Mailgun and CampaignMonitor Email Deliverability Comparison

Mailgun

CampaignMonitor

In this comparison, the deliverability of Mailgun and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.817 76.023	58.432 59.015	15.691 15.420	1.694 1.588

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.07 % 77.63 %	20.70 % 20.28 %	2.23 % 2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5917 6148	4589 4771	1209 1245	119 132	77.56 % 77.60 %	20.43 % 20.25 %	2.01 % 2.15 %
Elektronics	5757 6059	4488 4647	1137 1286	132 126	77.96 % 76.70 %	19.75 % 21.22 %	2.29 % 2.08 %
Entertainment	5685 5827	4352 4539	1206 1171	127 117	76.55 % 77.90 %	21.21 % 20.10 %	2.23 % 2.01 %
Cosmetics & Beauty	5679 6049	4393 4757	1160 1176	126 116	77.36 % 78.64 %	20.43 % 19.44 %	2.22 % 1.92 %
Food & Drink	5724 5933	4411 4594	1181 1222	132 117	77.06 % 77.43 %	20.63 % 20.60 %	2.31 % 1.97 %
Home & Garden	6045 5739	4672 4419	1247 1198	126 122	77.29 % 77.00 %	20.63 % 20.87 %	2.08 % 2.13 %
Finance	5770 5870	4690 4717	947 1021	133 132	81.28 % 80.36 %	16.41 % 17.39 %	2.31 % 2.25 %
Health	5801 5666	4632 4617	1040 919	129 130	79.85 % 81.49 %	17.93 % 16.22 %	2.22 % 2.29 %
Pets	6046 5700	4587 4403	1320 1175	139 122	75.87 % 77.25 %	21.83 % 20.61 %	2.30 % 2.14 %
Sport & Fitness	5884 5955	4502 4565	1242 1269	140 121	76.51 % 76.66 %	21.11 % 21.31 %	2.38 % 2.03 %
Job & Career	5672 5655	4210 4270	1334 1267	128 118	74.22 % 75.51 %	23.52 % 22.40 %	2.26 % 2.09 %
Dating	5815 5739	4227 4221	1460 1400	128 118	72.69 % 73.55 %	25.11 % 24.39 %	2.20 % 2.06 %
Other	6022 5683	4679 4495	1208 1071	135 117	77.70 % 79.10 %	20.06 % 18.85 %	2.24 % 2.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5358 5263	3944 3858	1298 1297	116 108	73.61 % 73.30 %	24.23 % 24.64 %	2.16 % 2.05 %
Outlook Mail	5434 5400	4072 4058	1234 1219	128 123	74.94 % 75.15 %	22.71 % 22.57 %	2.36 % 2.28 %
Yahoo Mail	5489 5429	4172 4167	1194 1151	123 111	76.01 % 76.75 %	21.75 % 21.20 %	2.24 % 2.04 %
AOL Mail	5235 5553	4005 4264	1119 1175	111 114	76.50 % 76.79 %	21.38 % 21.16 %	2.12 % 2.05 %
Mail.com	5341 5444	4176 4300	1046 1033	119 111	78.19 % 78.99 %	19.58 % 18.98 %	2.23 % 2.04 %
Yandex Mail	5624 5225	4289 4014	1212 1101	123 110	76.26 % 76.82 %	21.55 % 21.07 %	2.19 % 2.11 %
GMX Mail	5217 5434	3920 4128	1181 1197	116 109	75.14 % 75.97 %	22.64 % 22.03 %	2.22 % 2.01 %
Zoho Mail	5440 5571	4267 4420	1043 1033	130 118	78.44 % 79.34 %	19.17 % 18.54 %	2.39 % 2.12 %
ProtonMail	5363 5464	4240 4347	1007 992	116 125	79.06 % 79.56 %	18.78 % 18.16 %	2.16 % 2.29 %
Custom Mail	5350 5363	4299 4328	940 928	111 107	80.36 % 80.70 %	17.57 % 17.30 %	2.07 % 2.00 %
iCloud Mail	5409 5333	3914 3947	1370 1278	125 108	72.36 % 74.01 %	25.33 % 23.96 %	2.31 % 2.03 %
Tuta	5428 5594	4291 4432	1018 1048	119 114	79.05 % 79.23 %	18.75 % 18.73 %	2.19 % 2.04 %
Juno.com	5526 5673	4363 4540	1025 1012	138 121	78.95 % 80.03 %	18.55 % 17.84 %	2.50 % 2.13 %
Mailfence	5603 5277	4480 4212	1004 956	119 109	79.96 % 79.82 %	17.92 % 18.12 %	2.12 % 2.07 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.