CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.293 66.103	50.958 50.487	13.015 13.951	1.320 1.665

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.05 % 76.38 %	19.93 % 21.10 %	2.02 % 2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5020 4977	3919 3771	994 1072	107 134	78.07 % 75.77 %	19.80 % 21.54 %	2.13 % 2.69 %
Elektronics	5236 5009	4051 3852	1073 1040	112 117	77.37 % 76.90 %	20.49 % 20.76 %	2.14 % 2.34 %
Entertainment	5088 5116	3969 3886	1014 1101	105 129	78.01 % 75.96 %	19.93 % 21.52 %	2.06 % 2.52 %
Cosmetics & Beauty	5233 5279	4143 4045	992 1107	98 127	79.17 % 76.62 %	18.96 % 20.97 %	1.87 % 2.41 %
Food & Drink	5174 5001	4021 3781	1056 1105	97 115	77.72 % 75.60 %	20.41 % 22.10 %	1.87 % 2.30 %
Home & Garden	4985 4977	3871 3791	1017 1055	97 131	77.65 % 76.17 %	20.40 % 21.20 %	1.95 % 2.63 %
Finance	4989 5118	4025 4100	856 886	108 132	80.68 % 80.11 %	17.16 % 17.31 %	2.16 % 2.58 %
Health	4911 4975	4017 3935	785 919	109 121	81.80 % 79.10 %	15.98 % 18.47 %	2.22 % 2.43 %
Pets	4962 5134	3860 3913	1005 1088	97 133	77.79 % 76.22 %	20.25 % 21.19 %	1.95 % 2.59 %
Sport & Fitness	4982 5185	3844 3982	1032 1073	106 130	77.16 % 76.80 %	20.71 % 20.69 %	2.13 % 2.51 %
Job & Career	4950 5080	3752 3747	1099 1217	99 116	75.80 % 73.76 %	22.20 % 23.96 %	2.00 % 2.28 %
Dating	4948 5024	3642 3611	1213 1280	93 133	73.61 % 71.88 %	24.51 % 25.48 %	1.88 % 2.65 %
Other	4815 5228	3844 4073	879 1008	92 147	79.83 % 77.91 %	18.26 % 19.28 %	1.91 % 2.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4649 4685	3433 3432	1120 1143	96 110	73.84 % 73.26 %	24.09 % 24.40 %	2.06 % 2.35 %
Outlook Mail	4767 4657	3618 3475	1052 1060	97 122	75.90 % 74.62 %	22.07 % 22.76 %	2.03 % 2.62 %
Yahoo Mail	4593 4781	3558 3598	940 1056	95 127	77.47 % 75.26 %	20.47 % 22.09 %	2.07 % 2.66 %
AOL Mail	4641 4607	3583 3480	966 1009	92 118	77.20 % 75.54 %	20.81 % 21.90 %	1.98 % 2.56 %
Mail.com	4691 4835	3707 3743	892 970	92 122	79.02 % 77.41 %	19.02 % 20.06 %	1.96 % 2.52 %
Yandex Mail	4491 4750	3462 3572	934 1061	95 117	77.09 % 75.20 %	20.80 % 22.34 %	2.12 % 2.46 %
GMX Mail	4708 4776	3600 3573	1017 1083	91 120	76.47 % 74.81 %	21.60 % 22.68 %	1.93 % 2.51 %
Zoho Mail	4719 4790	3752 3709	874 958	93 123	79.51 % 77.43 %	18.52 % 20.00 %	1.97 % 2.57 %
ProtonMail	4715 4614	3769 3613	845 886	101 115	79.94 % 78.31 %	17.92 % 19.20 %	2.14 % 2.49 %
Custom Mail	4723 4741	3829 3725	804 904	90 112	81.07 % 78.57 %	17.02 % 19.07 %	1.91 % 2.36 %
iCloud Mail	4569 4652	3396 3421	1081 1108	92 123	74.33 % 73.54 %	23.66 % 23.82 %	2.01 % 2.64 %
Tuta	4713 4813	3749 3776	868 916	96 121	79.55 % 78.45 %	18.42 % 19.03 %	2.04 % 2.51 %
Juno.com	4754 4717	3830 3703	827 897	97 117	80.56 % 78.50 %	17.40 % 19.02 %	2.04 % 2.48 %
Mailfence	4560 4685	3672 3667	795 900	93 118	80.53 % 78.27 %	17.43 % 19.21 %	2.04 % 2.52 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.