Klick-Tipp and Brevo Email Deliverability Comparison

Klick-Tipp

Brevo

In this comparison, the deliverability of Klick-Tipp and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.326 65.578	51.987 51.753	13.088 12.631	1.251 1.194

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.38 % 78.92 %	19.73 % 19.26 %	1.89 % 1.82 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5064 5182	3956 4097	1024 996	84 89	78.12 % 79.06 %	20.22 % 19.22 %	1.66 % 1.72 %
Elektronics	5163 5040	4054 4045	1018 899	91 96	78.52 % 80.26 %	19.72 % 17.84 %	1.76 % 1.90 %
Entertainment	5295 4982	4141 3910	1038 980	116 92	78.21 % 78.48 %	19.60 % 19.67 %	2.19 % 1.85 %
Cosmetics & Beauty	5235 5151	4123 4082	1008 982	104 87	78.76 % 79.25 %	19.26 % 19.06 %	1.99 % 1.69 %
Food & Drink	5120 4897	4001 3839	1025 967	94 91	78.14 % 78.39 %	20.02 % 19.75 %	1.84 % 1.86 %
Home & Garden	5105 5029	3995 3953	1020 984	90 92	78.26 % 78.60 %	19.98 % 19.57 %	1.76 % 1.83 %
Finance	5187 4812	4254 3960	825 770	108 82	82.01 % 82.29 %	15.91 % 16.00 %	2.08 % 1.70 %
Health	5017 5213	4095 4301	815 814	107 98	81.62 % 82.51 %	16.24 % 15.61 %	2.13 % 1.88 %
Pets	5062 4967	3936 3872	1036 1007	90 88	77.76 % 77.95 %	20.47 % 20.27 %	1.78 % 1.77 %
Sport & Fitness	4985 5093	3880 3996	1012 1003	93 94	77.83 % 78.46 %	20.30 % 19.69 %	1.87 % 1.85 %
Job & Career	5090 5138	3860 3893	1134 1145	96 100	75.83 % 75.77 %	22.28 % 22.28 %	1.89 % 1.95 %
Dating	4873 5156	3588 3875	1196 1185	89 96	73.63 % 75.16 %	24.54 % 22.98 %	1.83 % 1.86 %
Other	5130 4918	4104 3930	937 899	89 89	80.00 % 79.91 %	18.27 % 18.28 %	1.73 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4688 4637	3506 3495	1103 1051	79 91	74.79 % 75.37 %	23.53 % 22.67 %	1.69 % 1.96 %
Outlook Mail	4770 4702	3691 3636	981 984	98 82	77.38 % 77.33 %	20.57 % 20.93 %	2.05 % 1.74 %
Yahoo Mail	4758 4771	3693 3739	975 946	90 86	77.62 % 78.37 %	20.49 % 19.83 %	1.89 % 1.80 %
AOL Mail	4883 4770	3751 3738	1040 949	92 83	76.82 % 78.36 %	21.30 % 19.90 %	1.88 % 1.74 %
Mail.com	4608 4638	3675 3689	841 856	92 93	79.75 % 79.54 %	18.25 % 18.46 %	2.00 % 2.01 %
Yandex Mail	4848 4560	3764 3546	1002 932	82 82	77.64 % 77.76 %	20.67 % 20.44 %	1.69 % 1.80 %
GMX Mail	4781 4698	3668 3639	1019 982	94 77	76.72 % 77.46 %	21.31 % 20.90 %	1.97 % 1.64 %
Zoho Mail	4586 4680	3638 3753	862 841	86 86	79.33 % 80.19 %	18.80 % 17.97 %	1.88 % 1.84 %
ProtonMail	4727 4616	3768 3733	865 801	94 82	79.71 % 80.87 %	18.30 % 17.35 %	1.99 % 1.78 %
Custom Mail	4730 4908	3887 4036	751 781	92 91	82.18 % 82.23 %	15.88 % 15.91 %	1.95 % 1.85 %
iCloud Mail	4767 4575	3560 3430	1112 1059	95 86	74.68 % 74.97 %	23.33 % 23.15 %	1.99 % 1.88 %
Tuta	4766 4778	3807 3894	871 801	88 83	79.88 % 81.50 %	18.28 % 16.76 %	1.85 % 1.74 %
Juno.com	4721 4482	3801 3593	836 809	84 80	80.51 % 80.17 %	17.71 % 18.05 %	1.78 % 1.78 %
Mailfence	4693 4763	3778 3832	830 839	85 92	80.50 % 80.45 %	17.69 % 17.61 %	1.81 % 1.93 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.