AWeber and Kit Email Deliverability Comparison

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
401.801 8.857	320.558 7.409	68.523 1.114	12.720 334

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.78 % 83.65 %	17.05 % 12.58 %	3.17 % 3.77 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	31345 655	25907 571	4525 69	913 15	82.65 % 87.18 %	14.44 % 10.53 %	2.91 % 2.29 %
Elektronics	31149 705	25040 590	5157 82	952 33	80.39 % 83.69 %	16.56 % 11.63 %	3.06 % 4.68 %
Entertainment	30670 699	24353 578	5306 90	1011 31	79.40 % 82.69 %	17.30 % 12.88 %	3.30 % 4.43 %
Cosmetics & Beauty	30866 709	24625 585	5263 90	978 34	79.78 % 82.51 %	17.05 % 12.69 %	3.17 % 4.80 %
Food & Drink	30841 659	25547 569	4433 69	861 21	82.83 % 86.34 %	14.37 % 10.47 %	2.79 % 3.19 %
Home & Garden	31197 665	25837 571	4451 71	909 23	82.82 % 85.86 %	14.27 % 10.68 %	2.91 % 3.46 %
Finance	30828 647	23568 530	6185 97	1075 20	76.45 % 81.92 %	20.06 % 14.99 %	3.49 % 3.09 %
Health	30705 694	23706 574	5956 92	1043 28	77.21 % 82.71 %	19.40 % 13.26 %	3.40 % 4.03 %
Pets	31050 663	25438 563	4703 76	909 24	81.93 % 84.92 %	15.15 % 11.46 %	2.93 % 3.62 %
Sport & Fitness	30505 726	24009 604	5472 101	1024 21	78.71 % 83.20 %	17.94 % 13.91 %	3.36 % 2.89 %
Job & Career	30612 673	23821 550	5716 98	1075 25	77.82 % 81.72 %	18.67 % 14.56 %	3.51 % 3.71 %
Dating	30738 706	23037 568	6625 102	1076 36	74.95 % 80.45 %	21.55 % 14.45 %	3.50 % 5.10 %
Other	31295 656	25670 556	4731 77	894 23	82.03 % 84.76 %	15.12 % 11.74 %	2.86 % 3.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39747 706	30440 544	7904 123	1403 39	76.58 % 77.05 %	19.89 % 17.42 %	3.53 % 5.52 %
Outlook Mail	40083 665	30844 549	7779 89	1460 27	76.95 % 82.56 %	19.41 % 13.38 %	3.64 % 4.06 %
Yahoo Mail	40104 687	31942 570	6923 88	1239 29	79.65 % 82.97 %	17.26 % 12.81 %	3.09 % 4.22 %
AOL Mail	39695 616	31593 507	6815 83	1287 26	79.59 % 82.31 %	17.17 % 13.47 %	3.24 % 4.22 %
Mail.com	40389 681	32584 571	6585 86	1220 24	80.68 % 83.85 %	16.30 % 12.63 %	3.02 % 3.52 %
Yandex Mail	40157 689	31353 563	7431 96	1373 30	78.08 % 81.71 %	18.50 % 13.93 %	3.42 % 4.35 %
GMX Mail	40363 701	32463 602	6692 78	1208 21	80.43 % 85.88 %	16.58 % 11.13 %	2.99 % 3.00 %
Zoho Mail	39814 656	32444 559	6224 74	1146 23	81.49 % 85.21 %	15.63 % 11.28 %	2.88 % 3.51 %
ProtonMail	39753 736	32402 638	6194 77	1157 21	81.51 % 86.68 %	15.58 % 10.46 %	2.91 % 2.85 %
Custom Mail	39695 680	32842 588	5704 67	1149 25	82.74 % 86.47 %	14.37 % 9.85 %	2.89 % 3.68 %
iCloud Mail	664 741	524 589	114 118	26 34	78.92 % 79.49 %	17.17 % 15.92 %	3.92 % 4.59 %
Tuta	673 645	560 555	83 70	30 20	83.21 % 86.05 %	12.33 % 10.85 %	4.46 % 3.10 %
Juno.com	664 654	567 574	75 65	22 15	85.39 % 87.77 %	11.30 % 9.94 %	3.31 % 2.29 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.