CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.221 65.457	50.522 49.992	13.308 13.772	1.391 1.693

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.46 % 76.37 %	20.40 % 21.04 %	2.13 % 2.59 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5244 4789	4070 3623	1061 1037	113 129	77.61 % 75.65 %	20.23 % 21.65 %	2.15 % 2.69 %
Elektronics	5223 4926	3994 3784	1117 1023	112 119	76.47 % 76.82 %	21.39 % 20.77 %	2.14 % 2.42 %
Entertainment	4979 5074	3862 3868	1015 1073	102 133	77.57 % 76.23 %	20.39 % 21.15 %	2.05 % 2.62 %
Cosmetics & Beauty	5137 5140	4025 3913	1011 1097	101 130	78.35 % 76.13 %	19.68 % 21.34 %	1.97 % 2.53 %
Food & Drink	5047 5050	3894 3825	1052 1104	101 121	77.15 % 75.74 %	20.84 % 21.86 %	2.00 % 2.40 %
Home & Garden	4939 4925	3799 3745	1033 1054	107 126	76.92 % 76.04 %	20.92 % 21.40 %	2.17 % 2.56 %
Finance	5045 5060	4043 4068	884 852	118 140	80.14 % 80.40 %	17.52 % 16.84 %	2.34 % 2.77 %
Health	4903 4980	3992 3959	797 890	114 131	81.42 % 79.50 %	16.26 % 17.87 %	2.33 % 2.63 %
Pets	4935 5077	3814 3892	1012 1051	109 134	77.28 % 76.66 %	20.51 % 20.70 %	2.21 % 2.64 %
Sport & Fitness	5102 5187	3899 3937	1097 1106	106 144	76.42 % 75.90 %	21.50 % 21.32 %	2.08 % 2.78 %
Job & Career	4843 5011	3649 3700	1094 1189	100 122	75.35 % 73.84 %	22.59 % 23.73 %	2.06 % 2.43 %
Dating	4874 5086	3582 3651	1186 1303	106 132	73.49 % 71.79 %	24.33 % 25.62 %	2.17 % 2.60 %
Other	4950 5152	3899 4027	949 993	102 132	78.77 % 78.16 %	19.17 % 19.27 %	2.06 % 2.56 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4494 4727	3282 3484	1117 1128	95 115	73.03 % 73.70 %	24.86 % 23.86 %	2.11 % 2.43 %
Outlook Mail	4608 4400	3453 3264	1050 1018	105 118	74.93 % 74.18 %	22.79 % 23.14 %	2.28 % 2.68 %
Yahoo Mail	4711 4699	3606 3522	1007 1049	98 128	76.54 % 74.95 %	21.38 % 22.32 %	2.08 % 2.72 %
AOL Mail	4830 4621	3694 3484	1035 1013	101 124	76.48 % 75.39 %	21.43 % 21.92 %	2.09 % 2.68 %
Mail.com	4668 4980	3676 3850	897 1004	95 126	78.75 % 77.31 %	19.22 % 20.16 %	2.04 % 2.53 %
Yandex Mail	4542 4626	3490 3497	954 1015	98 114	76.84 % 75.59 %	21.00 % 21.94 %	2.16 % 2.46 %
GMX Mail	4580 4608	3461 3420	1028 1072	91 116	75.57 % 74.22 %	22.45 % 23.26 %	1.99 % 2.52 %
Zoho Mail	4790 4815	3801 3732	883 958	106 125	79.35 % 77.51 %	18.43 % 19.90 %	2.21 % 2.60 %
ProtonMail	4708 4573	3742 3605	856 850	110 118	79.48 % 78.83 %	18.18 % 18.59 %	2.34 % 2.58 %
Custom Mail	4551 4742	3664 3741	795 883	92 118	80.51 % 78.89 %	17.47 % 18.62 %	2.02 % 2.49 %
iCloud Mail	4549 4615	3355 3379	1097 1109	97 127	73.75 % 73.22 %	24.12 % 24.03 %	2.13 % 2.75 %
Tuta	4777 4704	3784 3681	894 896	99 127	79.21 % 78.25 %	18.71 % 19.05 %	2.07 % 2.70 %
Juno.com	4921 4580	3939 3593	874 873	108 114	80.04 % 78.45 %	17.76 % 19.06 %	2.19 % 2.49 %
Mailfence	4492 4767	3575 3740	821 904	96 123	79.59 % 78.46 %	18.28 % 18.96 %	2.14 % 2.58 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.