Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.946 65.225	51.041 50.312	13.503 13.493	1.402 1.420

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.40 % 77.14 %	20.48 % 20.69 %	2.13 % 2.18 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4980 5095	3830 3924	1049 1062	101 109	76.91 % 77.02 %	21.06 % 20.84 %	2.03 % 2.14 %
Elektronics	5025 5128	3920 4016	1000 1005	105 107	78.01 % 78.32 %	19.90 % 19.60 %	2.09 % 2.09 %
Entertainment	4935 5173	3777 3952	1052 1106	106 115	76.53 % 76.40 %	21.32 % 21.38 %	2.15 % 2.22 %
Cosmetics & Beauty	5214 4954	4061 3827	1045 1005	108 122	77.89 % 77.25 %	20.04 % 20.29 %	2.07 % 2.46 %
Food & Drink	5131 4875	3948 3711	1067 1055	116 109	76.94 % 76.12 %	20.80 % 21.64 %	2.26 % 2.24 %
Home & Garden	5101 5043	3921 3814	1072 1122	108 107	76.87 % 75.63 %	21.02 % 22.25 %	2.12 % 2.12 %
Finance	5025 4948	4072 3973	855 867	98 108	81.03 % 80.30 %	17.01 % 17.52 %	1.95 % 2.18 %
Health	5187 4874	4184 3945	895 833	108 96	80.66 % 80.94 %	17.25 % 17.09 %	2.08 % 1.97 %
Pets	5110 5005	3890 3853	1104 1044	116 108	76.13 % 76.98 %	21.60 % 20.86 %	2.27 % 2.16 %
Sport & Fitness	5292 5130	4096 3948	1076 1062	120 120	77.40 % 76.96 %	20.33 % 20.70 %	2.27 % 2.34 %
Job & Career	4926 5199	3681 3900	1140 1186	105 113	74.73 % 75.01 %	23.14 % 22.81 %	2.13 % 2.17 %
Dating	5051 4863	3729 3558	1216 1198	106 107	73.83 % 73.16 %	24.07 % 24.63 %	2.10 % 2.20 %
Other	4969 4938	3932 3891	932 948	105 99	79.13 % 78.80 %	18.76 % 19.20 %	2.11 % 2.00 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4680 4720	3457 3468	1133 1145	90 107	73.87 % 73.47 %	24.21 % 24.26 %	1.92 % 2.27 %
Outlook Mail	4799 4516	3678 3417	1022 1013	99 86	76.64 % 75.66 %	21.30 % 22.43 %	2.06 % 1.90 %
Yahoo Mail	4717 4857	3592 3702	1026 1054	99 101	76.15 % 76.22 %	21.75 % 21.70 %	2.10 % 2.08 %
AOL Mail	4718 4673	3624 3597	996 967	98 109	76.81 % 76.97 %	21.11 % 20.69 %	2.08 % 2.33 %
Mail.com	4728 4617	3731 3614	895 897	102 106	78.91 % 78.28 %	18.93 % 19.43 %	2.16 % 2.30 %
Yandex Mail	4695 4538	3578 3461	1013 975	104 102	76.21 % 76.27 %	21.58 % 21.49 %	2.22 % 2.25 %
GMX Mail	4634 4698	3514 3541	1028 1056	92 101	75.83 % 75.37 %	22.18 % 22.48 %	1.99 % 2.15 %
Zoho Mail	4700 4498	3697 3513	903 882	100 103	78.66 % 78.10 %	19.21 % 19.61 %	2.13 % 2.29 %
ProtonMail	4492 4589	3564 3656	825 830	103 103	79.34 % 79.67 %	18.37 % 18.09 %	2.29 % 2.24 %
Custom Mail	4608 4545	3690 3623	815 825	103 97	80.08 % 79.71 %	17.69 % 18.15 %	2.24 % 2.13 %
iCloud Mail	4781 4722	3518 3444	1161 1185	102 93	73.58 % 72.94 %	24.28 % 25.10 %	2.13 % 1.97 %
Tuta	4851 4662	3837 3723	913 829	101 110	79.10 % 79.86 %	18.82 % 17.78 %	2.08 % 2.36 %
Juno.com	4656 4866	3697 3841	856 927	103 98	79.40 % 78.94 %	18.38 % 19.05 %	2.21 % 2.01 %
Mailfence	4887 4724	3864 3712	917 908	106 104	79.07 % 78.58 %	18.76 % 19.22 %	2.17 % 2.20 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.