Benchmark Email and Mailgun Email Deliverability Comparison

Benchmark Email

Mailgun

In this comparison, the deliverability of Benchmark Email and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailgun than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.998 64.943	50.496 50.213	13.892 13.299	1.610 1.431

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailgun beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.51 % 77.32 %	21.05 % 20.48 %	2.44 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailgun is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5050 4988	3818 3830	1104 1056	128 102	75.60 % 76.78 %	21.86 % 21.17 %	2.53 % 2.04 %
Elektronics	5037 4810	3891 3757	1024 951	122 102	77.25 % 78.11 %	20.33 % 19.77 %	2.42 % 2.12 %
Entertainment	4916 4867	3753 3720	1032 1043	131 104	76.34 % 76.43 %	20.99 % 21.43 %	2.66 % 2.14 %
Cosmetics & Beauty	5130 4702	3905 3634	1094 960	131 108	76.12 % 77.29 %	21.33 % 20.42 %	2.55 % 2.30 %
Food & Drink	4966 4946	3788 3838	1056 999	122 109	76.28 % 77.60 %	21.26 % 20.20 %	2.46 % 2.20 %
Home & Garden	4955 5165	3765 4008	1068 1049	122 108	75.98 % 77.60 %	21.55 % 20.31 %	2.46 % 2.09 %
Finance	5214 4945	4164 4009	932 821	118 115	79.86 % 81.07 %	17.87 % 16.60 %	2.26 % 2.33 %
Health	5023 5011	4039 4045	862 860	122 106	80.41 % 80.72 %	17.16 % 17.16 %	2.43 % 2.12 %
Pets	5226 5249	3995 4011	1100 1122	131 116	76.44 % 76.41 %	21.05 % 21.38 %	2.51 % 2.21 %
Sport & Fitness	5067 4961	3831 3798	1117 1044	119 119	75.61 % 76.56 %	22.04 % 21.04 %	2.35 % 2.40 %
Job & Career	5039 5017	3712 3788	1214 1114	113 115	73.67 % 75.50 %	24.09 % 22.20 %	2.24 % 2.29 %
Dating	5302 5171	3863 3792	1310 1263	129 116	72.86 % 73.33 %	24.71 % 24.42 %	2.43 % 2.24 %
Other	5073 5111	3972 3983	979 1017	122 111	78.30 % 77.93 %	19.30 % 19.90 %	2.40 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailgun is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5062 4486	3704 3320	1236 1070	122 96	73.17 % 74.01 %	24.42 % 23.85 %	2.41 % 2.14 %
Outlook Mail	4745 4590	3578 3482	1047 1006	120 102	75.41 % 75.86 %	22.07 % 21.92 %	2.53 % 2.22 %
Yahoo Mail	4540 4804	3439 3675	988 1029	113 100	75.75 % 76.50 %	21.76 % 21.42 %	2.49 % 2.08 %
AOL Mail	4623 4521	3506 3468	998 949	119 104	75.84 % 76.71 %	21.59 % 20.99 %	2.57 % 2.30 %
Mail.com	4699 4696	3615 3687	970 906	114 103	76.93 % 78.51 %	20.64 % 19.29 %	2.43 % 2.19 %
Yandex Mail	4838 4875	3651 3719	1075 1047	112 109	75.47 % 76.29 %	22.22 % 21.48 %	2.32 % 2.24 %
GMX Mail	4634 4452	3475 3376	1048 977	111 99	74.99 % 75.83 %	22.62 % 21.95 %	2.40 % 2.22 %
Zoho Mail	4660 4689	3641 3696	903 887	116 106	78.13 % 78.82 %	19.38 % 18.92 %	2.49 % 2.26 %
ProtonMail	4758 4614	3727 3664	918 850	113 100	78.33 % 79.41 %	19.29 % 18.42 %	2.37 % 2.17 %
Custom Mail	4846 4463	3852 3580	879 790	115 93	79.49 % 80.22 %	18.14 % 17.70 %	2.37 % 2.08 %
iCloud Mail	4576 4618	3314 3339	1148 1177	114 102	72.42 % 72.30 %	25.09 % 25.49 %	2.49 % 2.21 %
Tuta	4623 4732	3623 3725	886 903	114 104	78.37 % 78.72 %	19.17 % 19.08 %	2.47 % 2.20 %
Juno.com	4672 4718	3685 3738	873 866	114 114	78.87 % 79.23 %	18.69 % 18.36 %	2.44 % 2.42 %
Mailfence	4722 4685	3686 3744	923 842	113 99	78.06 % 79.91 %	19.55 % 17.97 %	2.39 % 2.11 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.