Klick-Tipp and Brevo Email Deliverability Comparison

Klick-Tipp

Brevo

In this comparison, the deliverability of Klick-Tipp and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.861 65.773	51.295 51.817	13.067 12.742	1.499 1.214

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.88 % 78.78 %	19.84 % 19.37 %	2.28 % 1.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5069 5098	3978 4004	980 1005	111 89	78.48 % 78.54 %	19.33 % 19.71 %	2.19 % 1.75 %
Elektronics	5177 5027	4041 4033	1026 900	110 94	78.06 % 80.23 %	19.82 % 17.90 %	2.12 % 1.87 %
Entertainment	5229 4956	4071 3874	1031 990	127 92	77.85 % 78.17 %	19.72 % 19.98 %	2.43 % 1.86 %
Cosmetics & Beauty	5104 5185	3969 4113	1020 981	115 91	77.76 % 79.32 %	19.98 % 18.92 %	2.25 % 1.76 %
Food & Drink	5155 4881	3982 3831	1059 960	114 90	77.25 % 78.49 %	20.54 % 19.67 %	2.21 % 1.84 %
Home & Garden	5099 5066	3949 3952	1037 1017	113 97	77.45 % 78.01 %	20.34 % 20.08 %	2.22 % 1.91 %
Finance	5056 4793	4124 3944	808 765	124 84	81.57 % 82.29 %	15.98 % 15.96 %	2.45 % 1.75 %
Health	5033 5258	4055 4319	862 834	116 105	80.57 % 82.14 %	17.13 % 15.86 %	2.30 % 2.00 %
Pets	4990 4920	3870 3831	1009 1000	111 89	77.56 % 77.87 %	20.22 % 20.33 %	2.22 % 1.81 %
Sport & Fitness	4944 5293	3807 4141	1019 1054	118 98	77.00 % 78.24 %	20.61 % 19.91 %	2.39 % 1.85 %
Job & Career	4874 5193	3678 3925	1081 1164	115 104	75.46 % 75.58 %	22.18 % 22.41 %	2.36 % 2.00 %
Dating	5058 5104	3729 3831	1215 1185	114 88	73.72 % 75.06 %	24.02 % 23.22 %	2.25 % 1.72 %
Other	5073 4999	4042 4019	920 887	111 93	79.68 % 80.40 %	18.14 % 17.74 %	2.19 % 1.86 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4539 4652	3378 3486	1061 1073	100 93	74.42 % 74.94 %	23.38 % 23.07 %	2.20 % 2.00 %
Outlook Mail	4780 4710	3646 3630	1026 997	108 83	76.28 % 77.07 %	21.46 % 21.17 %	2.26 % 1.76 %
Yahoo Mail	4679 4766	3604 3727	967 951	108 88	77.03 % 78.20 %	20.67 % 19.95 %	2.31 % 1.85 %
AOL Mail	4875 4563	3736 3577	1028 905	111 81	76.64 % 78.39 %	21.09 % 19.83 %	2.28 % 1.78 %
Mail.com	4633 4838	3691 3851	830 893	112 94	79.67 % 79.60 %	17.91 % 18.46 %	2.42 % 1.94 %
Yandex Mail	4858 4670	3720 3629	1039 956	99 85	76.57 % 77.71 %	21.39 % 20.47 %	2.04 % 1.82 %
GMX Mail	4825 4708	3679 3635	1036 988	110 85	76.25 % 77.21 %	21.47 % 20.99 %	2.28 % 1.81 %
Zoho Mail	4612 4698	3612 3763	896 850	104 85	78.32 % 80.10 %	19.43 % 18.09 %	2.25 % 1.81 %
ProtonMail	4745 4601	3776 3722	861 790	108 89	79.58 % 80.90 %	18.15 % 17.17 %	2.28 % 1.93 %
Custom Mail	4643 4813	3791 3948	739 774	113 91	81.65 % 82.03 %	15.92 % 16.08 %	2.43 % 1.89 %
iCloud Mail	4623 4752	3431 3560	1081 1104	111 88	74.22 % 74.92 %	23.38 % 23.23 %	2.40 % 1.85 %
Tuta	4708 4731	3708 3821	891 825	109 85	78.76 % 80.77 %	18.93 % 17.44 %	2.32 % 1.80 %
Juno.com	4698 4601	3787 3701	810 818	101 82	80.61 % 80.44 %	17.24 % 17.78 %	2.15 % 1.78 %
Mailfence	4643 4670	3736 3767	802 818	105 85	80.47 % 80.66 %	17.27 % 17.52 %	2.26 % 1.82 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.