Constant Contact and MailerLite Email Deliverability Comparison

Constant Contact

MailerLite

In this comparison, the deliverability of Constant Contact and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.973 64.130	50.112 50.230	12.784 12.956	1.666 1.469

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.33 % 78.33 %	19.98 % 20.20 %	2.60 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4680 4814	3647 3744	974 1001	124 105	77.93 % 77.77 %	20.81 % 20.79 %	2.65 % 2.18 %
Elektronics	4774 4954	3773 3895	914 968	123 116	79.03 % 78.62 %	19.15 % 19.54 %	2.58 % 2.34 %
Entertainment	5102 4872	3988 3770	1000 1025	132 109	78.17 % 77.38 %	19.60 % 21.04 %	2.59 % 2.24 %
Cosmetics & Beauty	4883 4881	3826 3859	990 956	129 104	78.35 % 79.06 %	20.27 % 19.59 %	2.64 % 2.13 %
Food & Drink	4863 4995	3797 3887	1008 1025	118 120	78.08 % 77.82 %	20.73 % 20.52 %	2.43 % 2.40 %
Home & Garden	4976 4860	3888 3826	1016 986	127 111	78.14 % 78.72 %	20.42 % 20.29 %	2.55 % 2.28 %
Finance	4956 4835	4015 3889	842 854	140 116	81.01 % 80.43 %	16.99 % 17.66 %	2.82 % 2.40 %
Health	4983 4912	4004 3965	896 887	132 107	80.35 % 80.72 %	17.98 % 18.06 %	2.65 % 2.18 %
Pets	4968 5155	3895 4057	981 1006	132 123	78.40 % 78.70 %	19.75 % 19.52 %	2.66 % 2.39 %
Sport & Fitness	4949 4882	3848 3804	1006 1006	133 120	77.75 % 77.92 %	20.33 % 20.61 %	2.69 % 2.46 %
Job & Career	5031 4973	3865 3807	1084 1108	130 109	76.82 % 76.55 %	21.55 % 22.28 %	2.58 % 2.19 %
Dating	4880 5014	3655 3764	1140 1184	122 110	74.90 % 75.07 %	23.36 % 23.61 %	2.50 % 2.19 %
Other	4928 4983	3911 3963	933 950	124 119	79.36 % 79.53 %	18.93 % 19.06 %	2.52 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4709 4697	3594 3532	1032 1085	117 115	76.32 % 75.20 %	21.92 % 23.10 %	2.48 % 2.45 %
Outlook Mail	4505 4718	3463 3633	966 1018	120 104	76.87 % 77.00 %	21.44 % 21.58 %	2.66 % 2.20 %
Yahoo Mail	4762 4713	3699 3671	1007 976	124 107	77.68 % 77.89 %	21.15 % 20.71 %	2.60 % 2.27 %
AOL Mail	4603 4709	3576 3677	946 960	121 110	77.69 % 78.08 %	20.55 % 20.39 %	2.63 % 2.34 %
Mail.com	4887 4720	3873 3737	937 906	128 107	79.25 % 79.17 %	19.17 % 19.19 %	2.62 % 2.27 %
Yandex Mail	4565 4810	3565 3752	953 983	126 103	78.09 % 78.00 %	20.88 % 20.44 %	2.76 % 2.14 %
GMX Mail	4561 4668	3484 3604	986 999	115 108	76.39 % 77.21 %	21.62 % 21.40 %	2.52 % 2.31 %
Zoho Mail	4795 4656	3814 3695	899 914	127 99	79.54 % 79.36 %	18.75 % 19.63 %	2.65 % 2.13 %
ProtonMail	4616 4703	3720 3763	833 897	116 109	80.59 % 80.01 %	18.05 % 19.07 %	2.51 % 2.32 %
Custom Mail	4732 4629	3784 3717	865 829	126 111	79.97 % 80.30 %	18.28 % 17.91 %	2.66 % 2.40 %
iCloud Mail	4639 4594	3554 3520	1020 1025	125 108	76.61 % 76.62 %	21.99 % 22.31 %	2.69 % 2.35 %
Tuta	4582 4650	3641 3676	861 888	117 116	79.46 % 79.05 %	18.79 % 19.10 %	2.55 % 2.49 %
Juno.com	4724 4784	3767 3811	848 903	120 108	79.74 % 79.66 %	17.95 % 18.88 %	2.54 % 2.26 %
Mailfence	3293 3079	2578 2442	631 573	84 64	78.29 % 79.31 %	19.16 % 18.61 %	2.55 % 2.08 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.