CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.027 77.377	58.446 59.263	15.832 16.280	1.749 1.834

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.88 % 76.59 %	20.82 % 21.04 %	2.30 % 2.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5866 6015	4511 4543	1230 1315	125 157	76.90 % 75.53 %	20.97 % 21.86 %	2.13 % 2.61 %
Elektronics	5826 5993	4449 4631	1244 1231	133 131	76.36 % 77.27 %	21.35 % 20.54 %	2.28 % 2.19 %
Entertainment	5811 5899	4447 4481	1223 1279	141 139	76.53 % 75.96 %	21.05 % 21.68 %	2.43 % 2.36 %
Cosmetics & Beauty	5885 6021	4564 4690	1183 1197	138 134	77.55 % 77.89 %	20.10 % 19.88 %	2.34 % 2.23 %
Food & Drink	5906 5782	4496 4401	1275 1246	135 135	76.13 % 76.12 %	21.59 % 21.55 %	2.29 % 2.33 %
Home & Garden	5885 5876	4526 4474	1228 1257	131 145	76.91 % 76.14 %	20.87 % 21.39 %	2.23 % 2.47 %
Finance	5612 6015	4485 4788	990 1078	137 149	79.92 % 79.60 %	17.64 % 17.92 %	2.44 % 2.48 %
Health	5810 5920	4689 4696	979 1090	142 134	80.71 % 79.32 %	16.85 % 18.41 %	2.44 % 2.26 %
Pets	5997 5977	4629 4543	1234 1286	134 148	77.19 % 76.01 %	20.58 % 21.52 %	2.23 % 2.48 %
Sport & Fitness	5812 5999	4437 4594	1247 1265	128 140	76.34 % 76.58 %	21.46 % 21.09 %	2.20 % 2.33 %
Job & Career	6083 6103	4528 4526	1415 1440	140 137	74.44 % 74.16 %	23.26 % 23.59 %	2.30 % 2.24 %
Dating	5840 5847	4210 4248	1498 1457	132 142	72.09 % 72.65 %	25.65 % 24.92 %	2.26 % 2.43 %
Other	5694 5930	4475 4648	1086 1139	133 143	78.59 % 78.38 %	19.07 % 19.21 %	2.34 % 2.41 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5559 5633	4035 4144	1391 1357	133 132	72.58 % 73.57 %	25.02 % 24.09 %	2.39 % 2.34 %
Outlook Mail	5469 5493	4126 4102	1219 1261	124 130	75.44 % 74.68 %	22.29 % 22.96 %	2.27 % 2.37 %
Yahoo Mail	5322 5663	4054 4284	1145 1244	123 135	76.17 % 75.65 %	21.51 % 21.97 %	2.31 % 2.38 %
AOL Mail	5298 5531	4050 4203	1128 1194	120 134	76.44 % 75.99 %	21.29 % 21.59 %	2.27 % 2.42 %
Mail.com	5401 5532	4196 4291	1086 1112	119 129	77.69 % 77.57 %	20.11 % 20.10 %	2.20 % 2.33 %
Yandex Mail	5389 5570	4085 4223	1185 1221	119 126	75.80 % 75.82 %	21.99 % 21.92 %	2.21 % 2.26 %
GMX Mail	5566 5556	4230 4157	1206 1266	130 133	76.00 % 74.82 %	21.67 % 22.79 %	2.34 % 2.39 %
Zoho Mail	5376 5370	4215 4153	1034 1083	127 134	78.40 % 77.34 %	19.23 % 20.17 %	2.36 % 2.50 %
ProtonMail	5376 5485	4202 4281	1046 1066	128 138	78.16 % 78.05 %	19.46 % 19.43 %	2.38 % 2.52 %
Custom Mail	5399 5348	4299 4248	982 976	118 124	79.63 % 79.43 %	18.19 % 18.25 %	2.19 % 2.32 %
iCloud Mail	5372 5411	3935 3976	1315 1307	122 128	73.25 % 73.48 %	24.48 % 24.15 %	2.27 % 2.37 %
Tuta	5583 5676	4374 4454	1079 1096	130 126	78.34 % 78.47 %	19.33 % 19.31 %	2.33 % 2.22 %
Juno.com	5441 5700	4339 4490	976 1073	126 137	79.75 % 78.77 %	17.94 % 18.82 %	2.32 % 2.40 %
Mailfence	5476 5409	4306 4257	1040 1024	130 128	78.63 % 78.70 %	18.99 % 18.93 %	2.37 % 2.37 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.