Constant Contact and CampaignMonitor Email Deliverability Comparison

Constant Contact

CampaignMonitor

In this comparison, the deliverability of Constant Contact and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.973 63.889	50.112 50.007	12.784 12.907	1.666 1.400

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.33 % 78.27 %	19.98 % 20.20 %	2.60 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4680 5227	3647 4110	974 1055	124 115	77.93 % 78.63 %	20.81 % 20.18 %	2.65 % 2.20 %
Elektronics	4774 5047	3773 3909	914 1037	123 107	79.03 % 77.45 %	19.15 % 20.55 %	2.58 % 2.12 %
Entertainment	5102 4880	3988 3801	1000 959	132 101	78.17 % 77.89 %	19.60 % 19.65 %	2.59 % 2.07 %
Cosmetics & Beauty	4883 4956	3826 3932	990 968	129 105	78.35 % 79.34 %	20.27 % 19.53 %	2.64 % 2.12 %
Food & Drink	4863 4941	3797 3836	1008 1023	118 106	78.08 % 77.64 %	20.73 % 20.70 %	2.43 % 2.15 %
Home & Garden	4976 4849	3888 3782	1016 1024	127 108	78.14 % 78.00 %	20.42 % 21.12 %	2.55 % 2.23 %
Finance	4956 4989	4015 4007	842 914	140 116	81.01 % 80.32 %	16.99 % 18.32 %	2.82 % 2.33 %
Health	4983 4749	4004 3852	896 833	132 105	80.35 % 81.11 %	17.98 % 17.54 %	2.65 % 2.21 %
Pets	4968 4871	3895 3794	981 1001	132 112	78.40 % 77.89 %	19.75 % 20.55 %	2.66 % 2.30 %
Sport & Fitness	4949 5068	3848 3929	1006 1047	133 108	77.75 % 77.53 %	20.33 % 20.66 %	2.69 % 2.13 %
Job & Career	5031 4707	3865 3617	1084 1015	130 107	76.82 % 76.84 %	21.55 % 21.56 %	2.58 % 2.27 %
Dating	4880 4857	3655 3680	1140 1104	122 111	74.90 % 75.77 %	23.36 % 22.73 %	2.50 % 2.29 %
Other	4928 4748	3911 3758	933 927	124 99	79.36 % 79.15 %	18.93 % 19.52 %	2.52 % 2.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Constant Contact is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4709 4456	3594 3380	1032 1011	117 96	76.32 % 75.85 %	21.92 % 22.69 %	2.48 % 2.15 %
Outlook Mail	4505 4614	3463 3544	966 1000	120 108	76.87 % 76.81 %	21.44 % 21.67 %	2.66 % 2.34 %
Yahoo Mail	4762 4702	3699 3633	1007 965	124 101	77.68 % 77.26 %	21.15 % 20.52 %	2.60 % 2.15 %
AOL Mail	4603 4805	3576 3702	946 1019	121 105	77.69 % 77.04 %	20.55 % 21.21 %	2.63 % 2.19 %
Mail.com	4887 4686	3873 3685	937 921	128 95	79.25 % 78.64 %	19.17 % 19.65 %	2.62 % 2.03 %
Yandex Mail	4565 4614	3565 3602	953 971	126 98	78.09 % 78.07 %	20.88 % 21.04 %	2.76 % 2.12 %
GMX Mail	4561 4668	3484 3609	986 973	115 97	76.39 % 77.31 %	21.62 % 20.84 %	2.52 % 2.08 %
Zoho Mail	4795 4755	3814 3801	899 894	127 104	79.54 % 79.94 %	18.75 % 18.80 %	2.65 % 2.19 %
ProtonMail	4616 4645	3720 3715	833 880	116 106	80.59 % 79.98 %	18.05 % 18.95 %	2.51 % 2.28 %
Custom Mail	4732 4689	3784 3784	865 846	126 101	79.97 % 80.70 %	18.28 % 18.04 %	2.66 % 2.15 %
iCloud Mail	4639 4709	3554 3565	1020 1068	125 107	76.61 % 75.71 %	21.99 % 22.68 %	2.69 % 2.27 %
Tuta	4582 4776	3641 3789	861 916	117 104	79.46 % 79.33 %	18.79 % 19.18 %	2.55 % 2.18 %
Juno.com	4724 4787	3767 3838	848 885	120 113	79.74 % 80.18 %	17.95 % 18.49 %	2.54 % 2.36 %
Mailfence	3293 2983	2578 2360	631 558	84 65	78.29 % 79.11 %	19.16 % 18.71 %	2.55 % 2.18 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.