Mailgun and Benchmark Email Email Deliverability Comparison

Mailgun

Benchmark Email

In this comparison, the deliverability of Mailgun and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.969 76.292	58.252 58.458	15.942 16.022	1.775 1.812

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.68 % 76.62 %	20.98 % 21.00 %	2.34 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5772 5850	4368 4451	1279 1259	125 140	75.68 % 76.09 %	22.16 % 21.52 %	2.17 % 2.39 %
Elektronics	5578 5781	4314 4458	1144 1195	120 128	77.34 % 77.11 %	20.51 % 20.67 %	2.15 % 2.21 %
Entertainment	5696 5795	4302 4442	1257 1208	137 145	75.53 % 76.65 %	22.07 % 20.85 %	2.41 % 2.50 %
Cosmetics & Beauty	5480 5920	4213 4516	1140 1255	127 149	76.88 % 76.28 %	20.80 % 21.20 %	2.32 % 2.52 %
Food & Drink	5929 5812	4520 4436	1270 1235	139 141	76.24 % 76.32 %	21.42 % 21.25 %	2.34 % 2.43 %
Home & Garden	6035 5674	4645 4312	1255 1226	135 136	76.97 % 76.00 %	20.80 % 21.61 %	2.24 % 2.40 %
Finance	5761 5979	4634 4820	987 1028	140 131	80.44 % 80.62 %	17.13 % 17.19 %	2.43 % 2.19 %
Health	5904 5840	4730 4695	1038 1006	136 139	80.12 % 80.39 %	17.58 % 17.23 %	2.30 % 2.38 %
Pets	6059 5865	4606 4470	1312 1249	141 146	76.02 % 76.21 %	21.65 % 21.30 %	2.33 % 2.49 %
Sport & Fitness	5799 5958	4399 4526	1259 1296	141 136	75.86 % 75.97 %	21.71 % 21.75 %	2.43 % 2.28 %
Job & Career	6027 5824	4520 4289	1367 1401	140 134	75.00 % 73.64 %	22.68 % 24.06 %	2.32 % 2.30 %
Dating	5859 6152	4269 4455	1448 1554	142 143	72.86 % 72.42 %	24.71 % 25.26 %	2.42 % 2.32 %
Other	6070 5842	4732 4588	1186 1110	152 144	77.96 % 78.53 %	19.54 % 19.00 %	2.50 % 2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5195 5700	3821 4182	1250 1384	124 134	73.55 % 73.37 %	24.06 % 24.28 %	2.39 % 2.35 %
Outlook Mail	5364 5471	4008 4118	1229 1221	127 132	74.72 % 75.27 %	22.91 % 22.32 %	2.37 % 2.41 %
Yahoo Mail	5576 5397	4236 4097	1215 1170	125 130	75.97 % 75.91 %	21.79 % 21.68 %	2.24 % 2.41 %
AOL Mail	5319 5444	4046 4122	1147 1186	126 136	76.07 % 75.72 %	21.56 % 21.79 %	2.37 % 2.50 %
Mail.com	5606 5463	4357 4216	1120 1125	129 122	77.72 % 77.17 %	19.98 % 20.59 %	2.30 % 2.23 %
Yandex Mail	5600 5504	4240 4151	1227 1226	133 127	75.71 % 75.42 %	21.91 % 22.27 %	2.38 % 2.31 %
GMX Mail	5388 5398	4060 4051	1204 1220	124 127	75.35 % 75.05 %	22.35 % 22.60 %	2.30 % 2.35 %
Zoho Mail	5479 5369	4270 4201	1075 1037	134 131	77.93 % 78.25 %	19.62 % 19.31 %	2.45 % 2.44 %
ProtonMail	5318 5477	4192 4322	1000 1031	126 124	78.83 % 78.91 %	18.80 % 18.82 %	2.37 % 2.26 %
Custom Mail	5364 5598	4263 4465	978 1002	123 131	79.47 % 79.76 %	18.23 % 17.90 %	2.29 % 2.34 %
iCloud Mail	5554 5337	3997 3883	1428 1323	129 131	71.97 % 72.76 %	25.71 % 24.79 %	2.32 % 2.45 %
Tuta	5522 5408	4326 4239	1074 1038	122 131	78.34 % 78.38 %	19.45 % 19.19 %	2.21 % 2.42 %
Juno.com	5453 5353	4294 4211	1024 1015	135 127	78.75 % 78.67 %	18.78 % 18.96 %	2.48 % 2.37 %
Mailfence	5231 5373	4142 4200	971 1044	118 129	79.18 % 78.17 %	18.56 % 19.43 %	2.26 % 2.40 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.