Benchmark Email and Mailgun Email Deliverability Comparison

Benchmark Email

Mailgun

In this comparison, the deliverability of Benchmark Email and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.363 76.077	58.493 58.049	16.108 16.197	1.762 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.60 % 76.30 %	21.09 % 21.29 %	2.31 % 2.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5939 5855	4528 4381	1271 1335	140 139	76.24 % 74.82 %	21.40 % 22.80 %	2.36 % 2.37 %
Elektronics	5919 5720	4563 4393	1220 1197	136 130	77.09 % 76.80 %	20.61 % 20.93 %	2.30 % 2.27 %
Entertainment	5705 5826	4367 4378	1203 1308	135 140	76.55 % 75.15 %	21.09 % 22.45 %	2.37 % 2.40 %
Cosmetics & Beauty	5858 5567	4466 4251	1253 1178	139 138	76.24 % 76.36 %	21.39 % 21.16 %	2.37 % 2.48 %
Food & Drink	5785 5934	4381 4495	1261 1297	143 142	75.73 % 75.75 %	21.80 % 21.86 %	2.47 % 2.39 %
Home & Garden	5847 6032	4457 4622	1252 1271	138 139	76.23 % 76.62 %	21.41 % 21.07 %	2.36 % 2.30 %
Finance	5853 5773	4720 4627	1007 1004	126 142	80.64 % 80.15 %	17.20 % 17.39 %	2.15 % 2.46 %
Health	5742 5946	4636 4761	980 1046	126 139	80.74 % 80.07 %	17.07 % 17.59 %	2.19 % 2.34 %
Pets	6090 6019	4640 4567	1311 1316	139 136	76.19 % 75.88 %	21.53 % 21.86 %	2.28 % 2.26 %
Sport & Fitness	6008 5650	4554 4296	1321 1212	133 142	75.80 % 76.04 %	21.99 % 21.45 %	2.21 % 2.51 %
Job & Career	5783 5992	4284 4477	1365 1374	134 141	74.08 % 74.72 %	23.60 % 22.93 %	2.32 % 2.35 %
Dating	6002 5742	4325 4123	1540 1477	137 142	72.06 % 71.80 %	25.66 % 25.72 %	2.28 % 2.47 %
Other	5832 6021	4572 4678	1124 1182	136 161	78.40 % 77.69 %	19.27 % 19.63 %	2.33 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5601 5339	4105 3890	1365 1319	131 130	73.29 % 72.86 %	24.37 % 24.71 %	2.34 % 2.43 %
Outlook Mail	5730 5428	4293 4057	1305 1231	132 140	74.92 % 74.74 %	22.77 % 22.68 %	2.30 % 2.58 %
Yahoo Mail	5527 5411	4175 4099	1224 1193	128 119	75.54 % 75.75 %	22.15 % 22.05 %	2.32 % 2.20 %
AOL Mail	5404 5425	4084 4095	1189 1195	131 135	75.57 % 75.48 %	22.00 % 22.03 %	2.42 % 2.49 %
Mail.com	5347 5451	4134 4218	1094 1104	119 129	77.31 % 77.38 %	20.46 % 20.25 %	2.23 % 2.37 %
Yandex Mail	5557 5527	4218 4169	1207 1225	132 133	75.90 % 75.43 %	21.72 % 22.16 %	2.38 % 2.41 %
GMX Mail	5461 5613	4099 4213	1231 1270	131 130	75.06 % 75.06 %	22.54 % 22.63 %	2.40 % 2.32 %
Zoho Mail	5302 5391	4151 4175	1024 1085	127 131	78.29 % 77.44 %	19.31 % 20.13 %	2.40 % 2.43 %
ProtonMail	5422 5330	4271 4184	1036 1019	115 127	78.77 % 78.50 %	19.11 % 19.12 %	2.12 % 2.38 %
Custom Mail	5555 5403	4429 4262	1004 1005	122 136	79.73 % 78.88 %	18.07 % 18.60 %	2.20 % 2.52 %
iCloud Mail	5390 5561	3923 4002	1341 1431	126 128	72.78 % 71.97 %	24.88 % 25.73 %	2.34 % 2.30 %
Tuta	5355 5603	4204 4371	1022 1107	129 125	78.51 % 78.01 %	19.08 % 19.76 %	2.41 % 2.23 %
Juno.com	5394 5389	4247 4224	1030 1029	117 136	78.74 % 78.38 %	19.10 % 19.09 %	2.17 % 2.52 %
Mailfence	5318 5206	4160 4090	1036 984	122 132	78.22 % 78.56 %	19.48 % 18.90 %	2.29 % 2.54 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.