Mailgun and CampaignMonitor Email Deliverability Comparison

Mailgun

CampaignMonitor

In this comparison, the deliverability of Mailgun and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.615 64.477	49.541 50.429	13.785 12.942	1.579 1.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.67 % 78.21 %	21.33 % 20.07 %	2.44 % 2.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5018 5276	3908 4149	1019 1052	110 110	77.88 % 78.64 %	20.31 % 19.94 %	2.19 % 2.08 %
Elektronics	5054 5059	3920 3912	1033 1052	132 101	77.56 % 77.33 %	20.44 % 20.79 %	2.61 % 2.00 %
Entertainment	4913 4903	3747 3828	1071 974	122 96	76.27 % 78.07 %	21.80 % 19.87 %	2.48 % 1.96 %
Cosmetics & Beauty	4934 5043	3795 3986	1024 978	120 99	76.92 % 79.04 %	20.75 % 19.39 %	2.43 % 1.96 %
Food & Drink	4824 5077	3719 3955	1010 1032	117 100	77.09 % 77.90 %	20.94 % 20.33 %	2.43 % 1.97 %
Home & Garden	5089 4976	3914 3870	1091 1039	120 102	76.91 % 77.77 %	21.44 % 20.88 %	2.36 % 2.05 %
Finance	5008 4986	4014 4017	912 880	125 112	80.15 % 80.57 %	18.21 % 17.65 %	2.50 % 2.25 %
Health	4944 4821	3899 3930	953 809	118 99	78.86 % 81.52 %	19.28 % 16.78 %	2.39 % 2.05 %
Pets	4996 4871	3764 3791	1123 989	127 104	75.34 % 77.83 %	22.48 % 20.30 %	2.54 % 2.14 %
Sport & Fitness	4986 5025	3777 3882	1088 1043	128 102	75.75 % 77.25 %	21.82 % 20.76 %	2.57 % 2.03 %
Job & Career	4807 4737	3565 3630	1142 1038	115 99	74.16 % 76.63 %	23.76 % 21.91 %	2.39 % 2.09 %
Dating	4864 4843	3522 3620	1233 1131	121 103	72.41 % 74.75 %	25.35 % 23.35 %	2.49 % 2.13 %
Other	5178 4860	3997 3859	1086 925	124 93	77.19 % 79.40 %	20.97 % 19.03 %	2.39 % 1.91 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4746 4420	3504 3303	1141 1041	114 88	73.83 % 74.73 %	24.04 % 23.55 %	2.40 % 1.99 %
Outlook Mail	4765 4609	3571 3515	1097 1024	123 97	74.94 % 76.26 %	23.02 % 22.22 %	2.58 % 2.10 %
Yahoo Mail	4672 4760	3514 3672	1036 986	114 95	75.21 % 77.14 %	22.17 % 20.71 %	2.44 % 2.00 %
AOL Mail	4455 4801	3409 3696	960 1022	105 98	76.52 % 76.98 %	21.55 % 21.29 %	2.36 % 2.04 %
Mail.com	4524 4635	3511 3660	911 882	116 90	77.61 % 78.96 %	20.14 % 19.03 %	2.56 % 1.94 %
Yandex Mail	4871 4526	3709 3511	1075 948	114 92	76.14 % 77.57 %	22.07 % 20.95 %	2.34 % 2.03 %
GMX Mail	4538 4596	3415 3528	1046 984	115 87	75.25 % 76.76 %	23.05 % 21.41 %	2.53 % 1.89 %
Zoho Mail	4621 4783	3595 3837	945 874	120 99	77.80 % 80.22 %	20.45 % 18.27 %	2.60 % 2.07 %
ProtonMail	4697 4756	3679 3820	926 873	110 106	78.33 % 80.32 %	19.71 % 18.36 %	2.34 % 2.23 %
Custom Mail	4723 4613	3755 3739	877 809	103 94	79.50 % 81.05 %	18.57 % 17.54 %	2.18 % 2.04 %
iCloud Mail	4663 4633	3394 3481	1198 1072	117 96	72.79 % 75.13 %	25.69 % 23.14 %	2.51 % 2.07 %
Tuta	4639 4744	3646 3772	904 887	113 97	78.59 % 79.51 %	19.49 % 18.70 %	2.44 % 2.04 %
Juno.com	4641 4898	3630 3932	909 875	124 106	78.22 % 80.28 %	19.59 % 17.86 %	2.67 % 2.16 %
Mailfence	4060 3703	3209 2963	760 665	91 75	79.04 % 80.02 %	18.72 % 17.96 %	2.24 % 2.03 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.