CleverReach and MailerLite Email Deliverability Comparison

CleverReach

MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.680 65.886	50.687 50.829	13.479 13.573	1.514 1.484

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.17 % 77.15 %	20.52 % 20.60 %	2.31 % 2.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5183 5143	3952 3936	1119 1102	112 105	76.25 % 76.53 %	21.59 % 21.43 %	2.16 % 2.04 %
Elektronics	5150 5103	4015 4010	1020 989	115 104	77.96 % 78.58 %	19.81 % 19.38 %	2.23 % 2.04 %
Entertainment	5206 5048	3977 3834	1101 1102	128 112	76.39 % 75.95 %	21.15 % 21.83 %	2.46 % 2.22 %
Cosmetics & Beauty	4841 4978	3753 3872	975 996	113 110	77.53 % 77.78 %	20.14 % 20.01 %	2.33 % 2.21 %
Food & Drink	4975 4953	3850 3806	1014 1031	111 116	77.39 % 76.84 %	20.38 % 20.82 %	2.23 % 2.34 %
Home & Garden	5121 5044	3940 3910	1054 1018	127 116	76.94 % 77.52 %	20.58 % 20.18 %	2.48 % 2.30 %
Finance	4854 5096	3894 4081	842 888	118 127	80.22 % 80.08 %	17.35 % 17.43 %	2.43 % 2.49 %
Health	5371 5175	4317 4187	942 877	112 111	80.38 % 80.91 %	17.54 % 16.95 %	2.09 % 2.14 %
Pets	5245 5085	4017 3897	1110 1071	118 117	76.59 % 76.64 %	21.16 % 21.06 %	2.25 % 2.30 %
Sport & Fitness	4913 4904	3806 3724	1001 1059	106 121	77.47 % 75.94 %	20.37 % 21.59 %	2.16 % 2.47 %
Job & Career	4955 5113	3708 3787	1130 1204	117 122	74.83 % 74.07 %	22.81 % 23.55 %	2.36 % 2.39 %
Dating	5012 5191	3655 3797	1246 1278	111 116	72.92 % 73.15 %	24.86 % 24.62 %	2.21 % 2.23 %
Other	4854 5053	3803 3988	925 958	126 107	78.35 % 78.92 %	19.06 % 18.96 %	2.60 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4697 4560	3439 3322	1157 1133	101 105	73.22 % 72.85 %	24.63 % 24.85 %	2.15 % 2.30 %
Outlook Mail	4568 4606	3440 3455	1026 1045	102 106	75.31 % 75.01 %	22.46 % 22.69 %	2.23 % 2.30 %
Yahoo Mail	4830 4809	3690 3657	1020 1045	120 107	76.40 % 76.04 %	21.12 % 21.73 %	2.48 % 2.22 %
AOL Mail	4697 4829	3592 3700	988 1009	117 120	76.47 % 76.62 %	21.03 % 20.89 %	2.49 % 2.48 %
Mail.com	4524 5000	3538 3891	880 996	106 113	78.21 % 77.82 %	19.45 % 19.92 %	2.34 % 2.26 %
Yandex Mail	4712 4718	3607 3618	998 1003	107 97	76.55 % 76.69 %	21.18 % 21.26 %	2.27 % 2.06 %
GMX Mail	4594 4897	3471 3693	1014 1090	109 114	75.56 % 75.41 %	22.07 % 22.26 %	2.37 % 2.33 %
Zoho Mail	4828 4583	3766 3583	959 903	103 97	78.00 % 78.18 %	19.86 % 19.70 %	2.13 % 2.12 %
ProtonMail	4851 4563	3840 3608	904 847	107 108	79.16 % 79.07 %	18.64 % 18.56 %	2.21 % 2.37 %
Custom Mail	4690 4720	3747 3807	828 803	115 110	79.89 % 80.66 %	17.65 % 17.01 %	2.45 % 2.33 %
iCloud Mail	4638 4719	3383 3500	1146 1122	109 97	72.94 % 74.17 %	24.71 % 23.78 %	2.35 % 2.06 %
Tuta	4728 4497	3772 3563	854 826	102 108	79.78 % 79.23 %	18.06 % 18.37 %	2.16 % 2.40 %
Juno.com	4734 4761	3750 3766	872 895	112 100	79.21 % 79.10 %	18.42 % 18.80 %	2.37 % 2.10 %
Mailfence	4589 4624	3652 3666	833 856	104 102	79.58 % 79.28 %	18.15 % 18.51 %	2.27 % 2.21 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.