AWeber and Kit Email Deliverability Comparison

AWeber

Kit

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.941 64.199	52.102 50.227	10.998 13.019	1.216 1.456

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.48 % 78.24 %	17.20 % 20.28 %	1.90 % 2.27 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4892 4862	3986 3822	840 1000	84 109	81.48 % 78.61 %	17.17 % 20.57 %	1.72 % 2.24 %
Elektronics	4939 4984	4061 3908	819 1013	90 108	82.22 % 78.41 %	16.58 % 20.33 %	1.82 % 2.17 %
Entertainment	5036 4853	4069 3776	912 989	98 107	80.80 % 77.81 %	18.11 % 20.38 %	1.95 % 2.20 %
Cosmetics & Beauty	4891 5017	3996 3966	819 993	106 104	81.70 % 79.05 %	16.75 % 19.79 %	2.17 % 2.07 %
Food & Drink	4915 5051	3972 3933	872 1035	95 118	80.81 % 77.87 %	17.74 % 20.49 %	1.93 % 2.34 %
Home & Garden	4976 5055	3995 3884	919 1076	90 110	80.29 % 76.83 %	18.47 % 21.29 %	1.81 % 2.18 %
Finance	4801 4966	4006 4011	736 878	91 110	83.44 % 80.77 %	15.33 % 17.68 %	1.90 % 2.22 %
Health	4929 4914	4166 3940	713 895	83 111	84.52 % 80.18 %	14.47 % 18.21 %	1.68 % 2.26 %
Pets	4821 4915	3919 3818	821 1026	101 117	81.29 % 77.68 %	17.03 % 20.87 %	2.10 % 2.38 %
Sport & Fitness	5003 4988	4052 3921	897 980	96 119	80.99 % 78.61 %	17.93 % 19.65 %	1.92 % 2.39 %
Job & Career	5049 4740	4050 3634	924 1027	97 110	80.21 % 76.67 %	18.30 % 21.67 %	1.92 % 2.32 %
Dating	4846 4881	3803 3693	970 1123	96 114	78.48 % 75.66 %	20.02 % 23.01 %	1.98 % 2.34 %
Other	4843 4973	4027 3921	756 984	89 119	83.15 % 78.85 %	15.61 % 19.79 %	1.84 % 2.39 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4687 4621	3712 3520	916 1032	96 101	79.20 % 76.17 %	19.54 % 22.33 %	2.05 % 2.19 %
Outlook Mail	4617 4643	3757 3600	811 962	77 103	81.37 % 77.54 %	17.57 % 20.72 %	1.67 % 2.22 %
Yahoo Mail	4800 4629	3897 3586	836 959	88 102	81.19 % 77.47 %	17.42 % 20.72 %	1.83 % 2.20 %
AOL Mail	4599 4734	3727 3681	815 982	84 107	81.04 % 77.76 %	17.72 % 20.74 %	1.83 % 2.26 %
Mail.com	4572 4748	3740 3796	767 878	89 107	81.80 % 79.95 %	16.78 % 18.49 %	1.95 % 2.25 %
Yandex Mail	4624 4825	3757 3737	803 1026	90 116	81.25 % 77.45 %	17.37 % 21.26 %	1.95 % 2.40 %
GMX Mail	4680 4693	3785 3627	828 1016	94 103	80.88 % 77.29 %	17.69 % 21.65 %	2.01 % 2.19 %
Zoho Mail	4841 4655	3976 3691	805 910	95 104	82.13 % 79.29 %	16.63 % 19.55 %	1.96 % 2.23 %
ProtonMail	4537 4660	3807 3707	666 897	88 107	83.91 % 79.55 %	14.68 % 19.25 %	1.94 % 2.30 %
Custom Mail	4643 4697	3888 3769	699 863	84 109	83.74 % 80.24 %	15.05 % 18.37 %	1.81 % 2.32 %
iCloud Mail	4770 4629	3718 3466	998 1071	92 111	77.95 % 74.88 %	20.92 % 23.14 %	1.93 % 2.40 %
Tuta	4789 4831	3992 3840	727 935	96 109	83.36 % 79.49 %	15.18 % 19.35 %	2.00 % 2.26 %
Juno.com	4662 4702	3881 3744	735 885	80 111	83.25 % 79.63 %	15.77 % 18.82 %	1.72 % 2.36 %
Mailfence	3120 3132	2465 2463	592 603	63 66	79.01 % 78.64 %	18.97 % 19.25 %	2.02 % 2.11 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.