Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.621 64.880	50.314 50.089	13.738 13.406	1.569 1.385

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.67 % 77.20 %	20.94 % 20.66 %	2.39 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5042 5227	3840 4021	1080 1091	122 115	76.16 % 76.93 %	21.42 % 20.87 %	2.42 % 2.20 %
Elektronics	5023 5277	3896 4116	1009 1053	118 108	77.56 % 78.00 %	20.09 % 19.95 %	2.35 % 2.05 %
Entertainment	4933 5135	3725 3914	1090 1107	118 114	75.51 % 76.22 %	22.10 % 21.56 %	2.39 % 2.22 %
Cosmetics & Beauty	5085 4831	3936 3741	1031 973	118 117	77.40 % 77.44 %	20.28 % 20.14 %	2.32 % 2.42 %
Food & Drink	5012 4799	3825 3666	1061 1023	126 110	76.32 % 76.39 %	21.17 % 21.32 %	2.51 % 2.29 %
Home & Garden	5076 4861	3873 3701	1079 1058	124 102	76.30 % 76.14 %	21.26 % 21.77 %	2.44 % 2.10 %
Finance	5014 4897	4023 3953	879 833	112 111	80.24 % 80.72 %	17.53 % 17.01 %	2.23 % 2.27 %
Health	5057 4863	4041 3940	900 834	116 89	79.91 % 81.02 %	17.80 % 17.15 %	2.29 % 1.83 %
Pets	5164 4991	3883 3847	1147 1043	134 101	75.19 % 77.08 %	22.21 % 20.90 %	2.59 % 2.02 %
Sport & Fitness	5206 5078	3990 3893	1088 1067	128 118	76.64 % 76.66 %	20.90 % 21.01 %	2.46 % 2.32 %
Job & Career	4969 5169	3680 3878	1170 1185	119 106	74.06 % 75.02 %	23.55 % 22.93 %	2.39 % 2.05 %
Dating	5040 4807	3677 3538	1244 1170	119 99	72.96 % 73.60 %	24.68 % 24.34 %	2.36 % 2.06 %
Other	5000 4945	3925 3881	960 969	115 95	78.50 % 78.48 %	19.20 % 19.60 %	2.30 % 1.92 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4683 4564	3410 3349	1173 1115	100 100	72.82 % 73.38 %	25.05 % 24.43 %	2.14 % 2.19 %
Outlook Mail	4706 4497	3575 3407	1022 1004	109 86	75.97 % 75.76 %	21.72 % 22.33 %	2.32 % 1.91 %
Yahoo Mail	4615 4901	3487 3753	1020 1049	108 99	75.56 % 76.58 %	22.10 % 21.40 %	2.34 % 2.02 %
AOL Mail	4798 4582	3652 3524	1033 955	113 103	76.12 % 76.91 %	21.53 % 20.84 %	2.36 % 2.25 %
Mail.com	4671 4663	3636 3676	922 882	113 105	77.84 % 78.83 %	19.74 % 18.91 %	2.42 % 2.25 %
Yandex Mail	4736 4624	3582 3537	1041 987	113 100	75.63 % 76.49 %	21.98 % 21.35 %	2.39 % 2.16 %
GMX Mail	4508 4597	3383 3435	1021 1065	104 97	75.04 % 74.72 %	22.65 % 23.17 %	2.31 % 2.11 %
Zoho Mail	4772 4359	3720 3422	938 844	114 93	77.95 % 78.50 %	19.66 % 19.36 %	2.39 % 2.13 %
ProtonMail	4515 4636	3546 3691	851 843	118 102	78.54 % 79.62 %	18.85 % 18.18 %	2.61 % 2.20 %
Custom Mail	4563 4615	3626 3677	819 839	118 99	79.47 % 79.67 %	17.95 % 18.18 %	2.59 % 2.15 %
iCloud Mail	4728 4783	3445 3489	1173 1202	110 92	72.86 % 72.95 %	24.81 % 25.13 %	2.33 % 1.92 %
Tuta	4836 4542	3793 3624	925 815	118 103	78.43 % 79.79 %	19.13 % 17.94 %	2.44 % 2.27 %
Juno.com	4616 4855	3645 3827	859 928	112 100	78.96 % 78.83 %	18.61 % 19.11 %	2.43 % 2.06 %
Mailfence	4874 4662	3814 3678	941 878	119 106	78.25 % 78.89 %	19.31 % 18.83 %	2.44 % 2.27 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.