MailerLite and CleverReach Email Deliverability Comparison

MailerLite

CleverReach

In this comparison, the deliverability of MailerLite and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.744 76.486	59.777 58.703	15.423 15.919	1.544 1.864

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.89 % 76.75 %	20.10 % 20.81 %	2.01 % 2.44 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6067 5825	4723 4433	1221 1256	123 136	77.85 % 76.10 %	20.13 % 21.56 %	2.03 % 2.33 %
Elektronics	5834 5973	4616 4611	1102 1219	116 143	79.12 % 77.20 %	18.89 % 20.41 %	1.99 % 2.39 %
Entertainment	5963 6226	4621 4753	1227 1325	115 148	77.49 % 76.34 %	20.58 % 21.28 %	1.93 % 2.38 %
Cosmetics & Beauty	5945 5761	4651 4475	1171 1145	123 141	78.23 % 77.68 %	19.70 % 19.88 %	2.07 % 2.45 %
Food & Drink	5739 5878	4454 4491	1173 1241	112 146	77.61 % 76.40 %	20.44 % 21.11 %	1.95 % 2.48 %
Home & Garden	5937 5857	4597 4480	1211 1229	129 148	77.43 % 76.49 %	20.40 % 20.98 %	2.17 % 2.53 %
Finance	5903 5735	4759 4573	1017 1027	127 135	80.62 % 79.74 %	17.23 % 17.91 %	2.15 % 2.35 %
Health	6051 5960	4929 4793	1010 1023	112 144	81.46 % 80.42 %	16.69 % 17.16 %	1.85 % 2.42 %
Pets	5904 5939	4585 4524	1206 1270	113 145	77.66 % 76.17 %	20.43 % 21.38 %	1.91 % 2.44 %
Sport & Fitness	5775 5795	4437 4424	1212 1239	126 132	76.83 % 76.34 %	20.99 % 21.38 %	2.18 % 2.28 %
Job & Career	5807 5861	4345 4356	1343 1361	119 144	74.82 % 74.32 %	23.13 % 23.22 %	2.05 % 2.46 %
Dating	5908 5877	4353 4277	1439 1453	116 147	73.68 % 72.78 %	24.36 % 24.72 %	1.96 % 2.50 %
Other	5911 5799	4707 4513	1091 1131	113 155	79.63 % 77.82 %	18.46 % 19.50 %	1.91 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5497 5422	4064 3984	1322 1309	111 129	73.93 % 73.48 %	24.05 % 24.14 %	2.02 % 2.38 %
Outlook Mail	5388 5338	4101 4002	1176 1209	111 127	76.11 % 74.97 %	21.83 % 22.65 %	2.06 % 2.38 %
Yahoo Mail	5506 5449	4239 4124	1158 1187	109 138	76.99 % 75.68 %	21.03 % 21.78 %	1.98 % 2.53 %
AOL Mail	5564 5423	4315 4092	1132 1200	117 131	77.55 % 75.46 %	20.35 % 22.13 %	2.10 % 2.42 %
Mail.com	5504 5344	4349 4195	1041 1033	114 116	79.02 % 78.50 %	18.91 % 19.33 %	2.07 % 2.17 %
Yandex Mail	5338 5408	4118 4107	1105 1173	115 128	77.14 % 75.94 %	20.70 % 21.69 %	2.15 % 2.37 %
GMX Mail	5713 5409	4333 4085	1266 1180	114 144	75.84 % 75.52 %	22.16 % 21.82 %	2.00 % 2.66 %
Zoho Mail	5462 5500	4317 4275	1030 1089	115 136	79.04 % 77.73 %	18.86 % 19.80 %	2.11 % 2.47 %
ProtonMail	5390 5597	4321 4414	956 1047	113 136	80.17 % 78.86 %	17.74 % 18.71 %	2.10 % 2.43 %
Custom Mail	5552 5513	4485 4377	961 991	106 145	80.78 % 79.39 %	17.31 % 17.98 %	1.91 % 2.63 %
iCloud Mail	5592 5450	4150 4001	1337 1326	105 123	74.21 % 73.41 %	23.91 % 24.33 %	1.88 % 2.26 %
Tuta	5345 5542	4294 4341	944 1049	107 152	80.34 % 78.33 %	17.66 % 18.93 %	2.00 % 2.74 %
Juno.com	5385 5608	4269 4370	1017 1104	99 134	79.28 % 77.92 %	18.89 % 19.69 %	1.84 % 2.39 %
Mailfence	5508 5483	4422 4336	978 1022	108 125	80.28 % 79.08 %	17.76 % 18.64 %	1.96 % 2.28 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.