AWeber and Kit Email Deliverability Comparison

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.413 44.416	350.289 37.223	73.105 5.651	14.019 1.542

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.08 % 83.81 %	16.71 % 12.72 %	3.20 % 3.47 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	34113 3361	28290 2910	4827 364	996 87	82.93 % 86.58 %	14.15 % 10.83 %	2.92 % 2.59 %
Elektronics	33950 3377	27398 2860	5495 395	1057 122	80.70 % 84.69 %	16.19 % 11.70 %	3.11 % 3.61 %
Entertainment	33398 3442	26629 2884	5658 441	1111 117	79.73 % 83.79 %	16.94 % 12.81 %	3.33 % 3.40 %
Cosmetics & Beauty	33481 3421	26801 2855	5599 435	1081 131	80.05 % 83.46 %	16.72 % 12.72 %	3.23 % 3.83 %
Food & Drink	33505 3326	27847 2853	4720 358	938 115	83.11 % 85.78 %	14.09 % 10.76 %	2.80 % 3.46 %
Home & Garden	33919 3577	28167 3070	4754 387	998 120	83.04 % 85.83 %	14.02 % 10.82 %	2.94 % 3.35 %
Finance	33637 3282	25842 2664	6595 486	1200 132	76.83 % 81.17 %	19.61 % 14.81 %	3.57 % 4.02 %
Health	33450 3448	25981 2836	6338 472	1131 140	77.67 % 82.25 %	18.95 % 13.69 %	3.38 % 4.06 %
Pets	33778 3305	27752 2824	5020 386	1006 95	82.16 % 85.45 %	14.86 % 11.68 %	2.98 % 2.87 %
Sport & Fitness	33154 3596	26191 2991	5840 495	1123 110	79.00 % 83.18 %	17.61 % 13.77 %	3.39 % 3.06 %
Job & Career	33446 3377	26099 2745	6143 497	1204 135	78.03 % 81.29 %	18.37 % 14.72 %	3.60 % 4.00 %
Dating	33499 3528	25281 2873	7040 526	1178 129	75.47 % 81.43 %	21.02 % 14.91 %	3.52 % 3.66 %
Other	34083 3376	28011 2858	5076 409	996 109	82.18 % 84.66 %	14.89 % 12.11 %	2.92 % 3.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42455 3407	32547 2669	8371 586	1537 152	76.66 % 78.34 %	19.72 % 17.20 %	3.62 % 4.46 %
Outlook Mail	43001 3397	33219 2807	8203 476	1579 114	77.25 % 82.63 %	19.08 % 14.01 %	3.67 % 3.36 %
Yahoo Mail	42848 3466	34206 2863	7295 453	1347 150	79.83 % 82.60 %	17.03 % 13.07 %	3.14 % 4.33 %
AOL Mail	42344 3328	33803 2760	7165 448	1376 120	79.83 % 82.93 %	16.92 % 13.46 %	3.25 % 3.61 %
Mail.com	43150 3516	34916 2966	6919 429	1315 121	80.92 % 84.36 %	16.03 % 12.20 %	3.05 % 3.44 %
Yandex Mail	42936 3515	33620 2901	7829 489	1487 125	78.30 % 82.53 %	18.23 % 13.91 %	3.46 % 3.56 %
GMX Mail	43063 3380	34767 2895	7001 382	1295 103	80.74 % 85.65 %	16.26 % 11.30 %	3.01 % 3.05 %
Zoho Mail	42764 3340	34964 2867	6555 377	1245 96	81.76 % 85.84 %	15.33 % 11.29 %	2.91 % 2.87 %
ProtonMail	42392 3548	34691 3058	6474 378	1227 112	81.83 % 86.19 %	15.27 % 10.65 %	2.89 % 3.16 %
Custom Mail	42370 3393	35132 2934	5993 350	1245 109	82.92 % 86.47 %	14.14 % 10.32 %	2.94 % 3.21 %
iCloud Mail	3288 3427	2604 2715	542 562	142 150	79.20 % 79.22 %	16.48 % 16.40 %	4.32 % 4.38 %
Tuta	3429 3335	2915 2867	397 369	117 99	85.01 % 85.97 %	11.58 % 11.06 %	3.41 % 2.97 %
Juno.com	3373 3364	2905 2921	361 352	107 91	86.13 % 86.83 %	10.70 % 10.46 %	3.17 % 2.71 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.