CleverReach and MailerLite Email Deliverability Comparison

CleverReach

MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.591 65.706	51.083 50.988	13.168 13.286	1.340 1.432

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.88 % 77.60 %	20.08 % 20.22 %	2.04 % 2.18 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5176 4892	3986 3742	1089 1050	101 100	77.01 % 76.49 %	21.04 % 21.46 %	1.95 % 2.04 %
Elektronics	5079 5052	3994 3963	978 981	107 108	78.64 % 78.44 %	19.26 % 19.42 %	2.11 % 2.14 %
Entertainment	5099 5002	3952 3815	1029 1077	118 110	77.51 % 76.27 %	20.18 % 21.53 %	2.31 % 2.20 %
Cosmetics & Beauty	4855 5098	3794 4011	964 987	97 100	78.15 % 78.68 %	19.86 % 19.36 %	2.00 % 1.96 %
Food & Drink	5054 5025	3934 3849	1026 1059	94 117	77.84 % 76.60 %	20.30 % 21.07 %	1.86 % 2.33 %
Home & Garden	4930 5029	3827 3916	997 1004	106 109	77.63 % 77.87 %	20.22 % 19.96 %	2.15 % 2.17 %
Finance	5052 4986	4098 4036	850 830	104 120	81.12 % 80.95 %	16.83 % 16.65 %	2.06 % 2.41 %
Health	5385 4950	4332 4019	949 827	104 104	80.45 % 81.19 %	17.62 % 16.71 %	1.93 % 2.10 %
Pets	5176 5261	4012 4080	1063 1054	101 127	77.51 % 77.55 %	20.54 % 20.03 %	1.95 % 2.41 %
Sport & Fitness	4783 4975	3736 3829	950 1030	97 116	78.11 % 76.96 %	19.86 % 20.70 %	2.03 % 2.33 %
Job & Career	4963 5118	3751 3852	1108 1159	104 107	75.58 % 75.26 %	22.33 % 22.65 %	2.10 % 2.09 %
Dating	4853 5189	3566 3817	1196 1271	91 101	73.48 % 73.56 %	24.64 % 24.49 %	1.88 % 1.95 %
Other	5186 5129	4101 4059	969 957	116 113	79.08 % 79.14 %	18.68 % 18.66 %	2.24 % 2.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4758 4744	3508 3491	1160 1146	90 107	73.73 % 73.59 %	24.38 % 24.16 %	1.89 % 2.26 %
Outlook Mail	4440 4726	3390 3588	960 1039	90 99	76.35 % 75.92 %	21.62 % 21.98 %	2.03 % 2.09 %
Yahoo Mail	4735 4711	3664 3600	966 1009	105 102	77.38 % 76.42 %	20.40 % 21.42 %	2.22 % 2.17 %
AOL Mail	4668 4639	3624 3576	949 957	95 106	77.63 % 77.09 %	20.33 % 20.63 %	2.04 % 2.28 %
Mail.com	4759 4931	3743 3874	918 950	98 107	78.65 % 78.56 %	19.29 % 19.27 %	2.06 % 2.17 %
Yandex Mail	4645 4763	3561 3670	993 998	91 95	76.66 % 77.05 %	21.38 % 20.95 %	1.96 % 1.99 %
GMX Mail	4689 4692	3543 3575	1039 1012	107 105	75.56 % 76.19 %	22.16 % 21.57 %	2.28 % 2.24 %
Zoho Mail	4660 4535	3669 3566	905 879	86 90	78.73 % 78.63 %	19.42 % 19.38 %	1.85 % 1.98 %
ProtonMail	4930 4573	3945 3635	883 836	102 102	80.02 % 79.49 %	17.91 % 18.28 %	2.07 % 2.23 %
Custom Mail	4755 4678	3824 3782	829 791	102 105	80.42 % 80.85 %	17.43 % 16.91 %	2.15 % 2.24 %
iCloud Mail	4483 4660	3326 3479	1059 1074	98 107	74.19 % 74.66 %	23.62 % 23.05 %	2.19 % 2.30 %
Tuta	4691 4651	3781 3669	828 869	82 113	80.60 % 78.89 %	17.65 % 18.68 %	1.75 % 2.43 %
Juno.com	4708 4798	3758 3815	850 884	100 99	79.82 % 79.51 %	18.05 % 18.42 %	2.12 % 2.06 %
Mailfence	4670 4605	3747 3668	829 842	94 95	80.24 % 79.65 %	17.75 % 18.28 %	2.01 % 2.06 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.