Constant Contact and CampaignMonitor Email Deliverability Comparison

Constant Contact

CampaignMonitor

In this comparison, the deliverability of Constant Contact and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.377 76.027	59.263 58.446	16.280 15.832	1.834 1.749

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.59 % 76.88 %	21.04 % 20.82 %	2.37 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6015 5866	4543 4511	1315 1230	157 125	75.53 % 76.90 %	21.86 % 20.97 %	2.61 % 2.13 %
Elektronics	5993 5826	4631 4449	1231 1244	131 133	77.27 % 76.36 %	20.54 % 21.35 %	2.19 % 2.28 %
Entertainment	5899 5811	4481 4447	1279 1223	139 141	75.96 % 76.53 %	21.68 % 21.05 %	2.36 % 2.43 %
Cosmetics & Beauty	6021 5885	4690 4564	1197 1183	134 138	77.89 % 77.55 %	19.88 % 20.10 %	2.23 % 2.34 %
Food & Drink	5782 5906	4401 4496	1246 1275	135 135	76.12 % 76.13 %	21.55 % 21.59 %	2.33 % 2.29 %
Home & Garden	5876 5885	4474 4526	1257 1228	145 131	76.14 % 76.91 %	21.39 % 20.87 %	2.47 % 2.23 %
Finance	6015 5612	4788 4485	1078 990	149 137	79.60 % 79.92 %	17.92 % 17.64 %	2.48 % 2.44 %
Health	5920 5810	4696 4689	1090 979	134 142	79.32 % 80.71 %	18.41 % 16.85 %	2.26 % 2.44 %
Pets	5977 5997	4543 4629	1286 1234	148 134	76.01 % 77.19 %	21.52 % 20.58 %	2.48 % 2.23 %
Sport & Fitness	5999 5812	4594 4437	1265 1247	140 128	76.58 % 76.34 %	21.09 % 21.46 %	2.33 % 2.20 %
Job & Career	6103 6083	4526 4528	1440 1415	137 140	74.16 % 74.44 %	23.59 % 23.26 %	2.24 % 2.30 %
Dating	5847 5840	4248 4210	1457 1498	142 132	72.65 % 72.09 %	24.92 % 25.65 %	2.43 % 2.26 %
Other	5930 5694	4648 4475	1139 1086	143 133	78.38 % 78.59 %	19.21 % 19.07 %	2.41 % 2.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5633 5559	4144 4035	1357 1391	132 133	73.57 % 72.58 %	24.09 % 25.02 %	2.34 % 2.39 %
Outlook Mail	5493 5469	4102 4126	1261 1219	130 124	74.68 % 75.44 %	22.96 % 22.29 %	2.37 % 2.27 %
Yahoo Mail	5663 5322	4284 4054	1244 1145	135 123	75.65 % 76.17 %	21.97 % 21.51 %	2.38 % 2.31 %
AOL Mail	5531 5298	4203 4050	1194 1128	134 120	75.99 % 76.44 %	21.59 % 21.29 %	2.42 % 2.27 %
Mail.com	5532 5401	4291 4196	1112 1086	129 119	77.57 % 77.69 %	20.10 % 20.11 %	2.33 % 2.20 %
Yandex Mail	5570 5389	4223 4085	1221 1185	126 119	75.82 % 75.80 %	21.92 % 21.99 %	2.26 % 2.21 %
GMX Mail	5556 5566	4157 4230	1266 1206	133 130	74.82 % 76.00 %	22.79 % 21.67 %	2.39 % 2.34 %
Zoho Mail	5370 5376	4153 4215	1083 1034	134 127	77.34 % 78.40 %	20.17 % 19.23 %	2.50 % 2.36 %
ProtonMail	5485 5376	4281 4202	1066 1046	138 128	78.05 % 78.16 %	19.43 % 19.46 %	2.52 % 2.38 %
Custom Mail	5348 5399	4248 4299	976 982	124 118	79.43 % 79.63 %	18.25 % 18.19 %	2.32 % 2.19 %
iCloud Mail	5411 5372	3976 3935	1307 1315	128 122	73.48 % 73.25 %	24.15 % 24.48 %	2.37 % 2.27 %
Tuta	5676 5583	4454 4374	1096 1079	126 130	78.47 % 78.34 %	19.31 % 19.33 %	2.22 % 2.33 %
Juno.com	5700 5441	4490 4339	1073 976	137 126	78.77 % 79.75 %	18.82 % 17.94 %	2.40 % 2.32 %
Mailfence	5409 5476	4257 4306	1024 1040	128 130	78.70 % 78.63 %	18.93 % 18.99 %	2.37 % 2.37 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.