Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.911 64.722	50.481 51.689	13.230 11.957	1.420 1.254

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.77 % 79.86 %	20.38 % 18.47 %	2.19 % 1.94 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4894 4945	3792 3941	1020 923	105 89	77.48 % 79.70 %	20.84 % 18.67 %	2.15 % 1.80 %
Elektronics	5030 5080	3922 4094	1020 910	105 94	77.97 % 80.59 %	20.28 % 17.91 %	2.09 % 1.85 %
Entertainment	4908 5066	3808 4008	1006 979	106 101	77.59 % 79.12 %	20.50 % 19.32 %	2.16 % 1.99 %
Cosmetics & Beauty	5065 4964	3980 3979	1006 894	100 110	78.58 % 80.16 %	19.86 % 18.01 %	1.97 % 2.22 %
Food & Drink	4988 4898	3861 3865	1016 945	114 99	77.41 % 78.91 %	20.37 % 19.29 %	2.29 % 2.02 %
Home & Garden	5048 5145	3865 4047	1080 1019	107 96	76.56 % 78.66 %	21.39 % 19.81 %	2.12 % 1.87 %
Finance	4952 4848	3998 4002	864 771	108 92	80.74 % 82.55 %	17.45 % 15.90 %	2.18 % 1.90 %
Health	5084 4946	4083 4126	910 743	110 83	80.31 % 83.42 %	17.90 % 15.02 %	2.16 % 1.68 %
Pets	5014 4980	3851 3956	1061 924	118 105	76.80 % 79.44 %	21.16 % 18.55 %	2.35 % 2.11 %
Sport & Fitness	5062 5034	3947 4001	1014 955	115 100	77.97 % 79.48 %	20.03 % 18.97 %	2.27 % 1.99 %
Job & Career	4864 5049	3697 3963	1084 1008	107 99	76.01 % 78.49 %	22.29 % 19.96 %	2.20 % 1.96 %
Dating	5008 4946	3728 3776	1187 1073	111 97	74.44 % 76.34 %	23.70 % 21.69 %	2.22 % 1.96 %
Other	4994 4821	3949 3931	962 813	114 89	79.07 % 81.54 %	19.26 % 16.86 %	2.28 % 1.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4615 4740	3460 3652	1070 1012	95 97	74.97 % 77.05 %	23.19 % 21.35 %	2.06 % 2.05 %
Outlook Mail	4732 4590	3659 3639	972 895	106 76	77.32 % 79.28 %	20.54 % 19.50 %	2.24 % 1.66 %
Yahoo Mail	4596 4846	3525 3836	976 931	99 89	76.70 % 79.16 %	21.24 % 19.21 %	2.15 % 1.84 %
AOL Mail	4786 4797	3707 3808	993 909	103 94	77.46 % 79.38 %	20.75 % 18.95 %	2.15 % 1.96 %
Mail.com	4724 4577	3756 3679	884 822	104 88	79.51 % 80.38 %	18.71 % 17.96 %	2.20 % 1.92 %
Yandex Mail	4809 4598	3687 3660	1032 863	108 90	76.67 % 79.60 %	21.46 % 18.77 %	2.25 % 1.96 %
GMX Mail	4636 4634	3545 3657	1018 891	99 92	76.47 % 78.92 %	21.96 % 19.23 %	2.14 % 1.99 %
Zoho Mail	4604 4650	3626 3742	901 831	98 93	78.76 % 80.47 %	19.57 % 17.87 %	2.13 % 2.00 %
ProtonMail	4602 4531	3648 3741	873 710	100 92	79.27 % 82.56 %	18.97 % 15.67 %	2.17 % 2.03 %
Custom Mail	4653 4598	3729 3790	838 730	107 89	80.14 % 82.43 %	18.01 % 15.88 %	2.30 % 1.94 %
iCloud Mail	4683 4759	3462 3608	1135 1074	105 92	73.93 % 75.81 %	24.24 % 22.57 %	2.24 % 1.93 %
Tuta	4804 4743	3807 3889	907 762	107 100	79.25 % 81.99 %	18.88 % 16.07 %	2.23 % 2.11 %
Juno.com	4682 4772	3714 3912	883 795	108 83	79.33 % 81.98 %	18.86 % 16.66 %	2.31 % 1.74 %
Mailfence	3985 3887	3156 3076	748 732	81 79	79.20 % 79.14 %	18.77 % 18.83 %	2.03 % 2.03 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.