CleverReach and Mailgun Email Deliverability Comparison

CleverReach

Mailgun

In this comparison, the deliverability of CleverReach and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.680 64.943	50.687 50.213	13.479 13.299	1.514 1.431

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.17 % 77.32 %	20.52 % 20.48 %	2.31 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5183 4988	3952 3830	1119 1056	112 102	76.25 % 76.78 %	21.59 % 21.17 %	2.16 % 2.04 %
Elektronics	5150 4810	4015 3757	1020 951	115 102	77.96 % 78.11 %	19.81 % 19.77 %	2.23 % 2.12 %
Entertainment	5206 4867	3977 3720	1101 1043	128 104	76.39 % 76.43 %	21.15 % 21.43 %	2.46 % 2.14 %
Cosmetics & Beauty	4841 4702	3753 3634	975 960	113 108	77.53 % 77.29 %	20.14 % 20.42 %	2.33 % 2.30 %
Food & Drink	4975 4946	3850 3838	1014 999	111 109	77.39 % 77.60 %	20.38 % 20.20 %	2.23 % 2.20 %
Home & Garden	5121 5165	3940 4008	1054 1049	127 108	76.94 % 77.60 %	20.58 % 20.31 %	2.48 % 2.09 %
Finance	4854 4945	3894 4009	842 821	118 115	80.22 % 81.07 %	17.35 % 16.60 %	2.43 % 2.33 %
Health	5371 5011	4317 4045	942 860	112 106	80.38 % 80.72 %	17.54 % 17.16 %	2.09 % 2.12 %
Pets	5245 5249	4017 4011	1110 1122	118 116	76.59 % 76.41 %	21.16 % 21.38 %	2.25 % 2.21 %
Sport & Fitness	4913 4961	3806 3798	1001 1044	106 119	77.47 % 76.56 %	20.37 % 21.04 %	2.16 % 2.40 %
Job & Career	4955 5017	3708 3788	1130 1114	117 115	74.83 % 75.50 %	22.81 % 22.20 %	2.36 % 2.29 %
Dating	5012 5171	3655 3792	1246 1263	111 116	72.92 % 73.33 %	24.86 % 24.42 %	2.21 % 2.24 %
Other	4854 5111	3803 3983	925 1017	126 111	78.35 % 77.93 %	19.06 % 19.90 %	2.60 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4697 4486	3439 3320	1157 1070	101 96	73.22 % 74.01 %	24.63 % 23.85 %	2.15 % 2.14 %
Outlook Mail	4568 4590	3440 3482	1026 1006	102 102	75.31 % 75.86 %	22.46 % 21.92 %	2.23 % 2.22 %
Yahoo Mail	4830 4804	3690 3675	1020 1029	120 100	76.40 % 76.50 %	21.12 % 21.42 %	2.48 % 2.08 %
AOL Mail	4697 4521	3592 3468	988 949	117 104	76.47 % 76.71 %	21.03 % 20.99 %	2.49 % 2.30 %
Mail.com	4524 4696	3538 3687	880 906	106 103	78.21 % 78.51 %	19.45 % 19.29 %	2.34 % 2.19 %
Yandex Mail	4712 4875	3607 3719	998 1047	107 109	76.55 % 76.29 %	21.18 % 21.48 %	2.27 % 2.24 %
GMX Mail	4594 4452	3471 3376	1014 977	109 99	75.56 % 75.83 %	22.07 % 21.95 %	2.37 % 2.22 %
Zoho Mail	4828 4689	3766 3696	959 887	103 106	78.00 % 78.82 %	19.86 % 18.92 %	2.13 % 2.26 %
ProtonMail	4851 4614	3840 3664	904 850	107 100	79.16 % 79.41 %	18.64 % 18.42 %	2.21 % 2.17 %
Custom Mail	4690 4463	3747 3580	828 790	115 93	79.89 % 80.22 %	17.65 % 17.70 %	2.45 % 2.08 %
iCloud Mail	4638 4618	3383 3339	1146 1177	109 102	72.94 % 72.30 %	24.71 % 25.49 %	2.35 % 2.21 %
Tuta	4728 4732	3772 3725	854 903	102 104	79.78 % 78.72 %	18.06 % 19.08 %	2.16 % 2.20 %
Juno.com	4734 4718	3750 3738	872 866	112 114	79.21 % 79.23 %	18.42 % 18.36 %	2.37 % 2.42 %
Mailfence	4589 4685	3652 3744	833 842	104 99	79.58 % 79.91 %	18.15 % 17.97 %	2.27 % 2.11 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.