Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.108 65.591	50.027 51.083	13.594 13.168	1.487 1.340

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.84 % 77.88 %	20.88 % 20.08 %	2.28 % 2.04 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5003 5176	3890 3986	1011 1089	102 101	77.75 % 77.01 %	20.21 % 21.04 %	2.04 % 1.95 %
Elektronics	4994 5079	3875 3994	998 978	121 107	77.59 % 78.64 %	19.98 % 19.26 %	2.42 % 2.11 %
Entertainment	4888 5099	3723 3952	1050 1029	115 118	76.17 % 77.51 %	21.48 % 20.18 %	2.35 % 2.31 %
Cosmetics & Beauty	4954 4855	3827 3794	1017 964	110 97	77.25 % 78.15 %	20.53 % 19.86 %	2.22 % 2.00 %
Food & Drink	4881 5054	3760 3934	1006 1026	115 94	77.03 % 77.84 %	20.61 % 20.30 %	2.36 % 1.86 %
Home & Garden	5164 4930	3981 3827	1073 997	110 106	77.09 % 77.63 %	20.78 % 20.22 %	2.13 % 2.15 %
Finance	5006 5052	4057 4098	832 850	117 104	81.04 % 81.12 %	16.62 % 16.83 %	2.34 % 2.06 %
Health	4959 5385	3945 4332	900 949	114 104	79.55 % 80.45 %	18.15 % 17.62 %	2.30 % 1.93 %
Pets	5179 5176	3911 4012	1143 1063	125 101	75.52 % 77.51 %	22.07 % 20.54 %	2.41 % 1.95 %
Sport & Fitness	5062 4783	3851 3736	1090 950	121 97	76.08 % 78.11 %	21.53 % 19.86 %	2.39 % 2.03 %
Job & Career	4784 4963	3538 3751	1140 1108	106 104	73.95 % 75.58 %	23.83 % 22.33 %	2.22 % 2.10 %
Dating	5029 4853	3637 3566	1277 1196	115 91	72.32 % 73.48 %	25.39 % 24.64 %	2.29 % 1.88 %
Other	5205 5186	4032 4101	1057 969	116 116	77.46 % 79.08 %	20.31 % 18.68 %	2.23 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4665 4758	3427 3508	1133 1160	105 90	73.46 % 73.73 %	24.29 % 24.38 %	2.25 % 1.89 %
Outlook Mail	4729 4440	3527 3390	1091 960	111 90	74.58 % 76.35 %	23.07 % 21.62 %	2.35 % 2.03 %
Yahoo Mail	4699 4735	3550 3664	1040 966	109 105	75.55 % 77.38 %	22.13 % 20.40 %	2.32 % 2.22 %
AOL Mail	4477 4668	3422 3624	957 949	98 95	76.44 % 77.63 %	21.38 % 20.33 %	2.19 % 2.04 %
Mail.com	4529 4759	3538 3743	885 918	106 98	78.12 % 78.65 %	19.54 % 19.29 %	2.34 % 2.06 %
Yandex Mail	4855 4645	3696 3561	1053 993	106 91	76.13 % 76.66 %	21.69 % 21.38 %	2.18 % 1.96 %
GMX Mail	4457 4689	3340 3543	1013 1039	104 107	74.94 % 75.56 %	22.73 % 22.16 %	2.33 % 2.28 %
Zoho Mail	4671 4660	3647 3669	908 905	116 86	78.08 % 78.73 %	19.44 % 19.42 %	2.48 % 1.85 %
ProtonMail	4629 4930	3643 3945	884 883	102 102	78.70 % 80.02 %	19.10 % 17.91 %	2.20 % 2.07 %
Custom Mail	4605 4755	3699 3824	812 829	94 102	80.33 % 80.42 %	17.63 % 17.43 %	2.04 % 2.15 %
iCloud Mail	4625 4483	3333 3326	1183 1059	109 98	72.06 % 74.19 %	25.58 % 23.62 %	2.36 % 2.19 %
Tuta	4627 4691	3649 3781	872 828	106 82	78.86 % 80.60 %	18.85 % 17.65 %	2.29 % 1.75 %
Juno.com	4702 4708	3704 3758	880 850	118 100	78.77 % 79.82 %	18.72 % 18.05 %	2.51 % 2.12 %
Mailfence	4838 4670	3852 3747	883 829	103 94	79.62 % 80.24 %	18.25 % 17.75 %	2.13 % 2.01 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.