MailerLite and Klick-Tipp Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for MailerLite.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
65.677
66.326
|
50.404
51.987
|
13.751
13.088
|
1.522
1.251
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats MailerLite in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
76.75 %
78.38 %
|
20.94 %
19.73 %
|
2.32 %
1.89 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4993
5064
|
3798
3956
|
1088
1024
|
107
84
|
76.07 %
78.12 %
|
21.79 %
20.22 %
|
2.14 %
1.66 %
|
| Elektronics |
5036
5163
|
3928
4054
|
1000
1018
|
108
91
|
78.00 %
78.52 %
|
19.86 %
19.72 %
|
2.14 %
1.76 %
|
| Entertainment |
5124
5295
|
3872
4141
|
1131
1038
|
121
116
|
75.57 %
78.21 %
|
22.07 %
19.60 %
|
2.36 %
2.19 %
|
| Cosmetics & Beauty |
5019
5235
|
3876
4123
|
1033
1008
|
110
104
|
77.23 %
78.76 %
|
20.58 %
19.26 %
|
2.19 %
1.99 %
|
| Food & Drink |
5028
5120
|
3833
4001
|
1074
1025
|
121
94
|
76.23 %
78.14 %
|
21.36 %
20.02 %
|
2.41 %
1.84 %
|
| Home & Garden |
5018
5105
|
3856
3995
|
1042
1020
|
120
90
|
76.84 %
78.26 %
|
20.77 %
19.98 %
|
2.39 %
1.76 %
|
| Finance |
4991
5187
|
3979
4254
|
887
825
|
125
108
|
79.72 %
82.01 %
|
17.77 %
15.91 %
|
2.50 %
2.08 %
|
| Health |
5024
5017
|
4052
4095
|
859
815
|
113
107
|
80.65 %
81.62 %
|
17.10 %
16.24 %
|
2.25 %
2.13 %
|
| Pets |
5107
5062
|
3914
3936
|
1070
1036
|
123
90
|
76.64 %
77.76 %
|
20.95 %
20.47 %
|
2.41 %
1.78 %
|
| Sport & Fitness |
4917
4985
|
3739
3880
|
1053
1012
|
125
93
|
76.04 %
77.83 %
|
21.42 %
20.30 %
|
2.54 %
1.87 %
|
| Job & Career |
5101
5090
|
3769
3860
|
1209
1134
|
123
96
|
73.89 %
75.83 %
|
23.70 %
22.28 %
|
2.41 %
1.89 %
|
| Dating |
5244
4873
|
3814
3588
|
1312
1196
|
118
89
|
72.73 %
73.63 %
|
25.02 %
24.54 %
|
2.25 %
1.83 %
|
| Other |
5075
5130
|
3974
4104
|
993
937
|
108
89
|
78.31 %
80.00 %
|
19.57 %
18.27 %
|
2.13 %
1.73 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than MailerLite.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4556
4688
|
3293
3506
|
1153
1103
|
110
79
|
72.28 %
74.79 %
|
25.31 %
23.53 %
|
2.41 %
1.69 %
|
| Outlook Mail |
4723
4770
|
3531
3691
|
1086
981
|
106
98
|
74.76 %
77.38 %
|
22.99 %
20.57 %
|
2.24 %
2.05 %
|
| Yahoo Mail |
4736
4758
|
3559
3693
|
1070
975
|
107
90
|
75.15 %
77.62 %
|
22.59 %
20.49 %
|
2.26 %
1.89 %
|
| AOL Mail |
4752
4883
|
3621
3751
|
1009
1040
|
122
92
|
76.20 %
76.82 %
|
21.23 %
21.30 %
|
2.57 %
1.88 %
|
| Mail.com |
4911
4608
|
3808
3675
|
985
841
|
118
92
|
77.54 %
79.75 %
|
20.06 %
18.25 %
|
2.40 %
2.00 %
|
| Yandex Mail |
4819
4848
|
3674
3764
|
1045
1002
|
100
82
|
76.24 %
77.64 %
|
21.68 %
20.67 %
|
2.08 %
1.69 %
|
| GMX Mail |
4882
4781
|
3677
3668
|
1087
1019
|
118
94
|
75.32 %
76.72 %
|
22.27 %
21.31 %
|
2.42 %
1.97 %
|
| Zoho Mail |
4470
4586
|
3481
3638
|
895
862
|
94
86
|
77.87 %
79.33 %
|
20.02 %
18.80 %
|
2.10 %
1.88 %
|
| ProtonMail |
4561
4727
|
3594
3768
|
855
865
|
112
94
|
78.80 %
79.71 %
|
18.75 %
18.30 %
|
2.46 %
1.99 %
|
| Custom Mail |
4633
4730
|
3716
3887
|
806
751
|
111
92
|
80.21 %
82.18 %
|
17.40 %
15.88 %
|
2.40 %
1.95 %
|
| iCloud Mail |
4739
4767
|
3509
3560
|
1128
1112
|
102
95
|
74.05 %
74.68 %
|
23.80 %
23.33 %
|
2.15 %
1.99 %
|
| Tuta |
4595
4766
|
3592
3807
|
890
871
|
113
88
|
78.17 %
79.88 %
|
19.37 %
18.28 %
|
2.46 %
1.85 %
|
| Juno.com |
4678
4721
|
3689
3801
|
886
836
|
103
84
|
78.86 %
80.51 %
|
18.94 %
17.71 %
|
2.20 %
1.78 %
|
| Mailfence |
4622
4693
|
3660
3778
|
856
830
|
106
85
|
79.19 %
80.50 %
|
18.52 %
17.69 %
|
2.29 %
1.81 %
|
Compare MailerLite with other providers
Compare the email deliverability of MailerLite with other providers.
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