Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.943 65.680	50.213 50.687	13.299 13.479	1.431 1.514

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.32 % 77.17 %	20.48 % 20.52 %	2.20 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4988 5183	3830 3952	1056 1119	102 112	76.78 % 76.25 %	21.17 % 21.59 %	2.04 % 2.16 %
Elektronics	4810 5150	3757 4015	951 1020	102 115	78.11 % 77.96 %	19.77 % 19.81 %	2.12 % 2.23 %
Entertainment	4867 5206	3720 3977	1043 1101	104 128	76.43 % 76.39 %	21.43 % 21.15 %	2.14 % 2.46 %
Cosmetics & Beauty	4702 4841	3634 3753	960 975	108 113	77.29 % 77.53 %	20.42 % 20.14 %	2.30 % 2.33 %
Food & Drink	4946 4975	3838 3850	999 1014	109 111	77.60 % 77.39 %	20.20 % 20.38 %	2.20 % 2.23 %
Home & Garden	5165 5121	4008 3940	1049 1054	108 127	77.60 % 76.94 %	20.31 % 20.58 %	2.09 % 2.48 %
Finance	4945 4854	4009 3894	821 842	115 118	81.07 % 80.22 %	16.60 % 17.35 %	2.33 % 2.43 %
Health	5011 5371	4045 4317	860 942	106 112	80.72 % 80.38 %	17.16 % 17.54 %	2.12 % 2.09 %
Pets	5249 5245	4011 4017	1122 1110	116 118	76.41 % 76.59 %	21.38 % 21.16 %	2.21 % 2.25 %
Sport & Fitness	4961 4913	3798 3806	1044 1001	119 106	76.56 % 77.47 %	21.04 % 20.37 %	2.40 % 2.16 %
Job & Career	5017 4955	3788 3708	1114 1130	115 117	75.50 % 74.83 %	22.20 % 22.81 %	2.29 % 2.36 %
Dating	5171 5012	3792 3655	1263 1246	116 111	73.33 % 72.92 %	24.42 % 24.86 %	2.24 % 2.21 %
Other	5111 4854	3983 3803	1017 925	111 126	77.93 % 78.35 %	19.90 % 19.06 %	2.17 % 2.60 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4486 4697	3320 3439	1070 1157	96 101	74.01 % 73.22 %	23.85 % 24.63 %	2.14 % 2.15 %
Outlook Mail	4590 4568	3482 3440	1006 1026	102 102	75.86 % 75.31 %	21.92 % 22.46 %	2.22 % 2.23 %
Yahoo Mail	4804 4830	3675 3690	1029 1020	100 120	76.50 % 76.40 %	21.42 % 21.12 %	2.08 % 2.48 %
AOL Mail	4521 4697	3468 3592	949 988	104 117	76.71 % 76.47 %	20.99 % 21.03 %	2.30 % 2.49 %
Mail.com	4696 4524	3687 3538	906 880	103 106	78.51 % 78.21 %	19.29 % 19.45 %	2.19 % 2.34 %
Yandex Mail	4875 4712	3719 3607	1047 998	109 107	76.29 % 76.55 %	21.48 % 21.18 %	2.24 % 2.27 %
GMX Mail	4452 4594	3376 3471	977 1014	99 109	75.83 % 75.56 %	21.95 % 22.07 %	2.22 % 2.37 %
Zoho Mail	4689 4828	3696 3766	887 959	106 103	78.82 % 78.00 %	18.92 % 19.86 %	2.26 % 2.13 %
ProtonMail	4614 4851	3664 3840	850 904	100 107	79.41 % 79.16 %	18.42 % 18.64 %	2.17 % 2.21 %
Custom Mail	4463 4690	3580 3747	790 828	93 115	80.22 % 79.89 %	17.70 % 17.65 %	2.08 % 2.45 %
iCloud Mail	4618 4638	3339 3383	1177 1146	102 109	72.30 % 72.94 %	25.49 % 24.71 %	2.21 % 2.35 %
Tuta	4732 4728	3725 3772	903 854	104 102	78.72 % 79.78 %	19.08 % 18.06 %	2.20 % 2.16 %
Juno.com	4718 4734	3738 3750	866 872	114 112	79.23 % 79.21 %	18.36 % 18.42 %	2.42 % 2.37 %
Mailfence	4685 4589	3744 3652	842 833	99 104	79.91 % 79.58 %	17.97 % 18.15 %	2.11 % 2.27 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.