HubSpot and Constant Contact Email Deliverability Comparison

HubSpot

Constant Contact

In this comparison, the deliverability of HubSpot and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.067 66.282	50.039 50.632	13.466 13.969	1.562 1.681

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 76.39 %	20.70 % 21.08 %	2.40 % 2.54 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4863 5057	3726 3831	1029 1082	108 144	76.62 % 75.76 %	21.16 % 21.40 %	2.22 % 2.85 %
Elektronics	4968 5044	3866 3852	984 1074	118 118	77.82 % 76.37 %	19.81 % 21.29 %	2.38 % 2.34 %
Entertainment	5025 5084	3859 3854	1051 1103	115 127	76.80 % 75.81 %	20.92 % 21.70 %	2.29 % 2.50 %
Cosmetics & Beauty	4922 5338	3796 4100	1014 1107	112 131	77.12 % 76.81 %	20.60 % 20.74 %	2.28 % 2.45 %
Food & Drink	5133 5065	3927 3816	1076 1127	130 122	76.50 % 75.34 %	20.96 % 22.25 %	2.53 % 2.41 %
Home & Garden	4925 4893	3779 3720	1026 1040	120 133	76.73 % 76.03 %	20.83 % 21.25 %	2.44 % 2.72 %
Finance	4894 5137	3902 4115	874 891	118 131	79.73 % 80.11 %	17.86 % 17.34 %	2.41 % 2.55 %
Health	5098 4951	4068 3918	892 915	138 118	79.80 % 79.14 %	17.50 % 18.48 %	2.71 % 2.38 %
Pets	5109 5072	3877 3863	1101 1079	131 130	75.89 % 76.16 %	21.55 % 21.27 %	2.56 % 2.56 %
Sport & Fitness	5042 5207	3872 4012	1062 1066	108 129	76.79 % 77.05 %	21.06 % 20.47 %	2.14 % 2.48 %
Job & Career	4978 5172	3726 3821	1132 1232	120 119	74.85 % 73.88 %	22.74 % 23.82 %	2.41 % 2.30 %
Dating	5182 5040	3766 3645	1299 1258	117 137	72.67 % 72.32 %	25.07 % 24.96 %	2.26 % 2.72 %
Other	4928 5222	3875 4085	926 995	127 142	78.63 % 78.23 %	18.79 % 19.05 %	2.58 % 2.72 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4639 4720	3360 3466	1157 1142	122 112	72.43 % 73.43 %	24.94 % 24.19 %	2.63 % 2.37 %
Outlook Mail	4580 4670	3447 3471	1028 1081	105 118	75.26 % 74.33 %	22.45 % 23.15 %	2.29 % 2.53 %
Yahoo Mail	4883 4766	3709 3591	1056 1049	118 126	75.96 % 75.35 %	21.63 % 22.01 %	2.42 % 2.64 %
AOL Mail	4767 4630	3606 3488	1048 1026	113 116	75.65 % 75.33 %	21.98 % 22.16 %	2.37 % 2.51 %
Mail.com	4606 4843	3563 3741	935 983	108 119	77.36 % 77.25 %	20.30 % 20.30 %	2.34 % 2.46 %
Yandex Mail	4460 4819	3411 3636	948 1069	101 114	76.48 % 75.45 %	21.26 % 22.18 %	2.26 % 2.37 %
GMX Mail	4616 4755	3478 3565	1027 1065	111 125	75.35 % 74.97 %	22.25 % 22.40 %	2.40 % 2.63 %
Zoho Mail	4667 4707	3640 3631	926 949	101 127	77.99 % 77.14 %	19.84 % 20.16 %	2.16 % 2.70 %
ProtonMail	4559 4638	3577 3624	868 892	114 122	78.46 % 78.14 %	19.04 % 19.23 %	2.50 % 2.63 %
Custom Mail	4572 4727	3645 3749	819 860	108 118	79.72 % 79.31 %	17.91 % 18.19 %	2.36 % 2.50 %
iCloud Mail	4699 4743	3437 3490	1149 1130	113 123	73.14 % 73.58 %	24.45 % 23.82 %	2.40 % 2.59 %
Tuta	4599 4845	3659 3787	826 938	114 120	79.56 % 78.16 %	17.96 % 19.36 %	2.48 % 2.48 %
Juno.com	4774 4791	3832 3767	826 901	116 123	80.27 % 78.63 %	17.30 % 18.81 %	2.43 % 2.57 %
Mailfence	4646 4628	3675 3626	853 884	118 118	79.10 % 78.35 %	18.36 % 19.10 %	2.54 % 2.55 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.