HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.472 66.103	50.685 50.487	13.324 13.951	1.463 1.665

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 76.38 %	20.35 % 21.10 %	2.23 % 2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4895 4977	3776 3771	1012 1072	107 134	77.14 % 75.77 %	20.67 % 21.54 %	2.19 % 2.69 %
Elektronics	4936 5009	3863 3852	964 1040	109 117	78.26 % 76.90 %	19.53 % 20.76 %	2.21 % 2.34 %
Entertainment	5054 5116	3903 3886	1046 1101	105 129	77.23 % 75.96 %	20.70 % 21.52 %	2.08 % 2.52 %
Cosmetics & Beauty	4988 5279	3870 4045	1010 1107	108 127	77.59 % 76.62 %	20.25 % 20.97 %	2.17 % 2.41 %
Food & Drink	5071 5001	3918 3781	1036 1105	117 115	77.26 % 75.60 %	20.43 % 22.10 %	2.31 % 2.30 %
Home & Garden	5056 4977	3891 3791	1046 1055	119 131	76.96 % 76.17 %	20.69 % 21.20 %	2.35 % 2.63 %
Finance	4956 5118	3977 4100	869 886	110 132	80.25 % 80.11 %	17.53 % 17.31 %	2.22 % 2.58 %
Health	5162 4975	4162 3935	873 919	127 121	80.63 % 79.10 %	16.91 % 18.47 %	2.46 % 2.43 %
Pets	5158 5134	3933 3913	1102 1088	123 133	76.25 % 76.22 %	21.36 % 21.19 %	2.38 % 2.59 %
Sport & Fitness	5076 5185	3909 3982	1065 1073	102 130	77.01 % 76.80 %	20.98 % 20.69 %	2.01 % 2.51 %
Job & Career	4884 5080	3672 3747	1100 1217	112 116	75.18 % 73.76 %	22.52 % 23.96 %	2.29 % 2.28 %
Dating	5216 5024	3849 3611	1263 1280	104 133	73.79 % 71.88 %	24.21 % 25.48 %	1.99 % 2.65 %
Other	5020 5228	3962 4073	938 1008	120 147	78.92 % 77.91 %	18.69 % 19.28 %	2.39 % 2.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4604 4685	3380 3432	1111 1143	113 110	73.41 % 73.26 %	24.13 % 24.40 %	2.45 % 2.35 %
Outlook Mail	4670 4657	3530 3475	1042 1060	98 122	75.59 % 74.62 %	22.31 % 22.76 %	2.10 % 2.62 %
Yahoo Mail	4833 4781	3698 3598	1029 1056	106 127	76.52 % 75.26 %	21.29 % 22.09 %	2.19 % 2.66 %
AOL Mail	4796 4607	3648 3480	1041 1009	107 118	76.06 % 75.54 %	21.71 % 21.90 %	2.23 % 2.56 %
Mail.com	4642 4835	3626 3743	919 970	97 122	78.11 % 77.41 %	19.80 % 20.06 %	2.09 % 2.52 %
Yandex Mail	4476 4750	3445 3572	935 1061	96 117	76.97 % 75.20 %	20.89 % 22.34 %	2.14 % 2.46 %
GMX Mail	4705 4776	3593 3573	1010 1083	102 120	76.37 % 74.81 %	21.47 % 22.68 %	2.17 % 2.51 %
Zoho Mail	4616 4790	3636 3709	890 958	90 123	78.77 % 77.43 %	19.28 % 20.00 %	1.95 % 2.57 %
ProtonMail	4477 4614	3518 3613	852 886	107 115	78.58 % 78.31 %	19.03 % 19.20 %	2.39 % 2.49 %
Custom Mail	4604 4741	3686 3725	813 904	105 112	80.06 % 78.57 %	17.66 % 19.07 %	2.28 % 2.36 %
iCloud Mail	4827 4652	3553 3421	1168 1108	106 123	73.61 % 73.54 %	24.20 % 23.82 %	2.20 % 2.64 %
Tuta	4676 4813	3733 3776	831 916	112 121	79.83 % 78.45 %	17.77 % 19.03 %	2.40 % 2.51 %
Juno.com	4780 4717	3858 3703	813 897	109 117	80.71 % 78.50 %	17.01 % 19.02 %	2.28 % 2.48 %
Mailfence	4766 4685	3781 3667	870 900	115 118	79.33 % 78.27 %	18.25 % 19.21 %	2.41 % 2.52 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.