MailerLite and CleverReach Email Deliverability Comparison

MailerLite

CleverReach

In this comparison, the deliverability of MailerLite and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.517 76.821	59.197 59.232	15.635 15.812	1.685 1.777

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.36 % 77.10 %	20.43 % 20.58 %	2.20 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5998 5920	4604 4525	1270 1261	124 134	76.76 % 76.44 %	21.17 % 21.30 %	2.07 % 2.26 %
Elektronics	5858 5997	4602 4673	1134 1193	122 131	78.56 % 77.92 %	19.36 % 19.89 %	2.08 % 2.18 %
Entertainment	5850 6136	4477 4689	1242 1302	131 145	76.53 % 76.42 %	21.23 % 21.22 %	2.24 % 2.36 %
Cosmetics & Beauty	5878 5713	4580 4452	1171 1134	127 127	77.92 % 77.93 %	19.92 % 19.85 %	2.16 % 2.22 %
Food & Drink	5736 5963	4409 4595	1201 1228	126 140	76.87 % 77.06 %	20.94 % 20.59 %	2.20 % 2.35 %
Home & Garden	5948 5883	4614 4508	1195 1231	139 144	77.57 % 76.63 %	20.09 % 20.92 %	2.34 % 2.45 %
Finance	5938 5751	4772 4619	1023 992	143 140	80.36 % 80.32 %	17.23 % 17.25 %	2.41 % 2.43 %
Health	5940 6122	4809 4942	1011 1050	120 130	80.96 % 80.73 %	17.02 % 17.15 %	2.02 % 2.12 %
Pets	5892 5982	4534 4574	1227 1273	131 135	76.95 % 76.46 %	20.82 % 21.28 %	2.22 % 2.26 %
Sport & Fitness	5648 5763	4298 4431	1214 1206	136 126	76.10 % 76.89 %	21.49 % 20.93 %	2.41 % 2.19 %
Job & Career	5908 5864	4407 4388	1363 1337	138 139	74.59 % 74.83 %	23.07 % 22.80 %	2.34 % 2.37 %
Dating	5958 5930	4373 4305	1458 1488	127 137	73.40 % 72.60 %	24.47 % 25.09 %	2.13 % 2.31 %
Other	5965 5797	4718 4531	1126 1117	121 149	79.09 % 78.16 %	18.88 % 19.27 %	2.03 % 2.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5338 5364	3908 3954	1315 1289	115 121	73.21 % 73.71 %	24.63 % 24.03 %	2.15 % 2.26 %
Outlook Mail	5325 5356	4024 4034	1183 1198	118 124	75.57 % 75.32 %	22.22 % 22.37 %	2.22 % 2.32 %
Yahoo Mail	5490 5589	4183 4264	1187 1192	120 133	76.19 % 76.29 %	21.62 % 21.33 %	2.19 % 2.38 %
AOL Mail	5525 5522	4255 4189	1139 1196	131 137	77.01 % 75.86 %	20.62 % 21.66 %	2.37 % 2.48 %
Mail.com	5680 5344	4438 4192	1116 1031	126 121	78.13 % 78.44 %	19.65 % 19.29 %	2.22 % 2.26 %
Yandex Mail	5358 5575	4107 4250	1130 1201	121 124	76.65 % 76.23 %	21.09 % 21.54 %	2.26 % 2.22 %
GMX Mail	5737 5444	4344 4111	1265 1203	128 130	75.72 % 75.51 %	22.05 % 22.10 %	2.23 % 2.39 %
Zoho Mail	5448 5518	4266 4292	1062 1102	120 124	78.30 % 77.78 %	19.49 % 19.97 %	2.20 % 2.25 %
ProtonMail	5261 5687	4176 4495	962 1066	123 126	79.38 % 79.04 %	18.29 % 18.74 %	2.34 % 2.22 %
Custom Mail	5556 5525	4498 4420	941 970	117 135	80.96 % 80.00 %	16.94 % 17.56 %	2.11 % 2.44 %
iCloud Mail	5502 5436	4068 3994	1316 1319	118 123	73.94 % 73.47 %	23.92 % 24.26 %	2.14 % 2.26 %
Tuta	5284 5501	4194 4372	969 996	121 133	79.37 % 79.48 %	18.34 % 18.11 %	2.29 % 2.42 %
Juno.com	5559 5598	4397 4396	1052 1073	110 129	79.10 % 78.53 %	18.92 % 19.17 %	1.98 % 2.30 %
Mailfence	5454 5362	4339 4269	998 976	117 117	79.56 % 79.62 %	18.30 % 18.20 %	2.15 % 2.18 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.