CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.709 437.416	356.105 329.481	68.912 90.984	12.692 16.951

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.36 % 75.32 %	15.74 % 20.80 %	2.90 % 3.88 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33836 33633	28541 26296	4439 6156	856 1181	84.35 % 78.19 %	13.12 % 18.30 %	2.53 % 3.51 %
Elektronics	33539 33067	27499 25160	5112 6626	928 1281	81.99 % 76.09 %	15.24 % 20.04 %	2.77 % 3.87 %
Entertainment	33602 33409	27228 25210	5348 6969	1026 1230	81.03 % 75.46 %	15.92 % 20.86 %	3.05 % 3.68 %
Cosmetics & Beauty	33567 33960	27247 25482	5352 7148	968 1330	81.17 % 75.04 %	15.94 % 21.05 %	2.88 % 3.92 %
Food & Drink	33405 33869	28177 26477	4398 6211	830 1181	84.35 % 78.17 %	13.17 % 18.34 %	2.48 % 3.49 %
Home & Garden	34207 33702	28881 26380	4470 6105	856 1217	84.43 % 78.27 %	13.07 % 18.11 %	2.50 % 3.61 %
Finance	33601 34196	26264 24579	6254 8119	1083 1498	78.16 % 71.88 %	18.61 % 23.74 %	3.22 % 4.38 %
Health	33684 33761	26600 24613	6064 7808	1020 1340	78.97 % 72.90 %	18.00 % 23.13 %	3.03 % 3.97 %
Pets	33197 33650	27677 26030	4608 6397	912 1223	83.37 % 77.36 %	13.88 % 19.01 %	2.75 % 3.63 %
Sport & Fitness	33917 33697	27217 24975	5667 7388	1033 1334	80.25 % 74.12 %	16.71 % 21.92 %	3.05 % 3.96 %
Job & Career	33928 33798	26916 24807	5900 7583	1112 1408	79.33 % 73.40 %	17.39 % 22.44 %	3.28 % 4.17 %
Dating	33674 33250	25855 23583	6666 8193	1153 1474	76.78 % 70.93 %	19.80 % 24.64 %	3.42 % 4.43 %
Other	33552 33424	28003 25889	4634 6281	915 1254	83.46 % 77.46 %	13.81 % 18.79 %	2.73 % 3.75 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42994 42689	33535 30666	8143 10156	1316 1867	78.00 % 71.84 %	18.94 % 23.79 %	3.06 % 4.37 %
Outlook Mail	42360 43000	33356 31337	7619 9886	1385 1777	78.74 % 72.88 %	17.99 % 22.99 %	3.27 % 4.13 %
Yahoo Mail	42747 42602	34573 31885	6861 8997	1313 1720	80.88 % 74.84 %	16.05 % 21.12 %	3.07 % 4.04 %
AOL Mail	42275 42494	34234 31852	6757 8983	1284 1659	80.98 % 74.96 %	15.98 % 21.14 %	3.04 % 3.90 %
Mail.com	43159 42966	35425 32673	6509 8651	1225 1642	82.08 % 76.04 %	15.08 % 20.13 %	2.84 % 3.82 %
Yandex Mail	42975 42282	34225 31171	7364 9402	1386 1709	79.64 % 73.72 %	17.14 % 22.24 %	3.23 % 4.04 %
GMX Mail	42732 42859	35119 32630	6532 8704	1081 1525	82.18 % 76.13 %	15.29 % 20.31 %	2.53 % 3.56 %
Zoho Mail	42498 42621	35319 32915	6018 8178	1161 1528	83.11 % 77.23 %	14.16 % 19.19 %	2.73 % 3.59 %
ProtonMail	42500 42689	35342 32934	6056 8292	1102 1463	83.16 % 77.15 %	14.25 % 19.42 %	2.59 % 3.43 %
Custom Mail	43135 43034	36337 33615	5743 7894	1055 1525	84.24 % 78.11 %	13.31 % 18.34 %	2.45 % 3.54 %
iCloud Mail	3517 3440	2772 2473	572 751	173 216	78.82 % 71.89 %	16.26 % 21.83 %	4.92 % 6.28 %
Tuta	3384 3392	2897 2696	382 554	105 142	85.61 % 79.48 %	11.29 % 16.33 %	3.10 % 4.19 %
Juno.com	3433 3348	2971 2634	356 536	106 178	86.54 % 78.67 %	10.37 % 16.01 %	3.09 % 5.32 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.