CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.813 77.376	58.738 58.851	15.451 16.516	1.624 2.009

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.48 % 76.06 %	20.38 % 21.35 %	2.14 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5945 5909	4606 4440	1214 1299	125 170	77.48 % 75.14 %	20.42 % 21.98 %	2.10 % 2.88 %
Elektronics	5979 5925	4579 4507	1269 1276	131 142	76.58 % 76.07 %	21.22 % 21.54 %	2.19 % 2.40 %
Entertainment	5820 5885	4490 4452	1204 1281	126 152	77.15 % 75.65 %	20.69 % 21.77 %	2.16 % 2.58 %
Cosmetics & Beauty	5868 6227	4594 4782	1151 1289	123 156	78.29 % 76.79 %	19.61 % 20.70 %	2.10 % 2.51 %
Food & Drink	5972 5860	4599 4417	1250 1298	123 145	77.01 % 75.38 %	20.93 % 22.15 %	2.06 % 2.47 %
Home & Garden	5834 5802	4509 4390	1205 1255	120 157	77.29 % 75.66 %	20.65 % 21.63 %	2.06 % 2.71 %
Finance	5673 6052	4550 4809	990 1080	133 163	80.20 % 79.46 %	17.45 % 17.85 %	2.34 % 2.69 %
Health	5751 5852	4677 4597	944 1112	130 143	81.32 % 78.55 %	16.41 % 19.00 %	2.26 % 2.44 %
Pets	5801 5969	4497 4523	1181 1290	123 156	77.52 % 75.77 %	20.36 % 21.61 %	2.12 % 2.61 %
Sport & Fitness	5761 6013	4415 4597	1219 1262	127 154	76.64 % 76.45 %	21.16 % 20.99 %	2.20 % 2.56 %
Job & Career	5947 5970	4488 4390	1335 1438	124 142	75.47 % 73.53 %	22.45 % 24.09 %	2.09 % 2.38 %
Dating	5757 5874	4197 4241	1440 1471	120 162	72.90 % 72.20 %	25.01 % 25.04 %	2.08 % 2.76 %
Other	5705 6038	4537 4706	1049 1165	119 167	79.53 % 77.94 %	18.39 % 19.29 %	2.09 % 2.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5433 5498	3965 4015	1350 1347	118 136	72.98 % 73.03 %	24.85 % 24.50 %	2.17 % 2.47 %
Outlook Mail	5462 5450	4139 4036	1204 1268	119 146	75.78 % 74.06 %	22.04 % 23.27 %	2.18 % 2.68 %
Yahoo Mail	5426 5564	4167 4177	1137 1237	122 150	76.80 % 75.07 %	20.95 % 22.23 %	2.25 % 2.70 %
AOL Mail	5448 5387	4176 4058	1154 1189	118 140	76.65 % 75.33 %	21.18 % 22.07 %	2.17 % 2.60 %
Mail.com	5457 5602	4272 4317	1077 1144	108 141	78.28 % 77.06 %	19.74 % 20.42 %	1.98 % 2.52 %
Yandex Mail	5191 5579	3973 4177	1105 1266	113 136	76.54 % 74.87 %	21.29 % 22.69 %	2.18 % 2.44 %
GMX Mail	5530 5520	4219 4113	1193 1260	118 147	76.29 % 74.51 %	21.57 % 22.83 %	2.13 % 2.66 %
Zoho Mail	5361 5492	4231 4223	1019 1119	111 150	78.92 % 76.89 %	19.01 % 20.38 %	2.07 % 2.73 %
ProtonMail	5510 5503	4373 4269	1013 1086	124 148	79.36 % 77.58 %	18.38 % 19.73 %	2.25 % 2.69 %
Custom Mail	5357 5501	4305 4341	943 1021	109 139	80.36 % 78.91 %	17.60 % 18.56 %	2.03 % 2.53 %
iCloud Mail	5307 5570	3913 4087	1280 1338	114 145	73.73 % 73.38 %	24.12 % 24.02 %	2.15 % 2.60 %
Tuta	5470 5715	4325 4450	1028 1120	117 145	79.07 % 77.87 %	18.79 % 19.60 %	2.14 % 2.54 %
Juno.com	5437 5583	4363 4370	959 1068	115 145	80.25 % 78.27 %	17.64 % 19.13 %	2.12 % 2.60 %
Mailfence	5424 5412	4317 4218	989 1053	118 141	79.59 % 77.94 %	18.23 % 19.46 %	2.18 % 2.61 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.