HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.189 77.376	58.649 58.851	15.766 16.516	1.774 2.009

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.98 % 76.06 %	20.69 % 21.35 %	2.33 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5747 5909	4416 4440	1206 1299	125 170	76.84 % 75.14 %	20.98 % 21.98 %	2.18 % 2.88 %
Elektronics	5801 5925	4514 4507	1154 1276	133 142	77.81 % 76.07 %	19.89 % 21.54 %	2.29 % 2.40 %
Entertainment	5782 5885	4434 4452	1221 1281	127 152	76.69 % 75.65 %	21.12 % 21.77 %	2.20 % 2.58 %
Cosmetics & Beauty	5778 6227	4453 4782	1198 1289	127 156	77.07 % 76.79 %	20.73 % 20.70 %	2.20 % 2.51 %
Food & Drink	6016 5860	4623 4417	1247 1298	146 145	76.85 % 75.38 %	20.73 % 22.15 %	2.43 % 2.47 %
Home & Garden	5763 5802	4430 4390	1194 1255	139 157	76.87 % 75.66 %	20.72 % 21.63 %	2.41 % 2.71 %
Finance	5662 6052	4542 4809	988 1080	132 163	80.22 % 79.46 %	17.45 % 17.85 %	2.33 % 2.69 %
Health	5989 5852	4795 4597	1039 1112	155 143	80.06 % 78.55 %	17.35 % 19.00 %	2.59 % 2.44 %
Pets	6008 5969	4556 4523	1305 1290	147 156	75.83 % 75.77 %	21.72 % 21.61 %	2.45 % 2.61 %
Sport & Fitness	5882 6013	4509 4597	1248 1262	125 154	76.66 % 76.45 %	21.22 % 20.99 %	2.13 % 2.56 %
Job & Career	5853 5970	4377 4390	1341 1438	135 142	74.78 % 73.53 %	22.91 % 24.09 %	2.31 % 2.38 %
Dating	6038 5874	4379 4241	1524 1471	135 162	72.52 % 72.20 %	25.24 % 25.04 %	2.24 % 2.76 %
Other	5870 6038	4621 4706	1101 1165	148 167	78.72 % 77.94 %	18.76 % 19.29 %	2.52 % 2.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5432 5498	3937 4015	1354 1347	141 136	72.48 % 73.03 %	24.93 % 24.50 %	2.60 % 2.47 %
Outlook Mail	5326 5450	4011 4036	1193 1268	122 146	75.31 % 74.06 %	22.40 % 23.27 %	2.29 % 2.68 %
Yahoo Mail	5741 5564	4359 4177	1248 1237	134 150	75.93 % 75.07 %	21.74 % 22.23 %	2.33 % 2.70 %
AOL Mail	5571 5387	4228 4058	1217 1189	126 140	75.89 % 75.33 %	21.85 % 22.07 %	2.26 % 2.60 %
Mail.com	5561 5602	4327 4317	1105 1144	129 141	77.81 % 77.06 %	19.87 % 20.42 %	2.32 % 2.52 %
Yandex Mail	5248 5579	4024 4177	1112 1266	112 136	76.68 % 74.87 %	21.19 % 22.69 %	2.13 % 2.44 %
GMX Mail	5406 5520	4057 4113	1221 1260	128 147	75.05 % 74.51 %	22.59 % 22.83 %	2.37 % 2.66 %
Zoho Mail	5472 5492	4281 4223	1073 1119	118 150	78.23 % 76.89 %	19.61 % 20.38 %	2.16 % 2.73 %
ProtonMail	5282 5503	4144 4269	1010 1086	128 148	78.46 % 77.58 %	19.12 % 19.73 %	2.42 % 2.69 %
Custom Mail	5386 5501	4303 4341	960 1021	123 139	79.89 % 78.91 %	17.82 % 18.56 %	2.28 % 2.53 %
iCloud Mail	5516 5570	4036 4087	1351 1338	129 145	73.17 % 73.38 %	24.49 % 24.02 %	2.34 % 2.60 %
Tuta	5279 5715	4193 4450	961 1120	125 145	79.43 % 77.87 %	18.20 % 19.60 %	2.37 % 2.54 %
Juno.com	5556 5583	4457 4370	972 1068	127 145	80.22 % 78.27 %	17.49 % 19.13 %	2.29 % 2.60 %
Mailfence	5413 5412	4292 4218	989 1053	132 141	79.29 % 77.94 %	18.27 % 19.46 %	2.44 % 2.61 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.