Constant Contact and MailerLite Email Deliverability Comparison

Constant Contact

MailerLite

In this comparison, the deliverability of Constant Contact and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.510 76.517	59.481 59.197	16.188 15.635	1.841 1.685

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.74 % 77.36 %	20.89 % 20.43 %	2.38 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5944 5998	4513 4604	1272 1270	159 124	75.93 % 76.76 %	21.40 % 21.17 %	2.67 % 2.07 %
Elektronics	5884 5858	4526 4602	1229 1134	129 122	76.92 % 78.56 %	20.89 % 19.36 %	2.19 % 2.08 %
Entertainment	5842 5850	4463 4477	1241 1242	138 131	76.40 % 76.53 %	21.24 % 21.23 %	2.36 % 2.24 %
Cosmetics & Beauty	6241 5878	4839 4580	1259 1171	143 127	77.54 % 77.92 %	20.17 % 19.92 %	2.29 % 2.16 %
Food & Drink	5830 5736	4446 4409	1251 1201	133 126	76.26 % 76.87 %	21.46 % 20.94 %	2.28 % 2.20 %
Home & Garden	5786 5948	4414 4614	1226 1195	146 139	76.29 % 77.57 %	21.19 % 20.09 %	2.52 % 2.34 %
Finance	6092 5938	4874 4772	1070 1023	148 143	80.01 % 80.36 %	17.56 % 17.23 %	2.43 % 2.41 %
Health	5925 5940	4712 4809	1083 1011	130 120	79.53 % 80.96 %	18.28 % 17.02 %	2.19 % 2.02 %
Pets	5939 5892	4529 4534	1267 1227	143 131	76.26 % 76.95 %	21.33 % 20.82 %	2.41 % 2.22 %
Sport & Fitness	5982 5648	4600 4298	1245 1214	137 136	76.90 % 76.10 %	20.81 % 21.49 %	2.29 % 2.41 %
Job & Career	6109 5908	4537 4407	1439 1363	133 138	74.27 % 74.59 %	23.56 % 23.07 %	2.18 % 2.34 %
Dating	5928 5958	4307 4373	1471 1458	150 127	72.66 % 73.40 %	24.81 % 24.47 %	2.53 % 2.13 %
Other	6008 5965	4721 4718	1135 1126	152 121	78.58 % 79.09 %	18.89 % 18.88 %	2.53 % 2.03 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5523 5338	4063 3908	1332 1315	128 115	73.57 % 73.21 %	24.12 % 24.63 %	2.32 % 2.15 %
Outlook Mail	5505 5325	4127 4024	1245 1183	133 118	74.97 % 75.57 %	22.62 % 22.22 %	2.42 % 2.22 %
Yahoo Mail	5699 5490	4311 4183	1247 1187	141 120	75.64 % 76.19 %	21.88 % 21.62 %	2.47 % 2.19 %
AOL Mail	5519 5525	4197 4255	1189 1139	133 131	76.05 % 77.01 %	21.54 % 20.62 %	2.41 % 2.37 %
Mail.com	5656 5680	4395 4438	1128 1116	133 126	77.71 % 78.13 %	19.94 % 19.65 %	2.35 % 2.22 %
Yandex Mail	5614 5358	4249 4107	1244 1130	121 121	75.69 % 76.65 %	22.16 % 21.09 %	2.16 % 2.26 %
GMX Mail	5503 5737	4138 4344	1236 1265	129 128	75.20 % 75.72 %	22.46 % 22.05 %	2.34 % 2.23 %
Zoho Mail	5515 5448	4277 4266	1100 1062	138 120	77.55 % 78.30 %	19.95 % 19.49 %	2.50 % 2.20 %
ProtonMail	5421 5261	4234 4176	1051 962	136 123	78.10 % 79.38 %	19.39 % 18.29 %	2.51 % 2.34 %
Custom Mail	5419 5556	4313 4498	981 941	125 117	79.59 % 80.96 %	18.10 % 16.94 %	2.31 % 2.11 %
iCloud Mail	5464 5502	4049 4068	1286 1316	129 118	74.10 % 73.94 %	23.54 % 23.92 %	2.36 % 2.14 %
Tuta	5673 5284	4460 4194	1079 969	134 121	78.62 % 79.37 %	19.02 % 18.34 %	2.36 % 2.29 %
Juno.com	5601 5559	4421 4397	1047 1052	133 110	78.93 % 79.10 %	18.69 % 18.92 %	2.37 % 1.98 %
Mailfence	5398 5454	4247 4339	1023 998	128 117	78.68 % 79.56 %	18.95 % 18.30 %	2.37 % 2.15 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.