Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.199 63.941	50.227 52.102	13.019 10.998	1.456 1.216

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.24 % 81.48 %	20.28 % 17.20 %	2.27 % 1.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4862 4892	3822 3986	1000 840	109 84	78.61 % 81.48 %	20.57 % 17.17 %	2.24 % 1.72 %
Elektronics	4984 4939	3908 4061	1013 819	108 90	78.41 % 82.22 %	20.33 % 16.58 %	2.17 % 1.82 %
Entertainment	4853 5036	3776 4069	989 912	107 98	77.81 % 80.80 %	20.38 % 18.11 %	2.20 % 1.95 %
Cosmetics & Beauty	5017 4891	3966 3996	993 819	104 106	79.05 % 81.70 %	19.79 % 16.75 %	2.07 % 2.17 %
Food & Drink	5051 4915	3933 3972	1035 872	118 95	77.87 % 80.81 %	20.49 % 17.74 %	2.34 % 1.93 %
Home & Garden	5055 4976	3884 3995	1076 919	110 90	76.83 % 80.29 %	21.29 % 18.47 %	2.18 % 1.81 %
Finance	4966 4801	4011 4006	878 736	110 91	80.77 % 83.44 %	17.68 % 15.33 %	2.22 % 1.90 %
Health	4914 4929	3940 4166	895 713	111 83	80.18 % 84.52 %	18.21 % 14.47 %	2.26 % 1.68 %
Pets	4915 4821	3818 3919	1026 821	117 101	77.68 % 81.29 %	20.87 % 17.03 %	2.38 % 2.10 %
Sport & Fitness	4988 5003	3921 4052	980 897	119 96	78.61 % 80.99 %	19.65 % 17.93 %	2.39 % 1.92 %
Job & Career	4740 5049	3634 4050	1027 924	110 97	76.67 % 80.21 %	21.67 % 18.30 %	2.32 % 1.92 %
Dating	4881 4846	3693 3803	1123 970	114 96	75.66 % 78.48 %	23.01 % 20.02 %	2.34 % 1.98 %
Other	4973 4843	3921 4027	984 756	119 89	78.85 % 83.15 %	19.79 % 15.61 %	2.39 % 1.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4621 4687	3520 3712	1032 916	101 96	76.17 % 79.20 %	22.33 % 19.54 %	2.19 % 2.05 %
Outlook Mail	4643 4617	3600 3757	962 811	103 77	77.54 % 81.37 %	20.72 % 17.57 %	2.22 % 1.67 %
Yahoo Mail	4629 4800	3586 3897	959 836	102 88	77.47 % 81.19 %	20.72 % 17.42 %	2.20 % 1.83 %
AOL Mail	4734 4599	3681 3727	982 815	107 84	77.76 % 81.04 %	20.74 % 17.72 %	2.26 % 1.83 %
Mail.com	4748 4572	3796 3740	878 767	107 89	79.95 % 81.80 %	18.49 % 16.78 %	2.25 % 1.95 %
Yandex Mail	4825 4624	3737 3757	1026 803	116 90	77.45 % 81.25 %	21.26 % 17.37 %	2.40 % 1.95 %
GMX Mail	4693 4680	3627 3785	1016 828	103 94	77.29 % 80.88 %	21.65 % 17.69 %	2.19 % 2.01 %
Zoho Mail	4655 4841	3691 3976	910 805	104 95	79.29 % 82.13 %	19.55 % 16.63 %	2.23 % 1.96 %
ProtonMail	4660 4537	3707 3807	897 666	107 88	79.55 % 83.91 %	19.25 % 14.68 %	2.30 % 1.94 %
Custom Mail	4697 4643	3769 3888	863 699	109 84	80.24 % 83.74 %	18.37 % 15.05 %	2.32 % 1.81 %
iCloud Mail	4629 4770	3466 3718	1071 998	111 92	74.88 % 77.95 %	23.14 % 20.92 %	2.40 % 1.93 %
Tuta	4831 4789	3840 3992	935 727	109 96	79.49 % 83.36 %	19.35 % 15.18 %	2.26 % 2.00 %
Juno.com	4702 4662	3744 3881	885 735	111 80	79.63 % 83.25 %	18.82 % 15.77 %	2.36 % 1.72 %
Mailfence	3132 3120	2463 2465	603 592	66 63	78.64 % 79.01 %	19.25 % 18.97 %	2.11 % 2.02 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.