MailerLite and Constant Contact Email Deliverability Comparison

MailerLite

Constant Contact

In this comparison, the deliverability of MailerLite and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.130 63.973	50.230 50.112	12.956 12.784	1.469 1.666

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.33 % 78.33 %	20.20 % 19.98 %	2.29 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4814 4680	3744 3647	1001 974	105 124	77.77 % 77.93 %	20.79 % 20.81 %	2.18 % 2.65 %
Elektronics	4954 4774	3895 3773	968 914	116 123	78.62 % 79.03 %	19.54 % 19.15 %	2.34 % 2.58 %
Entertainment	4872 5102	3770 3988	1025 1000	109 132	77.38 % 78.17 %	21.04 % 19.60 %	2.24 % 2.59 %
Cosmetics & Beauty	4881 4883	3859 3826	956 990	104 129	79.06 % 78.35 %	19.59 % 20.27 %	2.13 % 2.64 %
Food & Drink	4995 4863	3887 3797	1025 1008	120 118	77.82 % 78.08 %	20.52 % 20.73 %	2.40 % 2.43 %
Home & Garden	4860 4976	3826 3888	986 1016	111 127	78.72 % 78.14 %	20.29 % 20.42 %	2.28 % 2.55 %
Finance	4835 4956	3889 4015	854 842	116 140	80.43 % 81.01 %	17.66 % 16.99 %	2.40 % 2.82 %
Health	4912 4983	3965 4004	887 896	107 132	80.72 % 80.35 %	18.06 % 17.98 %	2.18 % 2.65 %
Pets	5155 4968	4057 3895	1006 981	123 132	78.70 % 78.40 %	19.52 % 19.75 %	2.39 % 2.66 %
Sport & Fitness	4882 4949	3804 3848	1006 1006	120 133	77.92 % 77.75 %	20.61 % 20.33 %	2.46 % 2.69 %
Job & Career	4973 5031	3807 3865	1108 1084	109 130	76.55 % 76.82 %	22.28 % 21.55 %	2.19 % 2.58 %
Dating	5014 4880	3764 3655	1184 1140	110 122	75.07 % 74.90 %	23.61 % 23.36 %	2.19 % 2.50 %
Other	4983 4928	3963 3911	950 933	119 124	79.53 % 79.36 %	19.06 % 18.93 %	2.39 % 2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4697 4709	3532 3594	1085 1032	115 117	75.20 % 76.32 %	23.10 % 21.92 %	2.45 % 2.48 %
Outlook Mail	4718 4505	3633 3463	1018 966	104 120	77.00 % 76.87 %	21.58 % 21.44 %	2.20 % 2.66 %
Yahoo Mail	4713 4762	3671 3699	976 1007	107 124	77.89 % 77.68 %	20.71 % 21.15 %	2.27 % 2.60 %
AOL Mail	4709 4603	3677 3576	960 946	110 121	78.08 % 77.69 %	20.39 % 20.55 %	2.34 % 2.63 %
Mail.com	4720 4887	3737 3873	906 937	107 128	79.17 % 79.25 %	19.19 % 19.17 %	2.27 % 2.62 %
Yandex Mail	4810 4565	3752 3565	983 953	103 126	78.00 % 78.09 %	20.44 % 20.88 %	2.14 % 2.76 %
GMX Mail	4668 4561	3604 3484	999 986	108 115	77.21 % 76.39 %	21.40 % 21.62 %	2.31 % 2.52 %
Zoho Mail	4656 4795	3695 3814	914 899	99 127	79.36 % 79.54 %	19.63 % 18.75 %	2.13 % 2.65 %
ProtonMail	4703 4616	3763 3720	897 833	109 116	80.01 % 80.59 %	19.07 % 18.05 %	2.32 % 2.51 %
Custom Mail	4629 4732	3717 3784	829 865	111 126	80.30 % 79.97 %	17.91 % 18.28 %	2.40 % 2.66 %
iCloud Mail	4594 4639	3520 3554	1025 1020	108 125	76.62 % 76.61 %	22.31 % 21.99 %	2.35 % 2.69 %
Tuta	4650 4582	3676 3641	888 861	116 117	79.05 % 79.46 %	19.10 % 18.79 %	2.49 % 2.55 %
Juno.com	4784 4724	3811 3767	903 848	108 120	79.66 % 79.74 %	18.88 % 17.95 %	2.26 % 2.54 %
Mailfence	3079 3293	2442 2578	573 631	64 84	79.31 % 78.29 %	18.61 % 19.16 %	2.08 % 2.55 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.