AWeber and Kit Email Deliverability Comparison

AWeber

Kit

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.722 64.911	51.689 50.481	11.957 13.230	1.254 1.420

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.86 % 77.77 %	18.47 % 20.38 %	1.94 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4945 4894	3941 3792	923 1020	89 105	79.70 % 77.48 %	18.67 % 20.84 %	1.80 % 2.15 %
Elektronics	5080 5030	4094 3922	910 1020	94 105	80.59 % 77.97 %	17.91 % 20.28 %	1.85 % 2.09 %
Entertainment	5066 4908	4008 3808	979 1006	101 106	79.12 % 77.59 %	19.32 % 20.50 %	1.99 % 2.16 %
Cosmetics & Beauty	4964 5065	3979 3980	894 1006	110 100	80.16 % 78.58 %	18.01 % 19.86 %	2.22 % 1.97 %
Food & Drink	4898 4988	3865 3861	945 1016	99 114	78.91 % 77.41 %	19.29 % 20.37 %	2.02 % 2.29 %
Home & Garden	5145 5048	4047 3865	1019 1080	96 107	78.66 % 76.56 %	19.81 % 21.39 %	1.87 % 2.12 %
Finance	4848 4952	4002 3998	771 864	92 108	82.55 % 80.74 %	15.90 % 17.45 %	1.90 % 2.18 %
Health	4946 5084	4126 4083	743 910	83 110	83.42 % 80.31 %	15.02 % 17.90 %	1.68 % 2.16 %
Pets	4980 5014	3956 3851	924 1061	105 118	79.44 % 76.80 %	18.55 % 21.16 %	2.11 % 2.35 %
Sport & Fitness	5034 5062	4001 3947	955 1014	100 115	79.48 % 77.97 %	18.97 % 20.03 %	1.99 % 2.27 %
Job & Career	5049 4864	3963 3697	1008 1084	99 107	78.49 % 76.01 %	19.96 % 22.29 %	1.96 % 2.20 %
Dating	4946 5008	3776 3728	1073 1187	97 111	76.34 % 74.44 %	21.69 % 23.70 %	1.96 % 2.22 %
Other	4821 4994	3931 3949	813 962	89 114	81.54 % 79.07 %	16.86 % 19.26 %	1.85 % 2.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4740 4615	3652 3460	1012 1070	97 95	77.05 % 74.97 %	21.35 % 23.19 %	2.05 % 2.06 %
Outlook Mail	4590 4732	3639 3659	895 972	76 106	79.28 % 77.32 %	19.50 % 20.54 %	1.66 % 2.24 %
Yahoo Mail	4846 4596	3836 3525	931 976	89 99	79.16 % 76.70 %	19.21 % 21.24 %	1.84 % 2.15 %
AOL Mail	4797 4786	3808 3707	909 993	94 103	79.38 % 77.46 %	18.95 % 20.75 %	1.96 % 2.15 %
Mail.com	4577 4724	3679 3756	822 884	88 104	80.38 % 79.51 %	17.96 % 18.71 %	1.92 % 2.20 %
Yandex Mail	4598 4809	3660 3687	863 1032	90 108	79.60 % 76.67 %	18.77 % 21.46 %	1.96 % 2.25 %
GMX Mail	4634 4636	3657 3545	891 1018	92 99	78.92 % 76.47 %	19.23 % 21.96 %	1.99 % 2.14 %
Zoho Mail	4650 4604	3742 3626	831 901	93 98	80.47 % 78.76 %	17.87 % 19.57 %	2.00 % 2.13 %
ProtonMail	4531 4602	3741 3648	710 873	92 100	82.56 % 79.27 %	15.67 % 18.97 %	2.03 % 2.17 %
Custom Mail	4598 4653	3790 3729	730 838	89 107	82.43 % 80.14 %	15.88 % 18.01 %	1.94 % 2.30 %
iCloud Mail	4759 4683	3608 3462	1074 1135	92 105	75.81 % 73.93 %	22.57 % 24.24 %	1.93 % 2.24 %
Tuta	4743 4804	3889 3807	762 907	100 107	81.99 % 79.25 %	16.07 % 18.88 %	2.11 % 2.23 %
Juno.com	4772 4682	3912 3714	795 883	83 108	81.98 % 79.33 %	16.66 % 18.86 %	1.74 % 2.31 %
Mailfence	3887 3985	3076 3156	732 748	79 81	79.14 % 79.20 %	18.83 % 18.77 %	2.03 % 2.03 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.