Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.811 75.997	59.546 58.419	15.637 15.872	1.628 1.706

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.52 % 76.87 %	20.36 % 20.89 %	2.12 % 2.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6037 5961	4646 4543	1262 1287	129 131	76.96 % 76.21 %	20.90 % 21.59 %	2.14 % 2.20 %
Elektronics	5734 6101	4509 4728	1103 1238	122 135	78.64 % 77.50 %	19.24 % 20.29 %	2.13 % 2.21 %
Entertainment	5794 5914	4426 4521	1248 1255	120 138	76.39 % 76.45 %	21.54 % 21.22 %	2.07 % 2.33 %
Cosmetics & Beauty	5934 5780	4640 4447	1172 1190	122 143	78.19 % 76.94 %	19.75 % 20.59 %	2.06 % 2.47 %
Food & Drink	5909 5732	4558 4368	1222 1231	129 133	77.14 % 76.20 %	20.68 % 21.48 %	2.18 % 2.32 %
Home & Garden	5900 5726	4561 4347	1210 1257	129 122	77.31 % 75.92 %	20.51 % 21.95 %	2.19 % 2.13 %
Finance	5815 5723	4713 4616	982 971	120 136	81.05 % 80.66 %	16.89 % 16.97 %	2.06 % 2.38 %
Health	5884 5784	4769 4643	989 1020	126 121	81.05 % 80.27 %	16.81 % 17.63 %	2.14 % 2.09 %
Pets	6051 5900	4624 4496	1293 1273	134 131	76.42 % 76.20 %	21.37 % 21.58 %	2.21 % 2.22 %
Sport & Fitness	6014 5836	4628 4473	1258 1228	128 135	76.95 % 76.64 %	20.92 % 21.04 %	2.13 % 2.31 %
Job & Career	6016 6095	4514 4564	1371 1397	131 134	75.03 % 74.88 %	22.79 % 22.92 %	2.18 % 2.20 %
Dating	5987 5852	4416 4293	1447 1437	124 122	73.76 % 73.36 %	24.17 % 24.56 %	2.07 % 2.08 %
Other	5736 5593	4542 4380	1080 1088	114 125	79.18 % 78.31 %	18.83 % 19.45 %	1.99 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5374 5416	3962 3948	1308 1351	104 117	73.73 % 72.90 %	24.34 % 24.94 %	1.94 % 2.16 %
Outlook Mail	5566 5278	4246 3979	1206 1196	114 103	76.28 % 75.39 %	21.67 % 22.66 %	2.05 % 1.95 %
Yahoo Mail	5573 5790	4248 4376	1210 1282	115 132	76.22 % 75.58 %	21.71 % 22.14 %	2.06 % 2.28 %
AOL Mail	5492 5467	4219 4170	1159 1171	114 126	76.82 % 76.28 %	21.10 % 21.42 %	2.08 % 2.30 %
Mail.com	5453 5465	4295 4261	1040 1073	118 131	78.76 % 77.97 %	19.07 % 19.63 %	2.16 % 2.40 %
Yandex Mail	5432 5374	4159 4119	1163 1133	110 122	76.56 % 76.65 %	21.41 % 21.08 %	2.03 % 2.27 %
GMX Mail	5425 5454	4118 4092	1193 1244	114 118	75.91 % 75.03 %	21.99 % 22.81 %	2.10 % 2.16 %
Zoho Mail	5553 5081	4363 3981	1069 980	121 120	78.57 % 78.35 %	19.25 % 19.29 %	2.18 % 2.36 %
ProtonMail	5414 5475	4308 4367	979 984	127 124	79.57 % 79.76 %	18.08 % 17.97 %	2.35 % 2.26 %
Custom Mail	5273 5358	4240 4258	914 979	119 121	80.41 % 79.47 %	17.33 % 18.27 %	2.26 % 2.26 %
iCloud Mail	5457 5474	4062 3982	1286 1379	109 113	74.44 % 72.74 %	23.57 % 25.19 %	2.00 % 2.06 %
Tuta	5719 5327	4521 4233	1075 966	123 128	79.05 % 79.46 %	18.80 % 18.13 %	2.15 % 2.40 %
Juno.com	5479 5597	4386 4369	975 1104	118 124	80.05 % 78.06 %	17.80 % 19.72 %	2.15 % 2.22 %
Mailfence	5601 5441	4419 4284	1060 1030	122 127	78.90 % 78.74 %	18.93 % 18.93 %	2.18 % 2.33 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.