AWeber and Kit Email Deliverability Comparison

AWeber

Kit

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.997 76.811	58.419 59.546	15.872 15.637	1.706 1.628

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.87 % 77.52 %	20.89 % 20.36 %	2.24 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5961 6037	4543 4646	1287 1262	131 129	76.21 % 76.96 %	21.59 % 20.90 %	2.20 % 2.14 %
Elektronics	6101 5734	4728 4509	1238 1103	135 122	77.50 % 78.64 %	20.29 % 19.24 %	2.21 % 2.13 %
Entertainment	5914 5794	4521 4426	1255 1248	138 120	76.45 % 76.39 %	21.22 % 21.54 %	2.33 % 2.07 %
Cosmetics & Beauty	5780 5934	4447 4640	1190 1172	143 122	76.94 % 78.19 %	20.59 % 19.75 %	2.47 % 2.06 %
Food & Drink	5732 5909	4368 4558	1231 1222	133 129	76.20 % 77.14 %	21.48 % 20.68 %	2.32 % 2.18 %
Home & Garden	5726 5900	4347 4561	1257 1210	122 129	75.92 % 77.31 %	21.95 % 20.51 %	2.13 % 2.19 %
Finance	5723 5815	4616 4713	971 982	136 120	80.66 % 81.05 %	16.97 % 16.89 %	2.38 % 2.06 %
Health	5784 5884	4643 4769	1020 989	121 126	80.27 % 81.05 %	17.63 % 16.81 %	2.09 % 2.14 %
Pets	5900 6051	4496 4624	1273 1293	131 134	76.20 % 76.42 %	21.58 % 21.37 %	2.22 % 2.21 %
Sport & Fitness	5836 6014	4473 4628	1228 1258	135 128	76.64 % 76.95 %	21.04 % 20.92 %	2.31 % 2.13 %
Job & Career	6095 6016	4564 4514	1397 1371	134 131	74.88 % 75.03 %	22.92 % 22.79 %	2.20 % 2.18 %
Dating	5852 5987	4293 4416	1437 1447	122 124	73.36 % 73.76 %	24.56 % 24.17 %	2.08 % 2.07 %
Other	5593 5736	4380 4542	1088 1080	125 114	78.31 % 79.18 %	19.45 % 18.83 %	2.23 % 1.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5416 5374	3948 3962	1351 1308	117 104	72.90 % 73.73 %	24.94 % 24.34 %	2.16 % 1.94 %
Outlook Mail	5278 5566	3979 4246	1196 1206	103 114	75.39 % 76.28 %	22.66 % 21.67 %	1.95 % 2.05 %
Yahoo Mail	5790 5573	4376 4248	1282 1210	132 115	75.58 % 76.22 %	22.14 % 21.71 %	2.28 % 2.06 %
AOL Mail	5467 5492	4170 4219	1171 1159	126 114	76.28 % 76.82 %	21.42 % 21.10 %	2.30 % 2.08 %
Mail.com	5465 5453	4261 4295	1073 1040	131 118	77.97 % 78.76 %	19.63 % 19.07 %	2.40 % 2.16 %
Yandex Mail	5374 5432	4119 4159	1133 1163	122 110	76.65 % 76.56 %	21.08 % 21.41 %	2.27 % 2.03 %
GMX Mail	5454 5425	4092 4118	1244 1193	118 114	75.03 % 75.91 %	22.81 % 21.99 %	2.16 % 2.10 %
Zoho Mail	5081 5553	3981 4363	980 1069	120 121	78.35 % 78.57 %	19.29 % 19.25 %	2.36 % 2.18 %
ProtonMail	5475 5414	4367 4308	984 979	124 127	79.76 % 79.57 %	17.97 % 18.08 %	2.26 % 2.35 %
Custom Mail	5358 5273	4258 4240	979 914	121 119	79.47 % 80.41 %	18.27 % 17.33 %	2.26 % 2.26 %
iCloud Mail	5474 5457	3982 4062	1379 1286	113 109	72.74 % 74.44 %	25.19 % 23.57 %	2.06 % 2.00 %
Tuta	5327 5719	4233 4521	966 1075	128 123	79.46 % 79.05 %	18.13 % 18.80 %	2.40 % 2.15 %
Juno.com	5597 5479	4369 4386	1104 975	124 118	78.06 % 80.05 %	19.72 % 17.80 %	2.22 % 2.15 %
Mailfence	5441 5601	4284 4419	1030 1060	127 122	78.74 % 78.90 %	18.93 % 18.93 %	2.33 % 2.18 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.