HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.221 63.973	52.236 50.112	11.235 12.784	1.172 1.666

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.34 % 78.33 %	17.49 % 19.98 %	1.82 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4948 4680	4000 3647	875 974	96 124	80.84 % 77.93 %	17.68 % 20.81 %	1.94 % 2.65 %
Elektronics	4767 4774	3908 3773	803 914	84 123	81.98 % 79.03 %	16.84 % 19.15 %	1.76 % 2.58 %
Entertainment	4801 5102	3896 3988	843 1000	88 132	81.15 % 78.17 %	17.56 % 19.60 %	1.83 % 2.59 %
Cosmetics & Beauty	4762 4883	3897 3826	813 990	88 129	81.84 % 78.35 %	17.07 % 20.27 %	1.85 % 2.64 %
Food & Drink	4908 4863	3987 3797	880 1008	92 118	81.23 % 78.08 %	17.93 % 20.73 %	1.87 % 2.43 %
Home & Garden	4970 4976	4027 3888	880 1016	93 127	81.03 % 78.14 %	17.71 % 20.42 %	1.87 % 2.55 %
Finance	5054 4956	4233 4015	764 842	93 140	83.76 % 81.01 %	15.12 % 16.99 %	1.84 % 2.82 %
Health	5160 4983	4324 4004	778 896	94 132	83.80 % 80.35 %	15.08 % 17.98 %	1.82 % 2.65 %
Pets	5111 4968	4107 3895	942 981	90 132	80.36 % 78.40 %	18.43 % 19.75 %	1.76 % 2.66 %
Sport & Fitness	5079 4949	4098 3848	916 1006	92 133	80.69 % 77.75 %	18.04 % 20.33 %	1.81 % 2.69 %
Job & Career	4919 5031	3914 3865	949 1084	94 130	79.57 % 76.82 %	19.29 % 21.55 %	1.91 % 2.58 %
Dating	4837 4880	3808 3655	976 1140	76 122	78.73 % 74.90 %	20.18 % 23.36 %	1.57 % 2.50 %
Other	4905 4928	4037 3911	816 933	92 124	82.30 % 79.36 %	16.64 % 18.93 %	1.88 % 2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4596 4709	3645 3594	907 1032	88 117	79.31 % 76.32 %	19.73 % 21.92 %	1.91 % 2.48 %
Outlook Mail	4930 4505	3947 3463	908 966	87 120	80.06 % 76.87 %	18.42 % 21.44 %	1.76 % 2.66 %
Yahoo Mail	4660 4762	3761 3699	842 1007	83 124	80.71 % 77.68 %	18.07 % 21.15 %	1.78 % 2.60 %
AOL Mail	4836 4603	3904 3576	893 946	85 121	80.73 % 77.69 %	18.47 % 20.55 %	1.76 % 2.63 %
Mail.com	4772 4887	3915 3873	813 937	78 128	82.04 % 79.25 %	17.04 % 19.17 %	1.63 % 2.62 %
Yandex Mail	4579 4565	3732 3565	804 953	80 126	81.50 % 78.09 %	17.56 % 20.88 %	1.75 % 2.76 %
GMX Mail	4742 4561	3829 3484	852 986	90 115	80.75 % 76.39 %	17.97 % 21.62 %	1.90 % 2.52 %
Zoho Mail	4617 4795	3788 3814	784 899	78 127	82.04 % 79.54 %	16.98 % 18.75 %	1.69 % 2.65 %
ProtonMail	4548 4616	3748 3720	748 833	89 116	82.41 % 80.59 %	16.45 % 18.05 %	1.96 % 2.51 %
Custom Mail	4592 4732	3825 3784	710 865	85 126	83.30 % 79.97 %	15.46 % 18.28 %	1.85 % 2.66 %
iCloud Mail	4740 4639	3726 3554	955 1020	83 125	78.61 % 76.61 %	20.15 % 21.99 %	1.75 % 2.69 %
Tuta	4574 4582	3807 3641	725 861	88 117	83.23 % 79.46 %	15.85 % 18.79 %	1.92 % 2.55 %
Juno.com	4790 4724	3997 3767	726 848	93 120	83.44 % 79.74 %	15.16 % 17.95 %	1.94 % 2.54 %
Mailfence	3245 3293	2612 2578	568 631	65 84	80.49 % 78.29 %	17.50 % 19.16 %	2.00 % 2.55 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.