MailerLite and Constant Contact Email Deliverability Comparison

MailerLite

Constant Contact

In this comparison, the deliverability of MailerLite and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.596 65.852	50.480 49.870	13.577 14.151	1.539 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.96 % 75.73 %	20.70 % 21.49 %	2.35 % 2.78 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4944 4975	3755 3735	1079 1093	110 147	75.95 % 75.08 %	21.82 % 21.97 %	2.22 % 2.95 %
Elektronics	5146 5013	4020 3808	1011 1072	115 133	78.12 % 75.96 %	19.65 % 21.38 %	2.23 % 2.65 %
Entertainment	4977 5191	3776 3918	1084 1130	117 143	75.87 % 75.48 %	21.78 % 21.77 %	2.35 % 2.75 %
Cosmetics & Beauty	5023 5249	3895 3970	1016 1140	112 139	77.54 % 75.63 %	20.23 % 21.72 %	2.23 % 2.65 %
Food & Drink	4972 5000	3790 3762	1056 1109	126 129	76.23 % 75.24 %	21.24 % 22.18 %	2.53 % 2.58 %
Home & Garden	5094 4940	3929 3732	1043 1070	122 138	77.13 % 75.55 %	20.48 % 21.66 %	2.39 % 2.79 %
Finance	4988 5044	4003 4011	854 884	131 149	80.25 % 79.52 %	17.12 % 17.53 %	2.63 % 2.95 %
Health	4991 4973	4043 3925	838 909	110 139	81.01 % 78.93 %	16.79 % 18.28 %	2.20 % 2.80 %
Pets	5297 5123	4057 3874	1110 1104	130 145	76.59 % 75.62 %	20.96 % 21.55 %	2.45 % 2.83 %
Sport & Fitness	4889 5167	3725 3923	1039 1099	125 145	76.19 % 75.92 %	21.25 % 21.27 %	2.56 % 2.81 %
Job & Career	5045 5053	3753 3688	1176 1236	116 129	74.39 % 72.99 %	23.31 % 24.46 %	2.30 % 2.55 %
Dating	5146 4989	3749 3562	1285 1285	112 142	72.85 % 71.40 %	24.97 % 25.76 %	2.18 % 2.85 %
Other	5084 5135	3985 3962	986 1020	113 153	78.38 % 77.16 %	19.39 % 19.86 %	2.22 % 2.98 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4689 4661	3410 3403	1163 1140	116 118	72.72 % 73.01 %	24.80 % 24.46 %	2.47 % 2.53 %
Outlook Mail	4758 4542	3584 3334	1066 1076	108 132	75.33 % 73.40 %	22.40 % 23.69 %	2.27 % 2.91 %
Yahoo Mail	4647 4750	3509 3536	1033 1078	105 136	75.51 % 74.44 %	22.23 % 22.69 %	2.26 % 2.86 %
AOL Mail	4645 4611	3560 3443	959 1035	126 133	76.64 % 74.67 %	20.65 % 22.45 %	2.71 % 2.88 %
Mail.com	4900 4915	3809 3772	975 1008	116 135	77.73 % 76.74 %	19.90 % 20.51 %	2.37 % 2.75 %
Yandex Mail	4801 4699	3678 3509	1024 1063	99 127	76.61 % 74.68 %	21.33 % 22.62 %	2.06 % 2.70 %
GMX Mail	4834 4698	3636 3479	1078 1089	120 130	75.22 % 74.05 %	22.30 % 23.18 %	2.48 % 2.77 %
Zoho Mail	4439 4864	3456 3739	892 987	91 138	77.86 % 76.87 %	20.09 % 20.29 %	2.05 % 2.84 %
ProtonMail	4591 4644	3619 3616	861 900	111 128	78.83 % 77.86 %	18.75 % 19.38 %	2.42 % 2.76 %
Custom Mail	4664 4787	3751 3739	800 918	113 130	80.42 % 78.11 %	17.15 % 19.18 %	2.42 % 2.72 %
iCloud Mail	4693 4580	3476 3334	1112 1110	105 136	74.07 % 72.79 %	23.69 % 24.24 %	2.24 % 2.97 %
Tuta	4581 4732	3590 3672	874 923	117 137	78.37 % 77.60 %	19.08 % 19.51 %	2.55 % 2.90 %
Juno.com	4755 4659	3757 3633	891 902	107 124	79.01 % 77.98 %	18.74 % 19.36 %	2.25 % 2.66 %
Mailfence	4599 4710	3645 3661	849 922	105 127	79.26 % 77.73 %	18.46 % 19.58 %	2.28 % 2.70 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.