Constant Contact and CampaignMonitor Email Deliverability Comparison

Constant Contact

CampaignMonitor

In this comparison, the deliverability of Constant Contact and CampaignMonitor is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.103 65.293	50.487 50.958	13.951 13.015	1.665 1.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.38 % 78.05 %	21.10 % 19.93 %	2.52 % 2.02 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4977 5020	3771 3919	1072 994	134 107	75.77 % 78.07 %	21.54 % 19.80 %	2.69 % 2.13 %
Elektronics	5009 5236	3852 4051	1040 1073	117 112	76.90 % 77.37 %	20.76 % 20.49 %	2.34 % 2.14 %
Entertainment	5116 5088	3886 3969	1101 1014	129 105	75.96 % 78.01 %	21.52 % 19.93 %	2.52 % 2.06 %
Cosmetics & Beauty	5279 5233	4045 4143	1107 992	127 98	76.62 % 79.17 %	20.97 % 18.96 %	2.41 % 1.87 %
Food & Drink	5001 5174	3781 4021	1105 1056	115 97	75.60 % 77.72 %	22.10 % 20.41 %	2.30 % 1.87 %
Home & Garden	4977 4985	3791 3871	1055 1017	131 97	76.17 % 77.65 %	21.20 % 20.40 %	2.63 % 1.95 %
Finance	5118 4989	4100 4025	886 856	132 108	80.11 % 80.68 %	17.31 % 17.16 %	2.58 % 2.16 %
Health	4975 4911	3935 4017	919 785	121 109	79.10 % 81.80 %	18.47 % 15.98 %	2.43 % 2.22 %
Pets	5134 4962	3913 3860	1088 1005	133 97	76.22 % 77.79 %	21.19 % 20.25 %	2.59 % 1.95 %
Sport & Fitness	5185 4982	3982 3844	1073 1032	130 106	76.80 % 77.16 %	20.69 % 20.71 %	2.51 % 2.13 %
Job & Career	5080 4950	3747 3752	1217 1099	116 99	73.76 % 75.80 %	23.96 % 22.20 %	2.28 % 2.00 %
Dating	5024 4948	3611 3642	1280 1213	133 93	71.88 % 73.61 %	25.48 % 24.51 %	2.65 % 1.88 %
Other	5228 4815	4073 3844	1008 879	147 92	77.91 % 79.83 %	19.28 % 18.26 %	2.81 % 1.91 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4685 4649	3432 3433	1143 1120	110 96	73.26 % 73.84 %	24.40 % 24.09 %	2.35 % 2.06 %
Outlook Mail	4657 4767	3475 3618	1060 1052	122 97	74.62 % 75.90 %	22.76 % 22.07 %	2.62 % 2.03 %
Yahoo Mail	4781 4593	3598 3558	1056 940	127 95	75.26 % 77.47 %	22.09 % 20.47 %	2.66 % 2.07 %
AOL Mail	4607 4641	3480 3583	1009 966	118 92	75.54 % 77.20 %	21.90 % 20.81 %	2.56 % 1.98 %
Mail.com	4835 4691	3743 3707	970 892	122 92	77.41 % 79.02 %	20.06 % 19.02 %	2.52 % 1.96 %
Yandex Mail	4750 4491	3572 3462	1061 934	117 95	75.20 % 77.09 %	22.34 % 20.80 %	2.46 % 2.12 %
GMX Mail	4776 4708	3573 3600	1083 1017	120 91	74.81 % 76.47 %	22.68 % 21.60 %	2.51 % 1.93 %
Zoho Mail	4790 4719	3709 3752	958 874	123 93	77.43 % 79.51 %	20.00 % 18.52 %	2.57 % 1.97 %
ProtonMail	4614 4715	3613 3769	886 845	115 101	78.31 % 79.94 %	19.20 % 17.92 %	2.49 % 2.14 %
Custom Mail	4741 4723	3725 3829	904 804	112 90	78.57 % 81.07 %	19.07 % 17.02 %	2.36 % 1.91 %
iCloud Mail	4652 4569	3421 3396	1108 1081	123 92	73.54 % 74.33 %	23.82 % 23.66 %	2.64 % 2.01 %
Tuta	4813 4713	3776 3749	916 868	121 96	78.45 % 79.55 %	19.03 % 18.42 %	2.51 % 2.04 %
Juno.com	4717 4754	3703 3830	897 827	117 97	78.50 % 80.56 %	19.02 % 17.40 %	2.48 % 2.04 %
Mailfence	4685 4560	3667 3672	900 795	118 93	78.27 % 80.53 %	19.21 % 17.43 %	2.52 % 2.04 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.