CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.477 64.550	50.429 49.829	12.942 13.300	1.320 1.734

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.21 % 77.19 %	20.07 % 20.60 %	2.05 % 2.69 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5276 4681	4149 3583	1052 990	110 131	78.64 % 76.54 %	19.94 % 21.15 %	2.08 % 2.80 %
Elektronics	5059 4869	3912 3787	1052 975	101 129	77.33 % 77.78 %	20.79 % 20.02 %	2.00 % 2.65 %
Entertainment	4903 5043	3828 3894	974 1029	96 135	78.07 % 77.22 %	19.87 % 20.40 %	1.96 % 2.68 %
Cosmetics & Beauty	5043 5050	3986 3876	978 1061	99 137	79.04 % 76.75 %	19.39 % 21.01 %	1.96 % 2.71 %
Food & Drink	5077 4904	3955 3763	1032 1059	100 119	77.90 % 76.73 %	20.33 % 21.59 %	1.97 % 2.43 %
Home & Garden	4976 4881	3870 3753	1039 1027	102 130	77.77 % 76.89 %	20.88 % 21.04 %	2.05 % 2.66 %
Finance	4986 4977	4017 4025	880 844	112 142	80.57 % 80.87 %	17.65 % 16.96 %	2.25 % 2.85 %
Health	4821 5016	3930 3996	809 922	99 133	81.52 % 79.67 %	16.78 % 18.38 %	2.05 % 2.65 %
Pets	4871 4974	3791 3853	989 1007	104 135	77.83 % 77.46 %	20.30 % 20.25 %	2.14 % 2.71 %
Sport & Fitness	5025 5070	3882 3892	1043 1049	102 142	77.25 % 76.77 %	20.76 % 20.69 %	2.03 % 2.80 %
Job & Career	4737 5029	3630 3778	1038 1146	99 130	76.63 % 75.12 %	21.91 % 22.79 %	2.09 % 2.59 %
Dating	4843 5030	3620 3670	1131 1236	103 136	74.75 % 72.96 %	23.35 % 24.57 %	2.13 % 2.70 %
Other	4860 5026	3859 3959	925 955	93 135	79.40 % 78.77 %	19.03 % 19.00 %	1.91 % 2.69 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4420 4661	3303 3490	1041 1073	88 118	74.73 % 74.88 %	23.55 % 23.02 %	1.99 % 2.53 %
Outlook Mail	4609 4463	3515 3358	1024 1004	97 125	76.26 % 75.24 %	22.22 % 22.50 %	2.10 % 2.80 %
Yahoo Mail	4760 4725	3672 3595	986 1025	95 127	77.14 % 76.08 %	20.71 % 21.69 %	2.00 % 2.69 %
AOL Mail	4801 4535	3696 3449	1022 974	98 125	76.98 % 76.05 %	21.29 % 21.48 %	2.04 % 2.76 %
Mail.com	4635 4907	3660 3833	882 968	90 132	78.96 % 78.11 %	19.03 % 19.73 %	1.94 % 2.69 %
Yandex Mail	4526 4613	3511 3537	948 998	92 124	77.57 % 76.67 %	20.95 % 21.63 %	2.03 % 2.69 %
GMX Mail	4596 4605	3528 3458	984 1035	87 120	76.76 % 75.09 %	21.41 % 22.48 %	1.89 % 2.61 %
Zoho Mail	4783 4846	3837 3797	874 942	99 131	80.22 % 78.35 %	18.27 % 19.44 %	2.07 % 2.70 %
ProtonMail	4756 4526	3820 3603	873 831	106 119	80.32 % 79.61 %	18.36 % 18.36 %	2.23 % 2.63 %
Custom Mail	4613 4773	3739 3794	809 872	94 127	81.05 % 79.49 %	17.54 % 18.27 %	2.04 % 2.66 %
iCloud Mail	4633 4641	3481 3480	1072 1075	96 133	75.13 % 74.98 %	23.14 % 23.16 %	2.07 % 2.87 %
Tuta	4744 4650	3772 3667	887 877	97 128	79.51 % 78.86 %	18.70 % 18.86 %	2.04 % 2.75 %
Juno.com	4898 4577	3932 3615	875 858	106 118	80.28 % 78.98 %	17.86 % 18.75 %	2.16 % 2.58 %
Mailfence	3703 4028	2963 3153	665 768	75 107	80.02 % 78.28 %	17.96 % 19.07 %	2.03 % 2.66 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.