CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.889 63.973	50.007 50.112	12.907 12.784	1.400 1.666

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.27 % 78.33 %	20.20 % 19.98 %	2.19 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5227 4680	4110 3647	1055 974	115 124	78.63 % 77.93 %	20.18 % 20.81 %	2.20 % 2.65 %
Elektronics	5047 4774	3909 3773	1037 914	107 123	77.45 % 79.03 %	20.55 % 19.15 %	2.12 % 2.58 %
Entertainment	4880 5102	3801 3988	959 1000	101 132	77.89 % 78.17 %	19.65 % 19.60 %	2.07 % 2.59 %
Cosmetics & Beauty	4956 4883	3932 3826	968 990	105 129	79.34 % 78.35 %	19.53 % 20.27 %	2.12 % 2.64 %
Food & Drink	4941 4863	3836 3797	1023 1008	106 118	77.64 % 78.08 %	20.70 % 20.73 %	2.15 % 2.43 %
Home & Garden	4849 4976	3782 3888	1024 1016	108 127	78.00 % 78.14 %	21.12 % 20.42 %	2.23 % 2.55 %
Finance	4989 4956	4007 4015	914 842	116 140	80.32 % 81.01 %	18.32 % 16.99 %	2.33 % 2.82 %
Health	4749 4983	3852 4004	833 896	105 132	81.11 % 80.35 %	17.54 % 17.98 %	2.21 % 2.65 %
Pets	4871 4968	3794 3895	1001 981	112 132	77.89 % 78.40 %	20.55 % 19.75 %	2.30 % 2.66 %
Sport & Fitness	5068 4949	3929 3848	1047 1006	108 133	77.53 % 77.75 %	20.66 % 20.33 %	2.13 % 2.69 %
Job & Career	4707 5031	3617 3865	1015 1084	107 130	76.84 % 76.82 %	21.56 % 21.55 %	2.27 % 2.58 %
Dating	4857 4880	3680 3655	1104 1140	111 122	75.77 % 74.90 %	22.73 % 23.36 %	2.29 % 2.50 %
Other	4748 4928	3758 3911	927 933	99 124	79.15 % 79.36 %	19.52 % 18.93 %	2.09 % 2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Constant Contact is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4456 4709	3380 3594	1011 1032	96 117	75.85 % 76.32 %	22.69 % 21.92 %	2.15 % 2.48 %
Outlook Mail	4614 4505	3544 3463	1000 966	108 120	76.81 % 76.87 %	21.67 % 21.44 %	2.34 % 2.66 %
Yahoo Mail	4702 4762	3633 3699	965 1007	101 124	77.26 % 77.68 %	20.52 % 21.15 %	2.15 % 2.60 %
AOL Mail	4805 4603	3702 3576	1019 946	105 121	77.04 % 77.69 %	21.21 % 20.55 %	2.19 % 2.63 %
Mail.com	4686 4887	3685 3873	921 937	95 128	78.64 % 79.25 %	19.65 % 19.17 %	2.03 % 2.62 %
Yandex Mail	4614 4565	3602 3565	971 953	98 126	78.07 % 78.09 %	21.04 % 20.88 %	2.12 % 2.76 %
GMX Mail	4668 4561	3609 3484	973 986	97 115	77.31 % 76.39 %	20.84 % 21.62 %	2.08 % 2.52 %
Zoho Mail	4755 4795	3801 3814	894 899	104 127	79.94 % 79.54 %	18.80 % 18.75 %	2.19 % 2.65 %
ProtonMail	4645 4616	3715 3720	880 833	106 116	79.98 % 80.59 %	18.95 % 18.05 %	2.28 % 2.51 %
Custom Mail	4689 4732	3784 3784	846 865	101 126	80.70 % 79.97 %	18.04 % 18.28 %	2.15 % 2.66 %
iCloud Mail	4709 4639	3565 3554	1068 1020	107 125	75.71 % 76.61 %	22.68 % 21.99 %	2.27 % 2.69 %
Tuta	4776 4582	3789 3641	916 861	104 117	79.33 % 79.46 %	19.18 % 18.79 %	2.18 % 2.55 %
Juno.com	4787 4724	3838 3767	885 848	113 120	80.18 % 79.74 %	18.49 % 17.95 %	2.36 % 2.54 %
Mailfence	2983 3293	2360 2578	558 631	65 84	79.11 % 78.29 %	18.71 % 19.16 %	2.18 % 2.55 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.