Klick-Tipp and MailChimp Email Deliverability Comparison

Klick-Tipp

MailChimp

In this comparison, the deliverability of Klick-Tipp and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.873 64.544	50.389 51.065	12.397 12.507	1.516 1.462

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.89 % 79.12 %	19.41 % 19.38 %	2.37 % 2.27 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4769 4875	3784 3825	904 979	107 106	79.35 % 78.46 %	18.96 % 20.08 %	2.24 % 2.17 %
Elektronics	5031 4838	3986 3830	976 942	115 103	79.23 % 79.16 %	19.40 % 19.47 %	2.29 % 2.13 %
Entertainment	4996 5193	3939 4062	970 1048	123 118	78.84 % 78.22 %	19.42 % 20.18 %	2.46 % 2.27 %
Cosmetics & Beauty	4911 4990	3859 3989	988 913	115 119	78.58 % 79.94 %	20.12 % 18.30 %	2.34 % 2.38 %
Food & Drink	4853 5230	3810 4120	945 1021	119 129	78.51 % 78.78 %	19.47 % 19.52 %	2.45 % 2.47 %
Home & Garden	4861 4733	3841 3704	945 949	110 111	79.02 % 78.26 %	19.44 % 20.05 %	2.26 % 2.35 %
Finance	4794 4973	3891 4052	806 855	122 106	81.16 % 81.48 %	16.81 % 17.19 %	2.54 % 2.13 %
Health	5001 4995	4023 4094	898 847	119 114	80.44 % 81.96 %	17.96 % 16.96 %	2.38 % 2.28 %
Pets	4911 4933	3861 3909	944 937	116 115	78.62 % 79.24 %	19.22 % 18.99 %	2.36 % 2.33 %
Sport & Fitness	4901 4958	3858 3915	978 983	124 109	78.72 % 78.96 %	19.96 % 19.83 %	2.53 % 2.20 %
Job & Career	4779 4998	3678 3859	1007 1057	122 115	76.96 % 77.21 %	21.07 % 21.15 %	2.55 % 2.30 %
Dating	5057 4840	3839 3712	1118 1048	114 108	75.91 % 76.69 %	22.11 % 21.65 %	2.25 % 2.23 %
Other	5009 4988	4020 3994	918 928	110 109	80.26 % 80.07 %	18.33 % 18.60 %	2.20 % 2.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4649 4820	3565 3701	1015 1051	109 100	76.68 % 76.78 %	21.83 % 21.80 %	2.34 % 2.07 %
Outlook Mail	4749 4592	3697 3603	973 943	109 99	77.85 % 78.46 %	20.49 % 20.54 %	2.30 % 2.16 %
Yahoo Mail	4629 4594	3609 3586	921 906	110 112	77.97 % 78.06 %	19.90 % 19.72 %	2.38 % 2.44 %
AOL Mail	4730 4861	3675 3820	979 969	108 111	77.70 % 78.58 %	20.70 % 19.93 %	2.28 % 2.28 %
Mail.com	4526 4827	3634 3873	803 880	106 112	80.29 % 80.24 %	17.74 % 18.23 %	2.34 % 2.32 %
Yandex Mail	4794 4728	3770 3693	958 953	110 115	78.64 % 78.11 %	19.98 % 20.16 %	2.29 % 2.43 %
GMX Mail	4797 4845	3728 3773	991 1031	112 99	77.72 % 77.87 %	20.66 % 21.28 %	2.33 % 2.04 %
Zoho Mail	4584 4651	3665 3739	852 866	108 115	79.95 % 80.39 %	18.59 % 18.62 %	2.36 % 2.47 %
ProtonMail	4648 4713	3732 3793	823 845	114 102	80.29 % 80.48 %	17.71 % 17.93 %	2.45 % 2.16 %
Custom Mail	4668 4655	3793 3809	787 772	117 96	81.26 % 81.83 %	16.86 % 16.58 %	2.51 % 2.06 %
iCloud Mail	4577 4525	3500 3464	1022 1020	116 99	76.47 % 76.55 %	22.33 % 22.54 %	2.53 % 2.19 %
Tuta	4705 4762	3735 3840	880 848	120 116	79.38 % 80.64 %	18.70 % 17.81 %	2.55 % 2.44 %
Juno.com	4621 4807	3722 3870	833 835	105 111	80.55 % 80.51 %	18.03 % 17.37 %	2.27 % 2.31 %
Mailfence	3196 3164	2564 2501	560 588	72 75	80.23 % 79.05 %	17.52 % 18.58 %	2.25 % 2.37 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.