GetResponse and ActiveCampaign Email Deliverability Comparison

GetResponse

ActiveCampaign

In this comparison, the deliverability of GetResponse and ActiveCampaign is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for ActiveCampaign.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.801 65.674	51.648 50.321	12.884 13.784	1.269 1.569

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats ActiveCampaign in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.49 % 76.62 %	19.58 % 20.99 %	1.93 % 2.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5017 5092	3926 3899	995 1082	96 111	78.25 % 76.57 %	19.83 % 21.25 %	1.91 % 2.18 %
Elektronics	5148 5052	4072 3906	983 1023	93 123	79.10 % 77.32 %	19.09 % 20.25 %	1.81 % 2.43 %
Entertainment	4986 5004	3901 3792	990 1089	95 123	78.24 % 75.78 %	19.86 % 21.76 %	1.91 % 2.46 %
Cosmetics & Beauty	4922 4999	3886 3896	939 1002	97 101	78.95 % 77.94 %	19.08 % 20.04 %	1.97 % 2.02 %
Food & Drink	5033 5097	3924 3877	1005 1098	104 122	77.97 % 76.06 %	19.97 % 21.54 %	2.07 % 2.39 %
Home & Garden	5080 5151	3966 3960	1023 1062	91 129	78.07 % 76.88 %	20.14 % 20.62 %	1.79 % 2.50 %
Finance	4983 5047	4065 4025	812 899	106 123	81.58 % 79.75 %	16.30 % 17.81 %	2.13 % 2.44 %
Health	5056 5064	4154 4051	806 890	96 123	82.16 % 80.00 %	15.94 % 17.58 %	1.90 % 2.43 %
Pets	5058 5098	3947 3886	1011 1086	100 126	78.03 % 76.23 %	19.99 % 21.30 %	1.98 % 2.47 %
Sport & Fitness	5215 5065	4074 3832	1040 1110	101 123	78.12 % 75.66 %	19.94 % 21.92 %	1.94 % 2.43 %
Job & Career	5127 4843	3928 3579	1105 1141	94 123	76.61 % 73.90 %	21.55 % 23.56 %	1.83 % 2.54 %
Dating	5138 5021	3785 3636	1252 1257	101 128	73.67 % 72.42 %	24.37 % 25.03 %	1.97 % 2.55 %
Other	5038 5141	4020 3982	923 1045	95 114	79.79 % 77.46 %	18.32 % 20.33 %	1.89 % 2.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, GetResponse is better than ActiveCampaign.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4681 4772	3489 3488	1094 1167	98 117	74.54 % 73.09 %	23.37 % 24.46 %	2.09 % 2.45 %
Outlook Mail	4752 4619	3677 3475	984 1026	91 118	77.38 % 75.23 %	20.71 % 22.21 %	1.91 % 2.55 %
Yahoo Mail	4684 4748	3616 3581	986 1050	82 117	77.20 % 75.42 %	21.05 % 22.11 %	1.75 % 2.46 %
AOL Mail	4702 4685	3682 3557	924 1019	96 109	78.31 % 75.92 %	19.65 % 21.75 %	2.04 % 2.33 %
Mail.com	4510 4731	3589 3651	826 960	95 120	79.58 % 77.17 %	18.31 % 20.29 %	2.11 % 2.54 %
Yandex Mail	4927 4820	3813 3641	1019 1072	95 107	77.39 % 75.54 %	20.68 % 22.24 %	1.93 % 2.22 %
GMX Mail	4695 4578	3585 3401	1014 1069	96 108	76.36 % 74.29 %	21.60 % 23.35 %	2.04 % 2.36 %
Zoho Mail	4739 4692	3762 3661	878 924	99 107	79.38 % 78.03 %	18.53 % 19.69 %	2.09 % 2.28 %
ProtonMail	4683 4727	3783 3684	815 932	85 111	80.78 % 77.94 %	17.40 % 19.72 %	1.82 % 2.35 %
Custom Mail	4718 4574	3805 3622	831 842	82 110	80.65 % 79.19 %	17.61 % 18.41 %	1.74 % 2.40 %
iCloud Mail	4689 4720	3497 3464	1109 1143	83 113	74.58 % 73.39 %	23.65 % 24.22 %	1.77 % 2.39 %
Tuta	4620 4564	3753 3620	784 840	83 104	81.23 % 79.32 %	16.97 % 18.40 %	1.80 % 2.28 %
Juno.com	4716 4622	3820 3659	801 854	95 109	81.00 % 79.16 %	16.98 % 18.48 %	2.01 % 2.36 %
Mailfence	4685 4822	3777 3817	819 886	89 119	80.62 % 79.16 %	17.48 % 18.37 %	1.90 % 2.47 %

Compare GetResponse with other providers

Compare the email deliverability of GetResponse with other providers.