Klick-Tipp and Brevo Email Deliverability Comparison

Klick-Tipp

Brevo

In this comparison, the deliverability of Klick-Tipp and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.791 65.773	51.708 51.947	12.893 12.612	1.190 1.214

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.59 % 78.98 %	19.60 % 19.18 %	1.81 % 1.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5042 5310	3936 4188	1025 1031	81 91	78.06 % 78.87 %	20.33 % 19.42 %	1.61 % 1.71 %
Elektronics	5093 4997	4011 4000	1001 894	81 103	78.76 % 80.05 %	19.65 % 17.89 %	1.59 % 2.06 %
Entertainment	5169 5126	4056 4035	1004 985	109 106	78.47 % 78.72 %	19.42 % 19.22 %	2.11 % 2.07 %
Cosmetics & Beauty	5269 5059	4168 4004	993 971	108 84	79.10 % 79.15 %	18.85 % 19.19 %	2.05 % 1.66 %
Food & Drink	5064 5005	3964 3959	1011 954	89 92	78.28 % 79.10 %	19.96 % 19.06 %	1.76 % 1.84 %
Home & Garden	4995 4981	3915 3924	997 965	83 92	78.38 % 78.78 %	19.96 % 19.37 %	1.66 % 1.85 %
Finance	5284 4899	4335 4030	846 788	103 81	82.04 % 82.26 %	16.01 % 16.08 %	1.95 % 1.65 %
Health	4900 5262	4018 4349	780 812	102 101	82.00 % 82.65 %	15.92 % 15.43 %	2.08 % 1.92 %
Pets	5006 5104	3891 3974	1030 1034	85 96	77.73 % 77.86 %	20.58 % 20.26 %	1.70 % 1.88 %
Sport & Fitness	5039 5006	3931 3931	1018 984	90 91	78.01 % 78.53 %	20.20 % 19.66 %	1.79 % 1.82 %
Job & Career	5017 5023	3812 3848	1118 1083	87 92	75.98 % 76.61 %	22.28 % 21.56 %	1.73 % 1.83 %
Dating	4875 5092	3613 3802	1176 1196	86 94	74.11 % 74.67 %	24.12 % 23.49 %	1.76 % 1.85 %
Other	5038 4909	4058 3903	894 915	86 91	80.55 % 79.51 %	17.75 % 18.64 %	1.71 % 1.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4739 4598	3563 3472	1098 1032	78 94	75.18 % 75.51 %	23.17 % 22.44 %	1.65 % 2.04 %
Outlook Mail	4830 4698	3740 3634	997 982	93 82	77.43 % 77.35 %	20.64 % 20.90 %	1.93 % 1.75 %
Yahoo Mail	4698 4820	3665 3785	942 946	91 89	78.01 % 78.53 %	20.05 % 19.63 %	1.94 % 1.85 %
AOL Mail	4727 4829	3650 3783	991 957	86 89	77.22 % 78.34 %	20.96 % 19.82 %	1.82 % 1.84 %
Mail.com	4582 4644	3655 3702	838 849	89 93	79.77 % 79.72 %	18.29 % 18.28 %	1.94 % 2.00 %
Yandex Mail	4692 4550	3645 3548	969 923	78 79	77.69 % 77.98 %	20.65 % 20.29 %	1.66 % 1.74 %
GMX Mail	4687 4763	3620 3695	980 985	87 83	77.23 % 77.58 %	20.91 % 20.68 %	1.86 % 1.74 %
Zoho Mail	4593 4645	3654 3704	856 854	83 87	79.56 % 79.74 %	18.64 % 18.39 %	1.81 % 1.87 %
ProtonMail	4582 4659	3654 3761	847 816	81 82	79.75 % 80.73 %	18.49 % 17.51 %	1.77 % 1.76 %
Custom Mail	4703 4775	3859 3936	759 749	85 90	82.05 % 82.43 %	16.14 % 15.69 %	1.81 % 1.88 %
iCloud Mail	4815 4684	3623 3533	1103 1064	89 87	75.24 % 75.43 %	22.91 % 22.72 %	1.85 % 1.86 %
Tuta	4807 4752	3852 3864	869 806	86 82	80.13 % 81.31 %	18.08 % 16.96 %	1.79 % 1.73 %
Juno.com	4717 4549	3795 3657	839 811	83 81	80.45 % 80.39 %	17.79 % 17.83 %	1.76 % 1.78 %
Mailfence	4619 4807	3733 3873	805 838	81 96	80.82 % 80.57 %	17.43 % 17.43 %	1.75 % 2.00 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.