CampaignMonitor and Constant Contact Email Deliverability Comparison

CampaignMonitor

Constant Contact

In this comparison, the deliverability of CampaignMonitor and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.803 77.510	59.143 59.481	15.151 16.188	1.509 1.841

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.02 % 76.74 %	19.99 % 20.89 %	1.99 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5945 5944	4635 4513	1195 1272	115 159	77.96 % 75.93 %	20.10 % 21.40 %	1.93 % 2.67 %
Elektronics	5832 5884	4507 4526	1205 1229	120 129	77.28 % 76.92 %	20.66 % 20.89 %	2.06 % 2.19 %
Entertainment	5829 5842	4528 4463	1182 1241	119 138	77.68 % 76.40 %	20.28 % 21.24 %	2.04 % 2.36 %
Cosmetics & Beauty	5850 6241	4594 4839	1140 1259	116 143	78.53 % 77.54 %	19.49 % 20.17 %	1.98 % 2.29 %
Food & Drink	5925 5830	4591 4446	1220 1251	114 133	77.49 % 76.26 %	20.59 % 21.46 %	1.92 % 2.28 %
Home & Garden	5896 5786	4608 4414	1172 1226	116 146	78.15 % 76.29 %	19.88 % 21.19 %	1.97 % 2.52 %
Finance	5613 6092	4540 4874	954 1070	119 148	80.88 % 80.01 %	17.00 % 17.56 %	2.12 % 2.43 %
Health	5766 5925	4725 4712	918 1083	123 130	81.95 % 79.53 %	15.92 % 18.28 %	2.13 % 2.19 %
Pets	5928 5939	4622 4529	1194 1267	112 143	77.97 % 76.26 %	20.14 % 21.33 %	1.89 % 2.41 %
Sport & Fitness	5795 5982	4474 4600	1207 1245	114 137	77.20 % 76.90 %	20.83 % 20.81 %	1.97 % 2.29 %
Job & Career	5942 6109	4505 4537	1320 1439	117 133	75.82 % 74.27 %	22.21 % 23.56 %	1.97 % 2.18 %
Dating	5730 5928	4210 4307	1410 1471	110 150	73.47 % 72.66 %	24.61 % 24.81 %	1.92 % 2.53 %
Other	5752 6008	4604 4721	1034 1135	114 152	80.04 % 78.58 %	17.98 % 18.89 %	1.98 % 2.53 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5506 5523	4043 4063	1347 1332	116 128	73.43 % 73.57 %	24.46 % 24.12 %	2.11 % 2.32 %
Outlook Mail	5532 5505	4224 4127	1199 1245	109 133	76.36 % 74.97 %	21.67 % 22.62 %	1.97 % 2.42 %
Yahoo Mail	5402 5699	4167 4311	1124 1247	111 141	77.14 % 75.64 %	20.81 % 21.88 %	2.05 % 2.47 %
AOL Mail	5388 5519	4177 4197	1107 1189	104 133	77.52 % 76.05 %	20.55 % 21.54 %	1.93 % 2.41 %
Mail.com	5399 5656	4270 4395	1028 1128	101 133	79.09 % 77.71 %	19.04 % 19.94 %	1.87 % 2.35 %
Yandex Mail	5273 5614	4059 4249	1108 1244	106 121	76.98 % 75.69 %	21.01 % 22.16 %	2.01 % 2.16 %
GMX Mail	5515 5503	4231 4138	1173 1236	111 129	76.72 % 75.20 %	21.27 % 22.46 %	2.01 % 2.34 %
Zoho Mail	5294 5515	4218 4277	973 1100	103 138	79.68 % 77.55 %	18.38 % 19.95 %	1.95 % 2.50 %
ProtonMail	5415 5421	4319 4234	984 1051	112 136	79.76 % 78.10 %	18.17 % 19.39 %	2.07 % 2.51 %
Custom Mail	5386 5419	4349 4313	934 981	103 125	80.75 % 79.59 %	17.34 % 18.10 %	1.91 % 2.31 %
iCloud Mail	5266 5464	3927 4049	1235 1286	104 129	74.57 % 74.10 %	23.45 % 23.54 %	1.97 % 2.36 %
Tuta	5574 5673	4430 4460	1031 1079	113 134	79.48 % 78.62 %	18.50 % 19.02 %	2.03 % 2.36 %
Juno.com	5389 5601	4358 4421	926 1047	105 133	80.87 % 78.93 %	17.18 % 18.69 %	1.95 % 2.37 %
Mailfence	5464 5398	4371 4247	982 1023	111 128	80.00 % 78.68 %	17.97 % 18.95 %	2.03 % 2.37 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.