 %	19.78 % 19.33 %	2.38 % 2.36 %
Yandex Mail	4869 4633	3670 3555	1084 981	115 97	75.37 % 76.73 %	22.26 % 21.17 %	2.36 % 2.09 %
GMX Mail	4425 4622	3314 3501	1004 1013	107 108	74.89 % 75.75 %	22.69 % 21.92 %	2.42 % 2.34 %
Zoho Mail	4663 4787	3641 3738	908 953	114 96	78.08 % 78.09 %	19.47 % 19.91 %	2.44 % 2.01 %
ProtonMail	4623 4774	3633 3807	884 865	106 102	78.59 % 79.74 %	19.12 % 18.12 %	2.29 % 2.14 %
Custom Mail	4532 4719	3602 3784	829 825	101 110	79.48 % 80.19 %	18.29 % 17.48 %	2.23 % 2.33 %
iCloud Mail	4593 4673	3292 3437	1193 1127	108 109	71.67 % 73.55 %	25.97 % 24.12 %	2.35 % 2.33 %
Tuta	4719 4758	3680 3801	926 861	113 96	77.98 % 79.89 %	19.62 % 18.10 %	2.39 % 2.02 %
Juno.com	4737 4742	3718 3777	898 859	121 106	78.49 % 79.65 %	18.96 % 18.11 %	2.55 % 2.24 %
Mailfence	4650 4549	3665 3624	881 818	104 107	78.82 % 79.67 %	18.95 % 17.98 %	2.24 % 2.35 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.