CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.233 455.114	370.776 343.434	71.133 93.932	13.324 17.748

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.45 % 75.46 %	15.63 % 20.64 %	2.93 % 3.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35176 34964	29685 27382	4585 6352	906 1230	84.39 % 78.31 %	13.03 % 18.17 %	2.58 % 3.52 %
Elektronics	34894 34435	28648 26270	5270 6837	976 1328	82.10 % 76.29 %	15.10 % 19.85 %	2.80 % 3.86 %
Entertainment	34991 34728	28389 26257	5525 7190	1077 1281	81.13 % 75.61 %	15.79 % 20.70 %	3.08 % 3.69 %
Cosmetics & Beauty	34926 35343	28381 26556	5527 7385	1018 1402	81.26 % 75.14 %	15.82 % 20.90 %	2.91 % 3.97 %
Food & Drink	34778 35228	29351 27562	4547 6413	880 1253	84.40 % 78.24 %	13.07 % 18.20 %	2.53 % 3.56 %
Home & Garden	35593 35059	30072 27476	4620 6305	901 1278	84.49 % 78.37 %	12.98 % 17.98 %	2.53 % 3.65 %
Finance	34912 35532	27328 25601	6442 8366	1142 1565	78.28 % 72.05 %	18.45 % 23.54 %	3.27 % 4.40 %
Health	35051 35163	27738 25712	6252 8056	1061 1395	79.14 % 73.12 %	17.84 % 22.91 %	3.03 % 3.97 %
Pets	34537 34990	28817 27103	4762 6607	958 1280	83.44 % 77.46 %	13.79 % 18.88 %	2.77 % 3.66 %
Sport & Fitness	35276 35068	28334 26032	5861 7633	1081 1403	80.32 % 74.23 %	16.61 % 21.77 %	3.06 % 4.00 %
Job & Career	35243 35154	27977 25839	6094 7835	1172 1480	79.38 % 73.50 %	17.29 % 22.29 %	3.33 % 4.21 %
Dating	34945 34735	26891 24708	6854 8476	1200 1551	76.95 % 71.13 %	19.61 % 24.40 %	3.43 % 4.47 %
Other	34911 34715	29165 26936	4794 6477	952 1302	83.54 % 77.59 %	13.73 % 18.66 %	2.73 % 3.75 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44331 44038	34567 31661	8371 10441	1393 1936	77.97 % 71.89 %	18.88 % 23.71 %	3.14 % 4.40 %
Outlook Mail	43694 44353	34441 32388	7812 10127	1441 1838	78.82 % 73.02 %	17.88 % 22.83 %	3.30 % 4.14 %
Yahoo Mail	44180 43961	35764 32939	7052 9233	1364 1789	80.95 % 74.93 %	15.96 % 21.00 %	3.09 % 4.07 %
AOL Mail	43618 43857	35357 32923	6931 9220	1330 1714	81.06 % 75.07 %	15.89 % 21.02 %	3.05 % 3.91 %
Mail.com	44516 44241	36571 33685	6674 8856	1271 1700	82.15 % 76.14 %	14.99 % 20.02 %	2.86 % 3.84 %
Yandex Mail	44251 43691	35271 32244	7544 9657	1436 1790	79.71 % 73.80 %	17.05 % 22.10 %	3.25 % 4.10 %
GMX Mail	44052 44227	36238 33728	6680 8913	1134 1586	82.26 % 76.26 %	15.16 % 20.15 %	2.57 % 3.59 %
Zoho Mail	43845 44018	36468 34041	6172 8391	1205 1586	83.17 % 77.33 %	14.08 % 19.06 %	2.75 % 3.60 %
ProtonMail	43897 44154	36553 34132	6202 8502	1142 1520	83.27 % 77.30 %	14.13 % 19.26 %	2.60 % 3.44 %
Custom Mail	44431 44380	37468 34721	5875 8088	1088 1571	84.33 % 78.24 %	13.22 % 18.22 %	2.45 % 3.54 %
iCloud Mail	4873 4725	3845 3428	791 1011	237 286	78.90 % 72.55 %	16.23 % 21.40 %	4.86 % 6.05 %
Tuta	4768 4751	4089 3788	534 763	145 200	85.76 % 79.73 %	11.20 % 16.06 %	3.04 % 4.21 %
Juno.com	4777 4718	4144 3756	495 730	138 232	86.75 % 79.61 %	10.36 % 15.47 %	2.89 % 4.92 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.