AWeber and Kit Email Deliverability Comparison

In this comparison, the deliverability of AWeber and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.152 70.870	372.907 59.155	76.316 9.240	14.929 2.475

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.34 % 83.47 %	16.44 % 13.04 %	3.22 % 3.49 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	36207 5419	30106 4672	5040 594	1061 153	83.15 % 86.22 %	13.92 % 10.96 %	2.93 % 2.82 %
Elektronics	36083 5399	29229 4553	5732 653	1122 193	81.00 % 84.33 %	15.89 % 12.09 %	3.11 % 3.57 %
Entertainment	35483 5474	28391 4567	5904 723	1188 184	80.01 % 83.43 %	16.64 % 13.21 %	3.35 % 3.36 %
Cosmetics & Beauty	35577 5397	28588 4495	5850 700	1139 202	80.36 % 83.29 %	16.44 % 12.97 %	3.20 % 3.74 %
Food & Drink	35619 5336	29681 4555	4937 595	1001 186	83.33 % 85.36 %	13.86 % 11.15 %	2.81 % 3.49 %
Home & Garden	35918 5656	29913 4848	4946 632	1059 176	83.28 % 85.71 %	13.77 % 11.17 %	2.95 % 3.11 %
Finance	35677 5244	27522 4237	6882 799	1273 208	77.14 % 80.80 %	19.29 % 15.24 %	3.57 % 3.97 %
Health	35538 5525	27700 4526	6618 779	1220 220	77.94 % 81.92 %	18.62 % 14.10 %	3.43 % 3.98 %
Pets	35716 5343	29418 4543	5231 639	1067 161	82.37 % 85.03 %	14.65 % 11.96 %	2.99 % 3.01 %
Sport & Fitness	35117 5709	27823 4717	6098 803	1196 189	79.23 % 82.62 %	17.36 % 14.07 %	3.41 % 3.31 %
Job & Career	35533 5371	27819 4339	6436 811	1278 221	78.29 % 80.79 %	18.11 % 15.10 %	3.60 % 4.11 %
Dating	35559 5570	26955 4524	7336 850	1268 196	75.80 % 81.22 %	20.63 % 15.26 %	3.57 % 3.52 %
Other	36125 5427	29762 4579	5306 662	1057 186	82.39 % 84.37 %	14.69 % 12.20 %	2.93 % 3.43 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44508 5434	34164 4230	8710 948	1634 256	76.76 % 77.84 %	19.57 % 17.45 %	3.67 % 4.71 %
Outlook Mail	45168 5466	35006 4487	8500 784	1662 195	77.50 % 82.09 %	18.82 % 14.34 %	3.68 % 3.57 %
Yahoo Mail	44861 5430	35901 4481	7544 732	1416 217	80.03 % 82.52 %	16.82 % 13.48 %	3.16 % 4.00 %
AOL Mail	44421 5480	35556 4543	7424 749	1441 188	80.04 % 82.90 %	16.71 % 13.67 %	3.24 % 3.43 %
Mail.com	45223 5555	36684 4664	7154 699	1385 192	81.12 % 83.96 %	15.82 % 12.58 %	3.06 % 3.46 %
Yandex Mail	44969 5623	35293 4613	8105 806	1571 204	78.48 % 82.04 %	18.02 % 14.33 %	3.49 % 3.63 %
GMX Mail	45164 5401	36591 4587	7222 629	1351 185	81.02 % 84.93 %	15.99 % 11.65 %	2.99 % 3.43 %
Zoho Mail	44826 5360	36749 4584	6771 614	1306 162	81.98 % 85.52 %	15.11 % 11.46 %	2.91 % 3.02 %
ProtonMail	44377 5605	36428 4829	6664 608	1285 168	82.09 % 86.16 %	15.02 % 10.85 %	2.90 % 3.00 %
Custom Mail	44489 5428	37000 4684	6194 578	1295 166	83.17 % 86.29 %	13.92 % 10.65 %	2.91 % 3.06 %
iCloud Mail	5250 5431	4160 4295	849 906	241 230	79.24 % 79.08 %	16.17 % 16.68 %	4.59 % 4.23 %
Tuta	5485 5351	4691 4577	617 613	177 161	85.52 % 85.54 %	11.25 % 11.46 %	3.23 % 3.01 %
Juno.com	5411 5306	4684 4581	562 574	165 151	86.56 % 86.34 %	10.39 % 10.82 %	3.05 % 2.85 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.