HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.918 65.457	51.754 49.992	12.850 13.772	1.314 1.693

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.51 % 76.37 %	19.49 % 21.04 %	1.99 % 2.59 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5006 4789	3892 3623	1017 1037	97 129	77.75 % 75.65 %	20.32 % 21.65 %	1.94 % 2.69 %
Elektronics	4972 4926	3952 3784	926 1023	94 119	79.49 % 76.82 %	18.62 % 20.77 %	1.89 % 2.42 %
Entertainment	5114 5074	3993 3868	1024 1073	97 133	78.08 % 76.23 %	20.02 % 21.15 %	1.90 % 2.62 %
Cosmetics & Beauty	4878 5140	3860 3913	919 1097	99 130	79.13 % 76.13 %	18.84 % 21.34 %	2.03 % 2.53 %
Food & Drink	5047 5050	3961 3825	983 1104	103 121	78.48 % 75.74 %	19.48 % 21.86 %	2.04 % 2.40 %
Home & Garden	5030 4925	3924 3745	1000 1054	106 126	78.01 % 76.04 %	19.88 % 21.40 %	2.11 % 2.56 %
Finance	5087 5060	4141 4068	845 852	101 140	81.40 % 80.40 %	16.61 % 16.84 %	1.99 % 2.77 %
Health	5242 4980	4295 3959	833 890	114 131	81.93 % 79.50 %	15.89 % 17.87 %	2.17 % 2.63 %
Pets	5249 5077	4084 3892	1065 1051	100 134	77.81 % 76.66 %	20.29 % 20.70 %	1.91 % 2.64 %
Sport & Fitness	5118 5187	3983 3937	1036 1106	99 144	77.82 % 75.90 %	20.24 % 21.32 %	1.93 % 2.78 %
Job & Career	4920 5011	3733 3700	1086 1189	101 122	75.87 % 73.84 %	22.07 % 23.73 %	2.05 % 2.43 %
Dating	5185 5086	3895 3651	1199 1303	91 132	75.12 % 71.79 %	23.12 % 25.62 %	1.76 % 2.60 %
Other	5070 5152	4041 4027	917 993	112 132	79.70 % 78.16 %	18.09 % 19.27 %	2.21 % 2.56 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4574 4727	3413 3484	1063 1128	98 115	74.62 % 73.70 %	23.24 % 23.86 %	2.14 % 2.43 %
Outlook Mail	4751 4400	3647 3264	1018 1018	86 118	76.76 % 74.18 %	21.43 % 23.14 %	1.81 % 2.68 %
Yahoo Mail	4783 4699	3724 3522	963 1049	96 128	77.86 % 74.95 %	20.13 % 22.32 %	2.01 % 2.72 %
AOL Mail	4888 4621	3789 3484	1005 1013	94 124	77.52 % 75.39 %	20.56 % 21.92 %	1.92 % 2.68 %
Mail.com	4735 4980	3750 3850	902 1004	83 126	79.20 % 77.31 %	19.05 % 20.16 %	1.75 % 2.53 %
Yandex Mail	4625 4626	3626 3497	906 1015	93 114	78.40 % 75.59 %	19.59 % 21.94 %	2.01 % 2.46 %
GMX Mail	4740 4608	3654 3420	987 1072	99 116	77.09 % 74.22 %	20.82 % 23.26 %	2.09 % 2.52 %
Zoho Mail	4646 4815	3703 3732	864 958	79 125	79.70 % 77.51 %	18.60 % 19.90 %	1.70 % 2.60 %
ProtonMail	4559 4573	3626 3605	839 850	94 118	79.53 % 78.83 %	18.40 % 18.59 %	2.06 % 2.58 %
Custom Mail	4571 4742	3700 3741	774 883	97 118	80.95 % 78.89 %	16.93 % 18.62 %	2.12 % 2.49 %
iCloud Mail	4710 4615	3519 3379	1100 1109	91 127	74.71 % 73.22 %	23.35 % 24.03 %	1.93 % 2.75 %
Tuta	4704 4704	3810 3681	793 896	101 127	80.99 % 78.25 %	16.86 % 19.05 %	2.15 % 2.70 %
Juno.com	4861 4580	3974 3593	786 873	101 114	81.75 % 78.45 %	16.17 % 19.06 %	2.08 % 2.49 %
Mailfence	4771 4767	3819 3740	850 904	102 123	80.05 % 78.46 %	17.82 % 18.96 %	2.14 % 2.58 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.