CleverReach and MailerLite Email Deliverability Comparison

CleverReach

MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.627 65.596	50.702 50.480	13.404 13.577	1.521 1.539

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.26 % 76.96 %	20.42 % 20.70 %	2.32 % 2.35 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5201 4944	3958 3755	1129 1079	114 110	76.10 % 75.95 %	21.71 % 21.82 %	2.19 % 2.22 %
Elektronics	5061 5146	3937 4020	1009 1011	115 115	77.79 % 78.12 %	19.94 % 19.65 %	2.27 % 2.23 %
Entertainment	5098 4977	3903 3776	1061 1084	134 117	76.56 % 75.87 %	20.81 % 21.78 %	2.63 % 2.35 %
Cosmetics & Beauty	4857 5023	3764 3895	977 1016	116 112	77.50 % 77.54 %	20.12 % 20.23 %	2.39 % 2.23 %
Food & Drink	4994 4972	3859 3790	1022 1056	113 126	77.27 % 76.23 %	20.46 % 21.24 %	2.26 % 2.53 %
Home & Garden	4924 5094	3798 3929	1008 1043	118 122	77.13 % 77.13 %	20.47 % 20.48 %	2.40 % 2.39 %
Finance	4986 4988	4016 4003	857 854	113 131	80.55 % 80.25 %	17.19 % 17.12 %	2.27 % 2.63 %
Health	5418 4991	4340 4043	963 838	115 110	80.10 % 81.01 %	17.77 % 16.79 %	2.12 % 2.20 %
Pets	5251 5297	4033 4057	1100 1110	118 130	76.80 % 76.59 %	20.95 % 20.96 %	2.25 % 2.45 %
Sport & Fitness	4817 4889	3752 3725	958 1039	107 125	77.89 % 76.19 %	19.89 % 21.25 %	2.22 % 2.56 %
Job & Career	4910 5045	3674 3753	1121 1176	115 116	74.83 % 74.39 %	22.83 % 23.31 %	2.34 % 2.30 %
Dating	5001 5146	3659 3749	1232 1285	110 112	73.17 % 72.85 %	24.64 % 24.97 %	2.20 % 2.18 %
Other	5109 5084	4009 3985	967 986	133 113	78.47 % 78.38 %	18.93 % 19.39 %	2.60 % 2.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4675 4689	3428 3410	1144 1163	103 116	73.33 % 72.72 %	24.47 % 24.80 %	2.20 % 2.47 %
Outlook Mail	4532 4758	3427 3584	1003 1066	102 108	75.62 % 75.33 %	22.13 % 22.40 %	2.25 % 2.27 %
Yahoo Mail	4769 4647	3653 3509	994 1033	122 105	76.60 % 75.51 %	20.84 % 22.23 %	2.56 % 2.26 %
AOL Mail	4688 4645	3610 3560	969 959	109 126	77.01 % 76.64 %	20.67 % 20.65 %	2.33 % 2.71 %
Mail.com	4723 4900	3704 3809	910 975	109 116	78.42 % 77.73 %	19.27 % 19.90 %	2.31 % 2.37 %
Yandex Mail	4666 4801	3558 3678	1002 1024	106 99	76.25 % 76.61 %	21.47 % 21.33 %	2.27 % 2.06 %
GMX Mail	4739 4834	3574 3636	1046 1078	119 120	75.42 % 75.22 %	22.07 % 22.30 %	2.51 % 2.48 %
Zoho Mail	4721 4439	3688 3456	931 892	102 91	78.12 % 77.86 %	19.72 % 20.09 %	2.16 % 2.05 %
ProtonMail	4850 4591	3847 3619	893 861	110 111	79.32 % 78.83 %	18.41 % 18.75 %	2.27 % 2.42 %
Custom Mail	4761 4664	3786 3751	860 800	115 113	79.52 % 80.42 %	18.06 % 17.15 %	2.42 % 2.42 %
iCloud Mail	4565 4693	3353 3476	1101 1112	111 105	73.45 % 74.07 %	24.12 % 23.69 %	2.43 % 2.24 %
Tuta	4644 4581	3699 3590	850 874	95 117	79.65 % 78.37 %	18.30 % 19.08 %	2.05 % 2.55 %
Juno.com	4715 4755	3732 3757	871 891	112 107	79.15 % 79.01 %	18.47 % 18.74 %	2.38 % 2.25 %
Mailfence	4579 4599	3643 3645	830 849	106 105	79.56 % 79.26 %	18.13 % 18.46 %	2.31 % 2.28 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.