Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.683 75.637	58.899 58.482	16.076 15.474	1.708 1.681

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.81 % 77.32 %	20.96 % 20.46 %	2.23 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5932 5697	4520 4381	1281 1201	131 115	76.20 % 76.90 %	21.59 % 21.08 %	2.21 % 2.02 %
Elektronics	5792 6012	4489 4688	1175 1189	128 135	77.50 % 77.98 %	20.29 % 19.78 %	2.21 % 2.25 %
Entertainment	6042 5903	4560 4563	1351 1205	131 135	75.47 % 77.30 %	22.36 % 20.41 %	2.17 % 2.29 %
Cosmetics & Beauty	5974 5745	4627 4429	1223 1188	124 128	77.45 % 77.09 %	20.47 % 20.68 %	2.08 % 2.23 %
Food & Drink	5990 5768	4558 4454	1296 1178	136 136	76.09 % 77.22 %	21.64 % 20.42 %	2.27 % 2.36 %
Home & Garden	5907 5574	4534 4264	1241 1188	132 122	76.76 % 76.50 %	21.01 % 21.31 %	2.23 % 2.19 %
Finance	5839 5732	4674 4634	1031 968	134 130	80.05 % 80.84 %	17.66 % 16.89 %	2.29 % 2.27 %
Health	5627 5949	4576 4807	922 1013	129 129	81.32 % 80.80 %	16.39 % 17.03 %	2.29 % 2.17 %
Pets	6015 5904	4583 4505	1299 1269	133 130	76.19 % 76.30 %	21.60 % 21.49 %	2.21 % 2.20 %
Sport & Fitness	5868 5721	4457 4417	1278 1177	133 127	75.95 % 77.21 %	21.78 % 20.57 %	2.27 % 2.22 %
Job & Career	5988 6095	4460 4576	1387 1385	141 134	74.48 % 75.08 %	23.16 % 22.72 %	2.35 % 2.20 %
Dating	5981 5769	4379 4225	1470 1424	132 120	73.22 % 73.24 %	24.58 % 24.68 %	2.21 % 2.08 %
Other	5728 5768	4482 4539	1122 1089	124 140	78.25 % 78.69 %	19.59 % 18.88 %	2.16 % 2.43 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5589 5356	4115 3926	1354 1309	120 121	73.63 % 73.30 %	24.23 % 24.44 %	2.15 % 2.26 %
Outlook Mail	5466 5363	4102 4044	1244 1208	120 111	75.05 % 75.41 %	22.76 % 22.52 %	2.20 % 2.07 %
Yahoo Mail	5405 5705	4114 4361	1174 1221	117 123	76.11 % 76.44 %	21.72 % 21.40 %	2.16 % 2.16 %
AOL Mail	5633 5267	4293 4038	1218 1112	122 117	76.21 % 76.67 %	21.62 % 21.11 %	2.17 % 2.22 %
Mail.com	5329 5454	4167 4284	1045 1039	117 131	78.19 % 78.55 %	19.61 % 19.05 %	2.20 % 2.40 %
Yandex Mail	5352 5321	4035 4075	1210 1119	107 127	75.39 % 76.58 %	22.61 % 21.03 %	2.00 % 2.39 %
GMX Mail	5481 5461	4090 4128	1266 1218	125 115	74.62 % 75.59 %	23.10 % 22.30 %	2.28 % 2.11 %
Zoho Mail	5500 5430	4280 4259	1089 1039	131 132	77.82 % 78.43 %	19.80 % 19.13 %	2.38 % 2.43 %
ProtonMail	5513 5575	4323 4456	1060 1002	130 117	78.41 % 79.93 %	19.23 % 17.97 %	2.36 % 2.10 %
Custom Mail	5347 5164	4249 4142	975 914	123 108	79.47 % 80.21 %	18.23 % 17.70 %	2.30 % 2.09 %
iCloud Mail	5314 5521	3905 4046	1295 1355	114 120	73.49 % 73.28 %	24.37 % 24.54 %	2.15 % 2.17 %
Tuta	5620 5242	4418 4192	1074 930	128 120	78.61 % 79.97 %	19.11 % 17.74 %	2.28 % 2.29 %
Juno.com	5656 5361	4511 4225	1023 1021	122 115	79.76 % 78.81 %	18.09 % 19.04 %	2.16 % 2.15 %
Mailfence	5478 5417	4297 4306	1049 987	132 124	78.44 % 79.49 %	19.15 % 18.22 %	2.41 % 2.29 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.