Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.823 65.627	49.612 50.702	13.681 13.404	1.530 1.521

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.53 % 77.26 %	21.11 % 20.42 %	2.36 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4967 5201	3819 3958	1044 1129	104 114	76.89 % 76.10 %	21.02 % 21.71 %	2.09 % 2.19 %
Elektronics	4857 5061	3760 3937	980 1009	117 115	77.41 % 77.79 %	20.18 % 19.94 %	2.41 % 2.27 %
Entertainment	4771 5098	3618 3903	1040 1061	113 134	75.83 % 76.56 %	21.80 % 20.81 %	2.37 % 2.63 %
Cosmetics & Beauty	4820 4857	3701 3764	1006 977	113 116	76.78 % 77.50 %	20.87 % 20.12 %	2.34 % 2.39 %
Food & Drink	4984 4994	3807 3859	1055 1022	122 113	76.38 % 77.27 %	21.17 % 20.46 %	2.45 % 2.26 %
Home & Garden	5148 4924	3953 3798	1083 1008	112 118	76.79 % 77.13 %	21.04 % 20.47 %	2.18 % 2.40 %
Finance	4877 4986	3936 4016	824 857	117 113	80.71 % 80.55 %	16.90 % 17.19 %	2.40 % 2.27 %
Health	4966 5418	3934 4340	915 963	117 115	79.22 % 80.10 %	18.43 % 17.77 %	2.36 % 2.12 %
Pets	5194 5251	3913 4033	1153 1100	128 118	75.34 % 76.80 %	22.20 % 20.95 %	2.46 % 2.25 %
Sport & Fitness	5132 4817	3914 3752	1088 958	130 107	76.27 % 77.89 %	21.20 % 19.89 %	2.53 % 2.22 %
Job & Career	4862 4910	3595 3674	1152 1121	115 115	73.94 % 74.83 %	23.69 % 22.83 %	2.37 % 2.34 %
Dating	5050 5001	3652 3659	1280 1232	118 110	72.32 % 73.17 %	25.35 % 24.64 %	2.34 % 2.20 %
Other	5195 5109	4010 4009	1061 967	124 133	77.19 % 78.47 %	20.42 % 18.93 %	2.39 % 2.60 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4496 4675	3284 3428	1109 1144	103 103	73.04 % 73.33 %	24.67 % 24.47 %	2.29 % 2.20 %
Outlook Mail	4640 4532	3442 3427	1082 1003	116 102	74.18 % 75.62 %	23.32 % 22.13 %	2.50 % 2.25 %
Yahoo Mail	4702 4769	3545 3653	1045 994	112 122	75.39 % 76.60 %	22.22 % 20.84 %	2.38 % 2.56 %
AOL Mail	4529 4688	3443 3610	987 969	99 109	76.02 % 77.01 %	21.79 % 20.67 %	2.19 % 2.33 %
Mail.com	4597 4723	3574 3704	916 910	107 109	77.75 % 78.42 %	19.93 % 19.27 %	2.33 % 2.31 %
Yandex Mail	4806 4666	3627 3558	1063 1002	116 106	75.47 % 76.25 %	22.12 % 21.47 %	2.41 % 2.27 %
GMX Mail	4404 4739	3284 3574	1016 1046	104 119	74.57 % 75.42 %	23.07 % 22.07 %	2.36 % 2.51 %
Zoho Mail	4758 4721	3712 3688	927 931	119 102	78.02 % 78.12 %	19.48 % 19.72 %	2.50 % 2.16 %
ProtonMail	4614 4850	3641 3847	870 893	103 110	78.91 % 79.32 %	18.86 % 18.41 %	2.23 % 2.27 %
Custom Mail	4551 4761	3632 3786	820 860	99 115	79.81 % 79.52 %	18.02 % 18.06 %	2.18 % 2.42 %
iCloud Mail	4634 4565	3330 3353	1190 1101	114 111	71.86 % 73.45 %	25.68 % 24.12 %	2.46 % 2.43 %
Tuta	4650 4644	3645 3699	897 850	108 95	78.39 % 79.65 %	19.29 % 18.30 %	2.32 % 2.05 %
Juno.com	4689 4715	3684 3732	883 871	122 112	78.57 % 79.15 %	18.83 % 18.47 %	2.60 % 2.38 %
Mailfence	4753 4579	3769 3643	876 830	108 106	79.30 % 79.56 %	18.43 % 18.13 %	2.27 % 2.31 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.