Kit and CampaignMonitor Email Deliverability Comparison
In this comparison, the deliverability of Kit and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Kit.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
65.682
65.221
|
50.857
50.522
|
13.425
13.308
|
1.400
1.391
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Kit in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
77.43 %
77.46 %
|
20.44 %
20.40 %
|
2.13 %
2.13 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4934
5244
|
3803
4070
|
1032
1061
|
99
113
|
77.08 %
77.61 %
|
20.92 %
20.23 %
|
2.01 %
2.15 %
|
| Elektronics |
5055
5223
|
3941
3994
|
1011
1117
|
103
112
|
77.96 %
76.47 %
|
20.00 %
21.39 %
|
2.04 %
2.14 %
|
| Entertainment |
4928
4979
|
3792
3862
|
1035
1015
|
101
102
|
76.95 %
77.57 %
|
21.00 %
20.39 %
|
2.05 %
2.05 %
|
| Cosmetics & Beauty |
5118
5137
|
3991
4025
|
1023
1011
|
104
101
|
77.98 %
78.35 %
|
19.99 %
19.68 %
|
2.03 %
1.97 %
|
| Food & Drink |
5034
5047
|
3884
3894
|
1036
1052
|
114
101
|
77.16 %
77.15 %
|
20.58 %
20.84 %
|
2.26 %
2.00 %
|
| Home & Garden |
5153
4939
|
3928
3799
|
1118
1033
|
107
107
|
76.23 %
76.92 %
|
21.70 %
20.92 %
|
2.08 %
2.17 %
|
| Finance |
4996
5045
|
4055
4043
|
837
884
|
104
118
|
81.16 %
80.14 %
|
16.75 %
17.52 %
|
2.08 %
2.34 %
|
| Health |
5193
4903
|
4178
3992
|
905
797
|
110
114
|
80.45 %
81.42 %
|
17.43 %
16.26 %
|
2.12 %
2.33 %
|
| Pets |
5084
4935
|
3890
3814
|
1078
1012
|
116
109
|
76.51 %
77.28 %
|
21.20 %
20.51 %
|
2.28 %
2.21 %
|
| Sport & Fitness |
5108
5102
|
3960
3899
|
1035
1097
|
113
106
|
77.53 %
76.42 %
|
20.26 %
21.50 %
|
2.21 %
2.08 %
|
| Job & Career |
4965
4843
|
3736
3649
|
1122
1094
|
107
100
|
75.25 %
75.35 %
|
22.60 %
22.59 %
|
2.16 %
2.06 %
|
| Dating |
5067
4874
|
3721
3582
|
1233
1186
|
113
106
|
73.44 %
73.49 %
|
24.33 %
24.33 %
|
2.23 %
2.17 %
|
| Other |
5047
4950
|
3978
3899
|
960
949
|
109
102
|
78.82 %
78.77 %
|
19.02 %
19.17 %
|
2.16 %
2.06 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Kit.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4611
4494
|
3416
3282
|
1106
1117
|
89
95
|
74.08 %
73.03 %
|
23.99 %
24.86 %
|
1.93 %
2.11 %
|
| Outlook Mail |
4718
4608
|
3624
3453
|
996
1050
|
98
105
|
76.81 %
74.93 %
|
21.11 %
22.79 %
|
2.08 %
2.28 %
|
| Yahoo Mail |
4739
4711
|
3614
3606
|
1025
1007
|
100
98
|
76.26 %
76.54 %
|
21.63 %
21.38 %
|
2.11 %
2.08 %
|
| AOL Mail |
4678
4830
|
3600
3694
|
979
1035
|
99
101
|
76.96 %
76.48 %
|
20.93 %
21.43 %
|
2.12 %
2.09 %
|
| Mail.com |
4706
4668
|
3722
3676
|
879
897
|
105
95
|
79.09 %
78.75 %
|
18.68 %
19.22 %
|
2.23 %
2.04 %
|
| Yandex Mail |
4695
4542
|
3578
3490
|
1010
954
|
107
98
|
76.21 %
76.84 %
|
21.51 %
21.00 %
|
2.28 %
2.16 %
|
| GMX Mail |
4660
4580
|
3523
3461
|
1042
1028
|
95
91
|
75.60 %
75.57 %
|
22.36 %
22.45 %
|
2.04 %
1.99 %
|
| Zoho Mail |
4695
4790
|
3696
3801
|
904
883
|
95
106
|
78.72 %
79.35 %
|
19.25 %
18.43 %
|
2.02 %
2.21 %
|
| ProtonMail |
4557
4708
|
3621
3742
|
834
856
|
102
110
|
79.46 %
79.48 %
|
18.30 %
18.18 %
|
2.24 %
2.34 %
|
| Custom Mail |
4681
4551
|
3745
3664
|
830
795
|
106
92
|
80.00 %
80.51 %
|
17.73 %
17.47 %
|
2.26 %
2.02 %
|
| iCloud Mail |
4774
4549
|
3490
3355
|
1184
1097
|
100
97
|
73.10 %
73.75 %
|
24.80 %
24.12 %
|
2.09 %
2.13 %
|
| Tuta |
4811
4777
|
3803
3784
|
907
894
|
101
99
|
79.05 %
79.21 %
|
18.85 %
18.71 %
|
2.10 %
2.07 %
|
| Juno.com |
4612
4921
|
3652
3939
|
853
874
|
107
108
|
79.18 %
80.04 %
|
18.50 %
17.76 %
|
2.32 %
2.19 %
|
| Mailfence |
4745
4492
|
3773
3575
|
876
821
|
96
96
|
79.52 %
79.59 %
|
18.46 %
18.28 %
|
2.02 %
2.14 %
|
Compare Kit with other providers
Compare the email deliverability of Kit with other providers.
- Kit and ActiveCampaign comparison
- Kit and Amazon SES comparison
- Kit and AWeber comparison
- Kit and Benchmark Email comparison
- Kit and Brevo comparison
- Kit and CampaignMonitor comparison
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- Kit and Constant Contact comparison
- Kit and GetResponse comparison
- Kit and HubSpot comparison
- Kit and Klick-Tipp comparison
- Kit and MailChimp comparison
- Kit and MailerLite comparison
- Kit and Mailgun comparison
- Kit and Mailjet comparison
- Kit and mailtrap comparison
- Kit and Moosend comparison
- Kit and Postmark comparison
- Kit and Rapidmail comparison
- Kit and Sarbacane comparison
- Kit and SendGrid comparison
- Kit and SendPulse comparison
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