Klick-Tipp and Brevo Email Deliverability Comparison

Klick-Tipp

Brevo

In this comparison, the deliverability of Klick-Tipp and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Brevo.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.674 76.599	60.274 59.740	14.992 15.263	1.408 1.596

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Brevo in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.61 % 77.99 %	19.55 % 19.93 %	1.84 % 2.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5838 6220	4564 4836	1176 1257	98 127	78.18 % 77.75 %	20.14 % 20.21 %	1.68 % 2.04 %
Elektronics	5947 5786	4690 4580	1162 1078	95 128	78.86 % 79.16 %	19.54 % 18.63 %	1.60 % 2.21 %
Entertainment	6018 5998	4725 4669	1169 1193	124 136	78.51 % 77.84 %	19.43 % 19.89 %	2.06 % 2.27 %
Cosmetics & Beauty	6169 5849	4876 4575	1166 1165	127 109	79.04 % 78.22 %	18.90 % 19.92 %	2.06 % 1.86 %
Food & Drink	5911 5894	4613 4598	1196 1176	102 120	78.04 % 78.01 %	20.23 % 19.95 %	1.73 % 2.04 %
Home & Garden	5788 5783	4527 4504	1164 1157	97 122	78.21 % 77.88 %	20.11 % 20.01 %	1.68 % 2.11 %
Finance	6131 5673	5047 4617	964 946	120 110	82.32 % 81.39 %	15.72 % 16.68 %	1.96 % 1.94 %
Health	5780 6113	4738 4994	924 987	118 132	81.97 % 81.69 %	15.99 % 16.15 %	2.04 % 2.16 %
Pets	5810 5881	4522 4526	1184 1233	104 122	77.83 % 76.96 %	20.38 % 20.97 %	1.79 % 2.07 %
Sport & Fitness	5838 5830	4553 4503	1176 1204	109 123	77.99 % 77.24 %	20.14 % 20.65 %	1.87 % 2.11 %
Job & Career	5897 5877	4483 4448	1309 1308	105 121	76.02 % 75.68 %	22.20 % 22.26 %	1.78 % 2.06 %
Dating	5695 5955	4227 4378	1365 1450	103 127	74.22 % 73.52 %	23.97 % 24.35 %	1.81 % 2.13 %
Other	5852 5740	4709 4512	1037 1109	106 119	80.47 % 78.61 %	17.72 % 19.32 %	1.81 % 2.07 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Brevo.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5476 5291	4121 3956	1261 1218	94 117	75.26 % 74.77 %	23.03 % 23.02 %	1.72 % 2.21 %
Outlook Mail	5593 5479	4329 4183	1154 1191	110 105	77.40 % 76.35 %	20.63 % 21.74 %	1.97 % 1.92 %
Yahoo Mail	5523 5528	4306 4284	1109 1133	108 111	77.96 % 77.50 %	20.08 % 20.50 %	1.96 % 2.01 %
AOL Mail	5475 5615	4237 4344	1139 1154	99 117	77.39 % 77.36 %	20.80 % 20.55 %	1.81 % 2.08 %
Mail.com	5429 5527	4333 4348	993 1054	103 125	79.81 % 78.67 %	18.29 % 19.07 %	1.90 % 2.26 %
Yandex Mail	5476 5285	4256 4064	1123 1114	97 107	77.72 % 76.90 %	20.51 % 21.08 %	1.77 % 2.02 %
GMX Mail	5430 5521	4186 4231	1144 1179	100 111	77.09 % 76.63 %	21.07 % 21.35 %	1.84 % 2.01 %
Zoho Mail	5369 5514	4264 4347	1006 1045	99 122	79.42 % 78.84 %	18.74 % 18.95 %	1.84 % 2.21 %
ProtonMail	5348 5370	4273 4296	975 967	100 107	79.90 % 80.00 %	18.23 % 18.01 %	1.87 % 1.99 %
Custom Mail	5470 5515	4481 4490	893 908	96 117	81.92 % 81.41 %	16.33 % 16.46 %	1.76 % 2.12 %
iCloud Mail	5566 5429	4176 4041	1284 1273	106 115	75.03 % 74.43 %	23.07 % 23.45 %	1.90 % 2.12 %
Tuta	5581 5533	4478 4442	1004 987	99 104	80.24 % 80.28 %	17.99 % 17.84 %	1.77 % 1.88 %
Juno.com	5584 5298	4503 4196	978 992	103 110	80.64 % 79.20 %	17.51 % 18.72 %	1.84 % 2.08 %
Mailfence	5354 5694	4331 4518	929 1048	94 128	80.89 % 79.35 %	17.35 % 18.41 %	1.76 % 2.25 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.