CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.157 65.852	50.620 49.870	13.164 14.151	1.373 1.831

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.69 % 75.73 %	20.20 % 21.49 %	2.11 % 2.78 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5234 4975	4058 3735	1066 1093	110 147	77.53 % 75.08 %	20.37 % 21.97 %	2.10 % 2.95 %
Elektronics	5245 5013	4033 3808	1099 1072	113 133	76.89 % 75.96 %	20.95 % 21.38 %	2.15 % 2.65 %
Entertainment	4996 5191	3890 3918	1000 1130	106 143	77.86 % 75.48 %	20.02 % 21.77 %	2.12 % 2.75 %
Cosmetics & Beauty	5215 5249	4117 3970	994 1140	104 139	78.95 % 75.63 %	19.06 % 21.72 %	1.99 % 2.65 %
Food & Drink	5079 5000	3943 3762	1037 1109	99 129	77.63 % 75.24 %	20.42 % 22.18 %	1.95 % 2.58 %
Home & Garden	4911 4940	3780 3732	1028 1070	103 138	76.97 % 75.55 %	20.93 % 21.66 %	2.10 % 2.79 %
Finance	4978 5044	3998 4011	864 884	116 149	80.31 % 79.52 %	17.36 % 17.53 %	2.33 % 2.95 %
Health	4835 4973	3943 3925	781 909	111 139	81.55 % 78.93 %	16.15 % 18.28 %	2.30 % 2.80 %
Pets	4925 5123	3814 3874	1006 1104	105 145	77.44 % 75.62 %	20.43 % 21.55 %	2.13 % 2.83 %
Sport & Fitness	5055 5167	3875 3923	1074 1099	106 145	76.66 % 75.92 %	21.25 % 21.27 %	2.10 % 2.81 %
Job & Career	4878 5053	3685 3688	1091 1236	102 129	75.54 % 72.99 %	22.37 % 24.46 %	2.09 % 2.55 %
Dating	4951 4989	3633 3562	1219 1285	99 142	73.38 % 71.40 %	24.62 % 25.76 %	2.00 % 2.85 %
Other	4855 5135	3851 3962	905 1020	99 153	79.32 % 77.16 %	18.64 % 19.86 %	2.04 % 2.98 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4510 4661	3297 3403	1115 1140	98 118	73.10 % 73.01 %	24.72 % 24.46 %	2.17 % 2.53 %
Outlook Mail	4653 4542	3507 3334	1042 1076	104 132	75.37 % 73.40 %	22.39 % 23.69 %	2.24 % 2.91 %
Yahoo Mail	4653 4750	3586 3536	973 1078	94 136	77.07 % 74.44 %	20.91 % 22.69 %	2.02 % 2.86 %
AOL Mail	4734 4611	3634 3443	1000 1035	100 133	76.76 % 74.67 %	21.12 % 22.45 %	2.11 % 2.88 %
Mail.com	4675 4915	3698 3772	878 1008	99 135	79.10 % 76.74 %	18.78 % 20.51 %	2.12 % 2.75 %
Yandex Mail	4462 4699	3429 3509	938 1063	95 127	76.85 % 74.68 %	21.02 % 22.62 %	2.13 % 2.70 %
GMX Mail	4700 4698	3578 3479	1028 1089	94 130	76.13 % 74.05 %	21.87 % 23.18 %	2.00 % 2.77 %
Zoho Mail	4773 4864	3783 3739	887 987	103 138	79.26 % 76.87 %	18.58 % 20.29 %	2.16 % 2.84 %
ProtonMail	4685 4644	3736 3616	842 900	107 128	79.74 % 77.86 %	17.97 % 19.38 %	2.28 % 2.76 %
Custom Mail	4629 4787	3735 3739	804 918	90 130	80.69 % 78.11 %	17.37 % 19.18 %	1.94 % 2.72 %
iCloud Mail	4548 4580	3373 3334	1082 1110	93 136	74.16 % 72.79 %	23.79 % 24.24 %	2.04 % 2.97 %
Tuta	4779 4732	3784 3672	896 923	99 137	79.18 % 77.60 %	18.75 % 19.51 %	2.07 % 2.90 %
Juno.com	4816 4659	3857 3633	856 902	103 124	80.09 % 77.98 %	17.77 % 19.36 %	2.14 % 2.66 %
Mailfence	4540 4710	3623 3661	823 922	94 127	79.80 % 77.73 %	18.13 % 19.58 %	2.07 % 2.70 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.