MailerLite and Constant Contact Email Deliverability Comparison

MailerLite

Constant Contact

In this comparison, the deliverability of MailerLite and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.782 77.376	58.982 58.851	15.987 16.516	1.813 2.009

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.82 % 76.06 %	20.82 % 21.35 %	2.36 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5999 5909	4570 4440	1295 1299	134 170	76.18 % 75.14 %	21.59 % 21.98 %	2.23 % 2.88 %
Elektronics	5878 5925	4594 4507	1157 1276	127 142	78.16 % 76.07 %	19.68 % 21.54 %	2.16 % 2.40 %
Entertainment	5895 5885	4466 4452	1290 1281	139 152	75.76 % 75.65 %	21.88 % 21.77 %	2.36 % 2.58 %
Cosmetics & Beauty	5906 6227	4573 4782	1198 1289	135 156	77.43 % 76.79 %	20.28 % 20.70 %	2.29 % 2.51 %
Food & Drink	5742 5860	4389 4417	1213 1298	140 145	76.44 % 75.38 %	21.13 % 22.15 %	2.44 % 2.47 %
Home & Garden	5963 5802	4599 4390	1218 1255	146 157	77.13 % 75.66 %	20.43 % 21.63 %	2.45 % 2.71 %
Finance	5987 6052	4771 4809	1062 1080	154 163	79.69 % 79.46 %	17.74 % 17.85 %	2.57 % 2.69 %
Health	6005 5852	4832 4597	1040 1112	133 143	80.47 % 78.55 %	17.32 % 19.00 %	2.21 % 2.44 %
Pets	5865 5969	4490 4523	1235 1290	140 156	76.56 % 75.77 %	21.06 % 21.61 %	2.39 % 2.61 %
Sport & Fitness	5692 6013	4289 4597	1255 1262	148 154	75.35 % 76.45 %	22.05 % 20.99 %	2.60 % 2.56 %
Job & Career	5948 5970	4395 4390	1406 1438	147 142	73.89 % 73.53 %	23.64 % 24.09 %	2.47 % 2.38 %
Dating	6001 5874	4367 4241	1493 1471	141 162	72.77 % 72.20 %	24.88 % 25.04 %	2.35 % 2.76 %
Other	5901 6038	4647 4706	1125 1165	129 167	78.75 % 77.94 %	19.06 % 19.29 %	2.19 % 2.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5357 5498	3890 4015	1337 1347	130 136	72.62 % 73.03 %	24.96 % 24.50 %	2.43 % 2.47 %
Outlook Mail	5383 5450	4032 4036	1222 1268	129 146	74.90 % 74.06 %	22.70 % 23.27 %	2.40 % 2.68 %
Yahoo Mail	5570 5564	4220 4177	1221 1237	129 150	75.76 % 75.07 %	21.92 % 22.23 %	2.32 % 2.70 %
AOL Mail	5521 5387	4229 4058	1154 1189	138 140	76.60 % 75.33 %	20.90 % 22.07 %	2.50 % 2.60 %
Mail.com	5756 5602	4464 4317	1155 1144	137 141	77.55 % 77.06 %	20.07 % 20.42 %	2.38 % 2.52 %
Yandex Mail	5494 5579	4184 4177	1188 1266	122 136	76.16 % 74.87 %	21.62 % 22.69 %	2.22 % 2.44 %
GMX Mail	5715 5520	4292 4113	1286 1260	137 147	75.10 % 74.51 %	22.50 % 22.83 %	2.40 % 2.66 %
Zoho Mail	5415 5492	4221 4223	1073 1119	121 150	77.95 % 76.89 %	19.82 % 20.38 %	2.23 % 2.73 %
ProtonMail	5288 5503	4167 4269	989 1086	132 148	78.80 % 77.58 %	18.70 % 19.73 %	2.50 % 2.69 %
Custom Mail	5542 5501	4454 4341	955 1021	133 139	80.37 % 78.91 %	17.23 % 18.56 %	2.40 % 2.53 %
iCloud Mail	5593 5570	4111 4087	1357 1338	125 145	73.50 % 73.38 %	24.26 % 24.02 %	2.23 % 2.60 %
Tuta	5238 5715	4126 4450	979 1120	133 145	78.77 % 77.87 %	18.69 % 19.60 %	2.54 % 2.54 %
Juno.com	5541 5583	4351 4370	1067 1068	123 145	78.52 % 78.27 %	19.26 % 19.13 %	2.22 % 2.60 %
Mailfence	5369 5412	4241 4218	1004 1053	124 141	78.99 % 77.94 %	18.70 % 19.46 %	2.31 % 2.61 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.