CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.339 66.282	50.366 50.632	13.501 13.969	1.472 1.681

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.08 % 76.39 %	20.66 % 21.08 %	2.25 % 2.54 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5098 5057	3936 3831	1045 1082	117 144	77.21 % 75.76 %	20.50 % 21.40 %	2.30 % 2.85 %
Elektronics	5252 5044	3997 3852	1133 1074	122 118	76.10 % 76.37 %	21.57 % 21.29 %	2.32 % 2.34 %
Entertainment	5057 5084	3882 3854	1060 1103	115 127	76.76 % 75.81 %	20.96 % 21.70 %	2.27 % 2.50 %
Cosmetics & Beauty	5163 5338	4022 4100	1031 1107	110 131	77.90 % 76.81 %	19.97 % 20.74 %	2.13 % 2.45 %
Food & Drink	5178 5065	3975 3816	1092 1127	111 122	76.77 % 75.34 %	21.09 % 22.25 %	2.14 % 2.41 %
Home & Garden	4964 4893	3808 3720	1047 1040	109 133	76.71 % 76.03 %	21.09 % 21.25 %	2.20 % 2.72 %
Finance	4867 5137	3876 4115	873 891	118 131	79.64 % 80.11 %	17.94 % 17.34 %	2.42 % 2.55 %
Health	4930 4951	3982 3918	833 915	115 118	80.77 % 79.14 %	16.90 % 18.48 %	2.33 % 2.38 %
Pets	5009 5072	3870 3863	1027 1079	112 130	77.26 % 76.16 %	20.50 % 21.27 %	2.24 % 2.56 %
Sport & Fitness	4920 5207	3742 4012	1062 1066	116 129	76.06 % 77.05 %	21.59 % 20.47 %	2.36 % 2.48 %
Job & Career	5089 5172	3822 3821	1151 1232	116 119	75.10 % 73.88 %	22.62 % 23.82 %	2.28 % 2.30 %
Dating	4946 5040	3594 3645	1244 1258	108 137	72.66 % 72.32 %	25.15 % 24.96 %	2.18 % 2.72 %
Other	4866 5222	3860 4085	903 995	103 142	79.33 % 78.23 %	18.56 % 19.05 %	2.12 % 2.72 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4704 4720	3413 3466	1183 1142	108 112	72.56 % 73.43 %	25.15 % 24.19 %	2.30 % 2.37 %
Outlook Mail	4728 4670	3558 3471	1065 1081	105 118	75.25 % 74.33 %	22.53 % 23.15 %	2.22 % 2.53 %
Yahoo Mail	4635 4766	3547 3591	977 1049	111 126	76.53 % 75.35 %	21.08 % 22.01 %	2.39 % 2.64 %
AOL Mail	4696 4630	3580 3488	1010 1026	106 116	76.24 % 75.33 %	21.51 % 22.16 %	2.26 % 2.51 %
Mail.com	4712 4843	3676 3741	937 983	99 119	78.01 % 77.25 %	19.89 % 20.30 %	2.10 % 2.46 %
Yandex Mail	4453 4819	3396 3636	952 1069	105 114	76.26 % 75.45 %	21.38 % 22.18 %	2.36 % 2.37 %
GMX Mail	4748 4755	3611 3565	1033 1065	104 125	76.05 % 74.97 %	21.76 % 22.40 %	2.19 % 2.63 %
Zoho Mail	4633 4707	3638 3631	895 949	100 127	78.52 % 77.14 %	19.32 % 20.16 %	2.16 % 2.70 %
ProtonMail	4772 4638	3761 3624	898 892	113 122	78.81 % 78.14 %	18.82 % 19.23 %	2.37 % 2.63 %
Custom Mail	4670 4727	3732 3749	836 860	102 118	79.91 % 79.31 %	17.90 % 18.19 %	2.18 % 2.50 %
iCloud Mail	4629 4743	3392 3490	1134 1130	103 123	73.28 % 73.58 %	24.50 % 23.82 %	2.23 % 2.59 %
Tuta	4696 4845	3688 3787	900 938	108 120	78.53 % 78.16 %	19.17 % 19.36 %	2.30 % 2.48 %
Juno.com	4658 4791	3720 3767	835 901	103 123	79.86 % 78.63 %	17.93 % 18.81 %	2.21 % 2.57 %
Mailfence	4605 4628	3654 3626	846 884	105 118	79.35 % 78.35 %	18.37 % 19.10 %	2.28 % 2.55 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.