Mailgun and Benchmark Email Email Deliverability Comparison

Mailgun

Benchmark Email

In this comparison, the deliverability of Mailgun and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.674 76.745	58.172 58.968	15.752 15.953	1.750 1.824

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.87 % 76.84 %	20.82 % 20.79 %	2.31 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5807 5914	4432 4504	1249 1267	126 143	76.32 % 76.16 %	21.51 % 21.42 %	2.17 % 2.42 %
Elektronics	5609 5868	4350 4553	1135 1181	124 134	77.55 % 77.59 %	20.24 % 20.13 %	2.21 % 2.28 %
Entertainment	5693 5828	4321 4466	1238 1211	134 151	75.90 % 76.63 %	21.75 % 20.78 %	2.35 % 2.59 %
Cosmetics & Beauty	5442 5890	4193 4508	1123 1235	126 147	77.05 % 76.54 %	20.64 % 20.97 %	2.32 % 2.50 %
Food & Drink	5827 5750	4468 4392	1220 1217	139 141	76.68 % 76.38 %	20.94 % 21.17 %	2.39 % 2.45 %
Home & Garden	6002 5793	4637 4419	1232 1235	133 139	77.26 % 76.28 %	20.53 % 21.32 %	2.22 % 2.40 %
Finance	5689 6023	4586 4833	968 1058	135 132	80.61 % 80.24 %	17.02 % 17.57 %	2.37 % 2.19 %
Health	5901 5855	4740 4728	1029 989	132 138	80.33 % 80.75 %	17.44 % 16.89 %	2.24 % 2.36 %
Pets	6106 6044	4646 4628	1322 1266	138 150	76.09 % 76.57 %	21.65 % 20.95 %	2.26 % 2.48 %
Sport & Fitness	5766 5966	4387 4538	1235 1289	144 139	76.08 % 76.06 %	21.42 % 21.61 %	2.50 % 2.33 %
Job & Career	5894 5805	4429 4293	1326 1383	139 129	75.14 % 73.95 %	22.50 % 23.82 %	2.36 % 2.22 %
Dating	5917 6096	4302 4448	1476 1502	139 146	72.71 % 72.97 %	24.95 % 24.64 %	2.35 % 2.40 %
Other	6021 5913	4681 4658	1199 1120	141 135	77.74 % 78.78 %	19.91 % 18.94 %	2.34 % 2.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5225 5749	3843 4230	1261 1383	121 136	73.55 % 73.58 %	24.13 % 24.06 %	2.32 % 2.37 %
Outlook Mail	5372 5551	4050 4199	1197 1218	125 134	75.39 % 75.64 %	22.28 % 21.94 %	2.33 % 2.41 %
Yahoo Mail	5614 5389	4270 4096	1223 1163	121 130	76.06 % 76.01 %	21.78 % 21.58 %	2.16 % 2.41 %
AOL Mail	5264 5421	4012 4128	1129 1154	123 139	76.22 % 76.15 %	21.45 % 21.29 %	2.34 % 2.56 %
Mail.com	5427 5473	4242 4237	1064 1110	121 126	78.16 % 77.42 %	19.61 % 20.28 %	2.23 % 2.30 %
Yandex Mail	5673 5537	4290 4191	1249 1221	134 125	75.62 % 75.69 %	22.02 % 22.05 %	2.36 % 2.26 %
GMX Mail	5269 5437	3982 4101	1162 1209	125 127	75.57 % 75.43 %	22.05 % 22.24 %	2.37 % 2.34 %
Zoho Mail	5447 5426	4246 4257	1069 1041	132 128	77.95 % 78.46 %	19.63 % 19.19 %	2.42 % 2.36 %
ProtonMail	5379 5529	4253 4351	1002 1053	124 125	79.07 % 78.69 %	18.63 % 19.05 %	2.31 % 2.26 %
Custom Mail	5254 5609	4185 4490	952 990	117 129	79.65 % 80.05 %	18.12 % 17.65 %	2.23 % 2.30 %
iCloud Mail	5489 5310	3954 3859	1408 1320	127 131	72.03 % 72.67 %	25.65 % 24.86 %	2.31 % 2.47 %
Tuta	5433 5461	4263 4288	1045 1039	125 134	78.46 % 78.52 %	19.23 % 19.03 %	2.30 % 2.45 %
Juno.com	5454 5359	4307 4228	1009 1001	138 130	78.97 % 78.90 %	18.50 % 18.68 %	2.53 % 2.43 %
Mailfence	5374 5494	4275 4313	982 1051	117 130	79.55 % 78.50 %	18.27 % 19.13 %	2.18 % 2.37 %

Compare Mailgun with other providers

Compare the email deliverability of Mailgun with other providers.