HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.920 64.550	51.721 49.829	12.211 13.300	1.231 1.734

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.67 % 77.19 %	18.81 % 20.60 %	1.90 % 2.69 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4921 4681	3887 3583	954 990	95 131	78.99 % 76.54 %	19.39 % 21.15 %	1.93 % 2.80 %
Elektronics	4889 4869	3946 3787	868 975	92 129	80.71 % 77.78 %	17.75 % 20.02 %	1.88 % 2.65 %
Entertainment	5035 5043	3990 3894	968 1029	94 135	79.25 % 77.22 %	19.23 % 20.40 %	1.87 % 2.68 %
Cosmetics & Beauty	4811 5050	3863 3876	877 1061	92 137	80.30 % 76.75 %	18.23 % 21.01 %	1.91 % 2.71 %
Food & Drink	5038 4904	4013 3763	960 1059	98 119	79.65 % 76.73 %	19.06 % 21.59 %	1.95 % 2.43 %
Home & Garden	5007 4881	3975 3753	951 1027	99 130	79.39 % 76.89 %	18.99 % 21.04 %	1.98 % 2.66 %
Finance	4972 4977	4096 4025	801 844	93 142	82.38 % 80.87 %	16.11 % 16.96 %	1.87 % 2.85 %
Health	5130 5016	4229 3996	824 922	104 133	82.44 % 79.67 %	16.06 % 18.38 %	2.03 % 2.65 %
Pets	5162 4974	4064 3853	1023 1007	95 135	78.73 % 77.46 %	19.82 % 20.25 %	1.84 % 2.71 %
Sport & Fitness	5037 5070	3977 3892	978 1049	91 142	78.96 % 76.77 %	19.42 % 20.69 %	1.81 % 2.80 %
Job & Career	4916 5029	3805 3778	1034 1146	94 130	77.40 % 75.12 %	21.03 % 22.79 %	1.91 % 2.59 %
Dating	5047 5030	3869 3670	1101 1236	85 136	76.66 % 72.96 %	21.81 % 24.57 %	1.68 % 2.70 %
Other	4955 5026	4007 3959	872 955	99 135	80.87 % 78.77 %	17.60 % 19.00 %	2.00 % 2.69 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4577 4661	3509 3490	1001 1073	95 118	76.67 % 74.88 %	21.87 % 23.02 %	2.08 % 2.53 %
Outlook Mail	4858 4463	3796 3358	971 1004	85 125	78.14 % 75.24 %	19.99 % 22.50 %	1.75 % 2.80 %
Yahoo Mail	4612 4725	3634 3595	909 1025	86 127	78.79 % 76.08 %	19.71 % 21.69 %	1.86 % 2.69 %
AOL Mail	4848 4535	3825 3449	962 974	89 125	78.90 % 76.05 %	19.84 % 21.48 %	1.84 % 2.76 %
Mail.com	4734 4907	3815 3833	861 968	80 132	80.59 % 78.11 %	18.19 % 19.73 %	1.69 % 2.69 %
Yandex Mail	4565 4613	3649 3537	856 998	85 124	79.93 % 76.67 %	18.75 % 21.63 %	1.86 % 2.69 %
GMX Mail	4689 4605	3692 3458	919 1035	91 120	78.74 % 75.09 %	19.60 % 22.48 %	1.94 % 2.61 %
Zoho Mail	4630 4846	3737 3797	838 942	77 131	80.71 % 78.35 %	18.10 % 19.44 %	1.66 % 2.70 %
ProtonMail	4596 4526	3709 3603	821 831	94 119	80.70 % 79.61 %	17.86 % 18.36 %	2.05 % 2.63 %
Custom Mail	4607 4773	3767 3794	763 872	86 127	81.77 % 79.49 %	16.56 % 18.27 %	1.87 % 2.66 %
iCloud Mail	4778 4641	3635 3480	1070 1075	91 133	76.08 % 74.98 %	22.39 % 23.16 %	1.90 % 2.87 %
Tuta	4638 4650	3797 3667	775 877	94 128	81.87 % 78.86 %	16.71 % 18.86 %	2.03 % 2.75 %
Juno.com	4796 4577	3931 3615	781 858	95 118	81.96 % 78.98 %	16.28 % 18.75 %	1.98 % 2.58 %
Mailfence	3992 4028	3225 3153	684 768	83 107	80.79 % 78.28 %	17.13 % 19.07 %	2.08 % 2.66 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.