Mailgun and CampaignMonitor Email Deliverability Comparison

Mailgun

CampaignMonitor

In this comparison, the deliverability of Mailgun and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.051 65.293	49.710 50.958	13.808 13.015	1.533 1.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.42 % 78.05 %	21.23 % 19.93 %	2.36 % 2.02 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4950 5020	3776 3919	1063 994	111 107	76.28 % 78.07 %	21.47 % 19.80 %	2.24 % 2.13 %
Elektronics	4824 5236	3726 4051	990 1073	108 112	77.24 % 77.37 %	20.52 % 20.49 %	2.24 % 2.14 %
Entertainment	4763 5088	3599 3969	1056 1014	108 105	75.56 % 78.01 %	22.17 % 19.93 %	2.27 % 2.06 %
Cosmetics & Beauty	4814 5233	3667 4143	1032 992	115 98	76.17 % 79.17 %	21.44 % 18.96 %	2.39 % 1.87 %
Food & Drink	5041 5174	3858 4021	1063 1056	120 97	76.53 % 77.72 %	21.09 % 20.41 %	2.38 % 1.87 %
Home & Garden	5187 4985	3979 3871	1094 1017	114 97	76.71 % 77.65 %	21.09 % 20.40 %	2.20 % 1.95 %
Finance	4952 4989	3994 4025	838 856	120 108	80.65 % 80.68 %	16.92 % 17.16 %	2.42 % 2.16 %
Health	4979 4911	3962 4017	905 785	112 109	79.57 % 81.80 %	18.18 % 15.98 %	2.25 % 2.22 %
Pets	5199 4962	3914 3860	1160 1005	125 97	75.28 % 77.79 %	22.31 % 20.25 %	2.40 % 1.95 %
Sport & Fitness	5194 4982	3934 3844	1125 1032	135 106	75.74 % 77.16 %	21.66 % 20.71 %	2.60 % 2.13 %
Job & Career	4953 4950	3664 3752	1169 1099	120 99	73.98 % 75.80 %	23.60 % 22.20 %	2.42 % 2.00 %
Dating	5055 4948	3666 3642	1266 1213	123 93	72.52 % 73.61 %	25.04 % 24.51 %	2.43 % 1.88 %
Other	5140 4815	3971 3844	1047 879	122 92	77.26 % 79.83 %	20.37 % 18.26 %	2.37 % 1.91 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4581 4649	3340 3433	1135 1120	106 96	72.91 % 73.84 %	24.78 % 24.09 %	2.31 % 2.06 %
Outlook Mail	4667 4767	3480 3618	1076 1052	111 97	74.57 % 75.90 %	23.06 % 22.07 %	2.38 % 2.03 %
Yahoo Mail	4748 4593	3582 3558	1059 940	107 95	75.44 % 77.47 %	22.30 % 20.47 %	2.25 % 2.07 %
AOL Mail	4543 4641	3434 3583	1001 966	108 92	75.59 % 77.20 %	22.03 % 20.81 %	2.38 % 1.98 %
Mail.com	4701 4691	3659 3707	930 892	112 92	77.83 % 79.02 %	19.78 % 19.02 %	2.38 % 1.96 %
Yandex Mail	4869 4491	3670 3462	1084 934	115 95	75.37 % 77.09 %	22.26 % 20.80 %	2.36 % 2.12 %
GMX Mail	4425 4708	3314 3600	1004 1017	107 91	74.89 % 76.47 %	22.69 % 21.60 %	2.42 % 1.93 %
Zoho Mail	4663 4719	3641 3752	908 874	114 93	78.08 % 79.51 %	19.47 % 18.52 %	2.44 % 1.97 %
ProtonMail	4623 4715	3633 3769	884 845	106 101	78.59 % 79.94 %	19.12 % 17.92 %	2.29 % 2.14 %
Custom Mail	4532 4723	3602 3829	829 804	101 90	79.48 % 81.07 %	18.29 % 17.02 %	2.23 % 1.91 %
iCloud Mail	4593 4569	3292 3396	1193 1081	108 92	71.67 % 74.33 %	25.97 % 23.66 %	2.35 % 2.01 %
Tuta	4719 4713	3680 3749	926 868	113 96	77.98 % 79.55 %	19.62 % 18.42 %	2.39 % 2.04 %
Juno.com	4737 4754	3718 3830	898 827	121 97	78.49 % 80.56 %	18.96 % 17.40 %	2.55 % 2.04 %
Mailfence	4650 4560	3665 3672	881 795	104 93	78.82 % 80.53 %	18.95 % 17.43 %	2.24 % 2.04 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.