GetResponse and ActiveCampaign Email Deliverability Comparison

GetResponse

ActiveCampaign

In this comparison, the deliverability of GetResponse and ActiveCampaign is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ActiveCampaign than for GetResponse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.801 76.256	59.052 58.741	16.007 15.803	1.742 1.712

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ActiveCampaign beats GetResponse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.89 % 77.03 %	20.84 % 20.72 %	2.27 % 2.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ActiveCampaign is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5785 5948	4427 4606	1226 1217	132 125	76.53 % 77.44 %	21.19 % 20.46 %	2.28 % 2.10 %
Elektronics	5867 5701	4556 4433	1185 1141	126 127	77.65 % 77.76 %	20.20 % 20.01 %	2.15 % 2.23 %
Entertainment	5882 5863	4513 4479	1242 1246	127 138	76.73 % 76.39 %	21.12 % 21.25 %	2.16 % 2.35 %
Cosmetics & Beauty	5851 6033	4509 4658	1210 1250	132 125	77.06 % 77.21 %	20.68 % 20.72 %	2.26 % 2.07 %
Food & Drink	5850 5901	4451 4545	1253 1226	146 130	76.09 % 77.02 %	21.42 % 20.78 %	2.50 % 2.20 %
Home & Garden	5940 5979	4543 4621	1267 1221	130 137	76.48 % 77.29 %	21.33 % 20.42 %	2.19 % 2.29 %
Finance	5865 5659	4718 4556	1010 975	137 128	80.44 % 80.51 %	17.22 % 17.23 %	2.34 % 2.26 %
Health	5921 5857	4770 4713	1021 1016	130 128	80.56 % 80.47 %	17.24 % 17.35 %	2.20 % 2.19 %
Pets	5814 5843	4453 4462	1225 1246	136 135	76.59 % 76.36 %	21.07 % 21.32 %	2.34 % 2.31 %
Sport & Fitness	6050 5769	4675 4392	1233 1249	142 128	77.27 % 76.13 %	20.38 % 21.65 %	2.35 % 2.22 %
Job & Career	6072 5803	4553 4304	1384 1358	135 141	74.98 % 74.17 %	22.79 % 23.40 %	2.22 % 2.43 %
Dating	5974 5967	4282 4336	1558 1491	134 140	71.68 % 72.67 %	26.08 % 24.99 %	2.24 % 2.35 %
Other	5930 5933	4602 4636	1193 1167	135 130	77.61 % 78.14 %	20.12 % 19.67 %	2.28 % 2.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, ActiveCampaign is better than GetResponse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5441 5555	3976 4081	1346 1346	119 128	73.07 % 73.47 %	24.74 % 24.23 %	2.19 % 2.30 %
Outlook Mail	5519 5486	4146 4103	1249 1253	124 130	75.12 % 74.79 %	22.63 % 22.84 %	2.25 % 2.37 %
Yahoo Mail	5489 5340	4160 4044	1211 1176	118 120	75.79 % 75.73 %	22.06 % 22.02 %	2.15 % 2.25 %
AOL Mail	5420 5514	4144 4235	1146 1159	130 120	76.46 % 76.80 %	21.14 % 21.02 %	2.40 % 2.18 %
Mail.com	5277 5482	4097 4310	1065 1055	115 117	77.64 % 78.62 %	20.18 % 19.24 %	2.18 % 2.13 %
Yandex Mail	5709 5429	4332 4109	1252 1204	125 116	75.88 % 75.69 %	21.93 % 22.18 %	2.19 % 2.14 %
GMX Mail	5604 5282	4175 3956	1296 1210	133 116	74.50 % 74.90 %	23.13 % 22.91 %	2.37 % 2.20 %
Zoho Mail	5464 5304	4288 4163	1049 1022	127 119	78.48 % 78.49 %	19.20 % 19.27 %	2.32 % 2.24 %
ProtonMail	5454 5418	4316 4235	1017 1062	121 121	79.13 % 78.17 %	18.65 % 19.60 %	2.22 % 2.23 %
Custom Mail	5587 5498	4441 4383	1023 992	123 123	79.49 % 79.72 %	18.31 % 18.04 %	2.20 % 2.24 %
iCloud Mail	5569 5563	4083 4116	1360 1322	126 125	73.32 % 73.99 %	24.42 % 23.76 %	2.26 % 2.25 %
Tuta	5341 5434	4244 4315	979 999	118 120	79.46 % 79.41 %	18.33 % 18.38 %	2.21 % 2.21 %
Juno.com	5470 5417	4324 4315	1007 982	139 120	79.05 % 79.66 %	18.41 % 18.13 %	2.54 % 2.22 %
Mailfence	5457 5534	4326 4376	1007 1021	124 137	79.27 % 79.07 %	18.45 % 18.45 %	2.27 % 2.48 %

Compare GetResponse with other providers

Compare the email deliverability of GetResponse with other providers.