Kit and AWeber Email Deliverability Comparison

Kit

AWeber

In this comparison, the deliverability of Kit and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.756 64.742	50.741 50.128	13.544 13.240	1.471 1.374

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.17 % 77.43 %	20.60 % 20.45 %	2.24 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5239 5182	4006 3978	1114 1094	119 110	76.46 % 76.77 %	21.26 % 21.11 %	2.27 % 2.12 %
Elektronics	4893 5266	3832 4113	952 1040	109 113	78.32 % 78.10 %	19.46 % 19.75 %	2.23 % 2.15 %
Entertainment	4949 4980	3761 3830	1078 1037	110 113	76.00 % 76.91 %	21.78 % 20.82 %	2.22 % 2.27 %
Cosmetics & Beauty	5035 4909	3924 3814	1001 984	110 111	77.93 % 77.69 %	19.88 % 20.04 %	2.18 % 2.26 %
Food & Drink	5037 4856	3867 3729	1052 1021	118 106	76.77 % 76.79 %	20.89 % 21.03 %	2.34 % 2.18 %
Home & Garden	5043 4852	3881 3708	1047 1047	115 97	76.96 % 76.42 %	20.76 % 21.58 %	2.28 % 2.00 %
Finance	4986 4870	4022 3938	856 824	108 108	80.67 % 80.86 %	17.17 % 16.92 %	2.17 % 2.22 %
Health	5053 4899	4082 3970	860 835	111 94	80.78 % 81.04 %	17.02 % 17.04 %	2.20 % 1.92 %
Pets	5179 5008	3930 3847	1126 1057	123 104	75.88 % 76.82 %	21.74 % 21.11 %	2.37 % 2.08 %
Sport & Fitness	5135 5012	3924 3869	1093 1034	118 109	76.42 % 77.19 %	21.29 % 20.63 %	2.30 % 2.17 %
Job & Career	5132 5187	3835 3903	1180 1174	117 110	74.73 % 75.25 %	22.99 % 22.63 %	2.28 % 2.12 %
Dating	5113 4963	3758 3681	1244 1184	111 98	73.50 % 74.17 %	24.33 % 23.86 %	2.17 % 1.97 %
Other	4962 4758	3919 3748	941 909	102 101	78.98 % 78.77 %	18.96 % 19.10 %	2.06 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4597 4537	3365 3339	1138 1104	94 94	73.20 % 73.59 %	24.76 % 24.33 %	2.04 % 2.07 %
Outlook Mail	4816 4570	3671 3476	1042 1010	103 84	76.23 % 76.06 %	21.64 % 22.10 %	2.14 % 1.84 %
Yahoo Mail	4767 4953	3614 3778	1048 1069	105 106	75.81 % 76.28 %	21.98 % 21.58 %	2.20 % 2.14 %
AOL Mail	4718 4608	3609 3540	1007 966	102 102	76.49 % 76.82 %	21.34 % 20.96 %	2.16 % 2.21 %
Mail.com	4694 4692	3673 3695	914 890	107 107	78.25 % 78.75 %	19.47 % 18.97 %	2.28 % 2.28 %
Yandex Mail	4654 4593	3551 3538	1002 955	101 100	76.30 % 77.03 %	21.53 % 20.79 %	2.17 % 2.18 %
GMX Mail	4610 4605	3483 3469	1027 1043	100 93	75.55 % 75.33 %	22.28 % 22.65 %	2.17 % 2.02 %
Zoho Mail	4735 4251	3698 3349	926 808	111 94	78.10 % 78.78 %	19.56 % 19.01 %	2.34 % 2.21 %
ProtonMail	4580 4648	3630 3721	835 826	115 101	79.26 % 80.06 %	18.23 % 17.77 %	2.51 % 2.17 %
Custom Mail	4559 4629	3656 3697	796 832	107 100	80.19 % 79.87 %	17.46 % 17.97 %	2.35 % 2.16 %
iCloud Mail	4680 4740	3459 3483	1123 1168	98 89	73.91 % 73.48 %	24.00 % 24.64 %	2.09 % 1.88 %
Tuta	4840 4543	3809 3647	920 795	111 101	78.70 % 80.28 %	19.01 % 17.50 %	2.29 % 2.22 %
Juno.com	4625 4731	3687 3720	833 913	105 98	79.72 % 78.63 %	18.01 % 19.30 %	2.27 % 2.07 %
Mailfence	4881 4642	3836 3676	933 861	112 105	78.59 % 79.19 %	19.11 % 18.55 %	2.29 % 2.26 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.