Klick-Tipp and MailChimp Email Deliverability Comparison

Klick-Tipp

MailChimp

In this comparison, the deliverability of Klick-Tipp and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for MailChimp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.326 66.082	51.987 51.160	13.088 13.535	1.251 1.387

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats MailChimp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.38 % 77.42 %	19.73 % 20.48 %	1.89 % 2.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5064 5136	3956 3984	1024 1035	84 117	78.12 % 77.57 %	20.22 % 20.15 %	1.66 % 2.28 %
Elektronics	5163 4977	4054 3884	1018 992	91 101	78.52 % 78.04 %	19.72 % 19.93 %	1.76 % 2.03 %
Entertainment	5295 5090	4141 3923	1038 1055	116 112	78.21 % 77.07 %	19.60 % 20.73 %	2.19 % 2.20 %
Cosmetics & Beauty	5235 5184	4123 4023	1008 1054	104 107	78.76 % 77.60 %	19.26 % 20.33 %	1.99 % 2.06 %
Food & Drink	5120 5275	4001 4053	1025 1108	94 114	78.14 % 76.83 %	20.02 % 21.00 %	1.84 % 2.16 %
Home & Garden	5105 4841	3995 3737	1020 1002	90 102	78.26 % 77.19 %	19.98 % 20.70 %	1.76 % 2.11 %
Finance	5187 4984	4254 4024	825 864	108 96	82.01 % 80.74 %	15.91 % 17.34 %	2.08 % 1.93 %
Health	5017 5118	4095 4140	815 872	107 106	81.62 % 80.89 %	16.24 % 17.04 %	2.13 % 2.07 %
Pets	5062 4994	3936 3849	1036 1034	90 111	77.76 % 77.07 %	20.47 % 20.70 %	1.78 % 2.22 %
Sport & Fitness	4985 5103	3880 3901	1012 1104	93 98	77.83 % 76.45 %	20.30 % 21.63 %	1.87 % 1.92 %
Job & Career	5090 5105	3860 3861	1134 1133	96 111	75.83 % 75.63 %	22.28 % 22.19 %	1.89 % 2.17 %
Dating	4873 5136	3588 3754	1196 1280	89 102	73.63 % 73.09 %	24.54 % 24.92 %	1.83 % 1.99 %
Other	5130 5139	4104 4027	937 1002	89 110	80.00 % 78.36 %	18.27 % 19.50 %	1.73 % 2.14 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than MailChimp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4688 4768	3506 3505	1103 1166	79 97	74.79 % 73.51 %	23.53 % 24.45 %	1.69 % 2.03 %
Outlook Mail	4770 4707	3691 3566	981 1045	98 96	77.38 % 75.76 %	20.57 % 22.20 %	2.05 % 2.04 %
Yahoo Mail	4758 4679	3693 3546	975 1029	90 104	77.62 % 75.79 %	20.49 % 21.99 %	1.89 % 2.22 %
AOL Mail	4883 4750	3751 3617	1040 1018	92 115	76.82 % 76.15 %	21.30 % 21.43 %	1.88 % 2.42 %
Mail.com	4608 4786	3675 3790	841 898	92 98	79.75 % 79.19 %	18.25 % 18.76 %	2.00 % 2.05 %
Yandex Mail	4848 4665	3764 3606	1002 963	82 96	77.64 % 77.30 %	20.67 % 20.64 %	1.69 % 2.06 %
GMX Mail	4781 4801	3668 3630	1019 1074	94 97	76.72 % 75.61 %	21.31 % 22.37 %	1.97 % 2.02 %
Zoho Mail	4586 4693	3638 3693	862 896	86 104	79.33 % 78.69 %	18.80 % 19.09 %	1.88 % 2.22 %
ProtonMail	4727 4705	3768 3720	865 887	94 98	79.71 % 79.06 %	18.30 % 18.85 %	1.99 % 2.08 %
Custom Mail	4730 4677	3887 3780	751 807	92 90	82.18 % 80.82 %	15.88 % 17.25 %	1.95 % 1.92 %
iCloud Mail	4767 4582	3560 3382	1112 1110	95 90	74.68 % 73.81 %	23.33 % 24.23 %	1.99 % 1.96 %
Tuta	4766 4734	3807 3727	871 908	88 99	79.88 % 78.73 %	18.28 % 19.18 %	1.85 % 2.09 %
Juno.com	4721 4865	3801 3883	836 874	84 108	80.51 % 79.82 %	17.71 % 17.97 %	1.78 % 2.22 %
Mailfence	4693 4670	3778 3715	830 860	85 95	80.50 % 79.55 %	17.69 % 18.42 %	1.81 % 2.03 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.