CleverReach and MailerLite Email Deliverability Comparison

CleverReach

MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.820 64.130	51.960 50.230	10.917 12.956	1.226 1.469

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.42 % 78.33 %	17.11 % 20.20 %	1.92 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5015 4814	4059 3744	894 1001	89 105	80.94 % 77.77 %	17.83 % 20.79 %	1.77 % 2.18 %
Elektronics	4903 4954	4027 3895	802 968	101 116	82.13 % 78.62 %	16.36 % 19.54 %	2.06 % 2.34 %
Entertainment	4987 4872	4041 3770	855 1025	110 109	81.03 % 77.38 %	17.14 % 21.04 %	2.21 % 2.24 %
Cosmetics & Beauty	4692 4881	3815 3859	793 956	87 104	81.31 % 79.06 %	16.90 % 19.59 %	1.85 % 2.13 %
Food & Drink	4953 4995	4021 3887	864 1025	85 120	81.18 % 77.82 %	17.44 % 20.52 %	1.72 % 2.40 %
Home & Garden	4815 4860	3928 3826	835 986	90 111	81.58 % 78.72 %	17.34 % 20.29 %	1.87 % 2.28 %
Finance	5041 4835	4219 3889	747 854	94 116	83.69 % 80.43 %	14.82 % 17.66 %	1.86 % 2.40 %
Health	5068 4912	4203 3965	782 887	98 107	82.93 % 80.72 %	15.43 % 18.06 %	1.93 % 2.18 %
Pets	5113 5155	4146 4057	895 1006	99 123	81.09 % 78.70 %	17.50 % 19.52 %	1.94 % 2.39 %
Sport & Fitness	4822 4882	3945 3804	805 1006	95 120	81.81 % 77.92 %	16.69 % 20.61 %	1.97 % 2.46 %
Job & Career	4766 4973	3798 3807	893 1108	95 109	79.69 % 76.55 %	18.74 % 22.28 %	1.99 % 2.19 %
Dating	4702 5014	3683 3764	957 1184	84 110	78.33 % 75.07 %	20.35 % 23.61 %	1.79 % 2.19 %
Other	4943 4983	4075 3963	795 950	99 119	82.44 % 79.53 %	16.08 % 19.06 %	2.00 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4712 4697	3701 3532	939 1085	83 115	78.54 % 75.20 %	19.93 % 23.10 %	1.76 % 2.45 %
Outlook Mail	4525 4718	3657 3633	796 1018	84 104	80.82 % 77.00 %	17.59 % 21.58 %	1.86 % 2.20 %
Yahoo Mail	4702 4713	3819 3671	809 976	97 107	81.22 % 77.89 %	17.21 % 20.71 %	2.06 % 2.27 %
AOL Mail	4630 4709	3786 3677	791 960	88 110	81.77 % 78.08 %	17.08 % 20.39 %	1.90 % 2.34 %
Mail.com	4684 4720	3843 3737	777 906	86 107	82.05 % 79.17 %	16.59 % 19.19 %	1.84 % 2.27 %
Yandex Mail	4594 4810	3715 3752	815 983	86 103	80.87 % 78.00 %	17.74 % 20.44 %	1.87 % 2.14 %
GMX Mail	4597 4668	3688 3604	835 999	91 108	80.23 % 77.21 %	18.16 % 21.40 %	1.98 % 2.31 %
Zoho Mail	4666 4656	3835 3695	772 914	88 99	82.19 % 79.36 %	16.55 % 19.63 %	1.89 % 2.13 %
ProtonMail	4960 4703	4119 3763	774 897	100 109	83.04 % 80.01 %	15.60 % 19.07 %	2.02 % 2.32 %
Custom Mail	4731 4629	3923 3717	732 829	98 111	82.92 % 80.30 %	15.47 % 17.91 %	2.07 % 2.40 %
iCloud Mail	4514 4594	3590 3520	851 1025	88 108	79.53 % 76.62 %	18.85 % 22.31 %	1.95 % 2.35 %
Tuta	4689 4650	3889 3676	736 888	78 116	82.94 % 79.05 %	15.70 % 19.10 %	1.66 % 2.49 %
Juno.com	4686 4784	3885 3811	732 903	97 108	82.91 % 79.66 %	15.62 % 18.88 %	2.07 % 2.26 %
Mailfence	3130 3079	2510 2442	558 573	62 64	80.19 % 79.31 %	17.83 % 18.61 %	1.98 % 2.08 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.