Constant Contact and MailerLite Email Deliverability Comparison

Constant Contact

MailerLite

In this comparison, the deliverability of Constant Contact and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.376 76.782	58.851 58.982	16.516 15.987	2.009 1.813

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.06 % 76.82 %	21.35 % 20.82 %	2.60 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5909 5999	4440 4570	1299 1295	170 134	75.14 % 76.18 %	21.98 % 21.59 %	2.88 % 2.23 %
Elektronics	5925 5878	4507 4594	1276 1157	142 127	76.07 % 78.16 %	21.54 % 19.68 %	2.40 % 2.16 %
Entertainment	5885 5895	4452 4466	1281 1290	152 139	75.65 % 75.76 %	21.77 % 21.88 %	2.58 % 2.36 %
Cosmetics & Beauty	6227 5906	4782 4573	1289 1198	156 135	76.79 % 77.43 %	20.70 % 20.28 %	2.51 % 2.29 %
Food & Drink	5860 5742	4417 4389	1298 1213	145 140	75.38 % 76.44 %	22.15 % 21.13 %	2.47 % 2.44 %
Home & Garden	5802 5963	4390 4599	1255 1218	157 146	75.66 % 77.13 %	21.63 % 20.43 %	2.71 % 2.45 %
Finance	6052 5987	4809 4771	1080 1062	163 154	79.46 % 79.69 %	17.85 % 17.74 %	2.69 % 2.57 %
Health	5852 6005	4597 4832	1112 1040	143 133	78.55 % 80.47 %	19.00 % 17.32 %	2.44 % 2.21 %
Pets	5969 5865	4523 4490	1290 1235	156 140	75.77 % 76.56 %	21.61 % 21.06 %	2.61 % 2.39 %
Sport & Fitness	6013 5692	4597 4289	1262 1255	154 148	76.45 % 75.35 %	20.99 % 22.05 %	2.56 % 2.60 %
Job & Career	5970 5948	4390 4395	1438 1406	142 147	73.53 % 73.89 %	24.09 % 23.64 %	2.38 % 2.47 %
Dating	5874 6001	4241 4367	1471 1493	162 141	72.20 % 72.77 %	25.04 % 24.88 %	2.76 % 2.35 %
Other	6038 5901	4706 4647	1165 1125	167 129	77.94 % 78.75 %	19.29 % 19.06 %	2.77 % 2.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5498 5357	4015 3890	1347 1337	136 130	73.03 % 72.62 %	24.50 % 24.96 %	2.47 % 2.43 %
Outlook Mail	5450 5383	4036 4032	1268 1222	146 129	74.06 % 74.90 %	23.27 % 22.70 %	2.68 % 2.40 %
Yahoo Mail	5564 5570	4177 4220	1237 1221	150 129	75.07 % 75.76 %	22.23 % 21.92 %	2.70 % 2.32 %
AOL Mail	5387 5521	4058 4229	1189 1154	140 138	75.33 % 76.60 %	22.07 % 20.90 %	2.60 % 2.50 %
Mail.com	5602 5756	4317 4464	1144 1155	141 137	77.06 % 77.55 %	20.42 % 20.07 %	2.52 % 2.38 %
Yandex Mail	5579 5494	4177 4184	1266 1188	136 122	74.87 % 76.16 %	22.69 % 21.62 %	2.44 % 2.22 %
GMX Mail	5520 5715	4113 4292	1260 1286	147 137	74.51 % 75.10 %	22.83 % 22.50 %	2.66 % 2.40 %
Zoho Mail	5492 5415	4223 4221	1119 1073	150 121	76.89 % 77.95 %	20.38 % 19.82 %	2.73 % 2.23 %
ProtonMail	5503 5288	4269 4167	1086 989	148 132	77.58 % 78.80 %	19.73 % 18.70 %	2.69 % 2.50 %
Custom Mail	5501 5542	4341 4454	1021 955	139 133	78.91 % 80.37 %	18.56 % 17.23 %	2.53 % 2.40 %
iCloud Mail	5570 5593	4087 4111	1338 1357	145 125	73.38 % 73.50 %	24.02 % 24.26 %	2.60 % 2.23 %
Tuta	5715 5238	4450 4126	1120 979	145 133	77.87 % 78.77 %	19.60 % 18.69 %	2.54 % 2.54 %
Juno.com	5583 5541	4370 4351	1068 1067	145 123	78.27 % 78.52 %	19.13 % 19.26 %	2.60 % 2.22 %
Mailfence	5412 5369	4218 4241	1053 1004	141 124	77.94 % 78.99 %	19.46 % 18.70 %	2.61 % 2.31 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.