Klick-Tipp and Brevo Email Deliverability Comparison

Klick-Tipp

Brevo

In this comparison, the deliverability of Klick-Tipp and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.898 65.820	51.506 51.806	13.024 12.761	1.368 1.253

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.16 % 78.71 %	19.76 % 19.39 %	2.08 % 1.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5107 5172	4013 4073	996 1008	98 91	78.58 % 78.75 %	19.50 % 19.49 %	1.92 % 1.76 %
Elektronics	5096 5042	3986 4032	1017 909	93 101	78.22 % 79.97 %	19.96 % 18.03 %	1.82 % 2.00 %
Entertainment	5211 4959	4058 3875	1029 985	124 99	77.87 % 78.14 %	19.75 % 19.86 %	2.38 % 2.00 %
Cosmetics & Beauty	5189 5154	4062 4072	1017 991	110 91	78.28 % 79.01 %	19.60 % 19.23 %	2.12 % 1.77 %
Food & Drink	5074 5019	3945 3939	1027 984	102 96	77.75 % 78.48 %	20.24 % 19.61 %	2.01 % 1.91 %
Home & Garden	5116 5010	3988 3906	1026 1009	102 95	77.95 % 77.96 %	20.05 % 20.14 %	1.99 % 1.90 %
Finance	5133 4754	4212 3909	806 757	115 88	82.06 % 82.23 %	15.70 % 15.92 %	2.24 % 1.85 %
Health	4995 5205	4044 4277	841 826	110 102	80.96 % 82.17 %	16.84 % 15.87 %	2.20 % 1.96 %
Pets	4967 4950	3866 3849	1002 1010	99 91	77.83 % 77.76 %	20.17 % 20.40 %	1.99 % 1.84 %
Sport & Fitness	5000 5244	3867 4105	1025 1039	108 100	77.34 % 78.28 %	20.50 % 19.81 %	2.16 % 1.91 %
Job & Career	4993 5199	3759 3930	1127 1162	107 107	75.29 % 75.59 %	22.57 % 22.35 %	2.14 % 2.06 %
Dating	4937 5190	3646 3893	1191 1200	100 97	73.85 % 75.01 %	24.12 % 23.12 %	2.03 % 1.87 %
Other	5080 4922	4060 3946	920 881	100 95	79.92 % 80.17 %	18.11 % 17.90 %	1.97 % 1.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4650 4591	3482 3447	1076 1050	92 94	74.88 % 75.08 %	23.14 % 22.87 %	1.98 % 2.05 %
Outlook Mail	4844 4712	3734 3633	1007 995	103 84	77.09 % 77.10 %	20.79 % 21.12 %	2.13 % 1.78 %
Yahoo Mail	4750 4814	3679 3762	971 962	100 90	77.45 % 78.15 %	20.44 % 19.98 %	2.11 % 1.87 %
AOL Mail	4840 4686	3704 3668	1034 930	102 88	76.53 % 78.28 %	21.36 % 19.85 %	2.11 % 1.88 %
Mail.com	4581 4793	3653 3796	827 897	101 100	79.74 % 79.20 %	18.05 % 18.71 %	2.20 % 2.09 %
Yandex Mail	4821 4669	3714 3624	1022 960	85 85	77.04 % 77.62 %	21.20 % 20.56 %	1.76 % 1.82 %
GMX Mail	4777 4666	3646 3601	1030 986	101 79	76.32 % 77.18 %	21.56 % 21.13 %	2.11 % 1.69 %
Zoho Mail	4529 4712	3564 3766	872 854	93 92	78.69 % 79.92 %	19.25 % 18.12 %	2.05 % 1.95 %
ProtonMail	4684 4649	3737 3743	849 816	98 90	79.78 % 80.51 %	18.13 % 17.55 %	2.09 % 1.94 %
Custom Mail	4672 4944	3822 4057	749 793	101 94	81.81 % 82.06 %	16.03 % 16.04 %	2.16 % 1.90 %
iCloud Mail	4616 4660	3445 3484	1068 1085	103 91	74.63 % 74.76 %	23.14 % 23.28 %	2.23 % 1.95 %
Tuta	4777 4650	3778 3766	901 798	98 86	79.09 % 80.99 %	18.86 % 17.16 %	2.05 % 1.85 %
Juno.com	4681 4538	3781 3654	806 798	94 86	80.77 % 80.52 %	17.22 % 17.58 %	2.01 % 1.90 %
Mailfence	4676 4736	3767 3805	812 837	97 94	80.56 % 80.34 %	17.37 % 17.67 %	2.07 % 1.98 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.