Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.615 64.607	49.541 51.485	13.785 11.987	1.579 1.282

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.67 % 79.69 %	21.33 % 18.55 %	2.44 % 1.98 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5018 5149	3908 4064	1019 995	110 98	77.88 % 78.93 %	20.31 % 19.32 %	2.19 % 1.90 %
Elektronics	5054 4937	3920 3959	1033 884	132 105	77.56 % 80.19 %	20.44 % 17.91 %	2.61 % 2.13 %
Entertainment	4913 5044	3747 4003	1071 934	122 111	76.27 % 79.36 %	21.80 % 18.52 %	2.48 % 2.20 %
Cosmetics & Beauty	4934 4653	3795 3713	1024 852	120 90	76.92 % 79.80 %	20.75 % 18.31 %	2.43 % 1.93 %
Food & Drink	4824 5047	3719 4017	1010 954	117 93	77.09 % 79.59 %	20.94 % 18.90 %	2.43 % 1.84 %
Home & Garden	5089 4863	3914 3865	1091 916	120 99	76.91 % 79.48 %	21.44 % 18.84 %	2.36 % 2.04 %
Finance	5008 5039	4014 4163	912 796	125 98	80.15 % 82.62 %	18.21 % 15.80 %	2.50 % 1.94 %
Health	4944 5172	3899 4226	953 855	118 99	78.86 % 81.71 %	19.28 % 16.53 %	2.39 % 1.91 %
Pets	4996 5116	3764 4064	1123 968	127 99	75.34 % 79.44 %	22.48 % 18.92 %	2.54 % 1.94 %
Sport & Fitness	4986 4798	3777 3846	1088 866	128 97	75.75 % 80.16 %	21.82 % 18.05 %	2.57 % 2.02 %
Job & Career	4807 4890	3565 3804	1142 995	115 100	74.16 % 77.79 %	23.76 % 20.35 %	2.39 % 2.04 %
Dating	4864 4802	3522 3639	1233 1088	121 88	72.41 % 75.78 %	25.35 % 22.66 %	2.49 % 1.83 %
Other	5178 5097	3997 4122	1086 884	124 105	77.19 % 80.87 %	20.97 % 17.34 %	2.39 % 2.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4746 4699	3504 3577	1141 1043	114 84	73.83 % 76.12 %	24.04 % 22.20 %	2.40 % 1.79 %
Outlook Mail	4765 4544	3571 3589	1097 876	123 87	74.94 % 78.98 %	23.02 % 19.28 %	2.58 % 1.91 %
Yahoo Mail	4672 4692	3514 3723	1036 875	114 102	75.21 % 79.35 %	22.17 % 18.65 %	2.44 % 2.17 %
AOL Mail	4455 4679	3409 3742	960 865	105 92	76.52 % 79.97 %	21.55 % 18.49 %	2.36 % 1.97 %
Mail.com	4524 4710	3511 3774	911 851	116 92	77.61 % 80.13 %	20.14 % 18.07 %	2.56 % 1.95 %
Yandex Mail	4871 4584	3709 3617	1075 891	114 89	76.14 % 78.90 %	22.07 % 19.44 %	2.34 % 1.94 %
GMX Mail	4538 4687	3415 3659	1046 936	115 102	75.25 % 78.07 %	23.05 % 19.97 %	2.53 % 2.18 %
Zoho Mail	4621 4616	3595 3721	945 829	120 85	77.80 % 80.61 %	20.45 % 17.96 %	2.60 % 1.84 %
ProtonMail	4697 4942	3679 4026	926 831	110 102	78.33 % 81.46 %	19.71 % 16.82 %	2.34 % 2.06 %
Custom Mail	4723 4792	3755 3915	877 786	103 99	79.50 % 81.70 %	18.57 % 16.40 %	2.18 % 2.07 %
iCloud Mail	4663 4499	3394 3449	1198 963	117 95	72.79 % 76.66 %	25.69 % 21.40 %	2.51 % 2.11 %
Tuta	4639 4611	3646 3769	904 774	113 80	78.59 % 81.74 %	19.49 % 16.79 %	2.44 % 1.73 %
Juno.com	4641 4635	3630 3767	909 784	124 96	78.22 % 81.27 %	19.59 % 16.91 %	2.67 % 2.07 %
Mailfence	4060 3917	3209 3157	760 683	91 77	79.04 % 80.60 %	18.72 % 17.44 %	2.24 % 1.97 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.