Constant Contact and HubSpot Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.675 465.408	351.590 367.201	94.581 83.633	18.504 14.574

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.66 % 78.90 %	20.35 % 17.97 %	3.98 % 3.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35727 35947	28052 29467	6347 5498	1328 982	78.52 % 81.97 %	17.77 % 15.29 %	3.72 % 2.73 %
Elektronics	35461 35933	27120 28618	7006 6274	1335 1041	76.48 % 79.64 %	19.76 % 17.46 %	3.76 % 2.90 %
Entertainment	35681 35924	26967 28223	7271 6485	1443 1216	75.58 % 78.56 %	20.38 % 18.05 %	4.04 % 3.38 %
Cosmetics & Beauty	35744 36027	27021 28354	7307 6523	1416 1150	75.60 % 78.70 %	20.44 % 18.11 %	3.96 % 3.19 %
Food & Drink	35835 35591	28231 29102	6336 5459	1268 1030	78.78 % 81.77 %	17.68 % 15.34 %	3.54 % 2.89 %
Home & Garden	35736 35908	28004 29439	6390 5472	1342 997	78.36 % 81.98 %	17.88 % 15.24 %	3.76 % 2.78 %
Finance	36106 35979	26129 27226	8451 7516	1526 1237	72.37 % 75.67 %	23.41 % 20.89 %	4.23 % 3.44 %
Health	35266 35557	25854 27275	7940 7108	1472 1174	73.31 % 76.71 %	22.51 % 19.99 %	4.17 % 3.30 %
Pets	36215 35935	28096 29012	6755 5850	1364 1073	77.58 % 80.73 %	18.65 % 16.28 %	3.77 % 2.99 %
Sport & Fitness	36116 35694	26879 27777	7746 6754	1491 1163	74.42 % 77.82 %	21.45 % 18.92 %	4.13 % 3.26 %
Job & Career	35458 35317	26203 27196	7699 6874	1556 1247	73.90 % 77.01 %	21.71 % 19.46 %	4.39 % 3.53 %
Dating	36050 36035	25599 26715	8831 8088	1620 1232	71.01 % 74.14 %	24.50 % 22.44 %	4.49 % 3.42 %
Other	35280 35561	27435 28797	6502 5732	1343 1032	77.76 % 80.98 %	18.43 % 16.12 %	3.81 % 2.90 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44943 45292	32430 33939	10589 9717	1924 1636	72.16 % 74.93 %	23.56 % 21.45 %	4.28 % 3.61 %
Outlook Mail	44648 45187	32601 34329	10084 9266	1963 1592	73.02 % 75.97 %	22.59 % 20.51 %	4.40 % 3.52 %
Yahoo Mail	44741 44916	33650 35280	9288 8212	1803 1424	75.21 % 78.55 %	20.76 % 18.28 %	4.03 % 3.17 %
AOL Mail	43892 44547	32975 35030	9019 8124	1898 1393	75.13 % 78.64 %	20.55 % 18.24 %	4.32 % 3.13 %
Mail.com	45122 44953	34478 35824	8886 7766	1758 1363	76.41 % 79.69 %	19.69 % 17.28 %	3.90 % 3.03 %
Yandex Mail	45262 45211	33399 34808	9950 8870	1913 1533	73.79 % 76.99 %	21.98 % 19.62 %	4.23 % 3.39 %
GMX Mail	44538 45129	33970 35820	8898 7989	1670 1320	76.27 % 79.37 %	19.98 % 17.70 %	3.75 % 2.92 %
Zoho Mail	44928 44566	34771 35941	8541 7315	1616 1310	77.39 % 80.65 %	19.01 % 16.41 %	3.60 % 2.94 %
ProtonMail	45185 44601	34954 36128	8611 7265	1620 1208	77.36 % 81.00 %	19.06 % 16.29 %	3.59 % 2.71 %
Custom Mail	45252 44682	35527 36559	8116 6890	1609 1233	78.51 % 81.82 %	17.94 % 15.42 %	3.56 % 2.76 %
iCloud Mail	5341 5314	3987 4178	1053 915	301 221	74.65 % 78.62 %	19.72 % 17.22 %	5.64 % 4.16 %
Tuta	5338 5564	4328 4714	783 677	227 173	81.08 % 84.72 %	14.67 % 12.17 %	4.25 % 3.11 %
Juno.com	5485 5446	4520 4651	763 627	202 168	82.41 % 85.40 %	13.91 % 11.51 %	3.68 % 3.08 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.