Mailgun and CleverReach Email Deliverability Comparison

Mailgun

CleverReach

In this comparison, the deliverability of Mailgun and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.817 76.527	58.432 59.417	15.691 15.449	1.694 1.661

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.07 % 77.64 %	20.70 % 20.19 %	2.23 % 2.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5917 6001	4589 4605	1209 1273	119 123	77.56 % 76.74 %	20.43 % 21.21 %	2.01 % 2.05 %
Elektronics	5757 5925	4488 4630	1137 1165	132 130	77.96 % 78.14 %	19.75 % 19.66 %	2.29 % 2.19 %
Entertainment	5685 5939	4352 4580	1206 1214	127 145	76.55 % 77.12 %	21.21 % 20.44 %	2.23 % 2.44 %
Cosmetics & Beauty	5679 5656	4393 4405	1160 1128	126 123	77.36 % 77.88 %	20.43 % 19.94 %	2.22 % 2.17 %
Food & Drink	5724 5914	4411 4585	1181 1206	132 123	77.06 % 77.53 %	20.63 % 20.39 %	2.31 % 2.08 %
Home & Garden	6045 5741	4672 4443	1247 1169	126 129	77.29 % 77.39 %	20.63 % 20.36 %	2.08 % 2.25 %
Finance	5770 5824	4690 4710	947 988	133 126	81.28 % 80.87 %	16.41 % 16.96 %	2.31 % 2.16 %
Health	5801 6272	4632 5042	1040 1103	129 127	79.85 % 80.39 %	17.93 % 17.59 %	2.22 % 2.02 %
Pets	6046 6103	4587 4703	1320 1273	139 127	75.87 % 77.06 %	21.83 % 20.86 %	2.30 % 2.08 %
Sport & Fitness	5884 5573	4502 4352	1242 1103	140 118	76.51 % 78.09 %	21.11 % 19.79 %	2.38 % 2.12 %
Job & Career	5672 5753	4210 4337	1334 1288	128 128	74.22 % 75.39 %	23.52 % 22.39 %	2.26 % 2.22 %
Dating	5815 5807	4227 4268	1460 1420	128 119	72.69 % 73.50 %	25.11 % 24.45 %	2.20 % 2.05 %
Other	6022 6019	4679 4757	1208 1119	135 143	77.70 % 79.03 %	20.06 % 18.59 %	2.24 % 2.38 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5358 5544	3944 4082	1298 1350	116 112	73.61 % 73.63 %	24.23 % 24.35 %	2.16 % 2.02 %
Outlook Mail	5434 5242	4072 3982	1234 1149	128 111	74.94 % 75.96 %	22.71 % 21.92 %	2.36 % 2.12 %
Yahoo Mail	5489 5506	4172 4237	1194 1137	123 132	76.01 % 76.95 %	21.75 % 20.65 %	2.24 % 2.40 %
AOL Mail	5235 5426	4005 4194	1119 1114	111 118	76.50 % 77.29 %	21.38 % 20.53 %	2.12 % 2.17 %
Mail.com	5341 5502	4176 4322	1046 1062	119 118	78.19 % 78.55 %	19.58 % 19.30 %	2.23 % 2.14 %
Yandex Mail	5624 5425	4289 4144	1212 1165	123 116	76.26 % 76.39 %	21.55 % 21.47 %	2.19 % 2.14 %
GMX Mail	5217 5466	3920 4141	1181 1195	116 130	75.14 % 75.76 %	22.64 % 21.86 %	2.22 % 2.38 %
Zoho Mail	5440 5507	4267 4319	1043 1078	130 110	78.44 % 78.43 %	19.17 % 19.58 %	2.39 % 2.00 %
ProtonMail	5363 5714	4240 4560	1007 1029	116 125	79.06 % 79.80 %	18.78 % 18.01 %	2.16 % 2.19 %
Custom Mail	5350 5535	4299 4436	940 975	111 124	80.36 % 80.14 %	17.57 % 17.62 %	2.07 % 2.24 %
iCloud Mail	5409 5248	3914 3885	1370 1243	125 120	72.36 % 74.03 %	25.33 % 23.69 %	2.31 % 2.29 %
Tuta	5428 5504	4291 4416	1018 981	119 107	79.05 % 80.23 %	18.75 % 17.82 %	2.19 % 1.94 %
Juno.com	5526 5539	4363 4406	1025 1008	138 125	78.95 % 79.55 %	18.55 % 18.20 %	2.50 % 2.26 %
Mailfence	5603 5369	4480 4293	1004 963	119 113	79.96 % 79.96 %	17.92 % 17.94 %	2.12 % 2.10 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.