Constant Contact and CampaignMonitor Email Deliverability Comparison

Constant Contact

CampaignMonitor

In this comparison, the deliverability of Constant Contact and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.510 75.803	59.481 59.143	16.188 15.151	1.841 1.509

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.74 % 78.02 %	20.89 % 19.99 %	2.38 % 1.99 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5944 5945	4513 4635	1272 1195	159 115	75.93 % 77.96 %	21.40 % 20.10 %	2.67 % 1.93 %
Elektronics	5884 5832	4526 4507	1229 1205	129 120	76.92 % 77.28 %	20.89 % 20.66 %	2.19 % 2.06 %
Entertainment	5842 5829	4463 4528	1241 1182	138 119	76.40 % 77.68 %	21.24 % 20.28 %	2.36 % 2.04 %
Cosmetics & Beauty	6241 5850	4839 4594	1259 1140	143 116	77.54 % 78.53 %	20.17 % 19.49 %	2.29 % 1.98 %
Food & Drink	5830 5925	4446 4591	1251 1220	133 114	76.26 % 77.49 %	21.46 % 20.59 %	2.28 % 1.92 %
Home & Garden	5786 5896	4414 4608	1226 1172	146 116	76.29 % 78.15 %	21.19 % 19.88 %	2.52 % 1.97 %
Finance	6092 5613	4874 4540	1070 954	148 119	80.01 % 80.88 %	17.56 % 17.00 %	2.43 % 2.12 %
Health	5925 5766	4712 4725	1083 918	130 123	79.53 % 81.95 %	18.28 % 15.92 %	2.19 % 2.13 %
Pets	5939 5928	4529 4622	1267 1194	143 112	76.26 % 77.97 %	21.33 % 20.14 %	2.41 % 1.89 %
Sport & Fitness	5982 5795	4600 4474	1245 1207	137 114	76.90 % 77.20 %	20.81 % 20.83 %	2.29 % 1.97 %
Job & Career	6109 5942	4537 4505	1439 1320	133 117	74.27 % 75.82 %	23.56 % 22.21 %	2.18 % 1.97 %
Dating	5928 5730	4307 4210	1471 1410	150 110	72.66 % 73.47 %	24.81 % 24.61 %	2.53 % 1.92 %
Other	6008 5752	4721 4604	1135 1034	152 114	78.58 % 80.04 %	18.89 % 17.98 %	2.53 % 1.98 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5523 5506	4063 4043	1332 1347	128 116	73.57 % 73.43 %	24.12 % 24.46 %	2.32 % 2.11 %
Outlook Mail	5505 5532	4127 4224	1245 1199	133 109	74.97 % 76.36 %	22.62 % 21.67 %	2.42 % 1.97 %
Yahoo Mail	5699 5402	4311 4167	1247 1124	141 111	75.64 % 77.14 %	21.88 % 20.81 %	2.47 % 2.05 %
AOL Mail	5519 5388	4197 4177	1189 1107	133 104	76.05 % 77.52 %	21.54 % 20.55 %	2.41 % 1.93 %
Mail.com	5656 5399	4395 4270	1128 1028	133 101	77.71 % 79.09 %	19.94 % 19.04 %	2.35 % 1.87 %
Yandex Mail	5614 5273	4249 4059	1244 1108	121 106	75.69 % 76.98 %	22.16 % 21.01 %	2.16 % 2.01 %
GMX Mail	5503 5515	4138 4231	1236 1173	129 111	75.20 % 76.72 %	22.46 % 21.27 %	2.34 % 2.01 %
Zoho Mail	5515 5294	4277 4218	1100 973	138 103	77.55 % 79.68 %	19.95 % 18.38 %	2.50 % 1.95 %
ProtonMail	5421 5415	4234 4319	1051 984	136 112	78.10 % 79.76 %	19.39 % 18.17 %	2.51 % 2.07 %
Custom Mail	5419 5386	4313 4349	981 934	125 103	79.59 % 80.75 %	18.10 % 17.34 %	2.31 % 1.91 %
iCloud Mail	5464 5266	4049 3927	1286 1235	129 104	74.10 % 74.57 %	23.54 % 23.45 %	2.36 % 1.97 %
Tuta	5673 5574	4460 4430	1079 1031	134 113	78.62 % 79.48 %	19.02 % 18.50 %	2.36 % 2.03 %
Juno.com	5601 5389	4421 4358	1047 926	133 105	78.93 % 80.87 %	18.69 % 17.18 %	2.37 % 1.95 %
Mailfence	5398 5464	4247 4371	1023 982	128 111	78.68 % 80.00 %	18.95 % 17.97 %	2.37 % 2.03 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.